Download or read book 9 Ways to Change Your Thinking about Change Campaigns written by Jeff Davidson and published by Breathing Space Institute. This book was released on 2009 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tips on how to maintain perspective on change campaigns

Download or read book How to Win Campaigns written by Chris Rose and published by Routledge. This book was released on 2012-06-25 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Win Campaigns is a practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from any point of view, the book's key steps and tools provide models of motivation, analysis and communication structure. This fully revised and updated second edition includes the following new features: * Campaign Master Planner * Political Checklist * Motivational Values * Behaviour Change * Campaigning and the Climate Issue * Dealing With Disasters * Using Celebrities * Being Interesting * Brainstorming * Visual Narratives * A Strategy For Values, Behaviour, Politics and Opinion * Emergencies * Tame and Wicked Problems * How To Tell If You Are Winning * Plus all new case studies on - new media and the Obama campaign, the smoking ban, chemicals and health and greening Apple computers.

Download or read book Head Space and Timing written by Duane K. L. France LPC and published by . This book was released on 2019-05-26 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every veteran has a story. You just have to listen to it. It can be surprising how difficult it is...and also how easy...for a veteran to be able to tell their story. The impacts of combat, deployments, or even just military experience in general are felt long after a veteran leaves the service. The guns do not always go silent when a veteran leaves the military...neither should the veteran. When combat veteran and retired Army Noncommissioned Officer Duane France retired, he knew he wanted to continue to serve his fellow veterans. As a grandson, nephew, and son of combat veterans, he grew up knowing the impact of combat and military service on veterans and their families, and as a leader with five combat and operational deployments, he saw the same things happening in the service members of his generation. After starting to work as a clinical mental health counselor exclusively for veterans and their spouses, Duane started to write his observations and experiences on his blog, Head Space and Timing, located at www.veteranmentalhealth.com. This book is a collection of 52 articles designed to help veterans, those who support them, and those who care for them to understand the military experience and to change the way they think about veteran mental health.

Download or read book Re imagining Change written by Patrick Reinsborough and published by PM Press. This book was released on 2017-10-01 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Re:Imagining Change provides resources, theory, hands-on tools, and illuminating case studies for the next generation of innovative change-makers. This unique book explores how culture, media, memes, and narrative intertwine with social change strategies, and offers practical methods to amplify progressive causes in the popular culture. Re:Imagining Change is an inspirational inside look at the trailblazing methodology developed by the Center for Story-based Strategy over fifteen years of their movement building partnerships. This practitioner’s guide is an impassioned call to innovate our strategies for confronting the escalating social and ecological crises of the twenty-first century. This new, expanded second edition includes updated examples from the frontlines of social movements and provides the reader with easy-to-use tools to change the stories they care about most.

Download or read book Atomic Habits written by James Clear and published by Penguin. This book was released on 2018-10-16 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 New York Times bestseller. Over 20 million copies sold! Translated into 60+ languages! Tiny Changes, Remarkable Results No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights. Clear is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. Here, he draws on the most proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. Along the way, readers will be inspired and entertained with true stories from Olympic gold medalists, award-winning artists, business leaders, life-saving physicians, and star comedians who have used the science of small habits to master their craft and vault to the top of their field. Learn how to: make time for new habits (even when life gets crazy); overcome a lack of motivation and willpower; design your environment to make success easier; get back on track when you fall off course; ...and much more. Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal.

Download or read book The Videomaker Guide to Video Production written by Videomaker, and published by Taylor & Francis. This book was released on 2013-06-26 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the editors of Videomaker Magazine comes this new edition that you have been waiting for. The Videomaker Guide Digital Video, fourth edition, provides information on all of the latest cutting edge tools and techniques necessary to help you shoot and edit video like the pro's. Learn about equipment, lighting, editing, audio, high definition, and all aspects of video from the leading experts on videography!

Download or read book Mindset written by Carol S. Dweck and published by Ballantine Books. This book was released on 2007-12-26 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the renowned psychologist who introduced the world to “growth mindset” comes this updated edition of the million-copy bestseller—featuring transformative insights into redefining success, building lifelong resilience, and supercharging self-improvement. “Through clever research studies and engaging writing, Dweck illuminates how our beliefs about our capabilities exert tremendous influence on how we learn and which paths we take in life.”—Bill Gates, GatesNotes “It’s not always the people who start out the smartest who end up the smartest.” After decades of research, world-renowned Stanford University psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the power of mindset. In this brilliant book, she shows how success in school, work, sports, the arts, and almost every area of human endeavor can be dramatically influenced by how we think about our talents and abilities. People with a fixed mindset—those who believe that abilities are fixed—are less likely to flourish than those with a growth mindset—those who believe that abilities can be developed. Mindset reveals how great parents, teachers, managers, and athletes can put this idea to use to foster outstanding accomplishment. In this edition, Dweck offers new insights into her now famous and broadly embraced concept. She introduces a phenomenon she calls false growth mindset and guides people toward adopting a deeper, truer growth mindset. She also expands the mindset concept beyond the individual, applying it to the cultures of groups and organizations. With the right mindset, you can motivate those you lead, teach, and love—to transform their lives and your own.

Download or read book The Swing Voter in American Politics written by William G. Mayer and published by Rowman & Littlefield. This book was released on 2008-11-01 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: The "swing voter" occupies a cherished place in American political lore. Candidates court swing voters, consultants target them, and pundits speculate constantly on which way they will lean. But nobody has adequately defined them as a group. What exactly is a swing voter? No one really seems to know. T he Swing Voter in American Politics fills this conceptual gap. The book brings political scientists and pollsters together to answer four basic questions: What is a swing voter? How can analysts use survey data to identify swing voters? How do swing voters differ—if at all—from the rest of the electorate? And what role do swing voters play in determining the outcomes of contemporary elections? Drawing on a wide range of sources, including American National Election Studies Data, Gallup polls, Pew Center surveys, and the National Annenberg Election Survey, the contributors track swing voters across six decades and in national and local elections. The result is an unprecedented picture of this key political group, just in time for the 2008 campaigns. Contributors include James E. Campbell (University of Buffalo), April Clark (Pew Research Center for the People & the Press), Adam Clymer (Annenberg Public Policy Center, University of Pennsylvania), Michael Dimock (Pew Research Center for the People & the Press), Juliana Menasce Horowitz (Pew Research Center for the People & the Press), Jeffrey M. Jones (Gallup Organization), Daron R. Shaw (University of Texas–Austin), Jeffrey M. Stonecash (Syracuse University), Ken Winneg (Annenberg Public Policy Center, University of Pennsylvania).

Download or read book How to Be Happy at Work written by Annie McKee and published by Harvard Business Press. This book was released on 2018-08-21 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Life's too short to be unhappy at work "I'm working harder than I ever have, and I don't know if it's worth it anymore." If you're a manager or leader, these words have probably run through your mind. So many of us are feeling fed up, burned out, and unhappy at work: the constant pressure and stress, the unending changes, the politics--people feel as though they can't give much more, and performance is suffering. But it's work, after all, right? Should we even expect to be fulfilled and happy at work? Yes, we should, says Annie McKee, coauthor of the bestselling Primal Leadership. In her new transformative book, she makes the most compelling case yet that happiness--and the full engagement that comes with it--is more important than ever in today's workplace, and she sheds new light on the powerful relationship of happiness to individual, team, and organizational success. Based on extensive research and decades of experience with leaders, this book reveals that people must have three essential elements in order to be happy at work: A sense of purpose and the chance to contribute to something bigger than themselves A vision that is powerful and personal, creating a real sense of hope Resonant, friendly relationships With vivid and moving real-life stories, the book shows how leaders can use these powerful pillars to create and sustain happiness even when they're under pressure. By emphasizing purpose, hope, and friendships they can also ensure a healthy, positive climate for their teams and throughout the organization. How to Be Happy at Work deepens our understanding of what it means to be truly fulfilled and effective at work and provides clear, practical advice and instruction for how to get there--no matter what job you have.

Download or read book Asymmetric Marketing written by Joseph E. Bentzel and published by Asymmetric Marketing. This book was released on 2006-10-09 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Women s Police Stations written by Cecilia MacDowell Santos and published by Springer. This book was released on 2005-02-18 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Women's Police Stations examines the changing and complex relationship between women and the state, and the construction of gendered citizenship, using women's police stations in Sao Paulo. These are police stations run exclusively by police women for women with the authority to investigate crimes against women such as domestic violence, assault and rape. Sao Paulo was the home of the first such police station, and there are now more than 250 women's police stations throughout Brazil. Cecilia MacDowell Santos examines the importance of this phenomenon for the first time, looking at the dynamics of the relationship between women and the state as a consequence of a political regime, and exploring the notion of gendered citizenship.

Download or read book Ebook Environmental Science A Global Concern written by William Cunningham and published by McGraw Hill. This book was released on 2014-10-16 with total page 649 pages. Available in PDF, EPUB and Kindle. Book excerpt: Environmental Science: A Global Concern is a comprehensive presentation of environmental science for non-science majors which emphasizes critical thinking, environmental responsibility, and global awareness. This book is intended for use in a one or two-semester course in environmental science, human ecology, or environmental studies at the college or advanced placement high school level. As practicing scientists and educators, the Cunningham author team brings decades of experience in the classroom, in the practice of science, and in civic engagement. This experience helps give students a clear sense of what environmental science is and why it matters in this exciting, new 13th edition. Environmental Science: A Global Concern provides readers with an up-to-date, introductory global view of essential themes in environmental science. The authors balance evidence of serious environmental challenges with ideas about what we can do to overcome them. An entire chapter focuses on ecological restoration; one of the most important aspects of ecology today. Case studies in most chapters show examples of real progress, and “What Can You Do?” lists give students ideas for contributing to solutions

Download or read book How to Win Campaigns written by Chris Rose and published by Routledge. This book was released on 2012-08-21 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for the new campaigner and the experienced communicator alike, this is a comprehensive and systematic exploration of what works in campaigning, and a practical how-to guide for using principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from any point of view, the book's 100 key steps and tools provide models of motivation, analysis and communication structure. Content includes how to begin a campaign, motivating people, research and development, issue mapping, planning using the campaign planning star, organizing communications including visual language, constructing campaign propositions, insight into news media, how to keep a campaign going, how to use old and new media and what to do and what not to do. The final chapter reviews the bigger picture, examining how campaigns became a form of politics. It also provides new research material on how issues mature and become 'norms', and the consequent problems for campaigning.

Download or read book Political Consultants and Campaigns written by Jason Johnson and published by Routledge. This book was released on 2018-04-19 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Political Consultants and Campaigns: One Day to Sell examines the differences between how political science theory suggests campaigns should be run and how political consultants actually run campaigns. In the wake of consultants who effortlessly move from campaigners to policymakers, the dearth of knowledge about the attitudes, beliefs, and strategies of the consultants themselves is still a glaring absence in the analysis of American politics. How can we purport to know what is happening in American political campaigns if we don't know what is on the minds of the men and women who run them? This book provides a clearer understanding of modern-day political campaigns by revealing what is on the minds of the people who run them. With original data from consultants, campaign managers, and professional campaign schools, author Jason Johnson examines consultant behavior on message formation, policy positioning, candidate recruitment, Internet strategy, and negative advertising and compares these practices to existing political science theory. This groundbreaking research makes Political Consultants and Campaigns: One Day to Sell a must-have resource for all students of American politics, campaign managers, or anyone interested in how political campaigns in America are run.

Download or read book Investigation of Illegal Or Improper Activities in Connection with 1996 Federal Election Campaign written by United States. Congress. Senate. Committee on Governmental Affairs and published by . This book was released on 1998 with total page 1756 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book R E D Marketing written by Greg Creed and published by HarperCollins Leadership. This book was released on 2021-06-08 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create breakthrough marketing campaigns by harnessing the power of R.E.D. Marketing: a transparent and flexible methodology straight from marketing powerhouse Yum! Brands. Sidestep the marketing books, courses, and even TED talks that offer hypothetical explanations that sound sensible and embrace the proven, systematic approach of R.E.D. Marketing, which the recent CEO and current CMO of Yum! Brands applied to lead Taco Bell and KFC to double digit growth. This book, filled with simple frameworks and engaging stories, will help everyone in your company understand what really works for driving sustainable brand growth and business success. In 2011, Greg Creed had just been elevated from President to CEO of Taco Bell, a brand in deep distress at the time. It was on his shoulders to turn things around quickly along with co-author and CMO, Ken Muench. Together, they developed the R.E.D (Relevance, Ease, Distinctiveness) method. It’s simple methodology does not require complicated terms and a PhD to understand, it’s actually quite simple—marketing works in three very different ways: Relevance—Is it relevant to the marketplace? Ease—Is it easy to access and use? Distinction—Does it stand out from competition? By combining actual examples from Yum! and other recognizable brands of every size around the world with the latest findings in marketing, neuroscience, and behavioral economics, and the author’s own experience marketing three different brands across 120 countries, your brand can set and achieve a truly breakthrough marketing campaign utilizing R.E.D Marketing.

Download or read book Investigation of Illegal Or Improper Activities in Connection with 1996 Federal Election Campaigns written by and published by . This book was released on 1999 with total page 952 pages. Available in PDF, EPUB and Kindle. Book excerpt: