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Book Winning the Reputation Game

Download or read book Winning the Reputation Game written by Grahame R. Dowling and published by MIT Press. This book was released on 2016-04-22 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Core strategies for creating a corporate reputation that will provide a competitive advantage in the marketplace: a back-to-basics approach. What does a company have to do to be admired and respected? Why does Apple have a better reputation than, say, Samsung? In Winning the Reputation Game, Grahame Dowling explains. Companies' reputations do not derive from consultant-recommended campaigns to showcase efforts at corporate transparency, environmental sustainability, or social responsibility. Companies are admired and respected because they are “simply better” than their competitors. Companies that focus on providing outstanding goods and services are rewarded with a strong reputation that helps them gain competitive advantage. Dowling, who has studied corporate reputation–building for thirty years, describes two core strategies for creating a corporate reputation that will provide a competitive advantage: to be known for being Best at Something or for being Best for Somebody. Apple, for example, is best at personal technology products that enhance people's lifestyles. IKEA is best for people who want well-designed furniture at affordable prices. Dowling covers such topics as the commercial value of a strong reputations—including good employees, repeat customers, and strong share price; how corporate reputations are formed; the power of “being simply better”; the effectiveness of corporate storytelling (for good or ill; Kenneth Lay of Enron was a master storyteller); and keeping out of trouble. Drawing on many real-world examples, Dowling shows how companies that are perceived to be better than their competitors build strong reputations that reflect past success and promise more of the same. Companies that artificially engineer a reputation with irrelevant activities but have stopped providing the best products and services available often wind up with mediocre—or worse—reputations.

Book Places of Excellence

    Book Details:
  • Author : Martin Tröndle
  • Publisher :
  • Release : 2021
  • ISBN : 9783658332846
  • Pages : 0 pages

Download or read book Places of Excellence written by Martin Tröndle and published by . This book was released on 2021 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates how excellence and reputability are formed, performed, and perceived at well renowned international higher education institutions. Along six detailed ethnographic case descriptions - including University of Warwick, Goldsmiths, New York University, School of the Art Institute Chicago, Ohio State University, and HEC Montréal - it asks how master's programs in arts management and cultural policy achieved reputability and how this affects the everyday academic live. A cross-case analysis revealed a set of overall drivers that seem to have a great impact on the reputation of the studied programs. By focusing on the design and content of the teaching environments as well as on motivational, emotional, and social aspects of the learning situation at these six higher education institutions, the book offers a holistic understanding of reputability and excellence. About the authors Johanna Schindler is a postdoctoral researcher at the WÜRTH Chair of Cultural Production at Zeppelin University, Friedrichshafen, Germany, and Managing Editor of the peer-reviewed Journal of Cultural Management and Cultural Policy. Previously, she worked as a curatorial assistant at Kunstmuseum Liechtenstein, Vaduz; a manager of the International Association of Curators of Contemporary Art; and a researcher and coordinator at Haus der Kulturen der Welt, Berlin. Martin Tröndle is the WÜRTH Chair of Cultural Production at Zeppelin University, Friedrichshafen, Germany. He is a principal investigator of Experimental Concert Research, a project that investigates aesthetic experience in classical concerts. He is also Co-Editor in Chief of the peer-reviewed Journal of Cultural Management and Cultural Policy. Previously, he was the principal investigator of eMotion - mapping museum experience (2008-14), a project that experimentally analyzed the experience of the museumgoer.

Book In Search of Excellence

Download or read book In Search of Excellence written by Thomas J. Peters and published by Harper Collins. This book was released on 2012-11-27 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: The "Greatest Business Book of All Time" (Bloomsbury UK), In Search of Excellence has long been a must-have for the boardroom, business school, and bedside table. Based on a study of forty-three of America's best-run companies from a diverse array of business sectors, In Search of Excellence describes eight basic principles of management -- action-stimulating, people-oriented, profit-maximizing practices -- that made these organizations successful. Joining the HarperBusiness Essentials series, this phenomenal bestseller features a new Authors' Note, and reintroduces these vital principles in an accessible and practical way for today's management reader.

Book Progress

    Book Details:
  • Author :
  • Publisher :
  • Release : 1899
  • ISBN :
  • Pages : 846 pages

Download or read book Progress written by and published by . This book was released on 1899 with total page 846 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Rankings and the Reshaping of Higher Education

Download or read book Rankings and the Reshaping of Higher Education written by Ellen Hazelkorn and published by Springer. This book was released on 2015-03-23 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: University rankings have gained popularity around the world and are now a significant factor shaping reputation. This second edition updates Ellen Hazelkorn's first comprehensive study of rankings from a global perspective, drawing in new original research and extensive analysis. It is essential reading for policymakers, managers and scholars.

Book The Pursuit Of Excellence

Download or read book The Pursuit Of Excellence written by Mary Meadows and published by Lulu.com. This book was released on 2016-01-09 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt: A look at excellence. Sometimes we as Christians forget God has set the standard and He will not lower it. It is our responsibility to teach the upward call.Mary

Book Prescription for Excellence  Leadership Lessons for Creating a World Class Customer Experience from UCLA Health System

Download or read book Prescription for Excellence Leadership Lessons for Creating a World Class Customer Experience from UCLA Health System written by Joseph A. Michelli and published by McGraw Hill Professional. This book was released on 2011-05-20 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE #1 NEW YORK TIMES AND WALL STREET JOURNAL BESTSELLER! “Like any business, a hospital must be true to its core values in order to succeed. ‘Trickle-down values’ start at the top with the best leadership, so that all the stakeholders understand and carry out the institution’s mission. That is the gift that David F einberg has brought to U CLA. I am in awe of his management skills.” —Lynda Resnick, owner of Pom Wonderful, Fiji Water, Teleflora, and Wonderful Pistachios “With clear purpose, unwavering principles, and steadfast leadership, the people at UCLA have established a new bar, a compelling promise, for what healthcare can and should be.” —David M. Lawrence, M.D., former CEO, Kaiser Permanente “An absorbing and educational account of a large institution’s astonishing transformation. The strong, courageous, and focused leadership of David Feinberg and his outstanding team is evident on every page. A tremendous lesson for all large enterprises.” —William E. Simon, Jr., cochairman, William E. Simon & Sons “Most leadership authors describe how to apply common-sense principles. Michelli is a notable exception. He artfully describes the compelling, uncommon leadership practices that transformed UCLA Health System. The resulting lessons are plentiful and powerful for today’s business leader.” —Lee J. Colan, Ph.D., author of Sticking to It: The Art of Adherence About the Book: Joseph Michelli, author of The Starbucks Experience and The New Gold Standard, is among the world’s top authorities on the principles of creating an organizational culture dedicated to service excellence. In these bestselling books, he examines how leading service companies dominate their respective industries with innovative customerexperience strategies. Now, Michelli turns his attention to one of the most complex, controversial, and critical industries—healthcare. In Prescription for Excellence, Michelli provides an inside look at an organization that has become the envy of its industry—and explains how you can dominate your own industry by using the same approach. UCLA Health System is revered worldwide for its top-tier patient/customer care. Great physicians, nurses, researchers, and staff are only part of the equation; UCLA’s overall success is a result of organization-wide collaboration that is driven by leaders with a shared vision of unyielding excellence. Michelli breaks down UCLA’s approach into five simple principles: Commit to Care Leave No Room for Error Make the Best Better Create the Future Service Serves Us From administrative offices to operating rooms to research centers, continued adherence to these five principles has guided UCLA to financial strength, social significance, and sustainability. The best part is that these principles translate to any industry, so you, too, can achieve similar goals. Michelli gives you the tools to adapt UCLA’s ideas, systems, and leadership principles into your own best practices. Whether it is a healthcare organization, a financial institution, or a neighborhood hair salon, good business begins and ends with customer connection. When all workers in an organization focus on providing quality care for those they serve, success inevitably follows. Business is always personal; UCLA’s leadership ensures that this simple truth drives every UCLA employee, every day. Apply the lessons Michelli spells out in Prescription for Excellence to create a system that ensures that your people take business personally, day in and day out.

Book In the Company of Scholars

Download or read book In the Company of Scholars written by Julius Getman and published by University of Texas Press. This book was released on 2010-07-22 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I began this book to articulate my sense of disappointment and alienation from the status I had fought so hard to achieve." A remarkable admission from an alumnus of Harvard Law School who has held tenured professorships in the law schools of Yale and Stanford and has taught in the law schools of Harvard and Chicago. In this personal reflection on the status of higher education, Julius Getman probes the tensions between status and meaning, elitism and egalitarianism, that challenge the academy and academics today. He shows how higher education creates a shared intellectual community among people of varied races and classes—while simultaneously dividing people on the basis of education and status. In the course of his explorations, Getman touches on many of the most current issues in higher education today, including the conflict between teaching and research, challenges to academic freedom, the struggle over multiculturalism, and the impact of minority and feminist activism. Getman presents these issues through relevant, often humorous anecdotes, using his own and others' experiences in coping with the constantly changing academic landscape. Written from a liberal perspective, the book offers another side of the story told in such works as Allan Bloom's The Closing of the American Mind and Roger Kimball's Tenured Radicals.

Book Catalog

    Book Details:
  • Author : United States Naval Academy
  • Publisher :
  • Release : 1986
  • ISBN :
  • Pages : 224 pages

Download or read book Catalog written by United States Naval Academy and published by . This book was released on 1986 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Reputation Strategy and Analytics in a Hyper Connected World

Download or read book Reputation Strategy and Analytics in a Hyper Connected World written by Chris Foster and published by John Wiley & Sons. This book was released on 2016-08-08 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reputation management techniques that work amidst the unceasing flow of information Reputation Strategy and Analytics in a Hyper-Connected World is a complete guide to corporate communications and reputation management. Covering a range of scenarios from ideal to catastrophic, this book provides a clear blueprint for preparation, execution, and beyond. The discussion focuses on data-driven, evidence-based strategies for the modern digital economy, providing actionable frameworks, practical roadmaps, and step-by-step blueprints for deploying advance analytics, predictive modeling, and big data techniques to successfully manage communications and reputation. You'll learn how the right tools and people get the job done quickly, effectively, and cost-effectively, and how to identify and acquire the ones you need. Coverage includes the latest technology and cutting-edge applications, bringing you up to speed on what excellence in communications can realistically be. We live in an age of interconnectedness and transparency, and information travels at the speed of light to reach nearly every corner of the globe. This book shows you the key strategies and operational tactics required to respond successfully to financially damaging assaults on your company's reputation. Execute world-class corporate communications Prepare for best- and worst-possible case scenarios Manage organizational reputation in the digital economy Pick the right team and the right tools to get the job done Stories, rumors, lies — there is no safe haven. Big data, cloud, and mobile technologies are fueling a perfect storm of immense proportions, overwhelming the capabilities of organizations and individuals attempting to manage their brands and reputations when hit with damaging information or harmful stories. Reputation Strategy and Analytics in a Hyper-Connected World shows you navigate the never-ending information stream to keep your company out of the undertow.

Book The Saturday Evening Post

Download or read book The Saturday Evening Post written by and published by . This book was released on 1925 with total page 2066 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Political Economy  Political Science and Sociology

Download or read book Political Economy Political Science and Sociology written by Richard Theodore Ely and published by . This book was released on 1899 with total page 812 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book CEO Excellence

Download or read book CEO Excellence written by Carolyn Dewar and published by Simon and Schuster. This book was released on 2022-03-15 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Based on extensive interviews with today's . . . corporate leaders, this look at how the best CEOs do their jobs focuses on the mindsets and actions that foster an environment of excellence"--

Book The Myth of Excellence

Download or read book The Myth of Excellence written by Fred Crawford and published by Crown Currency. This book was released on 2007-12-18 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Undiscovered Consumer . . .and the Mistake of Universal Excellence What do customers really want? And how can companies best serve them? Fred Crawford and Ryan Mathews set off on what they describe as an "expedition into the commercial wilderness" to find the answers. What they discovered was a new consumer -- one whom very few companies understand, much less manufacture products for or sell products or services to. These consumers are desperately searching for values, a scarce resource in our rapidly changing and challenging world. And increasingly they are turning to business to reaffirm these values. As one consumer put it: "I can find value everywhere but can't find values anywhere." Crawford and Mathews's initial inquiries eventually grew into a major research study involving more than 10,000 consumers, interviews with executives from scores of leading companies around the world, and dozens of international client engagements. Their conclusion: Most companies priding themselves on how well they "know" their customers aren't really listening to them at all. Consumers are fed up with all the fuss about "world-class performance" and "excellence." What they are aggressively demanding is recognition, respect, trust, fairness, and honesty. Believing that they are still in a position to dictate the terms of commercial engagement, businesses have bought into the myth of excellence -- the clearly false and destructive theory that a company ought to be great at everything it does, that is, all the components of every commercial transaction: price, product, access, experience, and service. This is always a mistake because "the predictable outcome [is] that the company ends up world-class at nothing; not well-differentiated and therefore not thought of by consumers at the moment of need." Instead, Crawford and Mathews suggest that companies engage in Consumer Relevancy, a strategy of dominating in one element of a transaction, differentiating on a second, and being at industry par (i.e., average) on the remaining three. It's not necessary for businesses to equally invest time and money on all five attributes, and their customers don't want them to. Imagine the confusion if Tiffany & Co. started offering deep discounts on diamonds and McDonald's began selling free-range chicken and tofu. The Myth of Excellence provides a blueprint for companies seeking to offer values-based products and services and shows how to realize the commercial opportunities that exist just beyond their current grasp -- opportunities to reduce operating costs, boost bottom-line profitability, and, most important, begin to engage in a meaningful dialogue with customers.

Book The World in Your Hands  Vol 06

Download or read book The World in Your Hands Vol 06 written by Marcelo Gameiro and published by Marcelo Gameiro. This book was released on 2024-07-28 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing the ultimate guide to exploring the world, "All Countries of the World". This comprehensive book provides a wealth of information on every country on the planet, covering all aspects of their history, language, food, sports, nature, arts, religion, economy, education, people, culture, music, interesting facts, and geography. Each chapter dives deep into the unique features and characteristics of each country, providing insights into what makes them special and how they contribute to the diversity of our world. Whether you're an avid traveler, a curious learner, or simply someone who wants to expand their knowledge of the world, "All Countries of the World" is the perfect resource for you. With detailed information, this book will take you on a journey across the globe, discovering new and exciting places along the way. To test your comprehension and enhance your learning, multiple choice questions are provided at the end of each country's description, with answers included. Get ready to embark on an adventure like no other with "All Countries of the World" - the ultimate guide to exploring the world's rich and diverse cultures.

Book Corporation Annual Reports to Shareholders

Download or read book Corporation Annual Reports to Shareholders written by and published by . This book was released on 1971 with total page 900 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Building Web Reputation Systems

Download or read book Building Web Reputation Systems written by Randy Farmer and published by "O'Reilly Media, Inc.". This book was released on 2010-03-04 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do Amazon's product reviews, eBay's feedback score system, Slashdot's Karma System, and Xbox Live's Achievements have in common? They're all examples of successful reputation systems that enable consumer websites to manage and present user contributions most effectively. This book shows you how to design and develop reputation systems for your own sites or web applications, written by experts who have designed web communities for Yahoo! and other prominent sites. Building Web Reputation Systems helps you ask the hard questions about these underlying mechanisms, and why they're critical for any organization that draws from or depends on user-generated content. It's a must-have for system architects, product managers, community support staff, and UI designers. Scale your reputation system to handle an overwhelming inflow of user contributions Determine the quality of contributions, and learn why some are more useful than others Become familiar with different models that encourage first-class contributions Discover tricks of moderation and how to stamp out the worst contributions quickly and efficiently Engage contributors and reward them in a way that gets them to return Examine a case study based on actual reputation deployments at industry-leading social sites, including Yahoo!, Flickr, and eBay