Download or read book The YOU Shaped Business written by Patty K and published by . This book was released on 2018-07-14 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing can be challenging and uncomfortable when the product is YOU. Discover how to: Skip self-promotion and instead, market yourself by being helpful Find clients who need and want your services, instead of trying to convince people to work with you Explain what you do in a way that turns strangers into clients Make it easy for clients to buy so you don't have to sell Have a sales conversation that feels more like counselling or coaching Stand out from the competition by being yourself

Download or read book Shape Up Your Business written by Sophie Cornish and published by Simon and Schuster. This book was released on 2014-07-03 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sophie Cornish and Holly Tucker, authors of the no.1 Sunday Timesbestseller Build a Business from Your Kitchen Table, are back with Shape Up Your Business, a book of insight and tried-and-tested lessons to help you and your business fly. Sophie and Holly are the founders of notonthehighstreet.com, an award-winning, multimillion-pound online marketplace selling a multitude of innovative, stylish products. In this book they draw on years of experience growing their company and bringing success to thousands of small businesses to help you take stock, look at what's working for you and your business, and what could be better. Whether you need to improve your confidence, learn the tricks of negotiation or manage your team more effectively, Sophie and Holly have produced a 30-day plan that will give your business the overhaul it needs to grow. If you haven't got your own business yet, their entrepreneurial approach will help with the day job until you get there. With searing honesty, Shape Up Your Businessreveals the secrets to keeping that crucial work-life balance while achieving your goals, as Sophie and Holly share their own stories of overcoming all the challenges on their journey.

Download or read book Mismatch written by Kat Holmes and published by MIT Press. This book was released on 2018-10-16 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: How inclusive methods can build elegant design solutions that work for all. Sometimes designed objects reject their users: a computer mouse that doesn't work for left-handed people, for example, or a touchscreen payment system that only works for people who read English phrases, have 20/20 vision, and use a credit card. Something as simple as color choices can render a product unusable for millions. These mismatches are the building blocks of exclusion. In Mismatch, Kat Holmes describes how design can lead to exclusion, and how design can also remedy exclusion. Inclusive design methods—designing objects with rather than for excluded users—can create elegant solutions that work well and benefit all. Holmes tells stories of pioneers of inclusive design, many of whom were drawn to work on inclusion because of their own experiences of exclusion. A gamer and designer who depends on voice recognition shows Holmes his “Wall of Exclusion,” which displays dozens of game controllers that require two hands to operate; an architect shares her firsthand knowledge of how design can fail communities, gleaned from growing up in Detroit's housing projects; an astronomer who began to lose her eyesight adapts a technique called “sonification” so she can “listen” to the stars. Designing for inclusion is not a feel-good sideline. Holmes shows how inclusion can be a source of innovation and growth, especially for digital technologies. It can be a catalyst for creativity and a boost for the bottom line as a customer base expands. And each time we remedy a mismatched interaction, we create an opportunity for more people to contribute to society in meaningful ways.

Download or read book Built for Growth written by Chris Kuenne and published by Harvard Business Press. This book was released on 2017-06-06 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Wall Street Journal Bestseller Are You a Driver, an Explorer, a Crusader, or a Captain? Many factors shape the success or failure of a new business, whether it’s a stand-alone startup or a venture inside a larger corporation. But the most important and least understood of these factors is the personality of the entrepreneur—the particular combination of beliefs and preferences that drives his or her motivation, decision making, and leadership style. And your builder personality is the one resource you can directly control in growing a business that wins. Simply put, who you are shapes how you build for growth. Built for Growth decodes the interplay between builder personality and new business success. Using a patented analytic methodology, authors Chris Kuenne and John Danner discovered four distinct types of highly successful entrepreneurial personalities—the Driver, the Explorer, the Crusader, and the Captain. Each is motivated, makes decisions, manages, and leads their businesses differently. Kuenne and Danner blend pioneering research and exclusive personal interviews to illustrate how each type handles the five dynamic challenges in building a business of lasting value: converting ideas into products, galvanizing individual talent for collaborative impact, transforming buyers into partners, aligning financial and other supporters, and scaling the business. With assessments and tools, including a brief Builder Personality quiz and in-depth profiles of each builder type, Built for Growth is the ultimate guide for how to play to your strengths, complement and compensate for your gaps, and build a successful business—from startup to scale-up. Its vivid stories and practical advice show how you can unlock the potential of your builder personality to shape your business, your team, and your ability to win in the marketplace. Please visit builtforgrowthbook.com to learn more and access the Builder Personality Discovery tool.

Download or read book The Gift of Global Talent written by William R. Kerr and published by Stanford University Press. This book was released on 2018-10-02 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global race for talent is on, with countries and businesses competing for the best and brightest. Talented individuals migrate much more frequently than the general population, and the United States has received exceptional inflows of human capital. This foreign talent has transformed U.S. science and engineering, reshaped the economy, and influenced society at large. But America is bogged down in thorny debates on immigration policy, and the world around the United States is rapidly catching up, especially China and India. The future is quite uncertain, and the global talent puzzle deserves close examination. To do this, William R. Kerr uniquely combines insights and lessons from business practice, government policy, and individual decision making. Examining popular ideas that have taken hold and synthesizing rigorous research across fields such as entrepreneurship and innovation, regional advantage, and economic policy, Kerr gives voice to data and ideas that should drive the next wave of policy and business practice. The Gift of Global Talent deftly transports readers from joyous celebrations at the Nobel Prize ceremony to angry airport protests against the Trump administration's travel ban. It explores why talented migration drives the knowledge economy, describes how universities and firms govern skilled admissions, explains the controversies of the H-1B visa used by firms like Google and Apple, and discusses the economic inequalities and superstar firms that global talent flows produce. The United States has been the steward of a global gift, and this book explains the huge leadership decision it now faces and how it can become even more competitive for attracting tomorrow's talent. Please visit www.hbs.edu/managing-the-future-of-work/research/Pages/default.aspx to learn more about the book.

Download or read book How to Do Business as Business is Done in Great Commercial Centers written by Seymour Eaton and published by . This book was released on 1896 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Business Improvement Districts and the Shape of American Cities written by Jerry Mitchell and published by SUNY Press. This book was released on 2009-01-01 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the impact of business improvement districts on the quality of contemporary civic life.

Download or read book The Integrity Dividend written by Tony Simons and published by John Wiley & Sons. This book was released on 2008-10-14 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate and government scandals continue to deepen our mistrust of leaders. While credibility is the foundation of effective leadership, most leaders struggle, and sometimes fail, to align their words and their actions. Now for the first time, leadership expert Tony Simons has measured the bottom-line value of business leaders who live by their word and actually do what they say they are going to do. In The Integrity Dividend, Tony Simons shows how leaders? personal integrity drives the profitability and overall success of their organization. This groundbreaking book is based in on solid research and reveals that businesses led by managers of higher integrity enjoy deeper employee commitment, lower turnover, superior customer service, and substantially higher profitability. This improved performance is the integrity dividend. Simons conducted dozens of focus groups, surveyed thousands of employees, collected financial and operational numbers, and interviewed over 100 senior executives and executive coaches. The book lays out the research clearly and provides proven tools for managing common integrity challenges. It offers guidance for building individual credibility and for creating an organizational culture of integrity and accountability. Throughout, Simons uses real-world insight and stories drawn from senior executives, line managers, and coaches. The Integrity Dividend is a fresh view of leadership at a time when it is most needed.

Download or read book Game Changer written by Jean-Manuel Izaret and published by John Wiley & Sons. This book was released on 2023-10-17 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: The right pricing strategy can change the entire trajectory of a business, a market, and even society at large. To help you create your best pricing strategy efficiently and confidently, two leaders from BCG are introducing fresh perspectives on pricing that take you far beyond the realm of mind-numbing numbers. In their new book Game Changer: How Strategic Pricing Shapes Businesses, Markets, and Society, Jean-Manuel Izaret and Arnab Sinha simplify and clarify pricing strategy by integrating its many frameworks and concepts into seven distinct pricing games, each with its own proven tools, rules, forces, and structures. To help you pick the right game and play it well, Izaret and Sinha have developed the Strategic Pricing Hexagon, a tool refined through years of testing, iteration, and adaptation. The Hexagon is your portal to a business world where stronger growth and better financial performance come from a set of strategic pricing decisions, not endless myopic quests for optimal prices. But more than that, the Hexagon will change the way you think about and talk about pricing. The current conversation around pricing – as expressed through economics textbooks, Excel spreadsheets, political discourse, and educated guesswork – makes it easy to believe that pricing is nothing more than a technical, tactical and, for most people, boring game of numbers. Game Changer changes that conversation bysharing stories and research that bring the Hexagon and its seven pricing games to life. With research from BCG’s Bruce Henderson Institute and real-world examples from the world's most influential companies, the authors and their colleagues at BCG define pricing strategy as a business leader’s or business owner’s conscious decisions about how money flows in their market. They show how companies succeed in the long term when they focus on collaborative growth and value sharing with customers, not zero-sum value extraction from them. Discover how you can create and implement a winning pricing strategy that changes the trajectory of your business, your market, and even society.

Download or read book Business America written by and published by . This book was released on 1984 with total page 610 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes articles on international business opportunities.

Download or read book Manufacturers News written by and published by . This book was released on 1927 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Business Writing For Dummies written by Natalie Canavor and published by John Wiley & Sons. This book was released on 2021-01-20 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to write for the results you want every time, in every medium! Do you wish you could write better? In today’s business world, good writing is key to success in just about every endeavor. Writing is how you connect with colleagues, supervisors, clients, partners, employees, and people you’ve never met. No wonder strong writers win the jobs, promotions and contracts. Business Writing For Dummies shows you, from the ground up, how to create persuasive messages with the right content and language every time—messages your readers will understand and act on. This friendly guide equips you with a step-by-step method for planning what to say and how to say it in writing. This sytem empowers you to handle every writing challenge with confidence, from emails to proposals, reports to resumes, presentations to video scripts, blogs to social posts, websites to books. Discover down-to-earth techniques for sharpening your language and correcting your own writing problems. Learn how to adapt content, tone and style for each medium and audience. And learn to use every message you write to build better relationships and solve problems, while getting to the “yes” you want. Whether you’re aiming to land your first job or are an experienced specialist in your field, Business Writing For Dummies helps you build your communication confidence and stand out. Present yourself with authority and credibility Understand and use the tools of persuasion Communicate as a remote worker, freelancer, consultant or entrepreneur Strategize your online presence to support your goals Bring out the best in people and foster team spirit as a leader Prepare to ace interviews, pitches and confrontations Good communication skills, particularly writing, are in high demand across all industries. Use this book to gain the edge you need to promote your own success, now and down the line as your career goals evolve.

Download or read book Clay Robinson Company s Live Stock Report written by and published by . This book was released on 1921 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Business Plan Workbook written by Colin Barrow and published by Kogan Page Publishers. This book was released on 2018-02-03 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the most important steps in launching or expanding a venture is the creation of a business plan. The absence of a written business plan can lead to failure for new businesses, and inhibit growth and development. Based on methodology developed at Cranfield School of Management, The Business Plan Workbook takes a practical approach to the topic of business planning. Perfect for those growing businesses, as well as a range of academic and professional courses, this title takes the reader step-by-step through each phase of the development of a business plan, from creating a competitive business strategy to its writing and presentation. With 29 corresponding assignments that each includes case studies such as Hotmail, Cobra Beer, IKEA and Amazon, actively engaging questions and worksheets, it will enable you to validate your business idea, brand your business, research your market, and raise finance. This new edition includes an additional assignment covering online content, key words, SEO, Social Media, traffic tracking, affiliate marketing and online advertising. With a range of fresh case studies including BrewDog, Chilango and Honest Burgers, this fully updated ninth edition of The Business Plan Workbook is an invaluable and comprehensive guide to all aspects of business planning.

Download or read book S H A P E written by Erik Rees and published by Zondervan. This book was released on 2006-08-22 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tap into the secrets of what makes you who you are--passions, talents, experiences, temperament, and spiritual gifts--and you'll discover the path to a life of unimagined purpose, impact, and fulfillment. Rick Warren's bestselling book The Purpose Driven® Life describes God's five purposes for every Christian. Now Erik Rees helps you discover God's unique purpose for your life based on the way God has shaped you. He made you marvelously unique for a reason. In this eye-opening, empowering, and liberating book, Rees shows you how to uncover God's most powerful and effective means of advancing his kingdom on earth: your own irreplaceable, richly detailed personal design. Filled with Scripture and real-life stories, S.H.A.P.E. presents a series of challenges that will guide you through the process of discovering your personal blend of: Spiritual Gifts: A set of special abilities that God has given you to share his love and serve others. Heart: The special passions God has given you so that you can glorify him on earth. Abilities: The set of talents God gave you when you were born, which he also wants you to use to make an impact for him. Personality: The special way God wired you to navigate life and fulfill your unique Kingdom Purpose. Experiences: Those parts of your past, both positive and painful, which God intends to use in great ways. In addition, this inspiring guidebook utilizes the purpose of ministry outlined in The Purpose Driven Life to give you the tools to: Unlock your God-given potential Uncover your specific Kingdom Purpose Unfold a kingdom plan for your life It's all here: insights that can change the way you look at yourself and how you live your life and practical guidance for applying them. Discover how to apply your amazing array of personal attributes in ways that bring confidence, freedom, clarity, and significance that can only come from your Creator.

Download or read book API Analytics for Product Managers written by Deepa Goyal and published by Packt Publishing Ltd. This book was released on 2023-02-21 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research, strategize, market, and continuously measure the effectiveness of APIs to meet your SaaS business goals with this practical handbook Key FeaturesTransform your APIs into revenue-generating entities by turning them into productsMeet your business needs by improving the way you research, strategize, market, and measure resultsCreate and implement a variety of metrics to promote growthBook Description APIs are crucial in the modern market as they allow faster innovation. But have you ever considered your APIs as products for revenue generation? API Analytics for Product Managers takes you through the benefits of efficient researching, strategizing, marketing, and continuously measuring the effectiveness of your APIs to help grow both B2B and B2C SaaS companies. Once you've been introduced to the concept of an API as a product, this fast-paced guide will show you how to establish metrics for activation, retention, engagement, and usage of your API products, as well as metrics to measure the reach and effectiveness of documentation—an often-overlooked aspect of development. Of course, it's not all about the product—as any good product manager knows; you need to understand your customers' needs, expectations, and satisfaction too. Once you've gathered your data, you'll need to be able to derive actionable insights from it. This is where the book covers the advanced concepts of leading and lagging metrics, removing bias from the metric-setting process, and bringing metrics together to establish long- and short-term goals. By the end of this book, you'll be perfectly placed to apply product management methodologies to the building and scaling of revenue-generating APIs. What you will learnBuild a long-term strategy for an APIExplore the concepts of the API life cycle and API maturityUnderstand APIs from a product management perspectiveCreate support models for your APIs that scale with the productApply user research principles to APIsExplore the metrics of activation, retention, engagement, and churnCluster metrics together to provide contextExamine the consequences of gameable and vanity metricsWho this book is for If you're a product manager, engineer, or product executive charged with making the most of APIs for your SaaS business, then this book is for you. Basic knowledge of how APIs work and what they do is essential before you get started with this book, since the book covers the analytical side of measuring their performance to help your business grow.

Download or read book Business written by and published by . This book was released on 1904 with total page 1350 pages. Available in PDF, EPUB and Kindle. Book excerpt: