Download or read book Writing for Multimedia and the Web written by Timothy Garrand and published by CRC Press. This book was released on 2020-10-14 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learning how to write for just one type of interactive media, such as web sites or games, is not enough! To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media. Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing. It covers web sites, computer games, e-learning courses, training programs, immersive exhibits, and much more. Earlier editions have garnered rave reviews as a writing handbook for multimedia and web professionals, as well as a classroom text for interactive writing and design. New Sections and Completely Updated Chapters: *Writing a corporate web site: T. Rowe Price *Creating blogs and podcasts *Web writing tips from usability experts *Optimizing text for web search engines *Defining the user with use cases and user scenarios *Dealing with web editors *Software for organizing and writing interactive media content *Script formats for all types of multimedia and web projects *Writing careers

Download or read book Strategic Writing written by Charles Marsh and published by Routledge. This book was released on 2015-07-17 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its third edition, Strategic Writing emphasizes the strategic, goal-oriented mission of high-quality media and public relations writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. Featuring a spiral binding, numerous examples and a user-friendly "recipe" approach, Strategic Writing is ideal for public relations writing classes that include documents from other disciplines.

Download or read book Interactive Writing written by Andrea McCarrier and published by F&p Professional Books and Mul. This book was released on 2018-08-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interactive Writing is specifically focused on the early phases of writing, and has special relevance to prekindergarten, kindergarten, grade 1 and 2 teachers.

Download or read book The Basics of Media Writing written by Scott A. Kuehn and published by CQ Press. This book was released on 2016-12-08 with total page 569 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew Lingwall have created two comprehensive writing models to help students overcome their problems in finding and developing story topics by giving them “starting points” to begin writing. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation, and the message before starting a news story or persuasive piece and the FAJA four-point model asks students a series of questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task, no matter the format.

Download or read book Because Digital Writing Matters written by National Writing Project and published by John Wiley & Sons. This book was released on 2010-10-07 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to apply digital writing skills effectively in the classroom, from the prestigious National Writing Project As many teachers know, students may be adept at text messaging and communicating online but do not know how to craft a basic essay. In the classroom, students are increasingly required to create web-based or multi-media productions that also include writing. Since writing in and for the online realm often defies standard writing conventions, this book defines digital writing and examines how best to integrate new technologies into writing instruction. Shows how to integrate new technologies into classroom lessons Addresses the proliferation of writing in the digital age Offers a guide for improving students' online writing skills The book is an important manual for understanding this new frontier of writing for teachers, school leaders, university faculty, and teacher educators.

Download or read book Writing for Digital Media written by Brian Carroll and published by Routledge. This book was released on 2010-06-01 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing for Digital Media teaches students how to write effectively for online audiences—whether they are crafting a story for the website of a daily newspaper or a personal blog. The lessons and exercises in each chapter help students build a solid understanding of the ways that the Internet has introduced new opportunities for dynamic storytelling as digital media have blurred roles of media producer, consumer, publisher and reader. Using the tools and strategies discussed in this book, students are able to use their insights into new media audiences to produce better content for digital formats and environments. Fundamentally, this book is about good writing—clear, precise, accurate, filled with energy and voice, and aimed directly at an audience. Writing for Digital Media also addresses all of the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms. Learning how to achieve balance and a careful, deliberate blend of these elements is the other primary goal of this text. Writing for Digital Media teaches students not only how to create content as writers, but also how to think critically as a site manager or content developer might about issues such as graphic design, site architecture, and editorial consistency. By teaching these new skill sets alongside writing fundamentals, this book transforms students from writers who are simply able to post their stories online into engaging multimedia, digital storytellers. For additional resources and exercises, visit the Companion Website for Writing for Digital Media at: www.routledge.com/textbooks/9780415992015.

Download or read book Writing for Multimedia and the Web written by Timothy Paul Garrand and published by . This book was released on 2006 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learning how to write for just one type of interactive media, such as web sites or games, is not enough! To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media. Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing. It covers web sites, computer games, e-learning courses, training programs, immersive exhibits, and much more. Earlier editions have garnered rave reviews as a writing handbook for multimedia and web professionals, as well as a classroom text for interactive writing and design. New Sections and Completely Updated Chapters: -Writing a corporate web site: T. Rowe Price -Creating blogs and podcasts - Web writing tips from usability experts - Optimizing text for web search engines - Defining the user with use cases and user scenarios - Dealing with web editors - Software for organizing and writing interactive media content - Script formats for all types of multimedia and web projects - Writing careers.

Download or read book The Multimedia Writing Toolkit written by Sean Ruday and published by Taylor & Francis. This book was released on 2016-11-25 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Multimedia Writing Toolkit demonstrates how, by drawing on students’ interest in and familiarity with technology, you can integrate multimedia to maximize the potential of writing instruction. In eight concise chapters, author Sean Ruday identifies and describes simple, common forms of multimedia that upper-elementary and middle school students can use to improve their argument, informational, and narrative writing and critical thinking. You’ll learn how to: Incorporate multimedia into argument, informational, and narrative writing through students’ use of video topic trailers, online discussion boards, webpages, and more. Evaluate students on effective use of multimedia through easy-to-follow rubrics and explicitly articulated learning goals. Understand more fully the key forms of multimedia through user-friendly overviews and explanations; you don’t need to be a "techie" teacher to use these strategies! Overcome possible obstacles to the integration of multimedia in the classroom by learning from the author’s concrete, first-hand examples and instructional recommendations. This book is complete with resources designed to provide you with extra support, including reproducible classroom-appropriate charts and forms, links to key web-based content discussed in the book, and a guide for teachers and administrators interested in using the book for group-based professional development. With The Multimedia Writing Toolkit, you’ll have a clear game plan for encouraging your students to become more engaged, technologically savvy learners. Bonus: Blank templates of the handouts are available as printable eResources on our website (www.routledge.com/9781138200111).

Download or read book HTML5 Multimedia written by Ian Devlin and published by Peachpit Press. This book was released on 2012 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to building native HTML5 multimedia into a website, from the simplest addition to more advanced features.

Download or read book Multimedia Learning written by Richard E. Mayer and published by Cambridge University Press. This book was released on 2009-01-19 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: An evidence based, rigorous text reviewing 12 principles of experimental studies grounded in cognitive theory of multi-media learning.

Download or read book Becoming a College Writer A Multimedia Text for Students Like You written by Todd Taylor and published by Macmillan Higher Education. This book was released on 2018-09-21 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on 100 interviews with students who had recently finished first-year writing, Todd Taylor's groundbreaking multimedia text is shaped by student writers like no other textbook before. Their words and voices--in brief videos and example texts--create a conversation about writing that asks students to engage with other college writers personally, learning from their challenges and successes. Conceived as a multimedia text in LaunchPad from the outset, the brief, modular chapters are organized into four parts that support the best practices and content areas in the CWPA Outcomes Statement -- Rhetoric, Context, Process, and Convention -- so that you and your students have just what you need in one resource to support writing, working with sources, and multimodal composing.

Download or read book A History of Writing written by Anne-Marie Christin and published by Flammarion-Pere Castor. This book was released on 2002 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Art does not produce the visible but makes visible," wrote Paul Klee. This work examines and reinterprets this important principle-- writing does not reproduce speech, it makes it visible-- through an in-depth history of writing across the globe, from ancient civilization to the modern day. "A History of Writing" analyzes the role of the image in writing from three perspectives: * Part one is devoted to the oldest, non-alphabetic methods of writing, and to the ingenious developments devised by civilizations that chose to adapt them to their language and culture: from the ancient development of cuneiform script in southern Mesopotamia, to the intricate ideographic scripts of China and Japan, or the still-to-be-deciphered rongo-rongo script of Easter Island. * Part two focuses on the history and dissemination of alphabets, examining the origins of the Western semitic alphabet and its "sister" Arabic alphabet script, through to the lesser-known scripts of the Caucasus or of sub-Saharan Africa. * Part three, finally, examines the reincorporation of imagery into the Western alphabet, looking at various hand-written and printed forms, from the sumptuous illuminations of the "Book of Kells" to the rise of printing and of typographic forms in modern times, leading to questions over how different writing systems are now adapting in a world that is increasingly dominated by computer technology. In total, fifty-eight lavishly illustrated chapters present detailed yet accessible commentaries from a team of leading specialists in the study of writing. Together they explain and clarify the birth, evolution, and dissemination of over thirty key scripts and alphabets and theirnumerous derivatives. The breadth and scope of material covered, along with the detailed sources of documentation provided, make "A History of Writing" an essential and exciting new contribution to existing scholarship on this fascinating subject. With contributions from: Michel Amandry, Jacques André , Pierre-Marc de Biasi, Catherine Bizot, Franç ois Bizot, Daniel Bouchez, Jean Boulè gue, Dominique Briquel, Claire Bustarret, Nina Catach, Dominique Charpin, Roger Chartier, Anne-Marie Christin, Cé cile Dauphin, Michel Davoust, Franç ois Dé roche, Franç ois-Xavier Dillmann, Catherine Dobias-Lalou, Jean-Piere Drè ge, Jean-Marie Durand, Bé atrice Fraenkel, Pascal Griolet, Michaë l Guichard, Bertrand Hirsch, Yves Jeanneret, Pierre-Yves Lambert, Daniè le Lavallé e, André Lemaire, Sé golè ne Le Men, Franç ois Lissarrague, Jean-Pierre Mahé , Henri-Jean Martin, Charles Mopsik, Nguyen Phu Phong, Jean-Pierre Olivier, Jennifer O'Reilly, Michel Parisse, Armando Petrucci, Jacqueline Pigeot, Georges-Jean Pinault, René Ponot, Annie Renonciat, Daniel Roche, Cé cile Sakai, Marianne Simon-Oikawa, Martine Simonin, Darwin Smith, Emmanuel Souchier, Jacqueline Sublet, Marc Thouvenot, Lé on Vandermeersch, Pascal Vernus, Vladimir Vodoff

Download or read book Writing for News Media written by Ian Pickering and published by Routledge. This book was released on 2017-11-27 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing for News Media is a down-to-earth guide on how to write news stories for online, print and broadcast audiences. It celebrates the craft of storytelling, arguing for its continued importance in a modern newsroom. With dynamism and humour, Ian Pickering, a journalist with 30 years’ experience, offers readers practical advice on being a news journalist, with step-by-step guidance on creating a great story and writing the perfect news copy. Chapters include: extracts from published news articles to help illustrate the dos and don’ts of storytelling; the ten golden rules for structuring and putting together a successful news article, including ‘Nail the intro’, ‘Let it flow’ and ‘Keep it simple’; instruction on writing stories for different specialist subjects, including politics, court cases, economics, funnies and celebrity; help for readers on how to write for broadcast news; tips on how to write headlines, how to use pictures, how to make the most of quotations and how to avoid common style and grammar mistakes; glossaries covering a range of different aspects of news journalism, including types of news story, online and data journalism, typesetting and broadcasting. This is an instructive and insightful manual which champions brilliant storytelling and writing with flair. It introduces a set of key creative and analytical techniques that will help students of journalism and young professionals hone and refi ne their story-writing skills.

Download or read book Fundamentals of Multimedia written by Ze-Nian Li and published by Springer Science & Business Media. This book was released on 2014-04-09 with total page 741 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook introduces the “Fundamentals of Multimedia”, addressing real issues commonly faced in the workplace. The essential concepts are explained in a practical way to enable students to apply their existing skills to address problems in multimedia. Fully revised and updated, this new edition now includes coverage of such topics as 3D TV, social networks, high-efficiency video compression and conferencing, wireless and mobile networks, and their attendant technologies. Features: presents an overview of the key concepts in multimedia, including color science; reviews lossless and lossy compression methods for image, video and audio data; examines the demands placed by multimedia communications on wired and wireless networks; discusses the impact of social media and cloud computing on information sharing and on multimedia content search and retrieval; includes study exercises at the end of each chapter; provides supplementary resources for both students and instructors at an associated website.

Download or read book Writing for Multimedia written by Michael Korolenko and published by Wadsworth Publishing Company. This book was released on 1997 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a comprehensive book detailing writing for entertainment, children, science fiction thrillers, documentaries, and assessment programs. It teaches the user to develop non-linear writing skills, instructs them in a variety of techniques, and describes a variety of tools and methods (such as storyboards, flip-books and computer prototypes).

Download or read book Multimedia Reporting written by Richard Scott Dunham and published by Springer. This book was released on 2019-08-02 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to apply multimedia tools to economic and business storytelling. By examining the journalism essentials as well as the advanced multimedia skills, it helps readers use the latest technological tools to integrate multimedia elements into traditional news coverage. It also explains how to tell stories solely through multimedia elements. The new language of online journalism includes writing for digital platforms, writing blogs and writing for social media and involves a wide range of multimedia skills, like video, audio, photography, graphics, data visualization and animation. Multimedia journalism allows a two-way communication with the audience that was not possible in traditional “legacy” media, and this textbook is replete with links to useful tutorials, examples of award-winning multimedia stories, and advanced digital resources, offering journalists a road map to the brave new world of digital reporting and editing.

Download or read book Advancing the Story written by Debora Halpern Wenger and published by CQ Press. This book was released on 2018-08-17 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This textbook takes a systematic approach to teaching broadcast and multimedia journalism to students. Easy to follow [and] very relatable for students. Visually appealing...Love this textbook." —Beth Bingham Georges, California State University, Fullerton Updated Edition of Bestseller! It’s a multimedia world, and today’s journalists must develop a multimedia mindset. How does this way of thinking change the newsgathering and news production processes? Having conceived of and written their book in this changed media landscape, broadcast veterans Wenger and Potter seamlessly build on the fundamentals of good news reporting while teaching students to use depth, interactivity and immediacy as they maximize the advantages of each platform. While retaining the book’s clear instruction and advice from those in the trenches, Advancing the Story, Fourth Edition has been updated to reflect the latest issues and trends with: greater emphasis on social media and mobile media to gather, promote and disseminate news content; expanded coverage of media ethics and media law; extended examples of effective reporting across multiple platforms; updated writing exercises and new resources for reviewing AP style; and additional interviews with journalists at the forefront of industry changes.