Download or read book Sport Public Relations written by G. Clayton Stoldt and published by Human Kinetics. This book was released on 2012-02-14 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport Public Relations: Managing Organizational Communication, Second Edition, takes a comprehensive, businesslike approach to the practice of public relations in sport. Rather than address public relations only as a means of supporting the marketing function or leveraging the media’s interest in an event or organization, this text recognizes public relations as a function that is integral to many aspects of a sport organization’s goals. The book covers all aspects of public relations, starting with the foundations of PR in sport and progressing all the way through legal and ethical issues that sport public relations professionals encounter. The second edition has been reorganized to better emphasize new opportunities for sport organizations to directly engage the masses and function as their own media. Following are some of the exciting updates to this edition: • Discussion of social media and other e-technologies now permeates the entire book rather than being limited to a single chapter. • Updated chapters on new media, corporate social responsibility, and legal and ethical issues reflect areas of growing emphasis and concern for sport organizations. • New “Insight From a Professional” and other sidebars offer readers a firsthand account of the roles of PR professionals in today’s sport environment. • A complete set of ancillaries helps instructors incorporate e-technology into their courses and prepare engaging class discussions. In a clear and engaging style, Sport Public Relations, Second Edition, expresses the roles of public relations and PR professionals as vital components to a sport organization’s overall management. Updated tools including sample media releases, credentials letters, and media guides provide students with tangible examples of the work that PR professionals produce. Special elements throughout the text teach students what sport communication work is like, the tasks and dilemmas practitioners face, and available opportunities and careers in the industry. Real-life examples and historical events demonstrate how sport communication has evolved and the vital role it plays in effective sport management. Chapter objectives, key terms, summaries, and learning activities keep students focused on key topics and allow them to better prepare for course projects and class discussion. Sport Public Relations, Second Edition, provides the theoretical basis for industry practice as well as guidance on applying those concepts. Readers will learn about the history of sport public relations and how it is evolving; the foundations for effective media relations in sport, including information services and organization media; and the critical need for a crisis communication plan and management considerations. Readers will also consider the diverse forms of public relations practice, encompassing media, community, employee, investor, customer, donor, and government relations. With this text, both students and professionals will understand the full range of functions in the realm of sport public relations and how to be progressive in their current and future public relations practices.
Download or read book Omniverse Sports League Official 2024 Media Guide written by Justin Curtis Ermer Lacche and published by Lacche-Media, LLC. This book was released on 2023-12-28 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Omniverse Sports League™ completed its third official sports & esports season: Publishing the all-time scores, stats and records of its six teams and affiliates.
Download or read book The Media Handbook written by Helen Katz and published by Routledge. This book was released on 2019-05-03 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Media Handbook provides a practical introduction to the advertising, media planning, and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this seventh edition includes greater coverage of social media, buying automation, the continued digitization of media, and updated statistics on media consumption. It covers over the top television, programmatic TV, digital advertising, and the automation of buying across all media. Author Helen Katz provides a continued focus on how planning and buying tie back to the strategic aims of the brand and the client, keeping practitioners and students up to date with current industry examples and practices. The Companion Website to the book includes resources for both students and instructors. For students there are flashcards to test themselves on main concepts, a list of key media associations, a template flowchart and formulas. Instructors can find lecture slides and sample test questions to assist in their course preparation.
Download or read book The Athlete as National Symbol written by Nicholas Villanueva, Jr. and published by McFarland. This book was released on 2020-01-17 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the phenomenon of nationalism in the world of sport, this collection of new essays identifies moments when athletes became national symbols through their actions on and off the field. Since the break-up of the Soviet Union and Yugoslavia, and related global events of the 1980s and 1990s, scholars have explored how race, ethnicity, gender and sexuality shape and are shaped by nationalism and national participation. Topics include: race, golf and the struggle for social justice in South Africa; sport as a battleground within the Israel/Palestine conflict; multiculturalism and the Olympic Games; and white privilege in sport. These case studies explore the strength (and fragility) associated with national identity, and how athletes become icons for their nations.
Download or read book United States of America Team Fact Book written by and published by . This book was released on 1979 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A Basic Guide to Bobsledding written by United States Olympic Committee and published by Gareth Stevens Publishing. This book was released on 2002 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers an introduction to bobsledding, providing information on the sport's rules, history, techniques, strategies, and champions.
Download or read book Encyclopedia of Sports Management and Marketing written by Linda E. Swayne and published by SAGE. This book was released on 2011-08-08 with total page 1960 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first reference resource to bring both sports management and sports marketing all together in one place.
Download or read book Descriptive Annotated Indexed Catalogue of Current Holdings written by Gisela Schlüter Terrell and published by . This book was released on 1992 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book United States Olympic team media guide written by and published by . This book was released on 1984 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Monthly Catalogue United States Public Documents written by and published by . This book was released on 1980 with total page 1268 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Monthly Catalog of United States Government Publications written by United States. Superintendent of Documents and published by . This book was released on 1980 with total page 1268 pages. Available in PDF, EPUB and Kindle. Book excerpt: February issue includes Appendix entitled Directory of United States Government periodicals and subscription publications; September issue includes List of depository libraries; June and December issues include semiannual index
Download or read book Sport Development in the United States written by Peter Smolianov and published by Routledge. This book was released on 2014-09-15 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: The development of both elite, high performance sport and mass participation, grassroots-level sport are central concerns for governments and sports governing bodies. This important new study is the first to closely examine the challenges and opportunities for sports development in the United States, a global sporting giant with a unique, market-driven sporting landscape. Presenting an innovative model of integrated sports development, the book explores the inter-relationship between elite and mass sport across history, drawing on comparative international examples from Australia to the former USSR and Eastern bloc countries. At the heart of the book is an in-depth empirical study of three (traditional and emerging) sports in the US – tennis, soccer and rugby – that offer important lessons on the development of elite sport, methods for increasing participation, and the establishment of new sports in new markets. No other book has attempted to model sports development in the United States in such depth before. Therefore this should be essential reading for all students, researchers, administrators or policy-makers with an interest in sports development, sports management, sports policy, or comparative, international sport studies.
Download or read book The Encyclopedia of the Sword written by Nick Evangelista and published by Bloomsbury Publishing USA. This book was released on 1995-05-23 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the gruff, sword-toting swashbucklers of the Middle Ages to modern adventure epics like The Princess Bride, the aura surrounding the sword is one that is both romantic and pragmatic. Thoughts of this weapon bring to mind images of the Knights of the Round Table, Zorro, the Three Musketeers—the things daydreams are made of. Historically, the fate of the empires revolved around the sword; nations rose and fell based on the power of their swordsmen. For centuries it was the weapon of choice in settling personal disputes. Today, the art of sword fighting has been incarnated as the dynamic, chess-like sport of fencing. It has also played an important part in the history of theatre and film, and it has been part of literature for as long as there have been books. In its varied guises, the sword has for centuries figured in the world's varied cultures, myths, and politics. Yet, there has never been a comprehensive volume on the subject of the sword until the publication of this encyclopedia. For the first time, in a single volume one can locate information on the history of sword types and styles around the world; techniques of combat sword use; techniques and styles of modern sport fencing; names and descriptions of various fencing implements and weapon types; swashbuckler films and the fencing masters who influenced the genre; significant individuals who have taught sword use; the sword at the Olympics; the literature in which the rapier, foil, or broadsword has figured; and much, much more. Essential reading for fencing and military history enthusiasts.
Download or read book Handbook of the London 2012 Olympic and Paralympic Games written by Vassil Girginov and published by Routledge. This book was released on 2013-11-20 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of the London 2012 Olympic and Paralympic Games is the first authoritative and comprehensive account of the world’s greatest sporting and cultural event. It tells the complete story of the 2012 Games from inception, through the successful bidding process and the planning and preparation phase, to delivery, the post-Games period and legacy. Written by a world-class team of international Olympic scholars, the book offers critical analysis of the social, cultural, political, historical, economic and sporting context of the Games. From the political, commercial and structural complexities of organising an event on such a scale, to the sporting action that holds the attention of the world, this book illuminates the key aspects of the 2012 Games, helping us to better understand the vital role that sport and culture play in contemporary global society. The book is divided into two volumes: Volume Two - Celebrating the Games, examines the period of competition and immediately afterwards, covering key topics such as: London welcomes the world - hospitality and the look of the games Experiencing the games -spectators, tourists, volunteers, shoppers, viewers Media and communications Running the games Creating Olympic celebrities Protesting the games Commerce, retail and consumption Documenting London 2012 in films and books The legacy of the 2012 Games for London, the UK and the Olympic Movement Richly illustrated with the personal accounts of key stakeholders, from sports administrators and politicians to athletes and spectators, and including essential data and evocative visual material, this book is essential reading for anybody with a personal or professional interest in the Olympic and Paralympic Games, global culture or the development of sport.
Download or read book Focus On 100 Most Popular United States Men s National Basketball Team Players written by Wikipedia contributors and published by e-artnow sro. This book was released on with total page 1061 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Basketball written by David L. Porter and published by Bloomsbury Publishing USA. This book was released on 2005-07-30 with total page 614 pages. Available in PDF, EPUB and Kindle. Book excerpt: From its beginnings at the turn of the 20th century to its pervasive presence in 21st-century America, basketball has grown into an undeniably important sport. The 575 entries in this biographical dictionary present concise narratives on the lives and careers on the most important names in basketball history. Entries include both classic players such as Kareem Abdul-Jabbar and Bob Cousy as well as more recently established and up-and-coming stars such as Carmelo Anthony, Kevin Garnett, and LeBron James. Entries for coaches such as the Boston Celtics' Red Auerbach and Mike Krzyzewski from Duke University present the figures who have shaped the game from courtside, while the inclusion of female players and coaches such as Lisa Leslie, Diana Taurasi, and Pat Summitt show that basketball is not just a sport for men. From its beginnings at the turn of the 20th century to its pervasive presence in 21st-century America, basketball has grown into an undeniably important sport. The 575 entries in this biographical dictionary present concise narratives on the lives and careers on the most important names in basketball history. Entries include both classic players such as Kareem Abdul-Jabbar and Bob Cousy as well as more recently established and up-and-coming stars such as Carmelo Anthony, Kevin Garnett, and LeBron James. Entries for coaches such as the Boston Celtics' Red Auerbach and Mike Krzyzewski from Duke University present the figures who have shaped the game from courtside, while the inclusion of female players and coaches such as Lisa Leslie, Diana Taurasi, and Pat Summitt show that basketball is not just a sport for men. This volume is an ideal reference for students seeking easily accessed information on the greats of the game.
Download or read book Handbook of Sports and Media written by Arthur A. Raney and published by Routledge. This book was released on 2009-03-04 with total page 756 pages. Available in PDF, EPUB and Kindle. Book excerpt: This distinctive Handbook covers the breadth of sports and media scholarship. Organized into historical, institutional, spectator, and critical studies perspectives, this volume brings together the work of many researchers, defining the full scope of the subject area, including the development of sports media; production, coverage, and economics of sports media; sports media audiences; sports promotion; and race and gender issues in sports and media.
