Download or read book We Were Yahoo written by Jeremy Ring and published by Post Hill Press. This book was released on 2018-01-23 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: For anyone paying attention, the beginning of the end for Yahoo! began with decisions made by the first team of executives while the company was on its way up, which set the stage for horrific decisions made by subsequent generations of Yahoo! leadership. Most decisions were either pure incompetence or just lack of vision by CEOs from 2001 to the present. Twenty-one years after its incorporation and sixteen years after its stock peak, Yahoo sold for 96% less than its value on January 3, 2000, when it had closed at an all-time high of $118.75 per share, resulting in a market capitalization of $120 billion. Wall Street valued Yahoo!, at that time in business less than six years, higher than it did Disney, News Corporation, and Comcast combined. Also on that day, the iPhone was more than seven years away from launch, Google was four years from its IPO, Amazon was hemorrhaging money, and Mark Zuckerberg was still in high school! At the end of 2016, the top seven businesses on the list of the highest-valued companies in the world by market capitalization include Apple at #1, Alphabet (Google’s Parent Company) at #2, Amazon.com at #5, and Facebook at #7. Those companies combined are valued in excess of $2 trillion more than the price Verizon paid to acquire Yahoo! Yahoo!’s story is one of missed strategies, failed opportunities, and poor execution. Early decisions to de-emphasize search features, undervalue Google, and overplay Yahoo’s hand in the Facebook negotiations haunted the rest of the company’s existence. In addition, factors outside of Yahoo’s control—most notably how irrational expectations of Wall Street created an environment where short-term decisions were made at the expense of the long-term good. The story of Yahoo! is a cautionary tale not intended for the faint of heart.

Download or read book Inside Yahoo written by Karen Angel and published by John Wiley & Sons. This book was released on 2002-10-01 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: An intriguing look at an Internet pioneer and global powerhouse Reaching sixty percent of all Net users, Yahoo! is one of the most popular Internet portals and one of the most successful companies in the world today. Inside Yahoo! takes readers on a fascinating journey through the thoughts and motivations behind the company. Revealing stories of on-again, off-again management, the race for innovation, and the constant focus on survival, this book will engage readers on many different levels. With access to Yahoo's top executives, author Karen Angel describes the complementary, but different styles that have made Yahoo! one of the few surviving business models in the struggling Internet sector. An informed and astute narrative traces the company's transformation from a twenty-something brainstorm to a sophisticated community to a onetime Wall Street darling that managed to ride-out the recent market shakeout. Along the way, readers will follow in the steps and missteps of this unique company and see how it keeps reinventing itself to keep ahead of a changing marketplace.

Download or read book Marissa Mayer and the Fight to Save Yahoo written by Nicholas Carlson and published by Twelve. This book was released on 2015-01-06 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: A page-turning narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38. When Yahoo hired star Google executive Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California headquarters. On them there was Mayer's face and one word: HOPE. But one year later, Mayer sat in front of those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room and, behind it, a question: Was Mayer actually going to be able to do this thing? Marissa Mayer and the Fight to Save Yahoo! is the inside story of how Yahoo got into such awful shape in the first place, Marissa Mayer's controversial rise at Google, and her desperate fight to save an Internet icon. In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors. Loeb then bought a 5% stake and began a shareholder activist campaign that would cost the jobs of three CEOs before he finally settled on Google's golden girl Mayer to unlock the value lurking in the company. As Mayer began to remake Yahoo from a content company to a tech company, an internal civil war erupted. In author Nicholas Carlson's capable hands, this riveting book captures Mayer's rise and Yahoo's missteps as a dramatic illustration of what it takes to grab the brass ring in Silicon Valley. And it reveals whether it is possible for a big lumbering tech company to stay relevant in today's rapidly changing business landscape.

Download or read book Double Down written by Antoinette M. Clarke and published by Crown Currency. This book was released on 2019-09-10 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tricia and Antoinette Clarke—best friends, Power Twins, and Boss Ladies—show you how to take your work and life to the Next Level. “Aspiring Boss Ladies in any field should pay attention.”—Gabrielle Union-Wade, actress, activist, and New York Times bestselling author of We’re Going to Need More Wine As African American women who have climbed their way to the highest ranks of the media world, Tricia and Antoinette have learned that to win when the deck is stacked against you, you need to ditch the old Status Quo rules. Whether you’re starting your career, wondering why you’re not further along, or looking to pivot, you’ve got to double down on yourself, and you’ve got to cultivate a tribe of people who will double down on you, too. Now, they share their wisdom with the next generation of Boss Ladies looking to up their game. If you’re tired of getting second-class rewards for first-class work and you’re ready to be respected for who you are, Double Down will give you the tools and tactics to go all in on your dreams. Among the lessons you’ll learn: • Don’t emulate, originate: Identify your unique superpowers to start from a place of strength. • Don’t stay in place, move into white space: To stand out, use your superpowers to do something no one else does. • Don’t just compete, play the long game: Work backward from where you want to end up—aim high, go far. • Don’t inherit your tribe, build it: Actively cultivate a crew of people who will push you to go after your most audacious goals (and set new ones). Packed with strategies and solutions, as well as stories of other badass Boss Ladies including Ayesha Curry, Carly Cushnie, Anne Wojcicki, and many others, this remixed rulebook will help you see the power in yourself—and double down on it.

Download or read book Darryl s Dream written by Darryl "DMC" McDaniels and published by Random House Books for Young Readers. This book was released on 2022-01-04 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: From hip-hop pioneer Darryl “DMC” McDaniels comes Darryl’s Dream, a new picture book about creativity, confidence, and finding your voice. Meet Darryl, a quiet third grader with big hopes and dreams. He loves writing and wants to share his talents, but he’s shy—and the kids who make fun of his glasses only make things worse. Will the school talent show be his chance to shine? Darryl’s Dream, by iconic performer Darryl "DMC" McDaniels, is a story about finding confidence, facing bullies, and celebrating yourself. This full-color picture book is certain to entertain children and parents with its charming art and important message.

Download or read book Yahoo Creek written by Tohby Riddle and published by Allen & Unwin. This book was released on 2019-03-04 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: SHORTLISTED: CBCA 2020 Eva Pownall Award for Information Books 'He was surprised to observe a hairy human form, about seven feet in height, walking in the bush.' Queanbeyan Age, 24 August 1886 Throughout the first century or so of Australian settlement by Europeans, the pages of colonial newspapers were haunted by reports of a bewildering phenomenon: the mysterious yahoo or hairy man ... But what was it? Yahoo Creek breathes life into this little-known piece of Australian history - which, by many accounts, is a history still in the making. 'These stories are not my stories or your stories, they're our stories.' Peter Williams, Ngiyampaa Elder

Download or read book Takeover written by David Shen and published by . This book was released on 2017-03-17 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1994, "Jerry's Guide to the World Wide Web" was little more than a digital storing house for sites Jerry Yang had discovered on the internet. But then it became Yahoo! and the whole world felt the effects of its brilliance.David Shen was the fledgling company's 17th employee, and its first designer, where he took on the overwhelming job of maintaining a good user experience while trying to figure out this new paradigm of online advertising for the company's ever-growing mass of daily visitors, many of whom saw Yahoo! as the internet's front page.As the company grew, so did the stakes. As David's responsibilities grew, so did the challenges. Yahoo! was raking in the dough, but a global financial crisis was looming, and the dot-boom years were about to go bust.That's when things got really interesting. Faced with a crashing stock price and threats of a Microsoft buyout, Yahoo! had to change its ways, and fast.In Takeover!, David Shen drives you through the nerdy, make-it-or-break-it inside story of the web's first mega-company, where every day brought a new problem, every ad pushed the boundaries further, and every story added up to what became Yahoo!, the undisputed pioneer of the online advertising revolution.

Download or read book I m Feeling Lucky written by Douglas Edwards and published by HMH. This book was released on 2011-07-12 with total page 437 pages. Available in PDF, EPUB and Kindle. Book excerpt: A marketing director’s story of working at a startup called Google in the early days of the tech boom: “Vivid inside stories . . . Engrossing” (Ken Auletta). Douglas Edwards wasn’t an engineer or a twentysomething fresh out of school when he received a job offer from a small but growing search engine company at the tail end of the 1990s. But founders Larry Page and Sergey Brin needed staff to develop the brand identity of their brainchild, and Edwards fit the bill with his journalistic background at the San Jose Mercury News, the newspaper of Silicon Valley. It was a change of pace for Edwards, to say the least, and put him in a unique position to interact with and observe the staff as Google began its rocket ride to the top. In entertaining, self-deprecating style, he tells his story of participating in this moment of business and technology history, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. Edwards, Google’s first director of marketing and brand management, describes the idiosyncratic Page and Brin, the evolution of the famously nonhierarchical structure in which every employee finds a problem to tackle and works independently, the races to develop and implement each new feature, and the many ideas that never came to pass. I’m Feeling Lucky reveals what it’s like to be “indeed lucky, sort of an accidental millionaire, a reluctant bystander in a sea of computer geniuses who changed the world. This is a rare look at what happened inside the building of the most important company of our time” (Seth Godin, author of Linchpin). “An affectionate, compulsively readable recounting of the early years (1999–2005) of Google . . . This lively, thoughtful business memoir is more entertaining than it really has any right to be, and should be required reading for startup aficionados.” —Publishers Weekly, starred review “Edwards recounts Google’s stumbles and rise with verve and humor and a generosity of spirit. He kept me turning the pages of this engrossing tale.” —Ken Auletta, author of Greed and Glory on Wall Street “Funny, revealing, and instructive, with an insider’s perspective I hadn’t seen anywhere before. I thought I had followed the Google story closely, but I realized how much I’d missed after reading—and enjoying—this book.” —James Fallows, author of China Airborne

Download or read book Fighting Fake News Teaching Critical Thinking and Media Literacy in a Digital Age written by Brian Housand and published by Routledge. This book was released on 2021-09-03 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Educators have long struggled to teach students to be critical consumers of the information that they encounter. This struggle is exacerbated by the amount of information available thanks to the Internet and mobile devices. Students must learn how to determine whether or not the information they are accessing is reputable. Fighting Fake News! focuses on applying critical thinking skills in digital environments while also helping students and teachers to avoid information overload. According to a 2017 Pew Research report, we are now living in a world where 67% of people report that they get their “news” from social media. With the lessons and activities in this book, students will be challenged to look at the media they encounter daily to learn to deepen and extend their media literacy and critical thinking skills. Now more than ever, teachers need the instruction in Fighting Fake News! to teach students how to locate, evaluate, synthesize, and communicate information. Grades 4-6

Download or read book Becoming Facebook written by Mike Hoefflinger and published by AMACOM. This book was released on 2017-04-06 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the hard learned lessons to creating a successful company, straight from a stakeholder who had a front-row seat to Facebook’s growing pains, stumbles, and reinventions. You can’t create a $300 billion company by accident in between classes. You may think you know the legendary story behind the beginning of Facebook by wunderkind Harvard student Mark Zuckerberg, but those who were there on the inside molding this social media idea into a game-changing, Goliath-sized company know the experience was far more tumultuous and uncertain than one might expect. In Becoming Facebook, computer engineer turned marketing innovator Mike Hoefflinger shares the challenges faced and lessons learned during the coming-of-age times of the übercompany. Discover from an insider: How Facebook recovered from its “disastrous” IPO How the growth team achieved the impossible Why Facebook’s newsfeed ads were the company’s most important business decision ever How Google+ attacked and lost Why and how Instagram and WhatsApp were added Follow the social media giant from its almost mythical birth all the way to the overwhelming success it has been solidified in today, uncovering the lessons its leaders learned while overcoming setbacks and achieving greatness.

Download or read book Startup Rising written by Christopher M. Schroeder and published by St. Martin's Press. This book was released on 2013-08-13 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Startup Rising presents a surprising look at the surge of entrepreneurship that accompanied the uprisings in the Middle East, and why it's the new best place for Western investment and opportunity. Despite the world's elation at the Arab Spring, shockingly little has changed politically in the Middle East; even frontliners Egypt and Tunisia continue to suffer repression, fixed elections, and bombings, while Syria descends into civil war. But in the midst of it all, a quieter revolution has begun to emerge, one that might ultimately do more to change the face of the region: entrepreneurship. As a seasoned angel investor in emerging markets, Christopher M. Schroeder was curious but skeptical about the future of investing in the Arab world. Travelling to Dubai, Cairo, Amman, Beirut, Istanbul, and even Damascus, he saw thousands of talented, successful, and intrepid entrepreneurs, all willing to face cultural, legal, and societal impediments inherent to their worlds. Equally important, he saw major private equity firms, venture capitalists, and tech companies like Google, Intel, Cisco, Yahoo, LinkedIn, and PayPal making significant bets, despite the uncertainty in the region. With Startup Rising, he marries his own observations with the predictions of these tech giants to offer a surprising and timely look at the second stealth revolution in the Middle East-one that promises to reinvent it as a center of innovation and progress.

Download or read book PC Mag written by and published by . This book was released on 2003-02-25 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.

Download or read book How to Invest written by David M. Rubenstein and published by Simon and Schuster. This book was released on 2022-09-13 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER A master class on investing featuring conversations with the biggest names in finance, from the legendary cofounder of The Carlyle Group, David M. Rubenstein. What do the most successful investors have in common? David M. Rubenstein, cofounder of one of the world’s largest investment firms, has spent years interviewing the greatest investors in the world to discover the time-tested principles, hard-earned wisdom, and indispensable tools that guide their practice.​ Rubenstein, who has spent more than three decades in the hypercompetitive world of private equity, now distills everything he’s learned about the art and craft of investing, from venture capital, real estate, private equity, hedge funds, to crypto, endowments, SPACs, ESG, and more. -How did Stan Druckenmiller short the British pound in one trade for a profit of $1 billion dollars? -What made Sam Zell the smartest, toughest investor the world of real estate has ever seen? -How did Mike Novogratz make $250 million off crypto in one year? -How did Larry Fink build BlackRock from scratch into a firm that manages more than $10 trillion? -How did Mary Callahan Erdoes rise to the top of J.P. Morgan’s wealth management division to manage more than $4 trillion for individuals and families all over the world? -How did Seth Klarman perfect value investing to consistently deliver net returns of nearly 20 percent? With unprecedented access to global leaders in finance, Rubenstein has assembled the most authoritative book of its kind. How to Invest reveals the thinking of the most successful investors in the world, many of whom rarely speak publicly. Whether you’re brand-new to investing or a seasoned professional, this book will transform the way you approach investing forever.

Download or read book Save Yourself written by Cameron Esposito and published by Grand Central Publishing. This book was released on 2020-03-24 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This "hilarious and honest" bestselling memoir from a rising comedy star tackles issues of gender, sexuality, feminism, and the Catholic childhood that prepared her for a career as an outspoken lesbian comedian (Abby Wambach). Cameron Esposito wanted to be a priest and ended up a stand-up comic. Now she would like to tell the whole queer as hell story. Her story. Not the sidebar to a straight person's rebirth-she doesn't give a makeover or plan a wedding or get a couple back together. This isn't a queer tragedy. She doesn't die at the end of this book, having finally decided to kiss the girl. It's the sexy, honest, bumpy, and triumphant dyke's tale her younger, wasn't-allowed-to-watch-Ellen self needed to read. Because there was a long time when she thought she wouldn't make it. Not as a comic, but as a human. SAVE YOURSELF is full of funny and insightful recollections about everything from coming out (at a Catholic college where sexual orientation wasn't in the nondiscrimination policy) to how joining the circus can help you become a better comic (so much nudity) to accepting yourself for who you are-even if you're, say, a bowl cut-sporting, bespectacled, gender-nonconforming child with an eye patch (which Cameron was). Packed with heart, humor, and cringeworthy stories anyone who has gone through puberty, fallen in love, started a career, or had period sex in Rome can relate to, Cameron's memoir is for that timid, fenced-in kid in all of us-and the fearless stand-up yearning to break free. INDIE BESTSELLERWASHINGTON POST BESTSELLERSEATTLE TIMES BESTSELLER ONE OF BUSTLE'S MOST ANTICIPATED BOOKS OF MARCH

Download or read book PC Mag written by and published by . This book was released on 2006-03-07 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.

Download or read book Works in progress written by Cecilia Hood Ceewee and published by AuthorHouse. This book was released on 2024-07-09 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt: Magnificent family and friends!. Let's keep praising and raising his name up, giving him all... the glory and the praise..... for what he’s already.. done, today! Starting with blowing his breath up our nostrils waking us up, circulating his very flow of blood through every vein and vessel. Moving us around standing, stretching, bending, moving grooving to his beat and frankly it is the greatest beat alive.

Download or read book The Advertising Age Encyclopedia of Advertising written by John McDonough and published by Routledge. This book was released on 2015-06-18 with total page 4291 pages. Available in PDF, EPUB and Kindle. Book excerpt: For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.