Download or read book Marketing critique le consommateur collaborateur en question written by COVA and published by Lavoisier. This book was released on 2010-06-28 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage est consacré à l'approche dite de marketing critique qui propose un regard décalé sur les discours générés par le marketing et ses alliés tels la sociologie de la consommation, la psychologie du consommateur, etc. Son but est de mettre en lumière dans les discours marketing ce qui relève d'un biais idéologique et non d'une démarche scientifique. Cette approche critique est particulièrement appliquée à la nouvelle logique du marketing, la SDL (Service Dominant Logic) qui donne une place centrale au processus de co-création entre le fournisseur et le consommateur. Le lecteur trouvera dans Marketing critique une panoplie d'idées innovantes qui devrait nourrir une réflexion managériale sur les stratégies permettant aux intervenants de nos sociétés de trouver des solutions novatrices pour répondre à des demandes de services et à des besoins fondamentaux dont celui de l'accès à l'énergie.
Download or read book Rebuilding the Left written by Marta Harnecker and published by Bloomsbury Publishing. This book was released on 2008-02-29 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: What future is there for the left, faced with the challenges of the twenty-first century? Based on a lifetime's experience in politics, Marta Harnecker addresses the crisis facing the left today. At its heart, this book is a critique of social democratic realpolitik. Harnecker reminds us that, contrary to today's orthodoxy, politics is not the art of the possible but the art of making the impossible possible by building a social and political force capable of changing reality. She believes that the social experiments being carried out in Latin America today hold out hope that an alternative to capitalism is possible; they are essentially socialist, democratic projects in which the people are the driving force. To create a real alternative to capitalism, though, the left must change. Rebuilding the Left offers real hope to those who still believe that we can create a different world.
Download or read book Dictionnaire Anglais Des Affaires Du Commerce Et de la Finance written by and published by Psychology Press. This book was released on 1996 with total page 1228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This dictionary consists of some 100,000 terms and references in bith French and English, including 4,000 abbreviations. over 45 subject areas are covered, including: * Accountancy * Banking * Business Administration * Computing * Economics * Environment * Finance * General Commerce * Human Resource Management * Import/Export * Industry * Insurance * Law * Leisure * Management * Mathematics * Media * Patents * Politics * Property * Sales & Marketing * Stock Market * Taxation * Tourism * Transport * Welfare & Safety. Also included is a comprehensive up-to-date reference section on countries, business correspondence and situations, job titles, stock exchanges, economic indexes and numbers. KEY FEATURES Term Specialists - the terms list has been checked by over 100 sources including experts from Apple France * Association Française des Banques * Chartered Institute of Banking * France Telecom * Institute of European Trade and Technology * American Graduate School of Management * London School of Economics * Ecole supérieure de commerce de Lyon * Department of Trade and Industry * Law Society * University of Reading * Environment Council * University of Bath * Centre de Recherche et de Gestion * Manchester Business School * Ecole supérieure internationale de commerce and Ecole des hautes études commerciales de Montrial(HEC). Prestigous experts - include Prof. Chris Nobes, Prof. Michel Péron, Prof. Gordon Shenton, Dr. Van de Yeught and Prof. Peter Walton. Native Speakers - all stages of compilation have included native speakers of French as well as English and extensive coverage of US as well as UK terminology.
Download or read book Finances Publiques written by and published by . This book was released on 1974 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Journal SEPIKE written by Association 1901 SEPIKE and published by BoD – Books on Demand. This book was released on 2018-12-14 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: The journal was launched on August 12, 2012 in Poitiers (France) at a forum of scientists from Eastern and Western Europe, organized by the non-profit organization Association 1901 SEPIKE. The idea of its foundation belongs to a group of talented scientists from Ukraine, Poland, Bulgaria, Germany and France under the aegis of the German educational center SEPIKE Academy, which specializes in supporting Start-Ups. The journal is a reflection of modern views of scientists, representatives of academic science, education and business, politicians, leaders and participants of public organizations, as well as perspective young people; it is aimed at finding ways to solve the problem of effective interaction of modern science, education and business with the purpose of the innovative development providing, exchange of modern technologies and best practices. The journal of Association 1901 SEPIKE is an innovative platform for studying and successful implementing modern educational and business-technologies. It can be interesting for authors and readers whose professional interests are associated with the search for innovative ways of development of modern society and thereby ensuring its economic security. The journal includes publications of the results of theoretical and applied researches of scientists, who are representatives of educational institutions and research institutes from different countries, as well as representatives of international organizations and stakeholders, who are specialists in above mentioned spheres.
Download or read book A Comparative Look at Regulation of Corporate Tax Avoidance written by Karen B. Brown and published by Springer Science & Business Media. This book was released on 2011-12-09 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides a fascinating look at the anti-tax avoidance strategies employed by more than fifteen countries in eastern and western Europe, Canada, the Pacific Rim, Asia, Africa, and the United States. It surveys the similarities and differences in anti-avoidance regimes and contains detailed chapters for each country surveying the moral and legal dimensions of the problem. The proliferation of tax avoidance schemes in recent years signals the global dimensions of a problem presenting a serious challenge to the effective administration of tax laws. Tax avoidance involves unacceptable manipulation of the law to obtain a tax advantage. These transactions support wasteful behavior in which corporations enter into elaborate, circuitous arrangements solely to minimize tax liability. It frustrates the ability of governments to collect sufficient revenue to provide essential public goods and services. Avoidance of duly enacted provisions (or manipulation to secure tax benefits unintended by the legislature) poses a threat to the effective operation of a free society for the benefit of a small group of members who seek the privilege of shifting their tax burden onto others merely to compete in the world of commerce. In a world in which world treasuries struggle for the resources to battle terrorist threats and to secure a decent standard of living for constituents tax avoidance can bring economies close to the edge of sustainability. As tax avoidance is one of the top concerns of most nations, the importance of this work cannot be overstated.
Download or read book Ethics and Justice thique et justice written by Peter Kemp and published by LIT Verlag Münster. This book was released on 2017 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: The main theme of volume 6 of Eco-ethica is "Ethics and Justice" which focuses on the idea of "justice" in a metaphysical, social, and personal sense. Justice is considered as a balance between opposite ambitions in interdependent persons, and as equity in legislation, but not as blind justice. Today it is valuable not only on the national, but also on the cosmopolitan level. Before it became personal justice, the idea of justice was considered metaphysical and social, both in European and Chinese culture. However, in modern times, it is often reduced to a moral duty without meta-ethical responsibility. The last section considers the importance of the philosophy of Paul Ricoeur (1913-2005) for clarifying the idea of justice. (Series: Eco-Ethica, Vol. 6) [Subject: Philosophy, Ethics]
Download or read book Bollettino di documentazione written by and published by . This book was released on 1978 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumer Voice written by and published by . This book was released on 2000 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Education and Research for Marketing and Quality Management in Libraries La formation et la recherche sur le marketing et la gestion de la qualit en biblioth que written by Réjean Savard and published by Walter de Gruyter. This book was released on 2013-02-07 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.
Download or read book African Journal of International and Comparative Law written by and published by . This book was released on 1994 with total page 890 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book D liberations Et M moires de la Soci t Royale Du Canada written by Royal Society of Canada and published by . This book was released on 1917 with total page 1172 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Conference Internationale Du Travail written by and published by . This book was released on 1924 with total page 574 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book International Labour Documentation written by and published by . This book was released on 1978 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Brochures written by and published by . This book was released on 1998 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Scientific Agriculture written by and published by . This book was released on 1923 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt:
