Download or read book A Key to the World s Greatest Market written by World (New York) and published by . This book was released on 1921 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Grow written by Jim Stengel and published by Crown Currency. This book was released on 2011-12-27 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten years of research uncover the secret source of growth and profit … Those who center their business on improving people’s lives have a growth rate triple that of competitors and outperform the market by a huge margin. They dominate their categories, create new categories and maximize profit in the long term. Pulling from a unique ten year growth study involving 50,000 brands, Jim Stengel shows how the world's 50 best businesses—as diverse as Method, Red Bull, Lindt, Petrobras, Samsung, Discovery Communications, Visa, Zappos, and Innocent—have a cause and effect relationship between financial performance and their ability to connect with fundamental human emotions, hopes, values and greater purposes. In fact, over the 2000s an investment in these companies—“The Stengel 50”—would have been 400 percent more profitable than an investment in the S&P 500. Grow is based on unprecedented empirical research, inspired (when Stengel was Global Marketing Officer of Procter & Gamble) by a study of companies growing faster than P&G. After leaving P&G in 2008, Stengel designed a new study, in collaboration with global research firm Millward Brown Optimor. This study tracked the connection over a ten year period between financial performance and customer engagement, loyalty and advocacy. Then, in a further investigation of what goes on in the “black box” of the consumer’s mind, Stengel and his team tapped into neuroscience research to look at customer engagement and measure subconscious attitudes to determine whether the top businesses in the Stengel Study were more associated with higher ideals than were others. Grow thus deftly blends timeless truths about human behavior and values into an action framework – how you discover, build, communicate, deliver and evaluate your ideal. Through colorful stories drawn from his fascinating personal experiences and “deep dives” that bring out the true reasons for such successes as the Pampers, HP, Discovery Channel, Jack Daniels and Zappos, Grow unlocks the code for twenty-first century business success.
Download or read book Notes written by and published by . This book was released on 1922 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Municipal Reference Library Notes written by and published by . This book was released on 1922 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Bulletin of the New York Public Library written by New York Public Library and published by . This book was released on 1923 with total page 1050 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes its Report, 1896-19 .
Download or read book Notes Municipal Reference and Research Center written by Municipal Reference and Research Center (New York, N.Y.) and published by . This book was released on 1920 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Editor Publisher written by and published by . This book was released on 1926 with total page 1794 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Women Want More written by Michael J. Silverstein and published by Harper Collins. This book was released on 2009-09-08 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Women Want More, Michael Silverstein and Kate Sayre, two of the world’s leading authorities on the retail business, argue that women are the key to fixing the economy. Based on a groundbreaking study and offering tremendous insight into the purchasing habits and power of women, Women Want More doesn’t just offer a glimpse into consumer behavior; it reveals what consumer behavior says about human psychology and desire.
Download or read book The World s Greatest Brands written by Nick Kochan and published by Springer. This book was released on 1996-11-11 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The magic of brands is as old as Coke and as young as Tango. But getting beneath the packaging to understand a brand's winning technique is tough. Why do Kellogg's or Barbie still remain the consumer's friend? Why should a computer name or a sporting logo win favour with consumers worldwide? The World's Greatest Brands asks such key questions of over 350 of the world's leading brands. Explanations of a brand's history, its management and exploitation will appeal to the expert and the consumer. Anecdotes and analysis are combined to explain the science and art that have contributed to great branding case histories. Also included here is branding consultancy Interbrand's ranking of the world's 100 most powerful brands along with their assessment of brand owners' skills and winning techniques. This is a unique compilation on a subject with a fascination for all consumers. No-one who enjoys the benefits of great brands can fail to enjoy and profit from this book.
Download or read book Walmart written by Bryan Roberts and published by Kogan Page Publishers. This book was released on 2012-04-03 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Walmart provides a detailed assessment of the world's largest retailer that forever changed the face of retailing. The book examines Walmart's successes, failures, and whether it can stay ahead for the next 50 years. Despite being a source for best practice in procurement, logistics, systems and store format innovation, the retail giant is now facing several issues that affect its future development. Starting from its inception in rural Arkansas in 1962, this objective analysis of Walmart's history addresses the rapid change of retail, including the rise of e-commerce and multi-channel retailing; Walmart International and its 'everyday low prices' philosophy; the saturation of the superstore format, and much more. In a time of rapid change, will the world's largest retailer be able to reconfigure? Walmart provides the necessary insights for retailers, advertisers, other business professionals and students to understand how Walmart became a retail giant, the lessons that can be learned, and what is in store for the future.
Download or read book Fourth Estate written by and published by . This book was released on 1921 with total page 956 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book House Garden written by and published by . This book was released on 1920 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Richer Wiser Happier written by William Green and published by Simon and Schuster. This book was released on 2021-04-20 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: From William Green, a financial journalist who has written for The New Yorker, Time, and Fortune, comes a fresh and unexpectedly profound book that draws on interviews with more than 40 of the worlds super-investors to demonstrate that the keys for building wealth hold other life lessons as well.
Download or read book The Red Market written by Scott Carney and published by Harper Collins. This book was released on 2011-05-31 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: “An unforgettable nonfiction thriller, expertly reported….A tremendously revealing and twisted ride, where life and death are now mere cold cash commodities.” —Michael Largo, author of Final Exits Award-winning investigative journalist and contributing Wired editor Scott Carney leads readers on a breathtaking journey through the macabre underworld of the global body bazaar, where organs, bones, and even live people are bought and sold on The Red Market. As gripping as CSI and as eye-opening as Mary Roach’s Stiff, Carney’s The Red Market sheds a blazing new light on the disturbing, billion-dollar business of trading in human body parts, bodies, and child trafficking, raising issues and exposing corruptions almost too bizarre and shocking to imagine.
Download or read book Faster Higher Farther How One of the World s Largest Automakers Committed a Massive and Stunning Fraud written by Jack Ewing and published by W. W. Norton & Company. This book was released on 2017-05-23 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A rich history of a company whose cars, for better and worse, have touched millions of lives, a character study of a brilliant but deeply flawed leader, and a case study in how a corporate culture can turn toxic.” —Bethany McLean, New York Times Book Review Faster, Higher, Farther chronicles a corporate scandal that rivals those at Enron and Lehman Brothers—one that will cost Volkswagen more than $22 billion in fines and settlements. Through meticulous reporting, New York Times correspondent Jack Ewing documents why VW felt compelled to install “defeat devices” in diesel vehicles that unlawfully lowered CO2 levels during emissions testing, and how the fraud was committed, covered up, and finally detected. Faster, Higher, Farther is a briskly written account of unrivaled corporate greed. Updated with the latest information and a new afterword by the author.
Download or read book How to Get Rich written by Felix Dennis and published by Penguin. This book was released on 2008-06-12 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Uncover the secret to financial success with advice from self-made millionaire Felix Dennis. Felix Dennis is an expert at proving people wrong. Starting as a college dropout with no family money, he created a publishing empire, founded Maxim magazine, made himself one of the richest people in the UK, and had a blast in the process. How to Get Rich is different from any other book on the subject because Dennis isn’t selling snake oil, investment tips, or motivational claptrap. He merely wants to help people embrace entrepreneurship, and to share lessons he learned the hard way. He reveals, for example, why a regular paycheck is like crack cocaine; why great ideas are vastly overrated; and why “ownership isn't the important thing, it’s the only thing.”
Download or read book The Worth of Water written by Gary White and published by National Geographic Books. This book was released on 2022-03-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the founders of nonprofits Water.org & WaterEquity Gary White and Matt Damon, the incredible true story of two unlikely allies on a mission to end the global water crisis for good On any given morning, you might wake up and shower with water, make your coffee with water, flush your toilet with water—and think nothing of it. But around the world, more than three-quarters of a billion people can’t do any of that—because they have no clean water source near their homes. And 1.7 billion don’t have access to a toilet. This crisis affects a third of the people on the planet. It keeps kids out of school and women out of work. It traps people in extreme poverty. It spreads disease. It’s also solvable. That conviction is what brought together movie actor Matt Damon and water expert and engineer Gary White. They spent years getting the answer wrong, then halfway right, then almost right. Over time, they and their organization, Water.org, have found an approach that works. Working with partners across East Africa, Latin America, South Asia, and Southeast Asia, they’ve helped over 40 million people access water and/or sanitation. In The Worth of Water, Gary and Matt take us along on the journey—telling stories as they uncover insights, try out new ideas, and travel between the communities they serve and the halls of power where decisions get made. With humor and humility, they illuminate the challenges of launching a brand-new model with extremely high stakes: better health and greater prosperity for people allover the world. The Worth of Water invites us to become a part of this effort—to match hope with resources, to empower families and communities, and to end the global water crisis for good. All the authors’ proceeds from the sale of this book will be donated to Water.org.
