Download or read book The Unique Perspective of Television and Its Effect A Pilot Study written by Kurt Lang and published by Ardent Media. This book was released on 1953 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Unique Perspective of Television and Its Effect written by Kurt Lang and published by . This book was released on 1993-08-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Mass Communication and American Social Thought written by John Durham Peters and published by Rowman & Littlefield. This book was released on 2004 with total page 556 pages. Available in PDF, EPUB and Kindle. Book excerpt: This anthology of hard-to-find primary documents provides a solid overview of the foundations of American media studies. Focusing on mass communication and society and how this research fits into larger patterns of social thought, this valuable collection features key texts covering the media studies traditions of the Chicago school, the effects tradition, the critical theory of the Frankfurt school, and mass society theory. Where possible, articles are reproduced in their entirety to preserve the historical flavor and texture of the original works. Topics include popular theater, yellow journalism, cinema, books, public relations, political and military propaganda, advertising, opinion polling, photography, the avant-garde, popular magazines, comics, the urban press, radio drama, soap opera, popular music, and television drama and news. This text is ideal for upper-level courses in mass communication and media theory, media and society, mass communication effects, and mass media history.
Download or read book Psychology of Entertainment written by Jennings Bryant and published by Routledge. This book was released on 2013-10-31 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: As entertainment becomes a trillion-dollar-a-year industry worldwide, as our modern era increasingly lives up to its label of the "entertainment age," and as economists begin to recognize that entertainment has become the driving force of the new world economy, it is safe to say that scholars are beginning to take entertainment seriously. The scholarly spin on entertainment has been manifested in traditional ways, as well as innovative ones. Representing the current state of theory and research, Psychology of Entertainment promises to be the most comprehensive and up-to-date volume on entertainment. It serves to define the new area of study and provides a theoretical spin for future work in the area. Divided into three basic parts, this book: *addresses the fundamental mechanisms and processes involved in orienting to and selecting entertainment fare, as well as receiving and processing it; *explores the mechanisms and processes by which we are entertained by the media messages we select and receive; and *provides an opportunity for the application of well-established as well as emerging psychological and psychobiological theories to be applied to the study of entertainment in ways that seldom have been utilized previously. Psychology of Entertainment will appeal to scholars, researchers, and graduate students in media studies and mass communication, psychology, marketing, and other areas contributing to the entertainment studies area.
Download or read book Television and Social Behavior written by John P. Murray and published by . This book was released on 1971 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Television and Social Behavior written by Stephen B. Withey and published by Routledge. This book was released on 2013-07-24 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, published originally in 1980, addressed the needs for a profile of televised violence which considered the advantages and disadvantages of various measures and for a furthering of research directions beyond the then-popular emphasis on children. The Committee on Television and Social Behavior was formed in1972 and stimulated new research in order to provide a multidimensional profile of the social effects of television programming. Chapters here look at the effect of television on adults as well as children, particularly special audiences such as the elderly and minority groups. An excellent summary of the various conceptual, substantive and methodological issues around television’s influence.
Download or read book Perspectives on Radio and Television written by F. Leslie Smith and published by Taylor & Francis. This book was released on 2023-05-31 with total page 879 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook describes the field of radio and television in the United States, presents the material in a manner the reader can grasp and enjoy, and makes the book useful for the classroom teacher. Written for adaptation to individual teaching situations, the book is divided by subject matter into logical chapter divisions that can be assigned in the order appropriate for specific course students. Each chapter stands by itself, but the book is also an integrated whole. It is easy to understand at first reading, by beginning radio-television majors or nonmajor elective students alike. To give readers a complete picture of the field, subjects such as ethics, careers, and rivals to U.S. commercial radio and television are included.
Download or read book Television and Political Advertising written by Frank Biocca and published by Routledge. This book was released on 2013-12-16 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume represents one of the first major scholarly effort to unravel the psychological and symbolic processing of political advertising. Utilizing survey, experimental, qualitative, and semiotic methodologies to study this phenomenon, the contributors to Television and Political Advertising trace how political ads help to interpret the psychological reality of the presidential campaign in the minds of millions of voters. A product of the National Political Advertising Research Project, this interdisciplinary effort is valuable to researchers in advertising, communication, and consumer psychology since it helps define future work on the relationship between television, politics, and the mind of the voter. This volume, Television and Political Advertising: Psychological Processes, is the first of two, and covers such topics as Models and Theories for Viewing Political Television; Psychological Processing of Issues, Images, and Form; Differential Processing of Positive and Negative Advertising; and The Psychological Contexts of Processing.
Download or read book Television and the Genetic Imaginary written by Sofia Bull and published by Springer. This book was released on 2019-05-30 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the complex ways in which television articulates ideas about DNA in the early 21st century. Considering television’s distinct aesthetic and narrative forms, as well as its specific cultural roles, it identifies TV as a key site for the genetic imaginary. The book addresses the key themes of complexity and kinship, which function as nodes around which older essentialist notions about the human genome clash with newly emergent post-genomic sensibilities. Analysing a wide range of US and UK programmes, from science documentaries, science fiction serials and crime procedurals, to family history programmes, sitcoms and reality shows, Television and the Genetic Imaginary illustrates the extent to which molecular frameworks of understanding now permeate popular culture.
Download or read book Television written by George Comstock and published by Academic Press. This book was released on 1999-04-15 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television: What's On, Who's Watching, and What It Means presents a comprehensive examination of the role of television in one's life. The emphasis is on data collected over the past two decades pointing to an increasing and in some instances a surprising influence of the medium. Television is not only watched but its messages are attended to and well understood. There is no shame in spending hours in front of the set, in fact, people over-estimate the time they spend viewing. Television advertising no longer persuades--it sells by creating a burst of emotional liking for the commercial. The emphases of television news determine not only what voters think about but also the presidential candidate they expect to support on election day. Children and teenagers who watch a great deal of television perform poorly on standardized achievement tests, and among the reasons are the usurpation of time spent learning to read and the discouragement of book reading. Television violence frightens some children and excites others, but its foremost effect is to increase aggressive behavior that sometimes spills over into seriously harmful antisocial behavior. Incorporates social psychology, political science, sociology, child development, and the growing field of communications Presents tables and graphs clarifying theories and linking sets of data Paints concise portraits of the role of television in entertainment, politics, and child-rearing Contains background for dozens of lectures and articles Contains a comprehensive bibliography of more than 1000 citations, many recent
Download or read book Public Information Campaigns and Opinion Research written by Hans-Dieter Klingemann and published by SAGE. This book was released on 2001-11-28 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook draws on multidisciplinary insights and the experiences of academics and campaign practitioners to provide a comprehensive guide and introduction to planning, implementing and measuring public information and communication campaigns. It outlines the basic theoretical approaches and provides practical examples from a variety of both national and international information and communication campaigns within and across Europe. Public opinion information and campaign strategies in a recent American state election campaign are used to contrast the different perspectives and experiences in the United States. The handbook concludes by demonstrating how to measure effects, causality and public opinion change to determine what the campaign accomplished. A helpful summary and checklist for the student and practitioner using survey research is provided at the end.
Download or read book Stories Without Borders written by Julia Sonnevend and published by Oxford University Press. This book was released on 2016-09-09 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do stories of particular events turn into global myths, while others fade away? What becomes known and seen as a global iconic event? In Stories without Borders, Julia Sonnevend considers the ways in which we recount and remember news stories of historic significance. Focusing on journalists covering the fall of the Berlin Wall and on subsequent retellings of the event in a variety of ways - from Legoland reenactments to slabs of the Berlin Wall installed in global cities - Sonnevend discusses how certain events become built up so that people in many parts of the world remember them for long periods of time. She argues that five dimensions determine the viability and longevity of international news events. First, a foundational narrative must be established with certain preconditions. Next, the established narrative becomes universalized and a mythical message developed. This message is then condensed and encapsulated in a simple phrase, a short narrative, and a recognizable visual scene. Counter-narratives emerge that reinterpret events and in turn facilitate their diffusion across multiple media platforms and changing social and political contexts. Sonnevend examines these five elements through the developments of November 9, 1989 - what came to be known as the fall of the Berlin Wall. Stories Without Borders concludes with a discussion of how global iconic events have an enduring effect on individuals and societies, pointing out that after common currencies, military alliances, and international courts have failed, stories may be all that we have to bring hope and unity.
Download or read book Televised Presidential Debates and Public Policy written by Sidney Kraus and published by Routledge. This book was released on 2013-10-11 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: With this second edition, Kraus continues his examination of formal presidential debates, considering the experience of television in presidential elections, reviewing what has been learned about televised debates, and evaluating that knowledge in the context of the election process, specifically, and the political process, generally. He also examines the media and the role they occupy in presidential elections. Because critics often refer to the Lincoln-Douglas debates when reproaching presidential debates, comparisons of the two are discussed throughout the book. Much of the data and information for this accounting of televised presidential debates comes from the author's first-hand experience as one who was involved with these debates as a participant observer, on site at nearly all of the debates discussed. Throughout these discussions, emphasis is placed on the implications for public policy. To suggest policy that will be accepted and adopted by politicians and the public is, at best, difficult. Proposals for changes in public policy based on experience -- even when scientific data support those changes -- must be subjected to an assessment of the values and predispositions of the proponent. These values and predispositions, however, may not necessarily inhibit the proponent's objectivity. As such, this review of television use in the presidential election process provides the context for examining televised debates.
Download or read book The SAGE Handbook of Political Communication written by Holli A Semetko and published by SAGE. This book was released on 2012-04-03 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative and comprehensive survey of political communication draws together a team of the world′s leading scholars to provide a state-of-the-art review that sets the agenda for future study. It is divided into five sections: Part One: explores the macro-level influences on political communication such as the media industry, new media, technology, and political systems Part Two: takes a grassroots perspective of the influences of social networks - real and online - on political communication Part Three: discusses methodological advances in political communication research Part Four: focuses on power and how it is conceptualized in political communication Part Five: provides an international, regional, and comparative understanding of political communication in its various contexts The SAGE Handbook of Political Communication is an essential benchmark publication for advanced students, researchers and practitioners in the fields of politics, media and communication, sociology and research methods.
Download or read book Television s Window on the World written by James F. Larson and published by James F. Larson. This book was released on 1984 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume examines U.S. network television coverage of international news based on experiences of the past decade. First, it describes significant patterns and trends in the international affairs content of network news during the decade from 1972-1981, including story formats, visual and audio techniques, and trends in the amount and nature of coverage given to nations and regions of the world. Second, it examines major influences that shape international news content on network television, including satellite technology, electronic newsgathering, and the global distribution of foreign correspondents.
Download or read book Culture in the Communication Age written by James Lull and published by Routledge. This book was released on 2002-01-04 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does it mean to live in the Communication Age? What has happened to culture in the Communication Age? What is the nature of culture today? Culture in the Communication Age brings together some of the world's leading thinkers from a range of academic disciplines to discuss what 'culture' means in the modern era. They describe key features of cultural life in the 'communication age', and consider the cultural implications of the rise of global communication, mass media, information technology, and popular culture. Individual chapters consider: * Cultures of the mind * Rethinking culture in a global context * Re-thinking Culture, from 'ways of life' to 'lifestyle' * Gender and Culture * Popular Culture and Media Spectacles * Visual Culture * Star Culture * Computers, the Internet and Virtual Cultures * Superculture in the Communication Age
Download or read book The Oxford Handbook of Political Communication written by Kate Kenski and published by Oxford University Press. This book was released on 2017-06-23 with total page 957 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its development shaped by the turmoil of the World Wars and suspicion of new technologies such as film and radio, political communication has become a hybrid field largely devoted to connecting the dots among political rhetoric, politicians and leaders, voters' opinions, and media exposure to better understand how any one aspect can affect the others. In The Oxford Handbook of Political Communication Kate Kenski and Kathleen Hall Jamieson bring together leading scholars, including founders of the field of political communication Elihu Katz, Jay Blumler, Doris Graber, Max McCombs, and Thomas Paterson,to review the major findings about subjects ranging from the effects of political advertising and debates and understandings and misunderstandings of agenda setting, framing, and cultivation to the changing contours of social media use in politics and the functions of the press in a democratic system. The essays in this volume reveal that political communication is a hybrid field with complex ancestry, permeable boundaries, and interests that overlap with those of related fields such as political sociology, public opinion, rhetoric, neuroscience, and the new hybrid on the quad, media psychology. This comprehensive review of the political communication literature is an indispensible reference for scholars and students interested in the study of how, why, when, and with what effect humans make sense of symbolic exchanges about sharing and shared power. The sixty-two chapters in The Oxford Handbook of Political Communication contain an overview of past scholarship while providing critical reflection of its relevance in a changing media landscape and offering agendas for future research and innovation.
