Download or read book Free Marketing written by Jim Cockrum and published by John Wiley & Sons. This book was released on 2011-08-31 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.

Download or read book Ask a Manager written by Alison Green and published by Ballantine Books. This book was released on 2018-05-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Download or read book How to Get a Literary Agent written by Michael Larsen and published by Sourcebooks, Inc.. This book was released on 2006-04-01 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a top literary agent who gives writers an insider's view of how to find and work with an agent throughout the process of getting published. Includes: -- How to know that you're ready for an agent -- 7 ways to find an agent -- Writing a cover letter that grabs attention -- What to do with an agent once you've got one -- What you can expect and what you'd better not hope for -- Making sure this is the right agent for you -- Congratulations, now you have an agent AND an editor -- How to avoid the 7 worst pitfalls for aspiring writers -- And much, much more. In today's highly competitive publishing industry, literary agents are more important than ever. Whether you write fiction or non-fiction, reference or children's books, here is everything you need to know about using an agent to launch and sustain your literary career.a

Download or read book Covert Cows and Chick fil A written by Steve Robinson and published by HarperChristian + ORM. This book was released on 2019-06-11 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing upside down and built one of the most successful and beloved brands in America. Covert Cows will help you… Discover unexpected, out-of-the-box marketing methods and new ways of approaching business problems. Understand the positive impact of building a business based on biblical principles. Receive an insider’s look at the evolution of one of America’s most beloved brands. Learn key marketing and business insights from the man who was the chief marketing officer for Chick-fil-A for thirty-four years. During his thirty-four-year tenure at Chick-fil-A, Steve Robinson was integrally involved in the company’s growth--from 184 stores and $100 million in annual sales in 1981 to over 2,100 stores and over $6.8 billion in annual sales in 2015--and was a first-hand witness to its evolution as an indelible global brand. In Covert Cows and Chick-fil-A, Robinson shares behind-the-scenes accounts of key moments, including the creation of the Chick-fil-A corporate purpose and the formation and management of the now-iconic "Eat Mor Chikin" cow campaign. Drawing on his personal interactions with the gifted team of company leaders, restaurant operators, and the company's founder, Truett Cathy, Robinson explains the important traits that built the company's culture and sustained it through recession and many other challenges. He also reveals how every aspect of the company's approach reflects an unwavering dedication to Christian values and to the individual customer experience. Written with disarming candor and revealing storytelling, Covert Cows and Chick-fil-A is the never-before-told story of a great American success.

Download or read book Trust Me I m Lying written by Mary Elizabeth Summer and published by Monoceros Publishing LLC. This book was released on 2023-02-25 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEVER JUDGE A CROOK BY HER COVER. Julep Dupree tells lies. A lot of them. She’s a con artist, a master of disguise, and a sophomore at Chicago’s swanky St. Agatha High, where her father, an old-school grifter with a weakness for the ponies, sends her so she can learn to mingle with the upper crust. For extra spending money, Julep runs petty scams for her classmates while dodging the dean of students and maintaining an A+ (okay, A-) average. She's a fixer, and she's good at it. But it's not what she wants. And soon, she'll hang up her grifter skills for good. But when she comes home one day to a ransacked apartment and her father missing, Julep’s carefully laid plans for going straight start to unravel. Even with help from St. Agatha’s resident Prince Charming, Tyler Richland, and her loyal hacker, Sam, Julep struggles to trace her dad’s trail of clues through a maze of creepy stalkers, hit attempts, family secrets, and worse, the threat of foster care. With her literal life at stake, Julep will need to use every grift in the book to find and save her dad before his mark finds--and eliminates--her. Fans of Ally Carter's Heist Society novels will love this teen mystery/thriller with sarcastic wit, a hint of romance, and Ocean’s Eleven–inspired action. Will Julep outsmart her enemies and find her father? Or is she too late? Buy the book now to join Julep's crack team and discover each new twist along the way.

Download or read book These Violent Delights written by Chloe Gong and published by Margaret K. McElderry Books. This book was released on 2020-11-17 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Instant New York Times Bestseller! A BuzzFeed Best Young Adult Book of 2020 Perfect for fans of The Last Magician and Serpent & Dove, this heart-stopping debut is an imaginative Romeo and Juliet retelling set in 1920s Shanghai, with rival gangs and a monster in the depths of the Huangpu River. The year is 1926, and Shanghai hums to the tune of debauchery. A blood feud between two gangs runs the streets red, leaving the city helpless in the grip of chaos. At the heart of it all is eighteen-year-old Juliette Cai, a former flapper who has returned to assume her role as the proud heir of the Scarlet Gang—a network of criminals far above the law. Their only rivals in power are the White Flowers, who have fought the Scarlets for generations. And behind every move is their heir, Roma Montagov, Juliette’s first love…and first betrayal. But when gangsters on both sides show signs of instability culminating in clawing their own throats out, the people start to whisper. Of a contagion, a madness. Of a monster in the shadows. As the deaths stack up, Juliette and Roma must set their guns—and grudges—aside and work together, for if they can’t stop this mayhem, then there will be no city left for either to rule.

Download or read book Printers Ink the Magazine of Advertising Management and Sales written by and published by . This book was released on 1902 with total page 894 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Marketing written by and published by . This book was released on 1977 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Think Do Say written by Ron Tite and published by Page Two. This book was released on 2019-10-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Think. Do. Say. is your guide to making good things happen for you and your organization, filled with down-to-earth insight and indispensable humor. Ron Tite didn't just think about writing the most refreshing business book. He did it. You'll be the one to talk about it."--

Download or read book Billboard written by and published by . This book was released on 1999-07-24 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Download or read book Uncommon Sense written by Jill Harrington and published by Figure 1 Publishing. This book was released on 2017-09-15 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Gold Medal, Top Sales & Marketing Book of 2017, Top Sales & Marketing Awards You’re a talented sales professional, but you face big hairy sales challenges every day and you just can’t seem to get anywhere. • Why can’t I get time with my prospects and clients? • Why are my benefit-loaded e-mails and phone calls falling on deaf ears? • How do I loosen the stranglehold of an established supplier? • How do I convert more leads into sales? • How do I stand out when my competition claims the exact same benefits? Same old questions, but in today’s market they call for different answers. Uncommon Sense shows you how to shift your thinking and behavior to stand out from the pack and achieve bigger, better sales, faster. It’s time to dispense with the common nonsense of dusty old selling imperatives (like, elevator pitches, unique value propositions, and Always Be Closing). Stop thinking like a seller, and start thinking like your customers and prospects. Uncommon Sense shows you how to shift the way you sell . . . and the results you get: • Provides a toolkit of practical strategies and tactics that will improve your access to prospects, enrich engagements with your customers, and transform your results. • Features dozens of examples of calls gone seriously wrong, career-changing stories of real salespeople, eye-opening statistics, and tips for thinking your way out of self-defeating behaviors into providing real value for clients. • Presents counter-intuitive sales thinking in bite-sized chunks for the busy salesperson who wants practical advice on specific topics. Whether you’re a seasoned sales pro or a novice, a sales manager who wants to launch the team to new levels of performance, or a small business owner struggling with the selling role, Uncommon Sense is the personal sales coach you need to shift your thinking, shift your habits, and shift your performance to new heights.

Download or read book InfoWorld written by and published by . This book was released on 1993-12-13 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.

Download or read book The Broken Kingdoms written by N. K. Jemisin and published by Orbit. This book was released on 2010-11-03 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: A man with no memory of his past and a struggling, blind street artist will face off against the will of the gods as the secrets of this stranger's past are revealed in the sequel to The Hundred Thousand Kingdoms, the debut novel of NYT bestselling author N. K. Jemisin. In the city of Shadow, beneath the World Tree, alleyways shimmer with magic and godlings live hidden among mortalkind. Oree Shoth, a blind artist, takes in a strange homeless man on an impulse. This act of kindness engulfs Oree in a nightmarish conspiracy. Someone, somehow, is murdering godlings, leaving their desecrated bodies all over the city. And Oree's guest is at the heart of it. . .

Download or read book Advertising Agency written by and published by . This book was released on 1928 with total page 1128 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book To Sell Is Human written by Daniel H. Pink and published by Penguin. This book was released on 2012-12-31 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Look out for Daniel Pink’s new book, When: The Scientific Secrets of Perfect Timing #1 New York Times Business Bestseller #1 Wall Street Journal Business Bestseller #1 Washington Post bestseller From the bestselling author of Drive and A Whole New Mind, and teacher of the popular MasterClass on Sales and Persuasion, comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now. To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds. Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.

Download or read book The Seven Figure Agency Roadmap written by Josh Nelson and published by Josh Nelson. This book was released on 2019-10-29 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Seven Figure Agency Roadmap is the must-have resource for digital marketing agency owners. Increase your income, work when and how you want, get your clients get incredible results...... and live your desired lifestyle. The Seven Figure Agency is designed to solve these issues you may be experiencing such as: * Too many agencies hit an income ceiling, and never make the kind of money (or the kind of impact) that they are capable of. They get stuck at one of the 3 plateaus: Startup, Struggle or even Success * Most agencies blame themselves, and try to work on their MINDSET -- But nothing changes because it's not your mindset that's the problem. It's the MODEL that needs to change. * The model that you bought into when you started your agency business is completely unscalable (Manual prospecting to get a few leads, chasing prospects down rather than getting them to come to you... and living off of project revenue so there's never consistent income or time for you). * For the last 5 years, the author has been working with a select group of agencies, taking them from Struggle to Success, Scale and Significance. Josh Nelson has a very new approach and he shares the very best of what is working in his business & for the agencies he works with to build million dollar agencies. This book is essential reading for agencies of all types and experience-levels and is of particular value for anyone looking to start a digital marketing agency to short cut growing pains and accelerate their growth to Seven Figures & Beyond.Forget the old concept of a general, digital marketing agency that takes years to establish - there's no need to wait when you have The Seven Figure Agency Roadmap. Whether your dream is to control your schedule or earn six figures in a month, The Seven Figure Agency Roadmap is your manual.This set of turn-by-turn directions to building a digital agency teaches: * How Josh went from virtually bankrupt to running a hypergrowth agency that made the Inc 5000 list of fastest growing companies in the Untied States 4 years in a row * How to build the team that will manage the day-to-day operations * How top agency owners grow to seven figures within a year * How to add $5,000 in monthly recurring revenue to your agency every single month * How to rapidly establish authority in any niche, so clients ask to work with you When you purchase the book you get access to a workbook that help you put the ideas into action: * Multiple case studies & long form interviews with members of Seven Figure Agency Coaching who have grown their revenue to seven figures, hired teams to replace themselves, or sold their agencies for a nice profit * Josh's templates you can copy for setting goals, designing your marketing, and tracking performance * How the Seven Figure Agency principles create a life shaped to your goals

Download or read book Adweek written by and published by . This book was released on 2003 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: