Download or read book Tracking the Media written by Subarno Chattarji and published by Routledge. This book was released on 2009-03-09 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about media content analysis in the English language print media in South Asia, with reference to certain contemporary issues. It is written from the perspective of the need to analyze media discourses and the ways in which their circulation creates a ‘common sense’ view of the world. The focus is on English language papers and news magazines; additionally, some Hindi, Urdu, and Sindhi newspapers are examined. The highlight is on the ways in which English language publications contribute to and function within middle class matrices of modernity, consumption, conflict, and conservatism in India.
Download or read book Windfall written by Meghan L. O'Sullivan and published by Simon and Schuster. This book was released on 2017-09-12 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Windfall is the boldest profile of the world’s energy resources since Daniel Yergin’s The Quest, asserting that the new energy abundance—due to oil and gas resources once deemed too expensive—is transforming the geo-political order and is boosting American power. “Riveting and comprehensive...a smart, deeply researched primer on the subject.” —The New York Times Book Review As a new administration focuses on driving American energy production, O’Sullivan’s “refreshing and illuminating” (Foreign Policy) Windfall describes how new energy realities have profoundly affected the world of international relations and security. New technologies led to oversupplied oil markets and an emerging natural gas glut. This did more than drive down prices—it changed the structure of markets and altered the way many countries wield power and influence. America’s new energy prowess has global implications. It transforms politics in Russia, Europe, China, and the Middle East. O’Sullivan considers the landscape, offering insights and presenting consequences for each region’s domestic stability as energy abundance upends traditional partnerships, creating opportunities for cooperation. The advantages of this new abundance are greater than its downside for the US: it strengthens American hard and soft power. This is “a powerful argument for how America should capitalise on the ‘New Energy Abundance’” (The Financial Times) and an explanation of how new energy realities create a strategic environment to America’s advantage.
Download or read book Fake News in an Era of Social Media written by Yasmin Ibrahim and published by Rowman & Littlefield. This book was released on 2020-01-29 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last few years, social media has expanded to become a key platform for news dissemination and circulation, and a key orginator and propogator of 'fake news'.. Nations, governments, organisations and societies are now coming to terms with the unpredictable and debilitating consequences of fake news. The propagation of news containing falsehoods has been linked to an increase in measles cases, surges in youth crimes, the spread of pseudo-science, compromised national security, and more. Some even perceive it as a global threat to democratic systems around the world. In this book, the authors examine factors influencing the spread of fake news, and suggest ways to combat it by exploring the key elements which enable and facilitate this phenomenon.
Download or read book Media Practice and Theory Tracking emergent thresholds of experience written by Nicole De Brabandere and published by Vernon Press. This book was released on 2023-04-18 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume gathers research at the intersection of art and the interdisciplinary humanities to develop an understanding of media assemblages that insist on the generativity of their situatedness within ecologies of practice. These contributions propose media assemblages that enlarge the time and space for co-compositions between media and bodies that reshape subjective, perceptual, and affective registers of experience. Media assemblages include photography, performance, criticism, curation, installation, animation, collage, video and VR, as well as archival and somatic practices. Research as a form of practice is a key orientation in this volume since it offers a means of engaging the world-making proposition offered by Isabelle Stengers that practices are specified through irreducible entanglements that cause one to think, feel, and hesitate. The generative linkages between different disciplinary approaches for engaging research practice across the arts and humanities are favoured over disciplinary and media-based exclusivity. When practice is not posed as an intervention or counterpoint to scholarly research or in opposition to the discursive, differences emerge, not based on convention but through the situatedness of emergent insight. The goal is thus not to forward a reproducible formula for knowledge creation but to weave the conditions for utterances both within and in excess of discipline, convention, and establishment. How can research engender the making of communities between, across, and in excess of institutional frameworks through the emergent affinities, postures, and formats of evolving and inclusive forms of research? This volume is a valuable reference for researchers/practitioners within the arts and humanities as it exemplifies both critical and situated methods for developing interdisciplinary research as a means of transforming the terms of research itself.
Download or read book Eye Tracking the User Experience written by Aga Bojko and published by Rosenfeld Media. This book was released on 2013-11-15 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eye tracking is a widely used research method, but there are many questions and misconceptions about how to effectively apply it. Eye Tracking the User Experience—the first how-to book about eye tracking for UX practitioners—offers step-by-step advice on how to plan, prepare, and conduct eye tracking studies; how to analyze and interpret eye movement data; and how to successfully communicate eye tracking findings.
Download or read book Film History as Media Archaeology written by Thomas Elsaesser and published by Amsterdam University Press. This book was released on 2019-02-05 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since cinema has entered the digital era, its very nature has come under renewed scrutiny. Countering the 'death of cinema' debate, Film History as Media Archaeology presents a robust argument for the cinema's current status as a new epistemological object, of interest to philosophers, while also examining the presence of moving images in the museum and art spaces as a challenge for art history. The current study is the fruit of some twenty years of research and writing at the interface of film history, media theory and media archaeology by one of the acknowledged pioneers of the 'new film history' and 'media archaeology'. It joins the efforts of other media scholars to locate cinema's historical emergence and subsequent transformations within the broader field of media change and interaction, as we experience them today.
Download or read book CRM For Dummies written by Lars Helgeson and published by John Wiley & Sons. This book was released on 2017-07-05 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Save time, save money, and grow your business with more effective CRM CRM For Dummies is the small business leader's guide to managing customer interactions. Customer relationship management is a critical part of any business, and it encompasses everything from business strategy and HR to sales, marketing, events, and more. Solutions exist for businesses of any size, but how do you know which one is right for you? What features do you need? Do you have the people and processes in place to get the most out of whichever one you choose? This book is designed to help business leaders better understand effective CRM and identify the right solution for their business—but it's about much more than software; effective CRM requires appropriate team structures, intradepartmental collaboration, and process efficiency. Packed with tactics and strategies that will save your company thousands of dollars and man-hours, these chapters answer the most pressing questions that will make the biggest impact on your sales. Building relationships with current and future customers is the critical point of business. This book helps you bring sales, marketing, and operations together to work toward that common goal, and shows you the tools and techniques that make your efforts more effective. Define your market segments, buyer personas, and voice Build an effective internal structure, and choose the right CRM solution Optimize leads and conduct effective email marketing Streamline processes, automate where possible, and employ analytics Your customers are the lifeblood of your company; you need to reach them, engage them, and retain them—without wasting precious time or money. CRM For Dummies gets you up to speed on the latest, most effective CRM tools and techniques to help your business succeed.
Download or read book Teach Social Media written by Matthew Kushin and published by . This book was released on 2019-08-12 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: "When it comes to leaders in the social media pedagogy space, Matt Kushin is a pioneer. Not only is Matt an exceptional researcher, but a leading voice in the field with his through and innovative assignments. His new book Teach Social Media: A Plan for Creating a Course Your Students Will Love is a must have book for educators who want to create an amazing social media class for their students. Matt is not only able to discuss these ideas for these assignments, but has actually implemented them, allowing him to show he walks the walk as a social media professor. If you're looking to have a book that integrates various assignments from all aspects of social media, make sure to buy this book immediately!" - Karen Freberg, Ph.D., Associate Professor in Strategic Communications at University of Louisville and author of Social Media for Strategic Communication: Creative Strategies and Research-Based Applications. "This is a must-read book for any educators in social media! Dr. Kushin provides a clear and practical roadmap for professors to craft an exceptional social media class. A top concern among faculty who teach social media is the tension between staying relevant and applying the information, while creating a structured course that can run effectively semester to semester. This text is exactly what is needed. It helps faculty understand how to gain a rigorous learning environment that gives students the hands-on experience so necessary in social media education." - Carolyn Mae Kim, Ph.D., Associate Professor of Public Relations and Director of the Public Relations Program in the Department of Media, Journalism and Public Relations at Biola University and author of Social Media Campaigns: Strategies for Public Relations and Marketing. About Save time with this 15-week social media course plan. Engage your students with project-based learning. Prepare your students for an ever-changing social media environment with a course that focuses on adaptable knowledge, skills and abilities. Designed around a semester-long social media project, this book provides an end-to-end plan for building and executing a social media class from the ground up. It includes a 15-week syllabus with integrated assignments and activities. By providing lecture ideas and guidance in a how-to style, this book coaches you on how to build a class that is uniquely yours. Turn your class into a hands-on, engaged learning environment where your students will take on a client and build and execute a social media plan. This is not a 'it's on the test' type of class. Your students will learn by doing. The social media environment is transforming at lightning speed. Students must learn more than software skills. That's why this book follows the What, Why, How, Do, Reflect framework which aims to teach students adaptable knowledge and skills and ever-lasting abilities such as critical thinking, problem solving, creative thinking, and ethical decision-making. The economic realities of higher education present challenges to social media professors. Many departments lack access to software and resources. This book shows you how to deliver a high quality, experiential class on a shoe-string budget. Both new and experienced professors can use this book to #TeachConfident in the hyper-evolving social media space. This book is uniquely crafted for educators preparing students for careers as professional communicators in fields such as public relations, marketing, and related specialties. Includes Syllabus Sample Assignments Activities Information about software tools and resources
Download or read book The Broadcast Media Inside Track written by Ben Anchor and published by Anchor Publishing. This book was released on 2021-05-31 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: At last, a book offering real insight into careers in the broadcast media industry. Author Ben Anchor helps aspiring media professionals identify the right approaches to job hunting and staying relevant in a rapidly changing profession. In an industry notoriously dominated by talent and a job market obsessed with credentials it is vital to balance the two. Drawing on experiences from podcast guests and his own, the author takes the reader on a well thought through journey of personal discovery. Covering an approach to decision making and taking action that will move you closer to meaningful work and alignment with your deepest motives, character traits and technical skills. ✓ The book leaves readers with an inner confidence about their core competencies and the ability to plug any gaps through professional and self development. Coming from the realistic starting point of just starting out, honing your interests to strengthen ties with the connections in your network. Discussing the value of communicating clearly in all the relevant mediums of the modern world about your skills and desire to build professional experience. ✓ If you want to make leaps and bounds in your broadcast media career, this is the book for you. The best way to make progress is to learn from someone who’s already walked the path before you. This book is worth every penny as the ticket price for newcomers taking the inside track to getting their dream job in the broadcast media industry. ✓
Download or read book Self Tracking written by Btihaj Ajana and published by Springer. This book was released on 2017-10-01 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an empirical and philosophical investigation of self-tracking practices. In recent years, there has been an explosion of apps and devices that enable the data capturing and monitoring of everyday activities, behaviours and habits. Encouraged by movements such as the Quantified Self, a growing number of people are embracing this culture of quantification and tracking in the spirit of improving their health and wellbeing. The aim of this book is to enhance understanding of this fast-growing trend, bringing together scholars who are working at the forefront of the critical study of self-tracking practices. Each chapter provides a different conceptual lens through which one can examine these practices, while grounding the discussion in relevant empirical examples. From phenomenology to discourse analysis, from questions of identity, privacy and agency to issues of surveillance and tracking at the workplace, this edited collection takes on a wide, and yet focused, approach to the timely topic of self-tracking. It constitutes a useful companion for scholars, students and everyday users interested in the Quantified Self phenomenon.
Download or read book The Big conversation written by UNESCO and published by UNESCO Publishing. This book was released on 2019-07-31 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Mobile Cloud Visual Media Computing written by Gang Hua and published by Springer. This book was released on 2015-11-23 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the internet and mobile ecosystems which are powered by cloud computing – an essential, if not indispensable, part of our everyday lives. Billions of users world-wide use this technology for information sharing, communication and social networking and a high proportion of activity is driven by massive media content such as images, videos and other emerging 3D visual media. However, managing, searching and visualizing this gigantic amount of data to facilitate communication is difficult which has led to an influx of innovation and research in these areas. The research is from academics from all around the world, focusing on the intersection of mobile, cloud, visual and multimedia computing and is split into five clear parts. Topics covered in the book include mobile augmented reality, computational photography, mobile visual recognition and search, and human-computer interaction (HCI). The findings discussed is meant to spur on further creative development in both academia and industry within this area. Mobile Cloud Visual Media Computing would of great interest to researchers and academics wishing to see how the state-of-the-art in media computing research is applied to innovative applications, whilst engineers and software designers from industry will gain an insight into the key set of technologies which support mobile and cloud media computing.
Download or read book Images in Social Media written by Susanne Ørnager and published by Springer Nature. This book was released on 2022-06-01 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on the methodologies, organization, and communication of digital image collection research that utilizes social media content. ("Image" is here understood as a cultural, conventional, and commercial—stock photo—representation.) The lecture offers expert views that provide different interpretations of images and their potential implementations. Linguistic and semiotic methodologies as well as eye-tracking research are employed to both analyze images and comprehend how humans consider them, including which salient features generally attract viewers' attention. This literature review covers image—specifically photographic—research since 2005, when major social media platforms emerged. A citation analysis includes an overview of co-citation maps that demonstrate the nexus of image research literature and the journals in which they appear. Eye tracking tests whether scholarly templates focus on the proper features of an image, such as people, objects, time, etc., and if a prescribed theme affects the eye movements of the observer. The results may point to renewed requirements for building image search engines. As it stands, image management already requires new algorithms and a new understanding that involves text recognition and very large database processing. The aim of this book is to present different image research areas and demonstrate the challenges image research faces. The book's scope is, by necessity, far from comprehensive, since the field of digital image research does not cover fake news, image manipulation, mobile photos, etc.; these issues are very complex and need a publication of their own. This book should primarily be useful for students in library and information science, psychology, and computer science.
Download or read book Self Tracking written by Gina Neff and published by MIT Press. This book was released on 2016-06-24 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happens when people turn their everyday experience into data: an introduction to the essential ideas and key challenges of self-tracking. People keep track. In the eighteenth century, Benjamin Franklin kept charts of time spent and virtues lived up to. Today, people use technology to self-track: hours slept, steps taken, calories consumed, medications administered. Ninety million wearable sensors were shipped in 2014 to help us gather data about our lives. This book examines how people record, analyze, and reflect on this data, looking at the tools they use and the communities they become part of. Gina Neff and Dawn Nafus describe what happens when people turn their everyday experience—in particular, health and wellness-related experience—into data, and offer an introduction to the essential ideas and key challenges of using these technologies. They consider self-tracking as a social and cultural phenomenon, describing not only the use of data as a kind of mirror of the self but also how this enables people to connect to, and learn from, others. Neff and Nafus consider what's at stake: who wants our data and why; the practices of serious self-tracking enthusiasts; the design of commercial self-tracking technology; and how self-tracking can fill gaps in the healthcare system. Today, no one can lead an entirely untracked life. Neff and Nafus show us how to use data in a way that empowers and educates.
Download or read book Topic Detection and Tracking written by James Allan and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Topic Detection and Tracking: Event-based Information Organization brings together in one place state-of-the-art research in Topic Detection and Tracking (TDT). This collection of technical papers from leading researchers in the field not only provides several chapters devoted to the research program and its evaluation paradigm, but also presents the most current research results and describes some of the remaining open challenges. Topic Detection and Tracking: Event-based Information Organization is an excellent reference for researchers and practitioners in a variety of fields related to TDT, including information retrieval, automatic speech recognition, machine learning, and information extraction.
Download or read book Technology and Adolescent Mental Health written by Megan A. Moreno and published by Springer. This book was released on 2018-03-01 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive book provides a framework for healthcare providers working with the dual challenges and opportunities presented by the intersection of mental health and technology. Technology and Adolescent Mental Health provides recent, evidence-based approaches that are applicable to clinical practice and adolescent care, with each chapter including a patient case illustrating key components of the chapter contents. Early chapters address the epidemiology of mental health, while the second section of the book deals with how both offline and online worlds affect mental health, presenting both positive and negative outcomes, and focusing on special populations of at-risk adolescents. The third section of the book focuses on technology uses for observation, diagnosis or screening for mental health conditions. The final section highlights promising future approaches to technology, and tools for improving intervention and treatment for mental health concerns and illnesses. This book will be a key resource for pediatricians, family physicians, internal medicine providers, adolescent medicine and psychiatry specialists, psychologists, social workers, as well as any other healthcare providers working with adolescents and mental health care.
Download or read book The Handbook of Online Marketing Research Knowing Your Customer Using the Net written by Joshua Grossnickle and published by McGraw Hill Professional. This book was released on 2000-10-02 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Online Marketing Research examines all the latest techniques and trends used to conduct online research, including how to leverage existing sources, online chat-based sessions, email feedback, online focus groups, and much more.Now, just like larger companies, small– and medium–sized companies can learn vital information like the age, gender, and income of its users, and how they respond to different aspects of the products and those of its competitors.With the advent of the Internet, companies of all sizes and budgets can conduct online market research and access all the information they need to know to stay ahead of the competition. This book demonstrates how both large and small companies can take proven traditional market research techniques and adapt them to the Web. The result is an affordable means for businesses to understand their online customers’ needs.
