Download or read book The Ultimate Sales Letter 4Th Edition written by Dan S Kennedy and published by Simon and Schuster. This book was released on 2011-01-31 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use. Among other things, he provides: Completely updated text and examples Great headline formulas New exercises to spark creativity The best way to use graphics Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.
Download or read book The Ultimate Sales Letter 3rd Editon E Book written by Dan S Kennedy and published by Simon and Schuster. This book was released on 2008-11-18 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use. Among other things, he provides: Completely updated text and examples Great headline formulas New exercises to spark creativity The best way to use graphics Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.
Download or read book Ultimate Sales Letter 2nd Ed written by Dan S Kennedy and published by Adams Media. This book was released on 2000 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition of The Ultimate Sales Letter has clear and dynamic examples that will help anyone write the ultimate sales letter. It will help readers target their customer base as quickly as possible and draw them in with Dan Kennedy's creative and inspiring graphic enhancement ideas at their fingertips. Readers will find: * Dan Kennedy's 28 proven steps to a top-notch sales letter * Fill-in-the-blank headlines, with examples * Tips for improving readability * How to use bullets, lists, numbering, underlining, bold-facing, size and font style * How to use the P.S. to their advantage * And so much more!
Download or read book Summary of Dan S Kennedy s The Ultimate Sales Letter 4th Edition written by Everest Media, and published by Everest Media LLC. This book was released on 2022-03-26T22:59:00Z with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Please note: This is a companion version & not the original book. Sample Book Insights: #1 The old adage says that you can't understand someone else's situation unless you've walked a mile in his shoes. This is a good adage for entrepreneurs to remember, as they try to understand the situation of their customers, clients, and employees. #2 Out of touch with your customers or prospects. The more in touch you are, the more likely your success. Ask yourself some smart questions to help you understand your customers and prospects. #3 To write effective emails, you must first understand and connect with your customers. You can do this by analyzing their habits, desires, and frustrations. #4 You must determine in advance what your customers' priorities are, and address them, not your own. You must also consider the benefits to your company and the costs of giving before deciding to contribute to a cause.
Download or read book Selling Sales Management written by Lisa Spiller and published by SAGE. This book was released on 2021-09-01 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with engaging examples and case studies from companies including Amazon, IBM, and Pepsi, as well as unique insights from sales professionals across the globe, this comprehensive textbook balances research, theory, and practice to guide students through the art and science of selling in a fast-changing and digital age. The text highlights the emerging role of storytelling, sales analytics and automation in a highly competitive and technological world, and includes exercises and role plays for students to practice as they learn about each stage of the selling process. As well as its focus on selling, the text also provides students with essential sales management skills such as onboarding, coaching, mentoring, and leading salespeople, as well as managing sales pipelines, territories, budgets, systems, and teams when not in the field. Online resources are included to help instructors teaching with the textbook, including PowerPoint slides and a testbank. Chapter overviews and teaching notes for the roleplays included in the text and suggested course projects and worksheets are also provided for instructors. Suitable for courses on selling and sales management at all college and university levels.
Download or read book At Your Fingertips The Nail Technician s Companion written by Jane Symington and published by Pearson Higher Education AU. This book was released on 2015-05-20 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over 250 colour photos and images, At Your Fingertips provides the foundation to this creative and vibrant profession all in one volume. Basic salon and customer service skills, step-by-step procedures, as well as the science of nails, and diseases and disorders of the hands, are all presented in plain English and full colour – bringing the theory of nail technology to life. At Your Fingertips covers all ten core units and five elective units in the Certificate II in Nail Technology from the SIB10 Beauty Training Package.
Download or read book TOP SECRET Resumes Cover Letters the Third Edition Ebook written by Steven Provenzano CPRW/CEIP and published by eBookIt.com. This book was released on 2013-01-17 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: As seen on/in CNBC, CNN, WGN, The Wall Street Journal, and endorsed by The Chicago Tribune, the new edition of Top Secret Resumes is now the complete career marketing tool for all job seekers. This is the only book of its kind that includes a free consultation by the author. Includes more than 100 high-impact Resumes and Cover Letters for virtually all professions (250 8.5 x 11 pages total). Bonus: includes tips on effective Linkedin Profiles, Networking, Career Marketing, Interviewing and Online Resources. Covers Executive Positions, Technical/Non-Technical Management, Engineering, IT, Software/Hardware design, Sales and Marketing, Teachers, Nurses, HR, Public Relations and more, many with documented results. Steven Provenzano's books have sold more than 100,000 copies and remain essential guides for serious job seekers. He has written more than 5000 resumes for clients worldwide for over 20 years, and the full cost of this book is reimbursed with any resume writing service by the author at https://Execareers.com.
Download or read book The Ultimate Sales Letter written by Dan S. Kennedy and published by . This book was released on 1991 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Ultimate Marketing Plan written by Dan S Kennedy and published by Simon and Schuster. This book was released on 2006-04-19 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than 5 million businesses have profited from this unique step-by-step marketing system. The Ultimate Marketing Plan, 3rd Edition shows you how to put together the most promotable message possible for any product or service. Filled with practical, no-nonsense ideas that help you position your product, build buzz and make money, this updated edition includes expanded coverage on Internet marketing.
Download or read book My Unfinished Business written by Dan S. Kennedy and published by . This book was released on 2009-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Adventures in Business to Marriage and Divorce, My Unfinished Business, covers a wide array of topics in short autobiographical essay form.
Download or read book The Complete Idiot s Guide to the Perfect Job Interview 3rd Edition written by Marc Dorio and published by Penguin. This book was released on 2009-01-06 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to ace an interview in today’s competitive job market. Career human resources expert Marc Dorio knows how the system works and how it has changed with the advent of Internet interviews, video conferences, and electronic resumés. In this new edition, he teaches job seekers how to respond to obscure, difficult questions; research salary ranges and negotiate; pull together a resumé package; present their skill set and experience to best effect; follow up after the usual “thank you” note; and dozens of other inside tips. • From a human resources expert. • Strong sales record for past editions. • Most current information available. • Specific details about each step in the process.
Download or read book The Science of Influence written by Kevin Hogan and published by John Wiley & Sons. This book was released on 2010-10-19 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get customers, clients, and co-workers to say "yes!" in 8 minutes or less This revised second edition by a leading expert of influence continues to teach a proven system of persuasion. Synthesizing the latest research in the field of influence with real-world tested experiences, it presents simple secrets that help readers turn a "no" into a "yes." Every secret in this book has been rigorously tested, validated, and found reliable. Learn dozens of all-new techniques and strategies for influencing others including how to reduce resistance to rubble Make people feel instantly comfortable in your presence Decode body language, build credibility, and be persistent without being a pain Expert author Kevin Hogan turns the enigmatic art of influence and persuasion into a science anyone can master The amazing secret of The Science of Influence is its simplicity. After you read this book you will immediately understand why people say "no" to you and learn how to turn that "no" into a "yes" from that moment on.
Download or read book The 16 Word Sales Letter tm written by Evaldo Albuquerque and published by . This book was released on 2019-08-08 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 16-Word Sales Letter(tm) is a copy system that has generated over $120 million dollars for Agora Financial in the last two years alone. It's a simple formula that could help you generate millions in online sales... No matter how competitive your niche is....No matter what kind of product or service you're selling...And no matter your level of experience.That's because it can not only help you identify a new big idea for your market, but also help you structure your sales message for maximum emotional impact. If you're a copywriter, marketer or entrepreneur, you're about to discover a secret that could help you dominate your market, crush your competitors, and potentially add millions to your business and personal bank accounts.Advanced Praise for The 16-Word Sales Letter(tm) "This is the book I've been waiting for. For years, I've been asking myself: How can a guy whose native language is not even English be one of the best U.S. copywriters in history? Now I have the answer... nicely reduced to a simple, understandable formula. And the best thing is that it's a usable formula. Anyone seriously interested in copywriting should discover Evaldo's secret." --Bill Bonner, Founder of Agora. "It's not often that I come upon a copywriting strategy that feels new to me. And even less frequently do I encounter one that is both new and exciting. Evaldo Albuquerque's "16 Word Sales Letter(tm)" is such a strategy. I'm going to recommend this as a must-read to all my copywriting proteges." --Mark Ford, best-selling author and chief growth strategist for Agora."Evaldo is the world's greatest copywriter you've never heard of. Why haven't you heard of him? Because while others are selfpromoting ... heck, while they're eating, sleeping and relaxing... he's cranking out the next blockbuster. He never stops. He's a 9-figure sales machine and our business's secret weapon. This book is your blueprint to how the machine dominates. Read it and put it into action. Your royalty check will thank you." --Peter Coyne, founder of Paradigm Press, Agora Financial's largest imprint. "I'm recommending this book to everyone in my company, and making it required reading for all new hires. When it comes to books on "writing" I try to read everything new, and no matter how many books I pick up, I rarely find any ideas that are innovative (or even useful), but this book shattered my expectations--I found page after page packed with fresh ideas. It's engaging to read, and very easy to implement the writing techniques. Evaldo has uncovered a new way to write sales copy that is perfect for today's buyers; I really love this book, and after you turn the first two pages, you'll see exactly why. It's a must-read primer for anyone who writes sales copy.... Read this book--and learn from one of the best." --Oren Klaff, best-selling author of Pitch Anything and Flip the Script "Few people know his name. Yet, those at the highest levels of direct response advertising consider Evaldo Albuquerque the Michael Jordan of modern financial copywriting. His new book, The 16 Word Sales Letter(tm), reveals for the first time the secret to his astonishing success. In split tests, the selling formula Evaldo reveals in his book has won, repeatedly, against ad copy written by the world's top copywriters. When asked at a recent seminar I gave what are the two best books I've ever read on copywriting, my answer was Breakthrough Advertising by Eugene Schwartz and The 16 Word Sales Letter(tm) by Evaldo Albuquerque." --Caleb O'Dowd, www.roitips.com
Download or read book The Ultimate Sales Letter written by and published by . This book was released on 2011-08-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Covert Persuasion written by Kevin Hogan and published by John Wiley & Sons. This book was released on 2006-12-15 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Covert Persuasion: "This book is a treasure trove of ideas you can use to turn a 'no' into a 'yes' almost instantly-in any sales situation." -Brian Tracy, speaker and author of Create Your Own Future and Change Your Thinking, Change Your Life "Hogan is the master of persuasion. I urge you to persuade yourself to buy this book and everything he's ever written and recorded. It will help you understand yourself, understand others, and succeed. This information is bankable." -Jeffrey Gitomer, author of The Sales Bible, Little Red Book of Selling, and Little Red Book of Sales Answers "There's more wisdom in this book than in 500 pages on the same subject. Whether you need to persuade your lover, your spouse, your boss, your clients, your friends, or yourself, this powerhouse collection of mind tricks and secrets will give you the upper hand. In today's competitive world, this is the persuasion wizard's manual you need to control circumstances and get what you want." -Dr. Joe Vitale, author of Life's Missing Instruction Manual and The Attractor Factor "When you read Hogan's writing, it feels like you're getting sage advice from a master. Would you like other people to decide on their own (or so they think) to go along with your every whim? Then this is the book you've been looking for." -David Garfinkel, author of Advertising Headlines That Make You Rich "There is more practical information on the dynamics of selling and communication in these pages than you could ever acquire in a lifetime on your own through trial and error. Take advantage of the authors' wisdom and read this book!" -Todd D. Bramson, Certified Financial Planner and author of Real Life Financial Planning
Download or read book Selling Yourself to Others written by and published by Pelican Publishing. This book was released on 2002-02-28 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Selling Yourself to Others contains 100 percent selling power! There's not an ounce of fluff in the book. Once you learn how to read and understand your client's core desires you will transform yourself and your selling team into superstars. This is the book we have been waiting for!" --Dan Yaman, president of EventThink At last, cutting-edge advice from two leading figures in the field of sales psychology! Selling Yourself to Others demonstrates how to identify prospective customers and communicate with them so effectively that a sale is virtually guaranteed. Kevin Hogan and William Horton cover all aspects of verbal and nonverbal communication, including building rapport, reading body language, calibrating oneself to the customer's needs, and installing "anchors" to inspire a customer's desire to buy. Effective communication is the most important tool to successful sales, but just listening to the customer is no longer enough. Selling Yourself to Others creates a new twenty-first-century sales model.
Download or read book A short course in international business ethics electronic resource written by Charles Mitchell and published by World Trade Press. This book was released on 2009 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
