Download or read book A Primer on the Law of Deceptive Practices written by Earl W. Kintner and published by . This book was released on 1978 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A primer on the law of deceptive practices written by and published by . This book was released on 1978 with total page 706 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Unfair and Deceptive Acts and Practices written by Jonathan A. Sheldon and published by . This book was released on 1982 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text outlines the treatment of deceptive practices cases in all of the states. It discusses FTC rules, guides, and reported and unreported cases. Special features include the federal rackerteering statute, consumer attorney fee awards, 3 day cooling off periods, unfair insurance practices, and state enforcement issues.
Download or read book ABA Journal written by and published by . This book was released on 1971-12 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.
Download or read book ABA Journal written by and published by . This book was released on 1972-03 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.
Download or read book FTC s Authority Over Deceptive Advertising written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee for Consumers and published by . This book was released on 1982 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Deceptive Advertising written by Jef Richards and published by Routledge. This book was released on 2013-12-16 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book designed to assist behavioral scientists in the preparation of scholarly or applied research regarding deceptive advertising which will ultimately affect public policy in this area. Because there was an inadequate foundation upon which to build a program of research for this topic, a three-part solution has been devised: 1) a review of how deception is viewed and regulated 2) a theory of how consumers process deceptive information 3) a sensitive and consistent means of measuring deceptiveness. This text provides detailed discussions regarding the intersection of law and behavioral science and its application to deceptive advertising. In so doing, it offers a solid foundation upon which to base expanded behavioral research into how consumers are deceived by advertising claims, and what cognitive processes are involved in that deception.
Download or read book A Primer on the Law of Information Exchange written by and published by American Bar Association. This book was released on 2002 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the advent of new and more sophisticated information technologies, businesspersons have more opportunities to interact and exchange information with their competitors. In this climate of free-flowing information, it is essential that businesspersons are aware of the legal implications of engaging in information exchanges whether in the form of an industry association questionnaire or electronic mail. The Section of Antitrust Law of the American Bar Association has developed this general guide to the law of information exchange to aid non-antitrust lawyers' and business managers' understanding of when and how the antitrust laws apply to information exchanges. It is written primarily to help businesspersons to understand the risks and comply with the law. This primer is not a substitute for legal advice but, rather, is offered as background to help spot issues so that advice may be sought from an experienced attorney. The booklets are about the size of a pocket journal and have a space on the back to identify the law firm or company and contact counsel. They are available singly and, at substantial discounts, in convenient packs of 25 copies each.
Download or read book ABA Journal written by and published by . This book was released on 1971-12 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.
Download or read book The Federal Trade Commission written by Robert V. Larabee and published by Routledge. This book was released on 2020-03-11 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: This annotated bibliography assists the reader in locating information about the United States Federal Trade Commission. The book is divided into four chapters, each reflecting the major functions and regulatory responsibilities of the FTC.
Download or read book A Primer on the Law of Joint Purchasing written by and published by American Bar Association. This book was released on 2003 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Joint purchasing is a growing phenomenon as businesses join together in a variety of purchasing arrangements to reduce overhead costs and achieve lower purchase prices. While agreements between buyers are generally treated more leniently than agreements between sellers, antitrust issues can be presented by various features of a buying group - including the group's structure, membership policies, purchase volumes, cost of collectively-purchased items, and information sharing policies - as well as price discrimination. The Section of Antitrust Law of the American Bar Association has developed this general guide to the law of joint purchasing to aid non-antitrust lawyers' and business managers' understanding of when and how the antitrust laws apply to group purchasing arrangements. It is written primarily to help businesspersons to understand the risks and comply with the law. This primer is not a substitute for legal advice but, rather, is offered as background to help spot issues so that advice may be sought from an experienced attorney. The booklets are about the size of a pocket journal and have a space on the back to identify the law firm or company and contact counsel.They are available singly and, at substantial discounts, in convenient packs of 25 copies each.
Download or read book Federal Trade Commission Decisions written by United States. Federal Trade Commission and published by . This book was released on 1976 with total page 1682 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Regulatory Reform Legislation written by United States. Congress. Senate. Committee on Governmental Affairs and published by . This book was released on 1979 with total page 1406 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The National Public Accountant written by and published by . This book was released on 1971 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business Service Check List written by and published by . This book was released on 1970 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Building a Mail Order Business written by William A. Cohen and published by John Wiley & Sons. This book was released on 1996-02-01 with total page 598 pages. Available in PDF, EPUB and Kindle. Book excerpt: With more than 60,000 copies sold, this amazing manual has become aclassic in its field--and rightfully so. Nowhere else will youfind--in one book--so much valuable information on achievingsuccess in the mail order business. Dr. Bill Cohen has drawn on hisdecades of experience testing, researching, and constantly refiningthe mail order techniques described in this invaluable guide.Building a Mail Order Business offers a virtual treasury oftechniques and methods guaranteed to work in the real world ofselling through the mail. You'll get practical advice and learntricks of the trade that will get you started quickly, with thefewest missteps and greatest chances for success. Thorough and completely up-to-date, this authoritative guide coversevery aspect of the mail order business, from the basics of gettingstarted to the details of product selection, preparing a marketingplan, copywriting, designing graphics, printing, protectingyourself from competition, telemarketing, and advertising throughmagazines, radio, and television. In addition, a handy appendixlists hundreds of valuable contacts with complete addresses. In this new Fourth Edition, you'll learn the latest trends in mailorder--what works and what doesn't, the most effective look in adsand mailing pieces, how to put together the most attractive offers,and much more. For entrepreneurs, direct marketers, business owners, and otherseager to get into the mail order business, Building a Mail Order Business has proven itself to be anindispensable resource for the ideas, techniques, and expert advicethat will lead to success. All the success secrets of one of America's best-known and mostrespected experts on mail order and direct marketing--Now in a newedition! BUILDING A MAIL ORDER BUSINESS Fourth Edition Complete, authoritative, and now in a new edition, thisbest-selling guide to mail order success covers everything fromgetting your business started to handling legal issues, preparingcopy and graphics, selecting mailing lists, telemarketing, andadvertising in all types of media--an unbeatable source of directmarketing ideas that really work. Here's what the pros have said about previous editions of BillCohen's Building a Mail Order Business: "Dr. Bill Cohen's book thoroughly explores the many facets, andpitfalls, facing the budding mail order entrepreneur."-- Henry R."Pete" Hoke, Jr., Publisher, Direct Marketing "It took a mail order businessman who is also an educator to putdirect mail and mail order guidelines all in one place--and inlanguage we can all understand."--Freeman F. Gosden, Jr.,President, Smith-Hemmings-Gosden, one of the nation's largestdirect marketing advertising agencies "An outstanding primer for our industry. It gives you the nuts andbolts necessary to carry you through almost every aspect of mailorder from the very rudimentary basics to the same techniques usedby the pros."-- Joe Sugarman, JS&A "One of the best books I've ever read on the subject. Ienthusiastically recommend Building a Mail Order Business to anyman or woman who is serious about getting involved in thisfascinating activity."-- E. Joseph Cossman, President, CossmanInternational, Inc., author of How I Made a Million Dollars in MailOrder "An excellent, informative, comprehensive, illustrative workbookthat will help anyone get started making money in the fascinatingfield of mail order. I highly recommend this professional book."--Melvin Powers, mail order entrepreneur "...must reading for the entrepreneur whose mind is on mailorder."-- Paul Muchnick, Chairman, National Mail OrderAssociation "Its good sense and nuts-and-bolts, bottom-line approach make it adelightful guide through the mail order world."-- DM News
Download or read book Marketing Information Guide written by and published by . This book was released on 1971 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt:
