Download or read book 140 Characters written by Dom Sagolla and published by John Wiley & Sons. This book was released on 2009-09-24 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make the most of your messages on Twitter, Facebook, and other social networking sites The advent of Twitter and other social networking sites, as well as the popularity of text messaging, have made short-form communication an everyday reality. But expressing yourself clearly in short bursts-particularly in the 140-character limit of Twitter-takes special writing skill. In 140 Characters, Twitter co-creator Dom Sagolla covers all the basics of great short-form writing, including the importance of communicating with simplicity, honesty, and humor. For marketers and business owners, social media is an increasingly important avenue for promoting a business-this is the first writing guide specifically dedicated to communicating with the succinctness and clarity that the Internet age demands. Covers basic grammar rules for short-form writing The equivalent of Strunk and White's Elements of Style for today's social media-driven marketing messages Helps you develop your own unique short-form writing style 140 Characters is a much-needed guide to the kind of communication that can make or break a reputation online.

Download or read book War in 140 Characters written by David Patrikarakos and published by Hachette UK. This book was released on 2017-11-14 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leading foreign correspondent looks at how social media has transformed the modern battlefield, and how wars are fought Modern warfare is a war of narratives, where bullets are fired both physically and virtually. Whether you are a president or a terrorist, if you don't understand how to deploy the power of social media effectively you may win the odd battle but you will lose a twenty-first century war. Here, journalist David Patrikarakos draws on unprecedented access to key players to provide a new narrative for modern warfare. He travels thousands of miles across continents to meet a de-radicalized female member of ISIS recruited via Skype, a liberal Russian in Siberia who takes a job manufacturing "Ukrainian" news, and many others to explore the way social media has transformed the way we fight, win, and consume wars-and what this means for the world going forward.

Download or read book The Role of Innovation and Entrepreneurship in Economic Growth written by Michael J Andrews and published by University of Chicago Press. This book was released on 2022-03-17 with total page 633 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Innovation and entrepreneurship are ubiquitous today, both as fields of study and as starting points for conversations among experts in government and economic development. But while these areas on continue to attract public and private investments, many measurements of their resulting economic growth-including productivity growth and business dynamism-have remained modest. Why this difference? Because not all business sectors are the same, and the transformative gains of some industries have been offset by stagnation or contraction in others. Accordingly, a nuanced understanding of the economy requires a nuanced understanding of where innovation and entrepreneurship occur and where they matter. Answering these questions allows for strategic public investment and the infrastructure for economic growth.The Role of Innovation and Entrepreneurship in Economic Growth, the latest entry in the NBER conference series, seeks to codify these answers. The editors leverage industry studies to identify specific examples of productivity improvements enabled by innovation and entrepreneurship, including those from new production technologies, increased competition, new organizational forms, and other means. Taken together, the volume illuminates whether the contribution of innovation and entrepreneurship to economic growth is likely to be concentrated, be it selected sectors or more broadly"--

Download or read book Tweet This Book written by Sayre Van Young and published by Ulysses Press. This book was released on 2011-01-11 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with great short quotes, this is the perfect tool for spicing up ones tweets. The A-to-Z organization makes it quick and easy to find tweetable quotes on everything from love and hate to lust and repentance.

Download or read book A Twitter Year written by Kate Bussmann and published by Bloomsbury Publishing USA. This book was released on 2011-11-28 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gathers some of the most notable tweets displayed on the popular social networking site throughout the year.

Download or read book Twitter and Elections around the World written by Richard Davis and published by Routledge. This book was released on 2016-09-01 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twitter already has become an important electoral communication tool between candidates, parties and their specific constituencies. No serious candidate campaign ignores Twitter, while political party organizations utilize Twitter to communicate with partisans, reinforce supporters, and mobilize voters. Whereas much scholarship to date has focused primarily on Twitter’s political usage in the United States, there still remain many questions about the political uses and effects of Twitter in a global context. Does Twitter effect how reporters interact with candidates or even with each other? Does Twitter increase voter participation? Who is tweeting about elections? Why do people use Twitter in electoral contexts? Which type of candidate is more likely to use Twitter and why? Do parties differ in their use of Twitter, and why? Does Twitter increase candidate-voter interaction? Is Twitter shaping elections in various system contexts, and if so how? What is the influence of system context on Twitter use by parties, candidates, reporters, and voters? Eloquently combining theory and practice, established and rising scholars in the field of political communication have been brought together to provide an essential overview of the influence of Twitter on elections in a comparative perspective. Readers of this book will not only learn everything there is to know about this specific influence of Twitter, but more broadly how to approach the study of various online tools in general.

Download or read book Tweet Treats written by Jane Travers and published by O'Brien Press. This book was released on 2011 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foreword by Marco Pierre White Tweet Treats is a recipe book with a difference - all recipes fit into one 'tweet' of up of 140 characters! Conceived on Twitter, the book is a collaborative project, containing recipes tweeted by people from all over the world, including many celebrities - authors, journalists, musicians & TV personalities. Packed with tasty, quick recipes that actually work Tweet Treats is ideal for food lovers who are short on time: it's the perfect book for the modern cook! All royalties to Medecins sans Frontieres, a global charity which can be compared to Twitter in the immediacy of its response. Some tweets from contributors about the book: '... more power to your cook book - well done you! Christine xx' @brit_battleaxe aka Christine Hamilton, Television presenter, journalist and self-styled "Media Butterfly" '...good luck with your great project, Heather' @heatherofficial aka Heather Mills, English Charity Campaigner and Former Model 'tweettreats are my kind of cooking - 140 characters or less! :oD' @loreleiking aka Lorelei King, Actress (Cold Feet, Notting Hill, Emmerdale, Chef), audiobook narrator, voiceover artist, writer. 'when's the recipe book coming out? stop blethering you flibertigibbets. did i mess that up? :)xoP' @PaulaAbdul aka Paula Abdul, American pop singer, dancer, choreographer, actress and television personality. Judge on American Idol & X-Factor. '...all the best with your charity recipe tweets book for Medécins sans Frontiéres' @SarahBrownUK aka Sarah Brown, Mother and charity campaigner, married to former PM Gordon Brown '...good luck with the tweettreats! ;-) ' @Tracy_Chevalier aka Tracy Chevalier, award-winning author of The Girl with a Pearl Earring and others

Download or read book Twitter Wit written by Nick Douglas and published by Harper Collins. This book was released on 2009-08-25 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first authorized Twitter book, Twitter Wit is a collection of the most clever one-liners posted on the massively popular social networking and micro-blogging website. Featuring a foreword by Twitter co-founder Biz Stone and tweets from celebrities such as Ashton Kutcher, Jimmy Fallon, Stephen Colbert, Neil Gaiman, Margaret Cho, Stephen Fry, Rainn Wilson, Penn Jillette, Diablo Cody, Michael Ian Black, Paula Poundstone, Eugene Mirman, Russell Brand, Aziz Ansari, Lisa Lampanelli, and John Hodgman, this It books paperback original, edited by Nick Douglas, demonstrates that inside every moment is a joke waiting to be written.

Download or read book The Twitter Diaries written by Georgie Thompson and published by A&C Black. This book was released on 2012-05-21 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Twitter Diaries tells the story of pen pals for the 21st century. Two parallel lives separated by an ocean but united over a social network. Tuesday (@Tuesday Fields), a sports reporter and Stella (@StellaCavill), a men's shoe designer, are Brit 30-somethings who are introduced in NYC on NYE by a mutual friend, a notorious transatlantic TV presenter. They strike up an instant bond. Over the next 365 days, @TuesdayFields and @StellaCavill put the world to rights, one tweet at a time. From Melbourne to Monaco to Magaluf, the girls flirt and fall out with sportsmen, movie stars... and TV presenters. And then there's their mothers... December 31st of the same year and @TuesdayFields and @StellaCavill meet again, for the first time since the last time. A lot can happen in a year. It turns out just 140 characters can change everything. The Twitter Diaries is an instantly recognisable yet fictitious tale all generations can relate to, whether they are one of the world's 140 million and counting transfixed Twitter users or not. Accessible, funny and heart-warming, it's this summer's must read.

Download or read book Bible Summary written by Chris Juby and published by Createspace Independent Publishing Platform. This book was released on 2016-06-14 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every chapter of the Bible summarised in 140 characters or less. These summaries originally appeared as the @biblesummary project on Twitter. For three-and-a-half years, Chris Juby posted one tweet per chapter, one chapter per day to 30,000 folowers, finishing the project in November 2013. This edition is the full archive of all 1,189 summaries.

Download or read book Blue Sparrow Tweets on Writing Reading and Other Creative Nonsense written by Ksenia Anske and published by Ksenia Anske. This book was released on 2013-05-10 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Blue Sparrow was born on Twitter. It's a compilation of my daily ramblings as a first time novelist encouraging myself and other writers to bite the bullet and do it despite the fear of blank paper, the insecurities, the angst every writer faces when left alone with the story and trying to bleed it out. My Twitter followers asked me to make it. They said they want to carry it around in their pockets and take it out each time they felt stuck, scared, or simply need to smile. Because people tell me my tweets are funny. You be the judge.

Download or read book The Battle for America written by Dan Balz and published by Penguin. This book was released on 2010-05-25 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling, truly gripping account of 2008's landmark election, updated through 2009 The election of 2008 shattered political barriers and ignited an extraordinary battle among some of the most formidable political rivals ever to seek the presidency. Now, Dan Balz and Haynes Johnson, two of America's most respected journalists, offer the first complete picture of the strategies-and singular personalities- that accompanied the candidates' first forays into Iowa and New Hampshire through Obama's historic victory on Election Night. Filled with insider details, this riveting, wholly nonpartisan account of the historic election will capture the attention of everyone who witnessed it, as well as future generations who wished they had. A Washington Post and L.A. Times Best Book of the Year.

Download or read book Stop Listening to the Customer written by Adam Ferrier and published by John Wiley & Sons. This book was released on 2020-01-17 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't let the customer get between you and building a strong valued brand If you want to stand out from the crowd, develop a clear and consistent brand voice, and ultimately build a fruitful business – listen to your brand. Stop Listening to the Customer offers insights into how consumers are driving homogeneity in brands and shares the proven strategies you can implement to amplify your own position in the world. The customer is not always right. In fact, our obsession with the customer risks devaluing brands by making them generic and forgettable. Brands have become too consumer-led, where they are driven by journey-mapping, customer-centric design, and an excessive focus on consumer-driven data. Instead try redressing the balance, and be brand-led, where brands and businesses can truly become unique, interesting and highly profitable. Multi-award-winning brand strategist and consumer psychologist Adam Ferrier shares his contrary approach to building a strong brand in Stop Listening to the Customer. Backed by science, real-world examples and extensive industry experience, Ferrier explores the dangers of listening to the consumer too much, shares lessons from successful businesses who prioritise their brand, and reveals the brand-building secrets of their success. With insights from Jules Lund, Lisa Ronson, John Newcomb, Rory Sutherland, and many more, this invaluable book will enable you to: Avoid the pitfalls of drowning in customer data Establish a strong, brand-led business Develop a unique brand by embracing and leveraging your weaknesses Define your brand Get your customers to invest into you Stop Listening to the Customer is ideal for those looking to grow their brands and businesses by defeating consumer-driven mediocrity, standing out from the crowd, and listening their own brand.

Download or read book The Twible written by Jana Riess and published by . This book was released on 2013-11 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's the Bible, now with 68% more humor and 99% fewer begats You've wanted to read the Bible, but it's Uber-long and, let's face it, sometimes boring. You're a busy person with stuff to do. You want the Bible, only funnier. And shorter. Enter The Twible, which brings you every chapter as tweeted in 140 characters or less, from Genesis to Revelation Find out what the Bible says you're supposed to do if a friend starts worshiping another god, your child disrespects you in public, or you break the Sabbath. (The answers to those dilemmas are to stone your friend, stone your child, and stone yourself. In that order.) Learn where Paul swears in the New Testament, and why Jeremiah could benefit from antidepressants. Inside The Twible you'll find: - A tweet for each of the 1,189 chapters of the Bible - A summary of every book of the Bible in seven words or less - Dozens of informative sidebars (print edition only) - More than 50 original cartoons - A glossary telling you who's who in the Bible - Unicorns From start to finish, The Twible brings the Bible to wonderful, wicked, weird life. "The Twible adapts the Old Testament to the light-hearted quipping familiar in everyday Tweets." -- The Guardian, UK "The Twible is the most entertaining version of my dad's book I've read in the last two millennia " -- Jesus Christ] "Twible is the best example I have ever seen of the reverence of irreverence." -- Phyllis Tickle, author of The Divine Hours "I wouldn't object if Twibles were in every hotel room." -- Hemant Mehta, The Friendly Atheist blogger "Forget about reading the Bible in a year. Now you can read it in an hour, thanks to the subversive, somewhat disturbed, mind of Jana Riess." -- Peter Enns, author of Genesis for Normal People "The perfect (surreptitious) iPad or Tablet companion for draggy Sunday (or Saturday) morning services. Caution: Not to be used for congregational Scripture reading." -- Mark I. Pinsky, author of The Gospel According to the Simpsons "Whatever you think of Twitter, there can be no speedier or funnier way to read through the Bible than with Riess's Twible providing spot-on interpretation chapter by chapter." -- Kristin Swenson, author of Bible Babel "The Twible is an indelible book that reads like an oddly religious comedy but has the impact of a brilliant jingle that sticks in your brain to the point of madness." -- Frank Schaeffer, author of And God Said, "Billy " "This is brilliant stuff-hilariously accurate summaries of complex material." -- Debbie Blue, pastor; author of Consider the Birds: A Provocative Guide to the Birds of the Bible "This is absolutely the funniest and most fun Bible 'translation' ever." -- Steven L. Peck, author of The Scholar of Moab

Download or read book Getting an Information Security Job For Dummies written by Peter H. Gregory and published by John Wiley & Sons. This book was released on 2015-02-19 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get prepared for your Information Security job search! Do you want to equip yourself with the knowledge necessary to succeed in the Information Security job market? If so, you've come to the right place. Packed with the latest and most effective strategies for landing a lucrative job in this popular and quickly-growing field, Getting an Information Security Job For Dummies provides no-nonsense guidance on everything you need to get ahead of the competition and launch yourself into your dream job as an Information Security (IS) guru. Inside, you'll discover the fascinating history, projected future, and current applications/issues in the IS field. Next, you'll get up to speed on the general educational concepts you'll be exposed to while earning your analyst certification and the technical requirements for obtaining an IS position. Finally, learn how to set yourself up for job hunting success with trusted and supportive guidance on creating a winning resume, gaining attention with your cover letter, following up after an initial interview, and much more. Covers the certifications needed for various jobs in the Information Security field Offers guidance on writing an attention-getting resume Provides access to helpful videos, along with other online bonus materials Offers advice on branding yourself and securing your future in Information Security If you're a student, recent graduate, or professional looking to break into the field of Information Security, this hands-on, friendly guide has you covered.

Download or read book Beginning Xcode written by Matthew Knott and published by Apress. This book was released on 2014-03-13 with total page 535 pages. Available in PDF, EPUB and Kindle. Book excerpt: Xcode is Apple's Integrated Development Environment (IDE), Interface Builder, and other tools for helping app developers and coders to build iPhone and iPad apps more efficiently and quickly. Beginning Xcode aims to get you up and running with Apple's latest Xcode 5 and includes a wide variety of exciting projects to build. So, if you have some programming experience with iOS SDK and Objective-C, but want a more in depth tutorial on Xcode, then Beginning Xcode is for you. The book focuses on the new technologies, tools and features that Apple has bundled into the new Xcode 5, to complement the latest iOS 7 SDK. You'll learn: • How to build iOS apps using the latest Xcode • How to get started with Xcode, using Workspaces, Interface Builder, storyboarding, tables/collection views and more • How to dive deeper into Xcode using advanced searches, filtering, advanced editing, debugging, and source control • How to take advantage of Xcode's vast libraries, frameworks and bundles • How to create exciting interactive apps for iPhone or iPad using Sprite Kit, Map Kit, and other Apple technologies • How to share your app using organizer, localization, auto layout, and more By the end of this book, you'll have all of the skills and a variety of examples to draw from to get your very first app out the door using Xcode. Maybe, you'll even sell it on Apple iTunes App Store.

Download or read book Mine Your Language written by Abhishek Borah and published by Penguin Random House India Private Limited. This book was released on 2024-03-18 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Statutory warning: Language is a minefield. Words that firms and consumers use can be dealbreakers! Today, firms have many language-based decisions to make—from the brand name to the language of their annual reports to what they should or shouldn’t say on social media. Moreover, consumers leave a goldmine of information via their words expressing their likes, dislikes, perceptions and attitudes. What the firm communicates and what consumers say have an impact on consumer attitudes, satisfaction, loyalty, and ultimately, on a firm's sales, market share and profits. In this book, Abhishek Borah meticulously and marvellously showcases the influence of language on business. Through examples ranging from Toyota to Tesla and Metallica to Mahatma Gandhi, you will read about how to improvise on social media, how changing the use of simple pronouns like ‘we’ and ‘you’ can affect a firm’s bottom line, how to spot a fake review online and much more. So whether you are just inquisitive about the role of language in affecting consumer and company behaviour or a student wondering about the utility of language analysis in understanding them, Mine Your Language will teach you to use language to influence, engage and predict!