Download or read book Hotel Sales and Revenue Management Book 2 0 written by Carol Verret and published by iUniverse. This book was released on 2008 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hotel Sales and Revenue Management Book 2.0 reflects the changes that Web 2.0 has brought to the hotel industry. Web 2.0 represents a seismic shift in how hotel sales, marketers and revenue managers perform their jobs-separating those that will be average and those that will be awesome! The travel and hospitality industry has had an intricate relationship with the internet since the advent of the Online Travel Agencies such as Expedia, Travelocity, etc. Far more than most industries, the impacting Web 2.0 has been swift and become embedded in the fabric of how the hotel industry conducts business. Do the basics still matter? Yes, but the basics have morphed into a new dynamic driven by changes in the buying habits of customers that increasingly use the internet and social media to make their choices. This shift applies to all segments-from the leisure traveler to the sophisticated meeting planner professionals. Understanding this shift, its evolution and applying the new basics, this book provides a handbook for succeeding in a Web 2.0 world. It is an exciting way and creative approach to hotel sales and revenue management!

Download or read book Hotel and Motel Sales Marketing and Promotion written by Joe Wolosz and published by Infinite Corridor Pub. This book was released on 1997 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book What s New in Hotel Sales written by Leonard Hicks and published by . This book was released on 1955 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book HOSPITALITY 2 0 Digital Revolution in the Hotel Industry written by Ira Vouk and published by Ira Vouk Hospitality Technology and Revenue Management Consulting. This book was released on 2022-01-31 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about the past, present, and future of hospitality. It presents a comprehensive study on the state of the industry by describing the challenges it has been dealing with, major disruptions in the recent years, effects of tech evolution, cloud computing, alternative accommodations and COVID-19, with a glimpse into what the future holds in the next 5-10 years and how we can get there faster and more efficiently. It contains exclusive interviews with industry leaders and technology founders who share their stories about what inspired them to start their companies, how they overcame the challenges presented by the hospitality industry, and how they developed their products into key elements of the hospitality ecosystem. You will also find interviews with companies like Google and AWS where they share their vision on how to move the industry forward through technology and what they are already doing in that area. This book is best suited for: hotel owners and managers, executives of hospitality companies, technology founders, investors, hospitality professors and students as well as anyone else who has an interest in the hospitality industry and shares my passion for its evolution. Regardless of your current experience and knowledge level, you will learn many new things about the industry. At least one ‘Aha!’ moment per chapter is guaranteed.

Download or read book Hotel Convention Sales Services and Operations written by Pat Golden-Romero and published by Routledge. This book was released on 2007-06-07 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful “how- to” guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includes “Industry Insiders” planning tips and case studies direct from professionals in Convention Services departments.

Download or read book Hospitality Sales and Promotion written by Derek Taylor and published by Routledge. This book was released on 2012-05-04 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Hospitality Sales and Promotion' is the essential guide for every manager in the hospitality industry wanting to achieve maximum profits from their sales promotions. Practical and down-to-earth, this guide discovers: * who is your customer? market segments and groups * how can you reach them effectively? the secrets of successful public relations * new and traditional technologies; from direct mail to using the Internet to maximum advantage. Derek Taylor has a wealth of experience in the hospitality industry and has worked with and advised numerous international corporate hospitality companies. Concrete and relevant case studies and examples from his experience are used to illustrate throughout the guide, from companies such as: Whitbread, Hilton International, Pizza Express and Stakis.

Download or read book Hospitality Sales and Marketing written by James R. Abbey and published by Amer Hotel & Motel Assn. This book was released on 2008 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book More Hotel Mogel written by Larry Mogelonsky and published by AuthorHouse. This book was released on 2020-09-24 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic represents a watershed moment for hotels around the world. Weathering the short-term consequences of a global travel shutdown required a deft hand in management, while navigating any organization toward success in the recovery period demands even more intellect and creativity. There are now so many new challenges facing the hospitality industry and the situation is changing almost every day. With technology playing a pivotal role in the hotel of the future, all managers must also have a firm grasp of how each platform and device works in order to determine what is best for their organizations while still operating on a lean budget. As presented in this sixth book in the series, More Hotel Mogel gives hoteliers the latest tools to prosper in this rapidly evolving period. While analyzing the current trends and looking at how the coronavirus has affected every operation, the authors also examine what underscores modern guest behavior and how best to appeal to customers so that you can maximize revenue at any property. This is not an introductory textbook on the hotel industry, but rather a compilation of selected topics that highlight current success stories, blunders to avoid and unique ideas to help hotels in the post-pandemic world. The goal throughout is to make aspiring hoteliers and seasoned professionals think about how to boldly grow their businesses in this brave new hospitality world.

Download or read book Revenue Management for the Hospitality Industry written by David K. Hayes and published by John Wiley & Sons. This book was released on 2021-11-09 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: REVENUE MANAGEMENT FOR THE HOSPITALITY INDUSTRY Explore intermediate and advanced topics in the field of revenue management with this up-to-date guide In the newly revised second edition of Revenue Management for the Hospitality Industry, an accomplished team of industry professionals delivers a comprehensive and insightful review of hospitality pricing and revenue optimization strategies. The book offers realistic industry examples from hotels, restaurants, and other hospitality industry segments that use differential pricing as a major revenue management tool. The authors discuss concepts critical to the achievement of hospitality professionals’ revenue management goals and include new examinations of the growing importance of effective data collection and management. A running case study helps students learn how to incorporate the revenue management principles and strategies included in the book’s 14 chapters. Written for students with some prior knowledge and understanding of the hospitality industry, the new edition also includes: A brand-new chapter on data analysis and revenue management that addresses many of the most important data and technology-related developments in the field, including the management of big data, data safety, and data security In-depth discussions of revenue management topics including Net Revenue Per Available Room, Direct Revenue Ratio, and other KPIs Major changes to the book’s instructor support materials and an expansion of the instructor’s test bank items and student exercises. An indispensable resource for students taking courses in hospitality management or business administration, Revenue Management for the Hospitality Industry, Second Edition is also ideal for managers and executives in the hospitality industry.

Download or read book The Management of Hotel Sales and Marketing written by Kaye S. Chon and published by . This book was released on 1991 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Hospitality Sales and Marketing written by Howard Feiertag and published by CRC Press. This book was released on 2019-08-15 with total page 949 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grouped by general topic, this collection of the best "Sales Clinic" columns in Hotel Management written by Howard Feiertag over the course of 35 years provides an abundance of juicy nuggets of tips, tactics, and techniques for professionals and newbies alike in the hospitality sales field. Readers will take a journey down the road of the development of hospitality sales from the pre-technology era (when knowing how to use a typewriter was a must) to today’s reliance on digital technology, rediscovering that many of the old techniques that are still applicable today.

Download or read book Hotel Sales Magic written by Vikram Vithal Kamat and published by Becomeshakespeare.com. This book was released on 2016-03-19 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sales are contingent upon the attitude of the salesman – Not the attitude of the booker! If you only have a hammer…everything looks like a nail!! This could be the situation of your sales team. Having only few techniques, limits their ability to sell and crack deals leaving you with empty rooms and less profit in your hotels. Successful GM’s and sales managers have been knowing for years, that the success is not based on riding the wave during good times, but by developing and maintaining excellent sales and marketing relations regardless of the market conditions. One of the greatest challenges facing hoteliers and hotel managers in terms of getting their well equipped productive sales team that Sells sells and sells! As we put the economic woos behind us, we must be aggressive in our outlook, focused in our endeavors and persistent in the market. A strong, experienced and active sales team alone can make the difference between empty rooms

Download or read book Hotel Sales Critical Questions Skills Assessment written by Gerardus Blokdyk and published by Independently Published. This book was released on 2022-09-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: You want to know how to leverage MDM best practices in the areas of governance, organization and process. In order to do that, you need the answer to which sales areas have been defined? The problem is do you have limited time to focus on other areas of the business, as sales, which makes you feel asking will you have a shortage or surplus of staff and in what areas of the business? We believe there is an answer to problems like what areas do your competitors have an advantage on. We understand you need to communicate and implement the branding, marketing and operational plan so the employees and sales channel will adopt it which is why an answer to 'what have you observed as the areas where your sales team struggles the most?' is important. Here's how you do it with this book: 1. Rate in the areas of first contact, the sale, delivery, service, and after sales service 2. Identify the kinds of information that you will need 3. Determine what your organization should measure So, what areas of the business does sales enablement touch? This Hotel Sales Critical Questions Skills Assessment book puts you in control by letting you ask what's important, and in the meantime, ask yourself; how does your solution impact other areas of the organization? So you can stop wondering 'what areas of the market will family offices focus on?' and instead test the effectiveness of your territory business planning efforts. This Hotel Sales Guide is unlike books you're used to. If you're looking for a textbook, this might not be for you. This book and its included digital components is for you who understands the importance of asking great questions. This gives you the questions to uncover the Hotel Sales challenges you're facing and generate better solutions to solve those problems. INCLUDES all the tools you need to an in-depth Hotel Sales Skills Assessment. Featuring new and updated case-based questions, organized into seven core levels of Hotel Sales maturity, this Skills Assessment will help you identify areas in which Hotel Sales improvements can be made. In using the questions you will be better able to: Diagnose Hotel Sales projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices. Implement evidence-based best practice strategies aligned with overall goals. Integrate recent advances in Hotel Sales and process design strategies into practice according to best practice guidelines. Using the Skills Assessment tool gives you the Hotel Sales Scorecard, enabling you to develop a clear picture of which Hotel Sales areas need attention. Your purchase includes access to the Hotel Sales skills assessment digital components which gives you your dynamically prioritized projects-ready tool that enables you to define, show and lead your organization exactly with what's important.

Download or read book Hospitality Sales and Advertising written by James R. Abbey and published by . This book was released on 1989 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Hospitality Sales in the Digital Age written by Howard Feiertag and published by Apple Academic Press. This book was released on 2015-09-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new textbook has been designed for use in hospitality programs as well as for practitioners in the industry. The book includes case studies, critical thinking exercises, Q&A sections, recommended reading, recommended viewing (via YouTube or other resources), and assignments. In this first edition Howard Feiertag, one of the most recognized and honored sales professionals in HSMAI history, teams with career hotelier John Hogan and Kathleen Hogan, the co-founders of HospitalityEducators.com, to jointly create a new book on selling in the hotel industry. This book fills a void in the market for both academic hospitality programs and for industry training as there are relatively few offerings that specifically address the entire cycle of sales in hotels. This book addresses many how-to topics, from research to prospecting to negotiations to closing. It covers understanding different market segments, revenue management, profitable pricing, and the need to have customer-oriented sales professionals who succeed by serving the needs of the customer as well as the hotel. This book offers a balanced approach to understanding how to succeed in the methods and best practices of effective hotel sales. By "telling it like it is" with real-world examples and solutions, readers will gain confidence to be able to take hold of the entire selling process and what it takes to succeed.

Download or read book Hotel Revenue Management written by Dave Roberts and published by Business Expert Press. This book was released on 2022-01-27 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book guides the reader from the building blocks of revenue management, to pricing science and merchandising, and to broader issues of setting objectives in support of a revenue strategy. The discipline is evolving, and that evolution has been accelerated by the COVID-19 pandemic. Leaders in hotel revenue management, and more broadly in sales & marketing, need to understand these changes, and lead and adapt accordingly. This will require a strong foundation in analytics–not just modeling, but also business analytics in support of a holistic strategy. As more of the tactics of revenue management are executed through automation, and powered by machine learning, revenue managers will become more focused on strategy and will need to think about revenue management in the context of marketing, loyalty, and distribution. As the strategy component of the discipline increases, so too must the breadth of knowledge of revenue managers.

Download or read book A Beginner s Handbook for Hospitality Sales written by John C. Dunn and published by Createspace Independent Publishing Platform. This book was released on 2015-01-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Beginner's Handbook in Hospitality Sales was created to give sales executives entering the hospitality industry a quick introduction on how to succeed in hospitality sales. It serves as a crash course and provides friendly advice and helpful tips on what to do and what not to do in those first few crucial months of onboarding. Accelerating your learning curve, leave your competition behind and help increase your hotels profitability. This practical and usable handbook will teach you how to start your career in the hotel industry on the right foot and how to avoid landmines that might get in your way. Authored by well-known hospitality and tourism industry expert, John C. Dunn; this guide will increase your productivity and teach you practical and actionable sales principals used by highly successful hospitality sales professionals.