Download or read book The Lawyer s Guide to Marketing on the Internet written by Gregory H. Siskind and published by American Bar Association. This book was released on 2007 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this up-to-date third edition of The Lawyer's Guide to Marketing on the Internet, you'll learn how to make the latest technology work for your practice and increase your firm's visibility. This comprehensive resource provides proven online marketing strategies and guides you on how to effectively and efficiently market your law practice.
Download or read book The Law Firm Associate s Guide to Personal Marketing and Selling Skills written by Catherine Alman MacDonagh and published by American Bar Association. This book was released on 2007 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a trainer's manual designed to be used in conjunction with The Law Firm Associate's Guide to Personal Marketing and Selling Skills (sold separately). It will serve as a guide to the person who is charged with leading the training sessions and will explain how to best structure the sessions and use the book. Chapters will provide skill development outlines at each level for marketing and sales training; discussion guidelines for coaches working internally or externally with attorneys and teams; discussion guidelines for firm members working internally with individual attorneys; and discussion guidelines, checklists, and program ideas for the person responsible for professional development.
Download or read book The Case for Network Marketing written by Chris Widener and published by Blackstone Publishing. This book was released on 2016-07-15 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chris Widener, one of America’s Top Business Minds, provides a simple explanation on the power of one of the world’s most unique and misunderstood businesses today. Take an in-depth look at Network Marketing through a comparison of traditional businesses. Discover how an MLM business has unlimited power to produce wealth. There are really only two ways you can make money in this world, and they represent the two economic systems: the wage system and the profit system. Network Marketing represents the profit system and is the single most successful method of starting a business with very little investment. In this book you will discover: A Comparison of Business Models Network Marketing versus a Pyramid Scheme The Wage System and Profit System The Network Marketing Advantage The Case for Network Marketing will show you that it doesn’t matter where you start, or whether you have a college degree. In this profit system, Chris Widener clearly illustrates this unique opportunity to become famously wealthy.
Download or read book Marketing the Law Firm written by Sally J. Schmidt and published by Law Journal Press. This book was released on 1991 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing the Law Firm: Business Development Techniques examines how marketing can improve client satisfaction and increase the bottom line for both corporate and consumer practices.
Download or read book Model Rules of Professional Conduct written by American Bar Association. House of Delegates and published by American Bar Association. This book was released on 2007 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.
Download or read book Renegade Lawyer Marketing written by Benjamin W. Glass and published by . This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Content Marketing for Lawyers written by Michele Ruiz and published by . This book was released on 2016-01-18 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: To fully leverage the power of social media for your legal marketing you need one indispensable ingredient: Content Need to attract more clients? Want to be a top-referred lawyer? Struggling with billing time and business development? Imagine growing your book of business--wihout leaving your office! With the ease of today's technology, social media platforms, and content marketing, it's not that hard. It's simply a mindshift and the right kind of "know-how" Here's the best part: Using the secrets of top journalist, you can easily and effectively create compelling content like a pro. YOU'LL LEARN HOW TO: Get your message to your target clients is is an understandable and engaging way so you become THE trusted, preferred and referred attorney Easily create attention-grabbing content your target clients need Stand out among the plethora of other firms In the marketplace Use branded content like blogs, videos, eBooks, Slideshares, Case Studies, White Papers, Webinars/Webcast, Podcast, Photos, Virtual Educational Events and more to attract more clients Implement time-saving strategies that won't take away from your billable hours Engage your social media savvy clients to increase your client retention rates Avoid marketing missteps and top mistakes lawyers make when using social media
Download or read book Secrets of Lawyer Video Marketing in the Age of YouTube written by Gerry Oginski and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Video is the best way to communicate online today. Your consumers and potential clients expect you to be on video. The only question is "How will you create great educational video to show your viewers you have information they want and need to know?" Will you create video on your own and learn to do it all yourself? Or will you hire a tested and proven video marketing company to do it all for you?" Read the book to learn more. "Gerry Oginski is the master of online video." Ben Glass, Esq., Benjamin W. Glass, III & Assoc., PC "Gerry is the leading expert on attorney video marketing I highly recommend Gerry and his video production services." Kenneth L. Hardison, Hardison & Cochran P.L.L.C. "Gerry Oginski is the leading expert on creating lawyer videos." Larry Bodine, Editor, LawMarketing Channel
Download or read book Own the Map written by Conrad Saam and published by . This book was released on 2020 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Secrets to Succeeding in Network Marketing Offline and Online written by Jonathan Street and published by Atlantic Publishing Company. This book was released on 2008 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you've been looking for a home-based business, you have undoubtedly come upon business opportunities that are referred to as Network Marketing programs. Also known as Multi-Level Marketing or MLM, Network Marketing is just a way for businesses to distribute their products. Rather than using the usual distribution method that moves from manufacturer to a wholesaler or distributor to retailer and finally to the consumer, Network Marketing companies use independent contractor sales people to sell the products directly. If you are looking to be financially independent, own your own business, have more spare time, work from the comfort of your home, then MLM may be for you to be successful. In the past MLM required a lot of face-to-face meetings and sales presentations which are difficult to produce. The Internet, combined with Network Marketing, has created countless opportunities for individuals to develop their own business, working from home. The real ways to make a great deal of money in MLM is by recruiting a team of other independent marketers below you, and thus earn a percentage of their combined sales. This new groundbreaking book will show you how to build a successful business with MLM by harvesting the power of the Internet. In this easy-to-read and comprehensive new book, you will learn what MLM is, how to get people talking about your product or service, how to get your customers to be your sales force, recruiting, goal setting and managing time, getting customers to come to you, getting your MLM message out quickly, creating awareness, working with bloggers and online activists, marketing, dealing with negative customer experience, automating MLM writing online press releases, creating a blog, creating a customer references and referral programs, starting a fan club/loyalist community, and setting up discussion forums and boards. You will learn to use affiliate marketing, flogs, viral marketing, evangelism, buzz marketing, online MLM methods, reputation management. In addition, we went the extra mile and spent an unprecedented amount of time researching, interviewing, e-mailing, and communicating with hundreds of today's most successful MLM marketers. Aside from learning the basics you will be privy to their secrets and proven successful ideas. Instruction is great, but advice from experts is even better, and the experts chronicled in this book are earning millions. If you are interested in learning essentially everything there is to know about MLM in addition to hundreds of hints, tricks, and secrets on how to put MLM marketing techniques in place and start earning enormous profits, then this book is for you. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Download or read book 15 Secrets Every Network Marketer Must Know written by Joe Rubino and published by John Wiley & Sons. This book was released on 2006-03-06 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each year in North America, more than 13 million people participate in network marketing, selling tens of billions of dollars of goods and services. The top moneymakers in the business take home six or seven figures. Wouldn't you love to know how they do it? With 15 Secrets Every Network Marketer Must Know, you will! Written by top expert marketers Dr. Joe Rubino and John Terhune, this practical, one-of-a-kind guide explains fifteen key network marketing principles--the core secrets to unlimited success. The principles, strategies, and tactics presented in this book will help you maximize your personal effectiveness, attitude, and behavior as you build your dynasty on a solid foundation that will ensure it will last long into the future. Based on proven, time-tested strategies and the long experience of two well-known and extremely well-qualified authors, this book is an indispensable tool for every network marketer, even those just starting out. 15 Secrets Every Network Marketer Must Know will put you on the path to real wealth with step-by-step guidance on: * Getting yourself into a successful frame of mind * Using failure as an advantage * Mastering self-discipline and resisting the urge to quit * Developing long-term goals that drive your daily activities * Building and finessing a great, moneymaking list * Developing great leaders and associates * Following up effectively * And much more
Download or read book The Lawyer Marketing Book written by Matt Starosciak and published by Proven Law Publishing. This book was released on 2017-08-01 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Lawyer Marketing Book (TLMB) is a great read for both experienced attorneys as well as those entering the practice of law. In fact, some say it’s a must read for any lawyer competing for clients in today’s legal market. There are four things that make TLMB unique. First, it’s interesting and engaging. TLMB uses real-life stories of other private practitioners to highlight the best and worst marketing decisions and strategies. Second, it’s comprehensive. At 300 pages, it covers everything from specific strategies for making the phone ring, to training intake personnel and negotiating with vendors, to measuring ROI. Third, it’s written by a true pro in the industry. Matt Starosciak has nearly two decades of experience on all sides of the law firm marketing process, including work as a lawyer, marketing product sales rep, and consultant to some of the nation’s top law firms. Finally, TLMB provides takeaways on every page that can be implemented by attorneys today to improve their success in the practice of law.
Download or read book Connecting Ethics and Practice written by Katerina P. Lewinbuk and published by Aspen Publishing. This book was released on 2023-09-15 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Connecting Ethics and Practice: A Lawyer's Guide to Professional Responsibility, Third Edition, the author explains the legal, professional, and ethical constraints that regulate attorneys while keeping the modern law professor and student in mind. Contemporary cases and articles are used to provide for an easier understanding of the Model Rules and Judicial Cannons, which assists in preparing for law school exams and the MPRE. The author employs a user-friendly coursebook format organized in a logical manner while achieving a realistic and manageable length. Mind maps are provided with every chapter to help students visualize and remember selected rules, and discussion questions are used to allow the students to fully comprehend and digest the reading, while also demonstrating real-life struggles most lawyer face at some point in their careers. Based on the unique format, students systematically cover all important aspects of the legal journey from law school to the legal profession. New to the Third Edition: Revised chapters contain contemporary cases, discussions, and studies Updated Model Rule 7 (Advertising) Scholarship throughout the book (in Chs. 1, 4, 10, 12, and 14) has been updated to include more recent and engaging articles New cases: Ch. 7: Federico v. Lincoln Military Hous., LLC Ch. 10: In re Discipline of Hale Ch. 11: People v. Maynard Ch. 12: Bennett v. Hill-Boren, P.C. Benefits for instructors and students: The easy-to-follow logical sequence of all relevant rules are clearly articulated at the beginning of the book and then reiterated accordingly in every chapter The structured material is well-suited for a new or experienced professor Chapters are based on quality readings as opposed to quantity Engaging, realistic examples exhibit how each Rule relates to practice Simple, consistent organization of each chapter offers a clear and logical layout, allowing for ease of use and teaching throughout Chapter introductions begin with concise explanations of the applicable Rules to be discussed Readings are controversial, contemporary, and thought-provoking Flexible organization allows for the material to be adapted to meet the individual needs of each class; professors can use as much or as little guidance as needed, and the material can be adjusted for a 2- or 3-credit course Discussion questions at the end of each reading, as well as at the end of each chapter, encourage colorful and lively dialogue and participation (which can be used in detail if time permits, or just used for student understanding of the material for class preparation) Table of Model Rules with applicable page numbers provide easy reference
Download or read book Business Development and Marketing for Lawyers written by Justin Grensing and published by eBookIt.com. This book was released on 2013-05-21 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attorneys learn a lot in law school, but one important thing they don't learn much about is marketing. In today's opportunity-laden marketing environment attorneys have many outlets to choose from-which can be both a benefit and a challenge. This book provides an overview of marketing and its implications for attorneys in solo, small, mid-size or even large firm environments. You will learn about the elements of the promotion mix, advantages and disadvantages of each; how to generate publicity and media coverage; the importance of your web site and how to maximize it for effectiveness; how to use social media effectively; developing marketing plans and best practices in business development and networking. Importantly, this book offers a strategic approach to marketing focusing not on "one-off" tactics, but on developing strategies to drive desired outcomes. The practical approach taken will provide you with many key takeaways and action items that you can immediately implement to grow your practice.
Download or read book The Lawyer s Guide to Working Smarter with Knowledge Tools written by Marc Lauritsen and published by American Bar Association. This book was released on 2010 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: This ground-breaking guide introduces lawyers and other professionals to a powerful class of software that supports core aspects of legal work. The author discusses how technologies like practice systems, work product retrieval, document assembly, and interactive checklists help people work smarter. If you are looking to work more effectively, this book provides a clear roadmap, with many concrete examples and thought-provoking ideas.
Download or read book The Law of Advertising Marketing and Promotions written by David H. Bernstein and published by Law Journal Seminars Press. This book was released on 2017-10-28 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The Law of Advertising, Marketing and Promotions explains the complex and evolving legislative, regulatory, court-based, and self-regulatory rules governing advertising content and practices.
Download or read book Reallionaire written by Farrah Gray and published by Turtleback Books. This book was released on 2005 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: For use in schools and libraries only. A former public assistance youth who became a self-made millionaire at 14. At 16, he was a reallionaire, a businessman dedicated to giving back and inspiring others.