Download or read book V rtigo comunicacional caos global written by Carlos Raúl Hernández and published by Editorial Alfa. This book was released on 2003 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Risk Issues and Crisis Management in Public Relations written by Michael Regester and published by Kogan Page Publishers. This book was released on 2008-06-03 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: The reputation of an organisation influences who we buy from, work for, supply to and invest in. Intangible assets, of which reputation forms an important part, account for well over 50 per cent of the value of the Fortune 500 and even more in the case of the FTSE 100. This fourth edition of Risk Issues and Crisis Management in Public Relations has been completely revised and aims to define reputation, explores how to value it and provides practical guidelines for effective reputation management. This latest edition features new sections on the effects of recent world events, Corporate Social Responsibility, climate change and sustainability, legal revisions and the use of the Internet in a crisis. Featuring new case studies on Oxfam V Starbucks, Sony, Dell, Ribena, BP, Bernard Matthews and the bird flu issue, Northern Rock, Walmart, Celebrity Big Brother 07, the Cadbury Salmonella outbreak, the Virgin train crash and the Buncefield Oil Explosion, the book charts how rapidly the reputation management agenda moves and yet how slowly business learns.

Download or read book Literary Criticism written by Mark Bauerlein and published by University of Pennsylvania Press. This book was released on 2013-04-19 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the study of literature has extended to cultural contexts, critics have developed a language all their own. Yet, argues Mark Bauerlein, scholars of literature today are so unskilled in pertinent sociohistorical methods that they compensate by adopting cliches and catchphrases that serve as substitutes for information and logic. Thus by labeling a set of ideas an "ideology" they avoid specifying those ideas, or by saying that someone "essentializes" a concept they convey the air of decisive refutation. As long as a paper is generously sprinkled with the right words, clarification is deemed superfluous. Bauerlein contends that such usages only serve to signal political commitments, prove membership in subgroups, or appeal to editors and tenure committees, and that current textual practices are inadequate to the study of culture and politics they presume to undertake. His book discusses 23 commonly encountered terms—from "deconstruction" and "gender" to "problematize" and "rethink"—and offers a diagnosis of contemporary criticism through their analysis. He examines the motives behind their usage and the circumstances under which they arose and tells why they continue to flourish. A self-styled "handbook of counterdisciplinary usage," Literary Criticism: An Autopsy shows how the use of illogical, unsound, or inconsistent terms has brought about a breakdown in disciplinary focus. It is an insightful and entertaining work that challenges scholars to reconsider their choice of words—and to eliminate many from critical inquiry altogether.

Download or read book Why Do Men Have Nipples written by Mark Leyner and published by Hachette UK. This book was released on 2015-11-12 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: You know how it is . . . you're at a party, you've had a drink or two and then someone introduces you to a friend. He's a doctor. And it seems like the perfect time to ask all those strange questions you've always wondered about, but never had the courage to ask: Can poppy seeds make you test positive for heroin? What are goosebumps? Why does asparagus make your wee smell? Why do old people get hairy ears? Is it possible to lose your contact lenses inside your head for ever? Why do some people have an 'outie' belly button and some people an 'innie'? Does warm milk really help you sleep? Is it actually possible to get scared to death? This book gives the answers to these and many more questions - pretty much everything you've ever wanted to know - but never had enough Dutch courage to ask!

Download or read book Case Studies on Social Marketing written by M. Mercedes Galan-Ladero and published by Springer. This book was released on 2019-02-20 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social marketing has become an indispensable tool for all types of organizations worldwide. This book presents high-quality cases on the development, implementation, and analysis of different social marketing campaigns that have been created by non-governmental organizations, public administrations, and even businesses. The respective cases reflect the fact that, although social marketing was initially employed by public administrations and NGOs, the number of campaigns developed by all type of organizations, including businesses, is on the rise; in fact, Corporate Social Marketing is now considered to be one of the main CSR initiatives at businesses around the globe. Pursuing an international approach, the cases in the book explore social marketing practices from a diverse set of countries and cultures around the world.

Download or read book Like Andy Warhol written by Jonathan Flatley and published by University of Chicago Press. This book was released on 2022-12-06 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scholarly considerations of Andy Warhol abound, including very fine catalogues raisonné, notable biographies, and essays in various exhibition catalogues and anthologies. But nowhere is there an in-depth scholarly examination of Warhol’s oeuvre as a whole—until now. Jonathan Flatley’s Like Andy Warhol is a revelatory look at the artist’s likeness-producing practices, not only reflected in his famous Campbell’s soup cans and Marilyn Monroe silkscreens but across Warhol’s whole range of interests including movies, drag queens, boredom, and his sprawling collections. Flatley shows us that Warhol’s art is an illustration of the artist’s own talent for “liking.” He argues that there is in Warhol’s productions a utopian impulse, an attempt to imagine new, queer forms of emotional attachment and affiliation, and to transform the world into a place where these forms find a new home. Like Andy Warhol is not just the best full-length critical study of Warhol in print, it is also an instant classic of queer theory.

Download or read book English collocations in use advanced how words work together for fluent and natural English self study and classroom use written by Felicity O'Dell and published by . This book was released on 2011 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collocations are combinations of words which frequently appear together. Using them makes your English sound more natural.

Download or read book The Film Archipelago written by Antonio Gómez and published by Bloomsbury Publishing. This book was released on 2021-12-16 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do the islands and archipelagos of the New World figure in Latin American cinema? Comprising 15 essays and a critical introduction, The Film Archipelago: Islands in Latin American Cinema addresses this question by examining a series of intersections between insular spaces and filmmaking in Latin America. The volume brings together international scholars and filmmakers to consider a diverse corpus of films about islands, films that take place on islands, films produced in islands, and films that problematise islands. The book explores a diverse range of films that extend from the Chilean documentaries of Patricio Guzmán to work on the Malvinas/Falkland Islands, and films by Argentine directors Gustavo Fontán and Lucrecia Martel. Chapters focus on Rapa Nui (Easter Island), the Mexican Islas Marías, and the Panamanian Caribbean; on ecocritical, environmental and film historical aspects of Brazilian and Argentine river islands; and on Cuban, Guadeloupean, Haitian, and Puerto Rican contexts. The Film Archipelago argues that the islands and archipelagos of Latin American cinema constitute a critically interesting, analytically complex, and historically suggestive angle to explore issues of marginality and peripherality, remoteness and isolation, and fragility and dependency. As a whole, the collection demonstrates to what extent the combined insular and archipelagic lens can re-frame and re-figure both longstanding and recent discussions on the spaces of Latin American cinema.

Download or read book We Feel Fine written by Sep Kamvar and published by Simon and Schuster. This book was released on 2009-12 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Armed with custom software that scours the English-speaking world's new Internet blog posts every minute, hunting down the phrases "I feel" and "I am feeling, " the authors have collected over 12 million feelings since 2005, amassing an ever-growing database of human emotion that adds more than 10,000 new feelings a day. Equal parts pop culture and psychology, computer science and conceptual art, sociology and storytelling, this is no ordinary book -- with thousands of authors from all over the world sharing their uncensored emotions, it is a radical experiment in mass authorship, merging the online and offline worlds to create an indispensable handbook for anyone interested in what it's like to be human.

Download or read book History and Philosophy of Sport and Physical Activity written by R. Scott Kretchmar and published by Human Kinetics. This book was released on 2023-07-26 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: History and Philosophy of Sport and Physical Activity, Second Edition With HKPropel Access, seamlessly blends the historical and philosophical dimensions of the study of human movement. The text follows a chronology of human movement from our origins as hunter-gatherers to the present, offering philosophical and ethical analyses alongside explorations of cultural shifts that have emerged from different ethnic, racial, gender, and national traditions. The second edition of History and Philosophy of Sport and Physical Activity is ideal for instructors who teach history and philosophy in a single course. Each chapter provides a historical scaffolding that leads into philosophical discussions about the issues raised. The text eschews dense blocks of text in favor of accessible writing and an interactive student experience. Updates to the latest edition include expanded coverage of diversity, equity, and inclusion topics; a deeper exploration of epistemology; a discussion of alternate forms of physical activity; and new material about the ethics of research. Contemporary topics of discussion such as the Exercise Is Medicine (EIM) movement, athlete biodata collection, and transgender and nonbinary athletes in sport are thoroughly explored. Discussion questions and study questions at the end of each chapter challenge students to reflect on the course material and share their ideas. Historical profile sidebars throughout the chapters allow students to gain greater insight into historical figures and events. Throughout the text, students are prompted to access related online activities in HKPropel. These short exercises connect philosophical inquiry to historical events and modern-day issues and serve as important tools for improving students’ reasoning skills. Instructors are supported with a comprehensive instructor guide that includes sample responses to the downloadable student exercises, section references for the downloadable study questions, and sample discussion and assignment prompts related to the discussion questions. The instructor guide also includes ideas and instructions for semester-long student projects. History and Philosophy of Sport and Physical Activity, Second Edition, presents a thorough integration of philosophy and history, capitalizing on the strengths of both disciplines. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.

Download or read book Existential Semiotics written by Eero Tarasti and published by Indiana University Press. This book was released on 2001-02-22 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Existential semiotics involves an a priori state of signs and their fixation into objective entities. These essays define this new philosophical field.

Download or read book Affect Gender and Sexuality in Latin America written by Cecilia Macón and published by Springer Nature. This book was released on 2021-03-27 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book emphasizes the significance of affects, feelings and emotions in how we think about politics, gender and sexuality in Latin America. Considering the complex and even contradictory social processes that the region is experiencing today, many Latin American authors are turning to affect to find a key to understand our present situation, to revisit our history, and to imagine new possibilities for the future. This tendency has shown such a specificity and sometimes departure from northern productions that it compels us to focus more deeply on its own arguments, methods, and critical contributions. This volume features essays that explore the particularities of Latin American ways of thinking about affect and how they can shed new light into our understanding of, gender, sexuality and politics.

Download or read book Practice as Research written by Ludivine Fuschini and published by Palgrave MacMillan. This book was released on 2009-08-11 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practice-as-Research: In Performance and Screen presents a thoroughgoing exploration of the major fissures of established knowledge created by a new trans-disciplinary, worldwide project for the twenty-first century. Focussing on the most fleeting and yet pervasive practices of the performance and screen arts, it both documents and analyses the practical-theoretical integration of hands-on creative and scholarly methods of research. Through an innovative combination of manuscript, catalogue and digital multi-media formats, it aims to embody the principles of performance and screen practice-as-research in its structure and design – making book pages and DVD images mutually illuminating. With over fifty practitioner-researcher contributors, Practice-as-Research constitutes the most comprehensive presentation of this sometimes controversial and frequently fresh way of doing things with an imaginative convergence of artistic and scholarly processes.

Download or read book Sweet Diamond Dust written by Rosario Ferre and published by Penguin. This book was released on 1996-10-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rosario Ferre uses family history as a metaphor for the class struggles and political evolution of Latin America and Puerto Rico in this highly provacative, profound, and delightfully readable collection of stories. Originally published in Spanish under the title Maldito Amor ("Cursed Love"), Sweet Diamond Dust introduced American readers to a voice that is by turns lyrical and wickedly satiric. In this tale the De La Valle family's secrets, ambitions, and passions, interwoven with the fate of the local sugar mill, are recounted by various relatives, friends, and servants. As the characters struggle under the burden of privilege, the story, permeated with haunting echoes of Puerto Rico's own turbulent history, becomes a splendid allegory for a nation's past. The three accompanying stories each follow the lives of the descendants of the De La Valle family, making the book a drama in four parts, raising troubling issues of race, religion, freedom, and sex, with Ferre's trademark irony and startling imagery.

Download or read book Media and Social Inequality written by John Pollock and published by Routledge. This book was released on 2014-06-11 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is among the first to systematically explore the impact of community inequality on reporting political and social change. Although most journalism scholars are still fascinated by the impact of media on society, Media and Social Inequality explores the reverse perspective: the impact of society on media. Using a 'community structure' approach, and rejecting the perspective that studies of media and audiences can be reduced to the individual level of psychological phenomena, all contributions examine connections between community-level 'macro' characteristics and variations in the coverage of critical issues. This innovative book differs from previous community structure volumes in two ways. First, contributions explore a far wider range of community characteristics by employing creative methodologies, modern archives, and databases that facilitate larger, more diverse samples; multilevel and longitudinal analyses; composite measures of both 'content' and editorial judgment; new technologies; and social network analysis. Second, a traditional emphasis on media as instruments of political and social 'control' is replaced by media as potential mirrors of social 'change,' exploring 'bottom-up' measures of 'vulnerability', 'concentrated disadvantage', and 'ethnic diversity/pluralism'. The volume contains two original chapters: one on nationwide US coverage of the "Occupy" movement in the expanded introduction, and another on nationwide US coverage of universal health care. This book was originally published as a special issue of Mass Communication and Society.

Download or read book History of Special Education written by Anthony F. Rotatori and published by Emerald Group Publishing. This book was released on 2011-01-25 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the history of special education by categorical areas (for example, Learning Disabilities, Mental Retardation, and Autistic Spectrum Disorders). This title includes chapters on the changing philosophy related to educating students with exceptionalities as well as a history of legal and legislation content concerned with special education.

Download or read book Intention Interpretation written by Gary Iseminger and published by Temple University Press. This book was released on 2010-08-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: "...an excellent and comprehensive discussion of a debate that was initiated in this century in William Wimsatt's and Monroe C. Beardsley's influential article 'The Intentional Fallacy.'...this is a splendidly conceived and very useful collection of essays. Readers will want to take issue with the arguments of individual authors, but this is to be expected in a volume at the cutting edge of a fertile philosophical controversy." --David Novitz, The Philosophical Quarterly "What is the connection, if any, between the author's intentions in (while) writing a work of literature and the truth (acceptability, validity) of interpretive statements about it?" With this question, Gary Isminger introduces a literary debate that has been waged for the past four decades and is addressed by philosophers and literary theorists in Intention and Interpretation. Thirteen essays discuss the role of appeals to the author's intention in interpreting works of literature. A well-known argument by E.D. Hirsch serves as the basic text, in which he defends the appeal to the author's intention against Wimsatt and Beardsley's claim that such an appeal involved "the intentional fallacy." The essays, mostly commissioned by the editor, explore the presuppositions and consequences of arguing for the importance of the author's intentions in the way Hirsch does. Connections emerge between this issue and many fundamental issues in metaphysics and the philosophy of mind as well as in aesthetics. The (old) "New Criticism" and current Post-Structuralism tend to agree in disenfranchising the author, and many people now are disinclined even to consider the alternative. Hirsch demurs, and arguments like his deserve the careful attention, both from critics and sympathizers, that they receive here. Literary scholars and philosophers who are sympathetic to Continental as well as to Anglo-American styles of philosophy are among the contributors. "This is a timely book appearing as it does when postmodernist views of the death of the author are disappearing quickly from the scene. As a collection it exemplifies the best work that is being done on this problem at the moment, and it will no doubt inspire further debate." --The Journal of Aesthetics and Art Criticism "[T]his volume contains important articles illuminating the central debate over the role and relevance of authorial intentions in literary interoperation." --British Journal of Aesthetics