Download or read book Trust Me PR Is Dead written by Robert Phillips and published by Unbound Publishing. This book was released on 2015-01-26 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robert Phillips spent twenty-five years at the top of the Public Relations industry, travelling the world to speak alongside Prime Ministers and CEOs (in between presenting naked in Finnish boardrooms saunas and trying to bring an end to the British monarchy). But then he quit his job as CEO EMEA of Edelman – the world's largest PR firm – for one simple reason: he no longer believed in what he was doing. Messages can no longer be managed. The age of 'spin' is over. In this age of activism and individual empowerment, power is shifting from state to citizen; employer to employee; corporation to citizen-consumer. From media to publishing, law to diplomacy, and internal communications to leadership itself, traditional industries are facing a near inevitable demise. How can the PR industry be so seemingly unaware that it is experiencing its own death throes? And if everything is dead, what comes next? Using nearly 200 anecdotes, interviews, and case studies (including companies like Unilever, John Lewis Partnership, and Patagonia), Robert Phillips answers these questions and proposes a new model of leadership and accountability across business and politics.

Download or read book Trust Me I m Lying written by Ryan Holiday and published by Penguin. This book was released on 2013-07-02 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age. Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel online—and get "traded up" the media ecosystem until they become real headlines and generate real responses in the real world. The culprit? Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday. As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”

Download or read book CEO OF MY TIME FOR BEING A I written by Rajeev Nalawadi and published by Rajeev Nalawadi. This book was released on 2023-07-06 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each one of us has a perception of reality that is shaped by a number of factors, such as our senses, our experiences, our beliefs, our emotions, and our perspectives. This book draws from personal experiences, culture, technology, genes, philosophy, and attempts to reveal a path that systematically unveils the tools to understanding ourselves better and as a result unlock the potential deep within us. If we believe that the world is a dangerous place, we may be more likely to interpret events in a negative way. Conversely, if we believe that the world is a friendly place, we may be more likely to interpret events in a positive way. By creating an awareness of how these perceptions of reality are influential and understanding how our minds work, we can become more objective in our thinking and make better informed decisions. Technology growth has fueled our communications by helping us stay in touch with friends and family anywhere in the world, collaborate with colleagues & clients located anywhere in the world, provided accessibility to almost unlimited information and knowledge at the click of a few buttons, improved quality of life for people with disabilities, wearables to monitor our health and fitness. Despite all these life enriching experiences, there is a deep sense of anxiety, fear, and tension that is tied to newer innovations like Artificial Intelligence (AI) and many other products. Embark on this unique transformational journey with author Rajeev Nalawadi to analyze from an engineer's perspective the concepts of I, Me, Mine, You in our lives. When we see ourselves as "I", we are seeing ourselves as separate from the world around us. When we see ourselves as "me", we are seeing ourselves as a collection of thoughts, feelings, and experiences. When we see ourselves as "mine", we are seeing ourselves as attached to things and people in the material world. When we see ourselves as "you", we are seeing ourselves as connected to all other beings in the universe. How can we transform ourselves to chart life’s journey to lead a more fulfilling life amidst the wave of breakneck speed innovations about to be introduced. Tapping into the field of all possibilities is within reach for all of us, it just needs to be explored the right way. Rather than being overwhelmed by the blast of technological innovations headed our way, we can use some techniques to manage our life’s transformations in a way that can instill peace, and calmness.

Download or read book Trust Me I m a Ceo written by Trust Me I'm A. Ceo Publishing and published by . This book was released on 2019-12-27 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trust Me I'm A Ceo :CEO Notebook, Journal Gift, 120 Pages, 6x9, Soft Cover, Matte Finish Size: 6 x 9 inch Pages: 120 High-quality pages High quality designer cover with soft matte professional finish Great versatile & portable size to carry everywhere in the bag Cool Cover Design on many colors and type check the brand name - looks amazing! a beautiful look and feel Makes cute funny gift For a future CEO Easy to flip the paper Professionally printed with rich, colorful, saturated colors on front and back cover You Will Love it Buy It Now for you or as a gift to someone you love Be sure to check our brand for more styles, designs, sizes and other options Scroll up and click the "add to cart" button to buy now!

Download or read book Soldier King of the Female CEO written by Ning Daoyuan and published by Funstory. This book was released on 2019-12-18 with total page 902 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Hurry, hurry up!" Looking at the excited beauty beside him, Liang Hao gripped the steering wheel and broke out in a cold sweat! Although both men liked pretty girls, the unruly nurse driving the car coupled with the cold and beautiful female killer, this pair of beautiful sisters, he really did not dare to provoke them! Not only that, the marriage arranged by the elders was not allowed to be annulled! A childhood sweetheart, no marriage allowed! It looked like they would have to make a new marriage, but in this vast crowd of thousands of beautiful women, where was the right place to strike?

Download or read book Santa CEO written by David Soubly and published by Santa CEO: A Business Novel. This book was released on 2003-11 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Six thousand year old half-elfin Santa presides over a global Christmas business marred by intrigue. When he's ousted from his company, he must find his way back before his workforce is destroyed and his magical reindeer herds are slaughtered.

Download or read book A Professor and Ceo written by Richard T. Cheng and published by Xlibris Corporation. This book was released on 2018-02-22 with total page 829 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the darkness of night, he escaped the Japanese invasion of Nanjing and this was the first move of the following numerous moves. He had suffered a lot and yet having a lot of fun in the rural China until the war with Japan was ended. He returned to the ruins of his old home in Nanjing and lived there for nearly two years of peace time. When communists took over the mainland, he moved to Taiwan where he graduated from college and married. During his time in Taiwan, he ventured into many things that almost took his life. He then decided to go to the U.S.A. For graduate studies. On the ship to U.S.A. the ship was hit by a typhoon. They lost in the high seas for days. He went to a college in Wisconsin where he met many nice people and later decided to stay in the U.S.A. Upon obtaining advanced degree in Wisconsin, he started his Teaching career. He then obtained his doctorate degree and was engaged in many universities to establish Computer Science programs. When he was appointed the eminent professorship. He started to think becoming a businessman. There are lot stories about sweat and tears in building a business. He led the small company to win the USIA contract and continue to win contract with Navy, Pentagon, and Education Department. In one unusual opportunity, he led the company to win the IRS contract, which was $240 million for the life of the contract. He had won all sorts of award. The most important was given by President Bush in the White House.

Download or read book Redeeming the CEO Cowboy written by Charlene Sands and published by Harlequin. This book was released on 2014-08-05 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten years ago = ancient history...right? So what if former rodeo champion turned construction mogul Casey Thomas is back...living right next door? Susanna Hart is busy running her Sweet Susie's pastry business and raising her two-year-old cousin. Why pay any attention to the man who took her virginity ten years ago, then left town? Casey still feels guilty for taking advantage of his little sister's best friend. A helping hand is just what her business--and his conscience--need. But guilt isn't his only motivation. Casey's got a sweet tooth for Susie. And the more she resists, the sweeter it gets!

Download or read book Scheming CEO s Bossy Wife written by Ling Xiao and published by Funstory. This book was released on 2020-06-04 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: When she woke up, Yao Shuyan had gone from an ancient princess to a rich young girl. A new world, a different life. She only wanted to be herself. However, there were people who liked to challenge her bottom line, and were always going against her. What could they do? They were overbearing, and they were smart enough to deal with it. Some people said that Second Young Miss Yao was arrogant and despotic, while Cheng Haoxuan said that she was innocent and kind. Some said that Second Young Miss Yao was a wild child, but Cheng Haoxuan spoiled her. Everything was because of his indulgence, her innate heroic spirit was not simple after traversing a thousand years. Life was fraught with dangers everywhere, and fragments of memories appeared in her mind, confusing and confusing her originally simple life. Transmigration was still a dream, rebirth was still a loss of memories, and the unknowable truth was waiting for her to investigate.

Download or read book Overbearing Love CEO s Legal Wife written by Ye WeiLiang and published by Funstory. This book was released on 2020-07-01 with total page 598 pages. Available in PDF, EPUB and Kindle. Book excerpt: On the eve of his marriage, his sister ran away, and she became his fake bride. She had thought that this would be a short farce, but she had not expected that the domineering CEO would be addicted to her and lock her away. "Since you've gotten into my bed, you'll never be able to leave." He was a man of taste, domineering and asserting his sovereignty. She had thought that she was a substitute in the end, but she gradually sank into the gentleness that he had created ... "Since you can't give me what I want, then don't provoke me." "Does my lord wife think that I'm not giving you enough?" “......” "Go away..."

Download or read book CEO s Coddled Sweet Wife written by Jiang MoXi and published by Funstory. This book was released on 2019-11-12 with total page 1236 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the age of 13, she became the Luo Family's child bride. The noble him lifted her chin and only said, "You are worthy!"They had been married for many years now, and had only been separated from each other on a strange path, living on the other side of the world, for years and months and months and months and months and months and months and months and months and months and months and months and months and months and years and years and years and years and years and years, and now they had been married and years and years and years and years and years and years."Within a month, you must be pregnant and help the Luo Family to grow up," she said.After sleeping on the same bed, he used all sorts of methods to humiliate her.He purposely made things difficult for her, mocking her for her inexperience. "Tang Wanyang, is this all you've got? If you want my seed, it won't be that simple. "She almost bit off his vitals, but she did not hesitate to say, "I'm sorry, I'm not good at martial arts."********Every member of the Luo family was ambitious, openly and covertly fighting with each other. Even after she had calculated everything, the old gramps still gave her 50% of the shares."If you promise me one condition, I will give you all the shares," she looked at him firmly, "and allow me to break off my relationship with the Luo Family."At that moment, he was stunned and his heart ached.A year later, she started her own planning company, and news of his remarriage was common. He came to her with a beautiful bride and asked her to plan the wedding for him personally.In the swimming pool, he forced her into a corner, "Tang Wanyi, do you think you can escape?"Luo Juntian had always thought that she had never come close to his heart, but he had no idea that she had already set up camp in his heart and could not be pulled out.

Download or read book CEO s Maid Sweetheart written by Huan YingLanMeng and published by Funstory. This book was released on 2020-09-12 with total page 806 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world's first tragedy of le mi, even after the pressure to treat the abuse of the President with a laugh, from the upcoming bankruptcy and debt-laden hard choices, she began her long maid road! Severe cold dug a good big hole, holding a line waiting for le millet this pig jumped in, but did not expect to kill a way to bite gold, disrupted his plan, and he fought for le millet. Le mi feel, her life suddenly seems to be playing online games, before and after attacking two big BOSS, OMG, she is her own good? Not the "thing" they're fighting over, okay? Is there any freedom? Do you still let people play happily? agghh

Download or read book The CEO Test written by Adam Bryant and published by Harvard Business Press. This book was released on 2021-03-02 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named to the longlist for the 2021 Outstanding Works of Literature (OWL) Award in the Leadership category Are you ready to lead? Will you pass the test? Despite all the effort through the years to understand what it takes to be an effective leader, the challenges of leadership remain enormously difficult and elusive; even today, most CEOs don't last five years in the job. The demands to deliver at a consistently high level can be unforgiving. The loneliness. The weight of responsibility. The relentless second-guessing and criticism. The pressure to build all-star teams. The 24/7 schedule that requires superhuman stamina. The tough decisions that often leave no one happy. The expectation to always have the right answer when it can be hard just to know the right question. These challenges are brought into their highest and sharpest relief in the corner office, but they are hardly unique to chief executives. All leaders face their own version of these tests, and the authors draw on the distilled wisdom, stories, and lessons from hundreds of chief executives to show how every aspiring leader can master these challenges and lead like a CEO. These foundational leadership skills will make all aspiring executives more effective in their roles today and lift the trajectory of their careers. The CEO Test is the authoritative, no-nonsense insider's guide to navigating leadership's toughest challenges, brought to you by authors uniquely qualified to tell the stories. Adam Bryant has conducted in-depth interviews with more than 600 CEOs. Kevin Sharer spent more than two decades as president and then CEO of Amgen, where he led its expansion from $1 billion in annual revenues to nearly $16 billion. He has served on many boards and is a sought-after mentor for CEOs of global companies. Leadership is getting harder as the speed of disruption across all industries accelerates. The CEO Test will better prepare you to succeed, whether you're a CEO or just setting out to become one.

Download or read book Trust Me written by Jayne Ann Krentz and published by Simon and Schuster. This book was released on 2004-02-01 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Desdemona Wainwright thinks Sam Stark looks much too calm for a man who has just been left at the altar. But she was hired to cater his wedding, not to save it. She marches into Stark's den to demand the much-needed payment for the canceled reception -- and discovers opposites do attract! Head of a multimillion-dollar company, Sam decides Desdemona would make the perfect no-strings-attached, stand-in wife, little dreaming how she will drive him crazy with desire. But when someone breaks into Sam's secret computer files, sinister intrigue swirls around this unlikely pair. Now they must discover the real appeal of unstoppable passion and unbreakable faith...in TRUST ME, the wonderful new love story from Jayne Ann Krentz!

Download or read book Trust Me I m an Arab written by Omar Bdour and published by . This book was released on 2020-12-14 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is written for and dedicated to the many people and businesses thinking of, or already doing, business in the Arab world. Of course, there is no shortage of books advising Westerners on what they should do when they are in the Arab world, but this book differs by making it easier for you to put the advice into practice; this book is a current and up to date comparative guide of the differences between the Western and Arab worlds. It addresses the real, day to day problems that businesses face in the Arab world, for example, how to sign a contract and enforce it when you know that your Arab partner will not abide by it. Trust me, I'm an Arab, will help you to understand the Arab world in just a few words and through a small graphics sum up in single images what some studies spend thousands of words trying to explain. an infographic series of 46 images designed with a minimalistic visualisation using simple shapes and symbols to convey the deference between the two cultures. The information in this book focuses on the differences you will see and face as a Westerner in the Arab world or dealing with Arab people. It will walk you through the differences between the two cultures and what to do to reduce the chance of cultural blunders. The book will show you the value of understanding these differences as well as what is and is not acceptable to Arabs and what their expectations from you. You will learn how to make friends with Arab people and how to negotiate with them. It is the aim that through explanation of background behaviours and rationale for Arab attitudes, which can be confusing to Westerns, this book will lead readers to understand the Arab culture. It is the hope of this book that will help people to create successful partnerships between the Western and Arab world.

Download or read book CEO Comes from Ancient Times written by Yi PinMaLa and published by Funstory. This book was released on 2019-12-28 with total page 1395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Xi Sanmo was forced to marry by his grandfather and thus, he ran towards the nightclub. He did not want to meet him, because Duke Huo had another identity ... "Huo Family has its own rules. There are no males or females!" What about your daughter, she's your flesh and blood, Huo Li, she's alive, and the rules are dead! " There are no rules, there are two choices. First, take it off the child, and continue to stay in Huo Family. Second, take away the child, and leave the Huo Family! " I don't care about Huo Family. Daughter, you can't move. Huo Li, I want to divorce you! " This was a love story of being spoiled and abused, this was the story of being taught by a rich young master, this was the story of having a black wife, PK, the president of an evil genius, this was also the story of being transported to and from another world ...

Download or read book Winners Dream written by Bill McDermott and published by Simon and Schuster. This book was released on 2014-10-14 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leadership and career manifesto told through the narrative of one of today’s most inspiring, admired, and successful global leaders. In Winners Dream, Bill McDermott—the CEO of the world’s largest business software company, SAP—chronicles how relentless optimism, hard work, and disciplined execution embolden people and equip organizations to achieve audacious goals. Growing up in working-class Long Island, a sixteen-year-old Bill traded three hourly wage jobs to buy a small deli, which he ran by instinctively applying ideas that would be the seeds for his future success. After paying for and graduating college, Bill talked his way into a job selling copiers door-to-door for Xerox, where he went on to rank number one in every sales position he held and eventually became the company’s youngest-ever corporate officer. Eventually, Bill left Xerox and in 2002 became the unlikely president of SAP’s flailing American business unit. There, he injected enthusiasm and accountability into the demoralized culture by scaling his deli, sales, and management strategies. In 2010, Bill was named co-CEO, and in May 2014 became SAP’s sole, and first non-European, CEO. Colorful and fast-paced, Bill’s anecdotes contain effective takeaways: gutsy career moves; empathetic sales strategies; incentives that yield exceptional team performance; and proof of the competitive advantages of optimism and hard work. At the heart of Bill’s story is a blueprint for success and the knowledge that the real dream is the journey, not a preconceived destination.