Download or read book Ultimate Guide to YouTube for Business written by The Staff of Entrepreneur Media and published by Entrepreneur Press. This book was released on 2018-03-27 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reel in the Profits with YouTube YouTube delivers more than a billion minutes of streaming content to 1.3 billion active users every day. That's equivalent to one-third of all internet users and at least a billion reasons to start creating videos that promote your business, brand, products, and services today. Entrepreneur Magazine's Ultimate Guide to YouTube for Business is the video marketing blueprint you need to create videos that educate, entertain, and inspire viewers to take action. You'll learn how to plan, edit, promote, and share your videos with the public, as well as how to leverage YouTube's tools to help spotlight your business and your products without spending a fortune. From video production to promotion, this guide shares the battle-tested strategies and tried-and-true advice from successful YouTube experts to help you: Set up your channel and become a YouTube Partner to start monetizing your videos Create a virtual community that uses and loves your products Cater your videos to your target audience at every stage—pre-production, production, post-production, and promotion Drive traffic to your channel, website, or social media with optimized video titles, tags, playlists, and more Promote your YouTube videos using Facebook, Twitter, Google+, and other social sites Make a video go viral with the help of blogs, websites, and other online resources Find out what a YouTube channel can do for you as you learn to create your channel, leverage it as a marketing tool, and maximize your return on investment.
Download or read book Like Comment Share Buy written by Jonathan Creek and published by John Wiley & Sons. This book was released on 2020-12-17 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take your video marketing to the next level with this practical and insightful resource Like, Comment, Share, Buy: The Beginner’s Guide to Marketing Your Business With Video Storytelling delivers powerful and actionable strategies to move your company’s brand to the forefront of your customers’ imaginations. Celebrated author, speaker, journalist, and consultant Jonathan Creek explains why video is the most impactful medium in which to market online and how you can leverage it for maximum benefit. Providing a fully interactive experience for readers through the book's video companion app, Like, Comment, Share, Buy contains an approachable and comprehensive method to unlock the power of online video and discusses topics like: How to make social media videos with just your smartphone The formula to creating contagious, compelling and viral content The scientific research underlying the author’s approaches to social media The tools and tips to marketing your small business on social media Perfect for social-media savvy entrepreneurs, small business owners, marketing managers, and advertising agents, Like, Comment, Share, Buy provides a compelling message that deserves to be heard by anyone hoping to increase their online and offline profile.
Download or read book The Video Business Guide written by and published by . This book was released on 1980 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Monocle Guide to Good Business written by Monocle and published by Gestalten. This book was released on 2014-08 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Monocle Guide to Good Business follows up on the success of The Monocle Guide to Better Living. The book offers multifaceted perspectives on the world of work today and in the future--from compelling business ideas to inspiring company cultures. Ever since the launch of Monocle in 2007 this highly successful global magazine and media brand has championed a clear and new take on the world of work It has encouraged its readers to start their own businesses, do the thing that makes them feel fulfilled (even if it means ditching a comfortable corporate salary), and find places to build their HQ that deliver a good quality of life too. The magazine's belief in making things (and making them well), using your hands, doing an apprenticeship, and keeping things small and tight has linked perfectly with a community of entrepreneurs who are determined to find their own way in the world --and know that this will allow them to run their lives in new and fresh ways. These developments are also expressed in the maker movement, new shared spaces, and unusual business schools. So it was a natural step for the magazine's team to create The Monocle Guide to Good Business. This guide is not your traditional business book, but it does give advice on how to go from clever fledgling idea to success story and introduces people with inspiring stories. The Monocle Guide to Good Business is also a picture-rich journey for anyone who runs a company, wants to run a company, or wishes their boss had some new ideas It will even tell you why you need an office dog. From the best business neighborhoods to the sturdiest desks, this book will have you planning a new career --or at least fixing your office. It's a book that should be thumbed and used. It's a manual and a manifesto, a guide and a good read.
Download or read book The Videobiz written by Brien Lee and published by Independently Published. This book was released on 2019-02 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to make money creating videos? Do you consider yourself creative? Are you serious about starting a creative business? Author Brien Lee has spent 40 years creating corporate videos, video tributes for industry leaders and family and friends, major meeting extravaganzas, and documentaries. In this book he shares everything he learned about running a creative video business, from getting business, writing and creating videos, growing a business, and the care and feeding of clients and co-workers. This is a book where Brien lays bare the lessons he has learned, and the way he survived 40 years in the business and the founding and operating of three separate companies. He shares his methods and techniques that led he and his compadres to major success, and confessed his failures (and the lessons learned) as well. The book includes samples of scripts, proposals, timelines, and actual videos. He offers links to additional helpful resources, equipment, and free video library sources. And he does it all in a breezy, anecdotal style. This is an honest book. Brien details the keys to success, but shares some real life failure, and what he learned from them, as well. If you have ever considered using your creative talents to make money, this book is for you. The book covers 5 main "super topics," each carrying many chapters on the subject. These include: MINDSET: Examining what it takes to run a business, and deal with the challenges a creative business representsTHE BASICS: The basics of both the business and creative aspects of a Video Biz.YOUR BUSINESS MATURES: Once you hit your stride, you will need to grow the business. Learn the various ways to create growth, and the new challenges growth brings.REAL LIFE INSIGHTS: Anecdotes from the Author's Life that represent various successes, failures, and the lessons learned.SUPPLEMENTAL MATERIALS: Sample proposal, budget, schedule, listing of web resources, listing of suggested audio, video, and picture libraries, and links to samples accompanied by case histories from the author's career. You'll also gain access to a private facebook group where you can discuss your issues with the author and fellow producers.
Download or read book Maximize Your Social written by Neal Schaffer and published by John Wiley & Sons. This book was released on 2013-09-06 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create and maintain a successful social media strategy for your business Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create—and execute upon—their social media for business road map. Explains the evolution of social media and the absolute necessity for creating a social media strategy Outlines preparation for, mechanics of, and maintenance of a successful social media strategy Author Neal Schaffer was named a Forbes Top 30 Social Media Power Influencer, is the creator of the AdAge Top 100 Global Marketing Blog, Windmill Networking, and a global social media speaker Maximize Your Social will guide you to mastery of social media marketing strategies, saving you from spending a chunk of your budget on a social media consultant. Follow Neal Schaffer's advice, and you'll be able to do it yourself—and do it right.
Download or read book Essential Digital Video Handbook written by Pete May and published by Routledge. This book was released on 2020-04-02 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: The digital video revolution has blurred the lines between professional and amateur equipment, with some Hollywood movies being shot and edited using the same technology that families use for their vacation footage. With sales of digital video cameras and computer-based editing systems skyrocketing, more and more people are seeing the potential and are anxious to advance their own personal video production skills to a higher level. The Essential Digital Video Handbook will help you, the beginner and budding professional become a better writer, producer, director, photographer, and editor. Author Pete May's sound advice and no-nonsense approach will help you achieve results that will wow audiences whether they're gathered in the family room or the corporate boardroom. The Essential Digital Video Handbook takes the you through every step of the process, from buying the right equipment to editing footage. This book shares tips on achieving professional quality results by understanding and exploiting visual language, both by initially following the rules and then by breaking them with style and confidence. Videographers will also learn to sound like professionals by understanding and speaking the language of the business. Instead of narrowly focusing on just the latest equipment and technology, May uses lessons he learned during twenty-five years in the television business to drill down to the most important stuff: the principles that don't change, and the tricks behind making videos that document, entertain, train, motivate, persuade, satisfy, and even have the ability to make money.
Download or read book The Entrepreneur s Video Tool Guide written by David Power and published by . This book was released on 2016-11-15 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: Video Tools for Entrepreneurs By far, the most effective form of online media... As a species, humans are genetically programmed to rely on subconscious, physical cues to determine who we can trust and who we should avoid. These cues include: eye contact, facial expressions, vocal intonation, and body language. Blog posts and other written content don't convey these cues. Neither do podcasts or other forms of audio. Video is the only medium that offers our prospective clients and customers a direct view into our human side. And when our videos are hosted online, they go to work for us 24 hours a day, every day of the year. If you're an entrepreneur or small business owner with no video experience and no idea where to start, The Entrepreneur's Video Tool Guide was written with you in mind. It identifies the exact tools you need to get started and helps you build your video kit quickly and easily while keeping your budget under control. Here are some of the topics covered in the book: Discover the types of videos your business needs in order to be successful online, the differences between them, and which ones to focus on when starting out. Learn the hardware components you need in order to shoot high-quality videos. Discover the software applications required to capture, edit and process raw audio and video clips. Learn the factors to consider when choosing a video hosting platform. How to keep your video production budget to a minimum by leveraging components you already own. Don't wait any longer to start using video to build relationships with your audience and promote your products and services. Click the [Buy Now...] button and start reading The Entrepreneur's Video Tool Guide today!
Download or read book Ultimate Guide to Local Business Marketing written by Perry Marshall and published by Entrepreneur Press. This book was released on 2016-01-18 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results
Download or read book YouTube Playbook 2021 written by Brandon's Business Guides and published by . This book was released on 2020-10-30 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover Key Strategies to Rapidly Growing Your YouTube Channel in 2021 & Beyond Even If You've Never Uploaded a Video Before and Have Major Camera Anxiety Do you want to create and grow a successful YouTube channel? Do you want to create videos you are passionate about? Do you want to build a thriving online business and earn $1000's doing something you love? YouTube has changed the way we consume media, and has opened up a never before seen opportunity for creative entrepreneurs looking to make Videos they are passionate about AND make six to seven figures in the process! You can do exactly the same. Of course, the strategies that worked in 2010 don't work now, but by following this updated 2021 blueprint to YouTube success there is absolutely no reason you couldn't build a HUGE YouTube following with thousands, if not millions of subscribers & loyal fans. We made it our mission to provide that exact practical blueprint to go from 0 subscribers to rapid YouTube success. Inside, you'll find EVERYTHING you need to know from overcoming Camera Anxiety, to optimizing your chances at creating viral videos. It's time to start your journey to YouTube success & a business you're passionate about today. Here's a Tiny Preview of What you'll Discover Inside... A Step by Step Guide to Overcoming Camera Anxiety and Effortlessly Recording Unlimited Amounts Of Videos! 5 Income Streams You Can Develop From Your YouTube Channel Without Selling Your Soul How to Ethically 'Hack' The Most Popular Videos to Give You Endless Amounts of Viral Video Ideas! (One Of The Fastest Ways To Grow Your Channel By The Way...) Everything You Need To Know About Social Media Marketing To Rapidly Grow Your Channel & Brand Use This 1 Simple, Yet Wildly Effective, Trick to Get More Views Why Engagement With Your Audience is Key and How To Increase Engagement Hugely 7 Steps to Building a YouTube Channel Brand That Creates You a Loyal Tribe of Followers How to Effectively Use Analytics to Monitor and Grow Your Channel At A Faster Rate Everything You Need To Master The YouTube Algorithm To Maximize The Success Of Your Videos And Channel! How to Find Your Ideal Niche and Build Your Loyal Tribe! And that is BARELY scratching the surface! BONUS- 7 Almost Unknown Tips To Optimize YouTube Growth In 2021! Even if you have almost unbearable camera anxiety, even if you've never even made a YouTube video before and even if you've failed with countless YouTube channels in the past, this book outlines exactly how to build an amazing channel for scratch that can make you $1000's on autopilot! So If You Want the Proven Blueprint to Rapidly Growing Your YouTube Channel & Building A Business Around Your Passion Then Buy This Book Today.
Download or read book Videography Business Guide 2019 Volume 1 How to Start a Videography Business How to Much to Charge How to Build a Portfolio How to Invest in Equ written by Henry Finn and published by Videography Business Guide. This book was released on 2019-02-17 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Author Henry Finn, who is also the host of the top Videography podcast on iTunes! Your one-stop guide for starting a Videography Business from scratch!Whether this is a side hustle or your full-time dream, calling all filmmakers, photographers, storytellers, marketers, small business owners, and more!This book is for anyone who wants to learn the art and business of Videography. In it, you will learn in a no-nonsense manner, everything from setting up your business, to the mentalities necessary for success, to the actual tactics, tips, and tricks that I used to grow my own business from ground zero to seven figures a year. In the book we cover: What is VideographyWhat is a VideographerWhat is the difference between a freelancer and videographer?What is the difference between a production company and an agency?What is video marketing?Types of video productsMentality of Videography BusinessHow much to charge for VideographyWhat is the business model?Monetary goalsHow to create a day rateHow to charge flat rates for videosHow to double your incomeWhen to go full-timeHow to work on weekendsHow to choose and dominate your nicheVideo Niche Expert vs. GeneralistBranding: How to choose a nameKnow your "Why"Know your business "Why"Storytelling Formula for successBuilding & protecting your professional reputationHow to structure your businessProper legal docs to conduct businessbookkeeping, taxes, & insurancewebsite: what to put on itBusiness CardsHow to build a portfolioBonus chapter: How to get your first five paying clients
Download or read book Starting a Tech Business written by Alex Cowan and published by John Wiley & Sons. This book was released on 2012-04-10 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The non-technical guide to building a booming tech-enabled business Thinking of starting a technology-enabled business? Or maybe you just want to increase your technology mojo so you can do your job better? You do not need to learn programming to participate in the development of today’s hottest technologies. But there are a few easy-to-grasp foundation concepts that will help you engage with a technical team. Starting a Tech Business explains in practical, actionable terms how to formulate and reality test new ideas package what you learn into frameworks that are highly actionable for engineers understand key foundation concepts about modern software and systems participate in an agile/lean development team as the ‘voice of the customer’ Even if you have a desire to learn to program (and I highly recommend doing whatever unlocks your ‘inner tinkerer’), these foundation concepts will help you target what exactly you want to understand about hands-on technology development. While a decade ago the barriers to creating a technology-enabled business required a pole vault, getting started today only requires a determined step in the right direction. Starting a Tech Business supplies the tools prospective entrepreneurs and business enterprises need to avoid common pitfalls and succeed in the fast-paced world of high-tech business. Successful execution requires thoughtful, evidence-based product formulation, well-articulated design, economic use of systems, adaptive management of technical resources, and empathetic deployment to customers. Starting a Tech Business offers practical checklists and frameworks that business owners, entrepreneurs, and professionals can apply to any tech-based business idea, whether you’re developing software and products or beginning a technology-enabled business. You’ll learn: 1. How to apply today’s leading management frameworks to a tech business 2. How to package your product idea in a way that’s highly actionable for your technical team 3. How to ask the right questions about technology selection and product architecture 4. Strategies to leverage what your technology ecosystem has to offer 5. How to carefully define the roles on your team, and then effectively evaluate candidates 6. The most common disconnects between engineers and business people and how to avoid them 7. How you can apply process design to your tech business without stifling creativity 8. The steps to avoid the most common pitfalls tech founders encounter Now is one of the best times to start a technology-enabled business, and anyone can do it with the right amount and kind of preparation. Starting a Tech Business shows you how to move a product idea to market quickly and inexpensively—and to tap into the stream of wealth that a tech business can provide.
Download or read book The Essential Digital Video Handbook written by Pete May and published by Focal Press. This book was released on 2004 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: The digital video revolution has blurred the lines between professional and amateur equipment, with some Hollywood movies being shot and edited using the same technology that families use for their vacation footage. With sales of digital video cameras and computer-based editing systems skyrocketing, more and more people are seeing the potential and are anxious to advance their own personal video production skills to a higher level. The Essential Digital Video Handbook will help you, the beginner and budding professional become a better writer, producer, director, photographer, and editor. Author Pete May's sound advice and no-nonsense approach will help you achieve results that will wow audiences whether they're gathered in the family room or the corporate boardroom. The Essential Digital Video Handbook takes the you through every step of the process, from buying the right equipment to editing footage. This book shares tips on achieving professional quality results by understanding and exploiting visual language, both by initially following the rules and then by breaking them with style and confidence. Videographers will also learn to sound like professionals by understanding and speaking the language of the business. Instead of narrowly focusing on just the latest equipment and technology, May uses lessons he learned during twenty-five years in the television business to drill down to the most important stuff: the principles that don't change, and the tricks behind making videos that document, entertain, train, motivate, persuade, satisfy, and even have the ability to make money. * Contains over 300 full-color footage stills, photographs, and samples * Helps you, the amateur or budding professional videographer, create quality footage and make a profit * Shows you how to learn and have fun at the same time in a casual, friendly, down-to-earth, yet effective tone
Download or read book The Wedding Video Handbook written by Kirk Barber and published by Taylor & Francis. This book was released on 2012-09-10 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: For readers who want to become part of the thriving wedding video industry, Wedding Video Handbook explains everything a wedding videographer needs to know. Each chapter explores a different part of either the business or the production ends, and covers topics including secrets for getting clients, selecting the proper equipment, and tips on capturing special wedding moments despite difficult filming conditions. The book includes handy primers on marketing and advertising, handling phone calls and appointments, pre-production preparations, what to shoot on the wedding day, interacting with other vendors, editing and packaging the DVD or video, and generating referrals. Fully up-to-date with information on the newest tools and equipment used in this rapidly-evolving market as well as the cutting-edge trends in wedding video products, Wedding Video Handbook is packed with practical advice from a pro who has spent years in the field.
Download or read book Youtube Marketing 2019 written by Cori Anderson and published by Independently Published. This book was released on 2019-04 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: Youtube Marketing 2019 The Importance of YouTube in selling Video has become associate integral a part of net users' on-line expertise, and no web site hosts additional videos than YouTube. the location boasts quite three billion video views per day, creating it a wonderful place for marketers to seek out shoppers. Its reach is world, too; seventy % of its traffic originates outside of the u. s., creating it quite an area to seek out solely yank customers. Viral YouTube is that the home of the microorganism video, the term for a video that spreads quickly to an oversized audience on the net. Marketers will use alternative social media avenues, corresponding to Facebook or Twitter, to direct shoppers to YouTube videos as how of attempting to induce the videos to change state with the general public. particularly standard videos build it to the YouTube home page, additional strengthening traffic. Channels On YouTube, you'll be able to host your own channel. this permits you to modify an internet location for all manner of videos relating to the merchandise or service that you simply area unit selling. you'll be able to produce a series of connected videos this manner. It additionally helps you retain a recent library of videos. you'll be able to update, revise or produce fully new videos regarding your product or service, whereas maintaining associate outlet for the older, connected videos. Marketers have the choice to determine a free user channel, corresponding to the one several people produce, or to pay a fee to host a branded channel, which supplies marketers additional choices and options to boost their pages. Measurement One of YouTube's greatest strengths is that the approach that it permits anyone to trace what percentage views every video is receiving. There are not any difficult searches or evaluations necessary. Instead, the quantity of viewers for every video is denote right below the video image. this permits marketers to measure instantly however wide their videos area unit being received, and the way with success they're finding associate audience. you'll be able to additionally see what percentage individuals area unit recommending your video or commenting on that. Miscellaneous In addition to whole channels, YouTube offers alternative choices for marketers making an attempt to achieve the site's several users. These opportunities embrace shopping for advertising on the house page or shopping for advertising that runs beside bound videos. Marketers can even use keywords in order that, once bound search terms area unit used on YouTube, it'll trigger their videos to seem as associate choice for users. Marketers then pay supported what percentage users prefer to watch their video. Section 1: YouTube Marketing Basics Section 2: Mаrkеtіng оn YouTube - Stер bу Stер Sесtіоn 3: Advanced YоuTubе Mаrkеtіng Strаtеgіеѕ Sесtіоn 4: Addіtіоnаl Tірѕ tо consider Grab this book these days and boost your business!!!!!!!!!
Download or read book The Complete Idiot s Guide to Best Practices for Small Business written by Brandon Toropov and published by Penguin. This book was released on 2011-10-04 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: • Illustrates how to make money and keep it with time-honored strategies • Insightful real-life anecdotes to illustrate key concepts
Download or read book YouTube Marketing written by Charles Edwards and published by Charlie Creative Lab.. This book was released on 2020-10-21 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for a guide to learn how to use YouTube in an effective way? then keep reading... YouTube is the top social network to place your videos and grow your business. It's no wonder so many creators upload their content to YouTube. In any given minute, there are over 500 hours of video getting uploaded to YouTube. YouTube also has over 1 billion users ever since its humble beginning on April 23, 2005, when the first video was uploaded to YouTube. With so much popularity, some believe the platform has become oversaturated and success isn't possible for the new creator on the block. That's just not true, and the data and examples prove it. It's still possible to take your channel from 0 to 100,000 subscribers in a year. Is it hard? Oh yes, but there are people who do it to this day. While that's more of an exception than the rule, seeing some YouTubers achieve these results shows the platform is still filled with opportunity for new and seasoned creators alike. I understand how frustrating it can be to grow a YouTube channel. Before I became consistent on YouTube, I was on and off with the platform. If you don't know how to leverage the platform, growth will be slow, and the money won't be there. We will help you grow your channel and start making money from your YouTube videos. It's possible for any creator to make a big splash on YouTube. The question boils down to how much work you want to put in to make it happen. This book covers the following topics: Why you should be marketing on YouTube Creating and optimizing your channel Understand your audience How to produce a great YouTube video The tools you need How to write a great title and description How to upload and edit a video to YouTube YouTube SEO How to create videos that convert YouTube monetization How to promote your YouTube channel YouTube advertising Using social media to promote your channel Analyze and adapt ...And much more Whether you're a small business owner or a personal blogger YouTube can be an amazing advertising platform for you or your business. It can also be a means of earning passive online income if you're generating enough traffic. It's estimated that for every 1000 viewers to your channel you will get paid approximately $2. That may not seem like much but start adding that that up with 1 million views and you're getting into the thousands of dollars. Do that week after week, and you've got a full-time income. There are plenty of people that have made a successful living just on YouTube alone and that is still possible today. With YouTube, everyone starts with the same tools and everyone is given the same opportunity to connect with billions of people from around the world. We will teach you everything you need to know to start a YouTube channel. You will learn the secrets of the trade when it comes to growing your subscribers and viewership. You will learn about the different revenue streams you can utilize when using YouTube as a marketing and advertising tool. This book covers not only the basics but also advanced YouTube tips and tricks that can elevate your video marketing game. Let's get started.
