Download or read book A Journalist s Guide to Public Opinion Polls written by Sheldon R. Gawiser and published by Praeger. This book was released on 1994-10-21 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: This straightforward text provides journalists, both professional and student, with an explanation of the realities of an increasingly important facet of today's precision journalism--public opinion polling. The work aims to provide the skills necessary for evaluating and interpreting survey results accurately. After a brief review of the historical relationship between the press and public opinion, the authors examine the polling environment today. Then, step-by-step, they take the reader through the basics of journalistic uses of public opinion surveys and the questions to be asked by the journalist in evaluating a survey: who did the poll; who sponsored the poll; what were the survey questions and how were they worded; what is the sampling error; how to report poll results; how to put survey figures in context; and how to make and evaluate projections based upon polls. In addition, the text offers a review of statistical methods for the journalist and a 20 question checklist.
Download or read book A Guide to Public Opinion Polls written by George Gallup and published by . This book was released on 1948 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Voter s Guide to Election Polls written by Ph D. Michael W. Traugott and published by Lulu.com. This book was released on 2016-11-04 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fifth Edition. For the sixth presidential election running, Michael W. Traugott and Paul J. Lavrakas team up to give voters everything they need to know about election polls. When it comes to polls, the stakes are high, which is why this edition has been revised to incorporate information on the latest technologies used for data collection and data analysis. In straightforward language, the authors answer questions such as: - How do political candidates and organizations use poll data? - How do news organizations collect and report poll data? - Why do pollsters use samples? - How do media organizations analyze polls? They also examine common problems and complaints about polls, such as the increasing use of "push polls"-a political telemarketing technique-and polls conducted on the Internet that attract a large number of respondents who may not be representative of the general public.
Download or read book In Defense Of Public Opinion Polling written by Kenneth F Warren and published by Routledge. This book was released on 2018-02-15 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 2000 national elections, $100 million was spent on campaign polling alone. A $5 billion industry from Gallup to Zogby, public opinion polling is growing rapidly with the explosion of consumer-oriented market research, political and media polling, and controversial Internet polling. By many measures from editorial cartoons to bumper stickers we hate pollsters and their polls. We think of polling as hopelessly flawed, invasive of our privacy, and just plain annoying. At times we even argue that polling is illegal, unconstitutional, and downright un-American. Yet we crave the information polling provides. What do other Americans think about gun control? School vouchers? Airline performance?
Download or read book Survey Says written by Spencer Kimball and published by Kimball Political Consulting, LLC. This book was released on 2016-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Written primarily for students and pollsters who are just getting started in the field of public opinion polling. It covers the basic concepts, methods and ethical standards practitioners must master to be successful. The reader should walk away with an understanding of the purpose, process and value of polling.
Download or read book Polling UnPacked written by Mark Pack and published by Reaktion Books. This book was released on 2022-05-13 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a political-polling expert, an eye-opening—and hilarious—look at the origins of polls and how they have been used and abused ever since. Opinion polls dominate media coverage of politics, especially elections. But how do the polls work? How do we tell the good from the bad? And in light of recent polling disasters, can we trust them at all? Polling UnPacked gives us the full story, from the first rudimentary polls in the nineteenth century, through attempts by politicians to ban polling in the twentieth century, to the very latest techniques and controversies from the last few years. Equal parts enlightening and hilarious, the book requires no prior knowledge of polling or statistics to understand. But even hardened pollsters will find much to enjoy, from how polling has been used to help plan military invasions to why an exhausted interviewer was accidentally instrumental in inventing exit polls. Written by a former political pollster and the creator of Britain’s foremost polling-intention database, Polling UnPacked reveals which opinion polls to trust, which to ignore, and which, frankly, to laugh at. It will change the way we see political coverage forever.
Download or read book A Guide to Public Opinion Polls written by Donald Gallup and published by . This book was released on 1944 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Public Opinion Polls and Survey Research written by Graham R. Walden and published by Routledge. This book was released on 2014-07-16 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 1990. The decade of the 1980s witnessed an increasing use of polls and surveys as well as an expanded research effort into public opinion polls and survey research from the economic, historical, legal, methodological, organizational, and political viewpoints. The purpose of this volume is to provide a resource for practitioners, researchers, students, librarians, and others seeking access to this interdisciplinary literature. Instructional guides, handbooks, reference works, textbooks, research studies, and evaluative and critical studies on public opinion polls and survey research published since 1980 are included in this bibliography.
Download or read book The Voter s Guide to Election Polls written by Michael W. Traugott and published by Rowman & Littlefield Publishers. This book was released on 2007-12-28 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book Michael Traugott and Paul Lavrakas give voters everything they need to know about election polls and why it matters that we understand them. If statistics are worse than lies, just think what misreading the polls can do!
Download or read book Polling and the Public written by Herb Asher and published by CQ Press. This book was released on 2016-07-13 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: Polling and the Public helps readers become savvy consumers of public opinion polls, offering solid grounding on how the media cover them, their use in campaigns and elections, and their interpretation. This trusted, brief guide by Herb Asher also provides a non-technical explanation of the methodology of polling so that students become informed participants in political discourse. Fully updated with new data and scholarship, the Ninth Edition examines recent elections and the use and misuse of polls in campaigns, and delivers new coverage of web-based and smartphone polling.
Download or read book Numbered Voices written by Susan Herbst and published by University of Chicago Press. This book was released on 1995-08-15 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quantifying the American mood through opinion polls appears to be an unbiased means for finding out what people want. But in Numbered Voices, Susan Herbst demonstrates that the way public opinion is measured affects the use that voters, legislators, and journalists make of it. Exploring the history of public opinion in the United States from the mid-nineteenth century to the present day, Herbst shows how numbers served both instrumental and symbolic functions, not only conveying neutral information but creating a basis authority. Addressing how the quantification of public opinion has affected contemporary politics and the democratic process, Herbst asks difficult but fundamental questions about the workings of American politics. "An original and thought-provoking analysis of why we have polls, what they accomplish, and how they affect the current political scene. Herbst's scholarship is impeccable, her writing is clear and crisp, and her findings are original. . . . Every reader will benefit by carefully weighing the issues she raises and the conclusions she draws."—Doris A. Graber, Political Science Quarterly "An intelligent, theoretically rich, and historically broad account of public opinion over several millennia. . . . The historical accounts are interesting and her interpretations are thought-provoking."—Paul Brace, Journal of American History
Download or read book Polls and the Awareness of Public Opinion written by Leo Bogart and published by Transaction Publishers. This book was released on with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: How well can polls measure public opinion? Should government policies follow majority opinion? Do polls influence elections? Can there be polls under a dictatorship? Recent elections throughout the world have made these issues ever more crucial. "Polls and the Awareness of Public Opinion, "initially published under the title "Silent Politics, "is the first book to look upon polls and the awareness of poll results as forces that influence public opinion. It is a penetrating assessment of the uses of polls, their misuses, and the absurdities carried out in their name. Bogart argues that predictions based on polls can be misleading since they reflect a transient stage in a public opinion that is constantly and often rapidly changing.
Download or read book The Sophisticated Poll Watcher s Guide written by George Gallup and published by . This book was released on 1972 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Public opinion polls and British politics written by Richard Hodder-Williams and published by Taylor & Francis. This book was released on 2022-10-15 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1970 Public opinion polls and British politics provides an introductory guide to political polling in Britain. The book describes the polling organizations themselves, their sampling methods, and some of the general problems encountered in survey work. A distinction is drawn between polls concerned with voting intentions (predictive polls) and polls concerned with the expression of opinion (opinion polls), and problems of interpretation in each are discussed. Public opinion polls are then considered in the context of British politics – firstly their relationship with the general principles of representative democracy, and secondly their effect on the practice of politics. Finally, a word of caution is sounded against taking the polls too seriously as accurate indicators of the thinking of the British electorate and also against treating the implications of their potential uses too lightly. This book is a must read for students of British politics, election studies and political science.
Download or read book Strength in Numbers How Polls Work and Why We Need Them written by G. Elliott Morris and published by W. W. Norton & Company. This book was released on 2022-07-12 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: An insightful exploration of political polling and a bold defense of its crucial role in a modern democracy. Public opinion polling is the ultimate democratic process; it gives every person an equal voice in letting elected leaders know what they need and want. But in the eyes of the public, polls today are tarnished. Recent election forecasts have routinely missed the mark and media coverage of polls has focused solely on their ability to predict winners and losers. Polls deserve better. In Strength in Numbers, data journalist G. Elliott Morris argues that the larger purpose of political polls is to improve democracy, not just predict elections. Whether used by interest groups, the press, or politicians, polling serves as a pipeline from the governed to the government, giving citizens influence they would otherwise lack. No one who believes in democracy can afford to give up on polls; they should commit, instead, to understanding them better. In a vibrant history of polling, Morris takes readers from the first semblance of data-gathering in the ancient world through to the development of modern-day scientific polling. He explains how the internet and “big data” have solved many challenges in polling—and created others. He covers the rise of polling aggregation and methods of election forecasting, reveals how data can be distorted and misrepresented, and demystifies the real uncertainty of polling. Candidly acknowledging where polls have gone wrong in the past, Morris charts a path for the industry’s future where it can truly work for the people. Persuasively argued and deeply researched, Strength in Numbers is an essential guide to understanding and embracing one of the most important and overlooked democratic institutions in the United States.
Download or read book The Illusion of Public Opinion written by George F. Bishop and published by Rowman & Littlefield. This book was released on 2005 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a rigorous critique of public opinion polling in the U.S., George F. Bishop makes the case that a lot of what passes as "public opinion" in mass media today is an illusion, an artifact of measurement created by vague or misleading survey questions presented to respondents who typically construct their opinions on the spot. Using evidence from a wide variety of data sources, Bishop shows that widespread public ignorance and poorly informed opinions are the norm rather than definitive public opinion on key political, social, and cultural issues of the day. The Illusion of Public Opinion presents a number of cautionary tales about how American public opinion has supposedly changed since 9/11, amplified by additional examples on other occasions drawn from the American National Election Studies. Bishop's analysis of the pitfalls of asking survey questions and interpreting poll results leads the reader to a more skeptical appreciation of the art and science of public opinion polling as it is practiced today.
Download or read book Polling and the Public written by Herbert B. Asher and published by C Q Press College. This book was released on 2001 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although information from public opinion polls is ubiquitous wielded by political candidates, the media, and all kinds of organizations hoping to prove a point polling is poorly understood by most people. Asher (emeritus, political science, Ohio State U.) explains how surveys are constructed, conduc
