Download or read book The Visionary Brand written by Bryan Smeltzer and published by LiquidMind Press. This book was released on 2022-02-08 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Visionary Brand In my new book, The Visionary Brand, I explore how brands become Visionary, and how they sustain this success for generations. Through both my direct experience with these brands, along with extensive research, I have been able to define the formula for realizing Visionary status. Although I have found no "one" brand is truly the ultimate Visionary, many are close, and you discover why these great brands are missing one or many ingredients to becoming truly Visionary. What makes a brand truly Visionary? Product, Innovation, Culture, Marketing? It is a harmonious blending of product, marketing, and passionate culture. Along with a visionary who establishes and commits themselves and the brand to ageless foundational principles. What formula has sustained iconic brands such as; Apple, Nike, Adidas, and allowed them to maintain their vision and brand ETHOS for generations? How does one brand lose its premium status, while others thrive from generation to generation? The Visionary Brand explores the core of these generational companies, and how they have evolved to become visionaries. This definitive guide to preserving authentic success through identifying, protecting, and nurturing the brand's core foundational principles will be a timeless leadership resource. Both professionally and personally, serving a purpose from start-up through established category leaders. Most brands at some point lose sight of their vision or have not established their brand core ETHOS. The Visionary Brand will revitalize those who are not yet evangelizing their brand's values and principles, along with guiding those who have yet to define their foundation. To succeed, you must understand who you are, what value you are providing, where you are positioning, and how to engage with your loyal community and brand team. From aspirational, real-life scenarios, to inspirational guidance, The Visionary Brand will provide ongoing support to successfully drive your brand forward. The Visionary Brand outlines the independent elements to emulating and successfully executing this foundational strategy. * Define your vision and build a Foundational Principles platform. * Stick to your vision while capturing global market share from your competitors. * Create a continuous Pipeline of Innovation. * Establish a Culture of Passionate followers. * Engage, and build Loyalty. * Embrace the changing tide of the new age adoption curve. * Be an Artist, be yourself, and instill the courage to accomplish your Vision. There may be Visionary brands, but no one company exists as The Visionary Brand, while some have most, none have all. I sincerely hope you enjoy the book and find its content useful in your Journey to becoming Visionary! Sincerely, Bryan Smeltzer, Author, The Visionary Brand

Download or read book Writing and Authority in Early China written by Mark Edward Lewis and published by SUNY Press. This book was released on 1999-01-01 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book traces the evolving uses of writing to command assent and obedience in early China, an evolution that culminated in the establishment of a textual canon as the foundation of imperial authority. Its central theme is the emergence of this body of writings as the textual double of the state, and of the text-based sage as the double of the ruler. The book examines the full range of writings employed in early China, such as divinatory records, written communications with ancestors, government documents, the collective writings of philosophical and textual traditions, speeches attributed to historical figures, chronicles, verse anthologies, commentaries, and encyclopedic compendia. Lewis shows how these writings served to administer populations, control officials, form new social groups, invent new models of authority, and create an artificial language whose master generated power and whose graphs became potent objects.

Download or read book The Case of the Missing Feather Essays written by Selina Mahmood and published by . This book was released on 2021-04-06 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Authority written by Nathan Barry and published by . This book was released on 2014-04-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: THE IDEA THAT AUTHORS CANNOT MAKE MONEY IS 100% FALSE. And no, you do not have to be famous or have a huge online following In less than one calendar year, Nathan Barry made over $250,000 by independently publishing three books he wrote himself. Making money from book sales is wonderful but it is just the beginning. Getting a raise, landing a new job, and gaining new clients are all direct results of writing and publishing a book. In Authority, Nathan shows you: -How NOT to be a poor, starving author -How to establish a consistent writing habit -How to implement a successful marketing strategy -How to replace traditional publishing methods with methods that can earn far more, in far less time -How to position yourself as an AUTHORITY in your chosen field and enjoy benefits far beyond simply making money

Download or read book Writing Captivity in the Early Modern Atlantic written by Lisa Voigt and published by UNC Press Books. This book was released on 2009 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on texts written by and about European and Euro-American captives in a variety of languages and genres, Lisa Voigt explores the role of captivity in the production of knowledge, identity, and authority in the early modern imperial world. The pr

Download or read book Relocating Authority written by Mira Shimabukuro and published by University Press of Colorado. This book was released on 2016-01-15 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Relocating Authority examines the ways Japanese Americans have continually used writing to respond to the circumstances of their community’s mass imprisonment during World War II. Using both Nikkei cultural frameworks and community-specific history for methodological inspiration and guidance, Mira Shimabukuro shows how writing was used privately and publicly to individually survive and collectively resist the conditions of incarceration. Examining a wide range of diverse texts and literacy practices such as diary entries, note-taking, manifestos, and multiple drafts of single documents, Relocating Authority draws upon community archives, visual histories, and Asian American history and theory to reveal the ways writing has served as a critical tool for incarcerees and their descendants. Incarcerees not only used writing to redress the “internment” in the moment but also created pieces of text that enabled and inspired further redress long after the camps had closed. Relocating Authority highlights literacy’s enduring potential to participate in social change and assist an imprisoned people in relocating authority away from their captors and back to their community and themselves. It will be of great interest to students and scholars of ethnic and Asian American rhetorics, American studies, and anyone interested in the relationship between literacy and social justice.

Download or read book Refiguring Authority written by E. Michael Gerli and published by University Press of Kentucky. This book was released on 2014-10-17 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this wide-ranging study E. Michael Gerli shows how Cervantes and his contemporaries ceaselessly imitated one another -- glossing works, dismembering and reconstructing them, writing for and against one another -- while playing sophisticated games of literary one-upmanship. The result was that literature in late Renaissance Spain was often more than a simple matter of source and imitation. It must be understood as a far more subtle, palimpsest-like process of forging endless series of texts from other texts, thus linking closely the practices of reading, writing, and rewriting. Like all major writers of the age, Cervantes was responding not just to specific literary traditions but to a broad range of texts and discourses. He expected his well-read audience to recognize his sources and to appreciate their transformations. The notion of writing as reading and reading as writing is thus central to an understanding of Cervantes' literary invention. As he created his works, he constantly questioned and reconfigured the authority of other texts, appropriating, combining, naturalizing, and effacing them, displacing them with his own themes, images, styles, and beliefs. Modern literary theory has confirmed what Cervantes and his contemporaries intuitively knew -- that reading and writing are closely linked dimensions of the literary enterprise. Reading Cervantes and his contemporaries in this way enables us to cojnprehend the craft, wit, irony, and subtle conceit that he at the heart of seventeenth-century Spanish literature.

Download or read book Writing with Authority written by David Foster and published by SIU Press. This book was released on 2006 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing with Authority: Students' Roles as Writers in Cross-National Perspective offers a comparison of student writers in two university cultures--one German and one American--as the students learn to connect their writing to academic content. David Foster demonstrates the effectiveness of using cross-cultural comparisons to assess differences in literacy activities and suggests teaching approaches that will help American students better develop their roles as writers in knowledge-based communities. He proposes that American universities make stronger efforts to nurture the autonomy of American undergraduates as learner-writers and to create apprenticeship experiences that more closely reflect the realities of working in the academic community. This comparative analysis identifies crucial differences in the ways German and American students learn to become academic writers, emphasizing two significant issues: the importance of self-directed, long-term planning and goal setting in developing knowledge-based projects and the impact of time structures on students' writing practices. Foster suggests that students learn to write as knowledge makers, using cumulative, recursive task development as reflexive writing practices. He argues for the full integration of extended, self-managed, knowledge-based writing tasks into the American undergraduate curriculum from the onset of college study. A cross-national perspective offers important insights into the conditions that influence novice writers, Foster says, including secondary preparations and transitions to postsecondary study. Foster proposes that students be challenged to write transformatively--to master new forms of authorship and authority based on self-directed planning, researching, and writing in specific academic communities. The text also addresses contested issues of power relations in students' roles as academic writers and their perception of personal authority and freedom as writers. A course model incorporates significant, self-directed writing projects to help students build sustainable roles as transformative writers, outlines "change goals" to help teachers develop curricular structures that support cumulative writing projects across the undergraduate curriculum, and shows how teachers can develop self-directed writing projects in a variety of program environments.

Download or read book Canon and Creativity written by Robert Alter and published by Yale University Press. This book was released on 2000-01-01 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alter explores the ways in which a range of iconoclastic 20th century authors have put to use the stories, language, and imagery found in the Hebrew Bible. Includes attention on Franz Kafka's "Amerika" and James Joyce's "Ulysses".

Download or read book Literacy Emotion and Authority written by Niko Besnier and published by Cambridge University Press. This book was released on 1995-08-24 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Literacy continues to be a central issue in anthropology, but methods of perceiving and examining it have changed in recent years. In this 1995 study Niko Besnier analyses the transformation of Nukulaelae from a non-literate into a literate society using a contemporary perspective which emphasizes literacy as a social practice embedded in a socio-cultural context. He shows how a small and isolated Polynesian community, with no access to print technology, can become deeply steeped in literacy in little more than a century, and how literacy can take on radically divergent forms depending on the social and cultural needs and characteristics of the society in which it develops. His case study, which has implications for understanding literacy in other societies, illuminates the relationship between norm and practice, between structure and agency, and between group and individual.

Download or read book Why I Write written by George Orwell and published by Renard Press Ltd. This book was released on 2021-01-01 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: George Orwell set out ‘to make political writing into an art’, and to a wide extent this aim shaped the future of English literature – his descriptions of authoritarian regimes helped to form a new vocabulary that is fundamental to understanding totalitarianism. While 1984 and Animal Farm are amongst the most popular classic novels in the English language, this new series of Orwell’s essays seeks to bring a wider selection of his writing on politics and literature to a new readership. In Why I Write, the first in the Orwell’s Essays series, Orwell describes his journey to becoming a writer, and his movement from writing poems to short stories to the essays, fiction and non-fiction we remember him for. He also discusses what he sees as the ‘four great motives for writing’ – ‘sheer egoism’, ‘aesthetic enthusiasm’, ‘historical impulse’ and ‘political purpose’ – and considers the importance of keeping these in balance. Why I Write is a unique opportunity to look into Orwell’s mind, and it grants the reader an entirely different vantage point from which to consider the rest of the great writer’s oeuvre. 'A writer who can – and must – be rediscovered with every age.' — Irish Times

Download or read book Authority Piracy and Captivity in Colonial Spanish American Writing written by Emiro Martínez-Osorio and published by Rowman & Littlefield. This book was released on 2016-03-24 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Authority, Piracy, and Captivity in Colonial Spanish American Writing examines the intricate bond between poetry and history writing that shaped the theory and practice of empire in early colonial Spanish-American society. The book explores from diverse perspectives how epic and heroic poetry served to construe a new Spanish-American elite of original explorers and conquistadors in Juan de Castellanos’s Elegies of Illustrious Men of the Indies. Similarly, this book offers an interpretation of Castellanos’s writings that shows his critical engagement with the reformist project postulated in Alonso de Ercilla’s LaAraucana, and it elucidates the complex poetic discourse Castellanos created to defend the interests of the early generation of explorers and conquistadors in the aftermath of the promulgation of the New Laws and the mounting criticism of the institution of the encomienda. Within the larger context of a new poetics of imperialistic expansion, this book shows how the Elegies offers one of the earliest examples of the reconfiguration of some of the main tenets of Petrarchism/Garcilacism, as well as the bold transmutation of dominant poetic discourses that had until then been typically associated with the nobility. Focusing on the practice of poetic imitation (imitatio) and the themes of authority, piracy, and captivity, this book shows the transformation undergone by heroic poetry owing to Europe’s encounter with America and illustrates the contribution of learned heroic verse to the emergence of a Spanish-American literary tradition.

Download or read book Power and Identity in the Creative Writing Classroom written by Anna Leahy and published by Multilingual Matters. This book was released on 2005-11-11 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Power and Identity In the Creative Writing Classroom remaps theories and practices for teaching creative writing at university and college level. This collection critiques well-established approaches for teaching creative writing in all genres and builds a comprehensive and adaptable pedagogy based on issues of authority, power, and identity. A long-needed reflection, this book shapes creative writing pedagogy for the 21st century.

Download or read book Written Maternal Authority and Eighteenth Century Education in Britain written by Rebecca Davies and published by Routledge. This book was released on 2016-02-11 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining writing for and about education in the period from 1740 to 1820, Rebecca Davies’s book plots the formation of a written paradigm of maternal education that associates maternity with educational authority. Examining novels, fiction for children, conduct literature and educative and political tracts by Samuel Richardson, Sarah Fielding, Mary Wollstonecraft, Maria Edgeworth, Ann Martin Taylor and Jane Austen, Davies identifies an authoritative feminine educational voice. She shows how the function of the discourse of maternal authority is modified in different genres, arguing that both the female writers and the fictional mothers adopt maternal authority and produce their own formulations of ideal educational methods. The location of idealised maternity for women, Davies proposes, is in the act of writing educational discourse rather than in the physical performance of the maternal role. Her book contextualizes the development of a written discourse of maternal education that emerged in the enlightenment period and explores the empowerment achieved by women writing within this discourse, albeit through a notion of authority that is circumscribed by the 'rules' of a discipline.

Download or read book Forest Dark written by Nicole Krauss and published by HarperCollins. This book was released on 2017-09-12 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: National Bestseller • A New York Times Notable Book Named Best Book of the Year by Esquire, Times Literary Supplement, Elle Magazine, LitHub, Publishers Weekly, Financial Times, Guardian, Refinery29, PopSugar, and Globe and Mail "A brilliant novel. I am full of admiration." —Philip Roth "One of America’s most important novelists" (New York Times), the award-winning, New York Times bestselling author of The History of Love, conjures an achingly beautiful and breathtakingly original novel about personal transformation that interweaves the stories of two disparate individuals—an older lawyer and a young novelist—whose transcendental search leads them to the same Israeli desert. Jules Epstein, a man whose drive, avidity, and outsized personality have, for sixty-eight years, been a force to be reckoned with, is undergoing a metamorphosis. In the wake of his parents’ deaths, his divorce from his wife of more than thirty years, and his retirement from the New York legal firm where he was a partner, he’s felt an irresistible need to give away his possessions, alarming his children and perplexing the executor of his estate. With the last of his wealth, he travels to Israel, with a nebulous plan to do something to honor his parents. In Tel Aviv, he is sidetracked by a charismatic American rabbi planning a reunion for the descendants of King David who insists that Epstein is part of that storied dynastic line. He also meets the rabbi’s beautiful daughter who convinces Epstein to become involved in her own project—a film about the life of David being shot in the desert—with life-changing consequences. But Epstein isn’t the only seeker embarking on a metaphysical journey that dissolves his sense of self, place, and history. Leaving her family in Brooklyn, a young, well-known novelist arrives at the Tel Aviv Hilton where she has stayed every year since birth. Troubled by writer’s block and a failing marriage, she hopes that the hotel can unlock a dimension of reality—and her own perception of life—that has been closed off to her. But when she meets a retired literature professor who proposes a project she can’t turn down, she’s drawn into a mystery that alters her life in ways she could never have imagined. Bursting with life and humor, Forest Dark is a profound, mesmerizing novel of metamorphosis and self-realization—of looking beyond all that is visible towards the infinite.

Download or read book Fictions of Authority written by Susan Sniader Lanser and published by Cornell University Press. This book was released on 1992 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation Writing from positions of cultural exclusion, women have faced constraints not only upon the "content" of fiction but upon the act of narration itself. Narrative voice thus becomes a matter not simply of technique but of social authority: how to speak publicly, to whom, and in whose name. Susan Sniader Lanser here explores patterns of narration in a wide range of novels by women of England, France, and the United States from the 1740s to the present. Drawing upon narratological and feminist theory, Lanser sheds new light on the history of "voice" as a narrative strategy and as a means of attaining social power.

Download or read book Writing for Print written by Suyoung Son and published by BRILL. This book was released on 2020-10-26 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book examines the widespread practice of self-publishing by writers in late imperial China, focusing on the relationships between manuscript tradition and print convention, peer patronage and popular fame, and gift exchange and commercial transactions in textual production and circulation.Combining approaches from various disciplines, such as history of the book, literary criticism, and bibliographical and textual studies, Suyoung Son reconstructs the publishing practices of two seventeenth-century literati-cum-publishers, Zhang Chao in Yangzhou and Wang Zhuo in Hangzhou, and explores the ramifications of these practices on eighteenth-century censorship campaigns in Qing China and Chosŏn Korea. By giving due weight to the writers as active agents in increasing the influence of print, this book underscores the contingent nature of print’s effect and its role in establishing the textual authority that the literati community, commercial book market, and imperial authorities competed to claim in late imperial China."