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Book The Toyota Leaders  An Executive Guide

Download or read book The Toyota Leaders An Executive Guide written by Masaaki Sato and published by Vertical. This book was released on 2008-12-16 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: "While there are many books on Toyota, they have tended to focus on "Just In Time" and other facets of the company's famously efficient floor operations and how they might be transposed to American manufacturing, with less attention paid to Toyota's overall strategic vision. This book corrects the deficit by approaching the company from a more "white collar" angle, zooming in, not on inventory management, but on business management." "Author Masaaki Sato, Japan's premier auto-industry expert, brilliantly presents his case that Toyota's strengths, including efficiency on the floor, cannot be understood or emulated outside the context of tradition-not Japan's, but Toyota's own. Inventor and Toyota Group founder Sakichi Toyoda's "Precepts" have served as the backbone of the carmaker's executive culture since its inception and, even today, guide decision-making at the top echelons." "Toyota has not always been the global powerhouse that it is today. In the difficult post-war years it very nearly went under and only survived by conducting a mass lay-off in exchange of then-president Kiichiro Toyoda's resignation; the crisis forced the company to be sundered into separate manufacturing and sales divisions that were not to be reunited again for decades. The global ascendance of an automaker long routinely derided as a "hick daimyo" for its parochial bent was never a given. Throughout its history, down to the recent string of chief executives including Hiroshi Okuda who are not from the Toyoda family, it was leadership at the top that moved the company forward - paradoxically, by harkening back to its founding vision." "Readers of The Toyota Leaders will also learn that U.S.-Japan auto-industry relations have not always, or even primarily, been one of confrontation, but rather of mutual emulation and alliance. The very idea of kaizen (reform) arose from Toyoda scion Eiji's early tutelage to Ford, and the Japanese automaker may never have made it in the U.S. market without a jump-starting partnership with General Motors." "Indeed, this book suggests, American firms would be better positioned to absorb Toyota's lessons if they enjoyed greater familiarity with its lore beyond the superficies of production, just as their Japanese counterparts have ever been mindful of the august history of American enterprise. The Toyota Leaders: An Executive Guide is a must-read for those who find themselves in a management role or intend to one day, whether or not in the auto industry."--BOOK JACKET.

Book The Toyota Leaders  An Executive Guide

Download or read book The Toyota Leaders An Executive Guide written by Masaaki Sato and published by Vertical. This book was released on 2008-12-16 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: "While there are many books on Toyota, they have tended to focus on "Just In Time" and other facets of the company's famously efficient floor operations and how they might be transposed to American manufacturing, with less attention paid to Toyota's overall strategic vision. This book corrects the deficit by approaching the company from a more "white collar" angle, zooming in, not on inventory management, but on business management." "Author Masaaki Sato, Japan's premier auto-industry expert, brilliantly presents his case that Toyota's strengths, including efficiency on the floor, cannot be understood or emulated outside the context of tradition-not Japan's, but Toyota's own. Inventor and Toyota Group founder Sakichi Toyoda's "Precepts" have served as the backbone of the carmaker's executive culture since its inception and, even today, guide decision-making at the top echelons." "Toyota has not always been the global powerhouse that it is today. In the difficult post-war years it very nearly went under and only survived by conducting a mass lay-off in exchange of then-president Kiichiro Toyoda's resignation; the crisis forced the company to be sundered into separate manufacturing and sales divisions that were not to be reunited again for decades. The global ascendance of an automaker long routinely derided as a "hick daimyo" for its parochial bent was never a given. Throughout its history, down to the recent string of chief executives including Hiroshi Okuda who are not from the Toyoda family, it was leadership at the top that moved the company forward - paradoxically, by harkening back to its founding vision." "Readers of The Toyota Leaders will also learn that U.S.-Japan auto-industry relations have not always, or even primarily, been one of confrontation, but rather of mutual emulation and alliance. The very idea of kaizen (reform) arose from Toyoda scion Eiji's early tutelage to Ford, and the Japanese automaker may never have made it in the U.S. market without a jump-starting partnership with General Motors." "Indeed, this book suggests, American firms would be better positioned to absorb Toyota's lessons if they enjoyed greater familiarity with its lore beyond the superficies of production, just as their Japanese counterparts have ever been mindful of the august history of American enterprise. The Toyota Leaders: An Executive Guide is a must-read for those who find themselves in a management role or intend to one day, whether or not in the auto industry."--BOOK JACKET.

Book The Toyota Way to Lean Leadership  Achieving and Sustaining Excellence through Leadership Development

Download or read book The Toyota Way to Lean Leadership Achieving and Sustaining Excellence through Leadership Development written by Jeffrey K. Liker and published by McGraw Hill Professional. This book was released on 2011-11-21 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Missing Link to Toyota-Style Success—LEAN LEADERSHIP Winner of the 2012 Shingo Research and Professional Publications Award “This great book reveals the secret ingredient to lean success: lean leadership. Not only is it a pleasure to read, but it is also deep and enlightening. This book is an absolute must-read for anyone interested in lean: it’s both an eye opener and a game changer.” —Michael Ballé, Ph.D., coauthor of The Gold Mine and The Lean Manager “This will immediately be recognized as the most important book ever published to understand and guide ‘True North Lean’ and the goal of perpetual business excellence.” —Ross E. Robson, President and CEO, DnR Lean, LLC, and the original Director of The Shingo Prize “An excellent book that will shape leadership development for decades to come.” —Karen Martin, Principal, Karen Martin & Associates, and author of The Kaizen Event Planner About the Book: TOYOTA. The name signifies greatness— world-class cars and game-changing business thinking. One key to the Toyota Motor Company’s unprecedented success is its famous production system and its lesser-known product development program. These strategies consider the end user at every turn and have become the model for the global lean business movement. All too often, organizations adopting lean miss the most critical ingredient—lean leadership. Toyota makes enormous investments in carefully selecting and intensively developing leaders who fit its unique philosophy and culture. Thanks to the company’s lean leadership approach, explains Toyota Way author Jeffrey Liker and former Toyota executive Gary Convis, the celebrated carmaker has set into motion a drive for continuous improvement at all levels of its business. This has allowed for: Constant growth: Toyota increased profitability for 58 consecutive years—slowing down only in the face of 2008’s worldwide financial difficulties, the recall crisis, and the worst Japanese earthquake of the century. Unstoppable inventiveness: Toyota’s approach to innovative thinking and problem solving has resulted in top industry ratings and incredible customer satisfaction, while allowing the company to weather these three crises in rapid succession and to come out stronger. Strong branding and respect: Toyota’s reputation was instrumental in the company’s ability to withstand the recalls-driven media storm of 2010. But what looked to some to be a sinking ship is once again running under a full head of steam. Perhaps the Toyota culture had weakened, but lean leadership was the beacon that showed the way back. In fact, writes Liker, the company is “as good and perhaps a better model for lean leadership than it ever has been.” of innovation and growth. Yet, Industry Week reports that just 2 percent of companies using lean processes can likewise claim to have had long-term success. What the other 98 percent lack is unified leadership with a common method and philosophy. If you want to get lean, you have to take it to the leadership level. The Toyota Way to Lean Leadership shows you how.

Book The Toyota Way Fieldbook

Download or read book The Toyota Way Fieldbook written by Jeffrey K. Liker and published by McGraw Hill Professional. This book was released on 2005-10-19 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Toyota Way Fieldbook is a companion to the international bestseller The Toyota Way. The Toyota Way Fieldbook builds on the philosophical aspects of Toyota's operating systems by detailing the concepts and providing practical examples for application that leaders need to bring Toyota's success-proven practices to life in any organization. The Toyota Way Fieldbook will help other companies learn from Toyota and develop systems that fit their unique cultures. The book begins with a review of the principles of the Toyota Way through the 4Ps model-Philosophy, Processes, People and Partners, and Problem Solving. Readers looking to learn from Toyota's lean systems will be provided with the inside knowledge they need to Define the companies purpose and develop a long-term philosophy Create value streams with connected flow, standardized work, and level production Build a culture to stop and fix problems Develop leaders who promote and support the system Find and develop exceptional people and partners Learn the meaning of true root cause problem solving Lead the change process and transform the total enterprise The depth of detail provided draws on the authors combined experience of coaching and supporting companies in lean transformation. Toyota experts at the Georgetown, Kentucky plant, formally trained David Meier in TPS. Combined with Jeff Liker's extensive study of Toyota and his insightful knowledge the authors have developed unique models and ideas to explain the true philosophies and principles of the Toyota Production System.

Book Toyota Under Fire  Lessons for Turning Crisis into Opportunity

Download or read book Toyota Under Fire Lessons for Turning Crisis into Opportunity written by Jeffrey K. Liker and published by McGraw Hill Professional. This book was released on 2011-03-11 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive inside account of Toyota's greatest crisis—and lessons you can apply to your own company "Those who write off Toyota in the current climate of second guessing and speculation are making a profound mistake and need to read this book to get the facts. Toyota is a company that will channel the current challenges to push themselves to even more relentless continuous improvement." —Charles Baker, former Chief Engineer and Vice President for R&D, Honda of America "Toyota Under Fire is a superb book and should prove very helpful to American industry's understanding of the problems faced and how any company can prevent similar occurrences in the future." —Norman Bodek, author, founder of Productivity Press, and inductee in 2010 Industry Week Manufacturing Hall of Fame "As a former automotive supplier executive and student of Toyota, I was concerned to see the many negative reports and investigations into the quality and safety of its vehicles. Toyota Under Fire tells the story of how this great company is growing wiser and stronger by living its culture and values." —Michael Fisher, CEO, Cincinnati Children's Hospital Medical Center "Just as Toyota has put itself through excruciating soul-searching in order to understand what went wrong, so should we all take advantage of the opportunity for learning presented to us by Toyota's misfortune. In these pages, you will find that the actual circumstances were far more complex, nuanced, and uncertain than you saw reported in the news." —John Y. Shook, Chairman and CEO, Lean Enterprise Institute "The most comprehensive and detailed review to date of the circumstances that led to the crisis, and the events and contexts that caused it to escalate.” —Strategy & Business About the Book For decades, Toyota has been setting standards that are the envy—and goal—of organizations worldwide. Its legendary management principles and business philosophy, first documented by Jeffrey K. Liker in his influential book The Toyota Way, changed the business world's approach to operational excellence. Granted unprecedented access to Toyota's facilities worldwide, Liker, along with Timothy N. Ogden, investigated the inside story of how Toyota faced the challenges of the recession and the recall crisis of 2009–2010. In both cases, the company was caught off guard—and found that a root cause of the challenges it faced was its failure to live up to its own principles. But the fundamentals were still there, and the company has ultimately come out of the most challenging years of its postwar existence even stronger than before. Toyota Under Fire chronicles all the events of the recession and the recall crisis in detail, providing valuable lessons any business leader can use to survive and thrive in a crisis, no matter how large: Crisis response must start by building a strong culture long before the crisis hits. Culture matters far more than decisions made by top executives. Investing in people, even in the depths of a recession, is the surest path to long-term profitability. Because it had founded its culture on such principles, Toyota didn’t need to amass an army of public relations, marketing, and legal experts to "put out the fire"; instead, it redoubled efforts to live up to its founding tenet, going "back to basics." Toyota began solving this crisis more than 70 years ago, when its organizational culture was first established. Apply the lessons of Toyota Under Fire to your company, and you'll meet any future management challenge calmly, responsibly, and effectively—the Toyota Way.

Book The Leader s Guide to Radical Management

Download or read book The Leader s Guide to Radical Management written by Stephen Denning and published by John Wiley & Sons. This book was released on 2010-09-14 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: A radical new management model for twenty-first century leaders Organizations today face a crisis. The crisis is of long standing and its signs are widespread. Most proposals for improving management address one element of the crisis at the expense of the others. The principles described by award-winning author Stephen Denning simultaneously inspire high productivity, continuous innovation, deep job satisfaction and client delight. Denning puts forward a fundamentally different approach to management, with seven inter-locking principles of continuous innovation: focusing the entire organization on delighting clients; working in self-organizing teams; operating in client-driven iterations; delivering value to clients with each iteration; fostering radical transparency; nurturing continuous self-improvement and communicating interactively. In sum, the principles comprise a new mental model of management. Author outlines the basic seven principles of continuous innovation The book describes more than seventy supporting practices Denning offers a rethinking of management from first principles This book is written by the author of The Secret Language of Leadership—a Financial Times Selection in Best Books of 2007.

Book Lean Leadership on a Napkin

Download or read book Lean Leadership on a Napkin written by Ken Pilone and published by CRC Press. This book was released on 2021-09-13 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: This very concise and straightforward book is aimed at top executives in virtually any industry who are either new to the concept of Lean and its benefits to them or who have stalled in their transformations and are trying to resurrect their momentum. The book is written in a style that mirrors a typical interaction with an executive across a table with a knowledgeable, experienced Lean coach/consultant. Its style and substance reflect what a candid and casual conversation would sound and feel like. The book includes simple hand-drawn images (thus the title Lean Leadership on a Napkin) to facilitate and simplify basic concepts as if a real dialogue was occurring in an informal setting. It assumes that the executives have a little or no previous knowledge of Lean methodologies or Lean Leadership but have awakened to the possibility of their promise to grow themselves and their enterprises dramatically. Most executives have little time for extensive reading or patience with "sales" presentations. Those same leaders will therefore appreciate the simple, uncluttered, and, above all, objective summary this book provides. The book breaks down the process of transforming the organization around Lean principles into three component transformational phases or steps, namely, Introduction, Integration, and Internalization (i.e., the I-3 strategy). Each phase includes critical factors to understand, do, and share as well as deep reflection questions to help leaders decide on an appropriate path forward for themselves as leaders and for their organizations. While the Integration and Internalization steps are introduced here, the primary focus of this work is on those critical issues arising in the early, Introduction, step. A unique advantage of this book is that it braids together four critical elements of success—Lean concepts/methodology, culture change, leadership, and business performance. Essentially, the reader will obtain a broad, basic, and solid understanding and leadership foundation about Lean, the leader’s unique role in transformation, and confidence to make appropriate decisions about the how and if to proceed. In addition, it will offer a path forward by providing the reader with abundant resources and consulting support for those seeking to launch a Lean transformation.

Book The Toyota Way  Second Edition  14 Management Principles from the World s Greatest Manufacturer

Download or read book The Toyota Way Second Edition 14 Management Principles from the World s Greatest Manufacturer written by Jeffrey K. Liker and published by McGraw Hill Professional. This book was released on 2020-10-27 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling guide to Toyota’s legendary philosophy and production system—updated with important new frameworks for driving innovation and quality in your business One of the most impactful business guides published in the 21st Century, The Toyota Way played an outsized role in launching the continuous-improvement movement that continues unabated today. Multiple Shingo Award-winning management and operations expert Jeffrey K. Liker provides a deep dive into Toyota’s world-changing processes, showing how you can learn from it to develop your own improvement program that fits your conditions. Thanks in large part to this book, managers across the globe are creating workforces and systems that produce the highest-quality products and services, establish and retain customer loyalty, and drive business profitability and sustainability. Now, Liker has thoroughly updated his classic guide to include: Completely revised data and updated information about Toyota’s approach to competitiveness in the new world of mobility and smart technology Illustrative examples from manufacturing and service organizations that have learned and improved from the Toyota Way A fresh approach to leadership models The brain science and skills for learning to think scientifically How Toyota applies Hoshin Kanri, a planning process that aligns objectives at all levels and marries them to business strategy Organized into thematic sections covering the various aspects of the Toyota Way—including Philosophy, Processes, People, and Problem Solving—this unparalleled guide details the 14 key principles for building the foundation of a powerful improvement system and managing it for ultimate competitive advantage. With The Toyota Way, you have an inspiration and a model of how to set a direction, continuously improve and learn at all levels, continually "flow" value to satisfy customers, improve your leadership, and get quality right the first time.

Book The Toyota Template

Download or read book The Toyota Template written by Phillip Ledbetter and published by CRC Press. This book was released on 2018-01-12 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much has been written about Toyota over the last 30 years focusing on both its products (superior vehicles), and its operational excellence based on its Toyota Production System (TPS). The Toyota Template details the critical concepts and methods that Taiichi Ohno implemented in developing the Toyota Production System. This book is different, however, regarding the parallels it draws between Toyota’s pre-TPS condition and companies today who are attempting to become more efficient and Lean. In view of efficiency, excellence, culture, and general "Leanness," many organizations are in the same position as Toyota prior to implementing what was once called the "Ohno System." The building of TPS, with the goal to eliminate waste, evolved as problems were encountered and solutions put in place. A wonderful byproduct of these years of work was the growth of a problem-solving culture throughout Toyota that is unique in the business world. Currently, the Toyota Production System is well established. Though constantly improving, the historical picture is visible. The question many have tried to answer for their own companies is "how can they achieve world class efficiency?" The Toyota Template answers this question. This book: Explains the critically important elements of the Toyota Production System. Analyzes the sequence of implementation as the system developed. Places these elements in a logical order of implementation based on the history and current knowledge. In addition, it addresses the effect of each element on the culture. The author was prompted to write this book because of his personal observations of the failure of most attempts to develop Lean systems. What makes Toyota stand out is not any of the individual elements – It is crucially important to have all the elements together as a system. Most attempts have been focused on bits and pieces of the elements, or the tools. The Toyota Template is about the relevance of the Toyota Production System to "any type of business" today. It is not an all-inclusive explanation of every aspect of TPS. Rather, this book succinctly identifies the key elements, places them in a logical, sequential order of implementation, and explains how each contributed to the formation of the Toyota culture.

Book The Executive Guide to Healthcare Kaizen

Download or read book The Executive Guide to Healthcare Kaizen written by Mark Graban and published by CRC Press. This book was released on 2017-07-27 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hospitals and health systems are facing many challenges, including shrinking reimbursements and the need to improve patient safety and quality. A growing number of healthcare organizations are turning to the Lean management system as an alternative to traditional cost cutting and layoffs. "Kaizen," which is translated from Japanese as "good change"

Book The Toyota Way

    Book Details:
  • Author : Jeffrey K. Liker
  • Publisher : McGraw Hill Professional
  • Release : 2003-12-22
  • ISBN : 9780071435635
  • Pages : 350 pages

Download or read book The Toyota Way written by Jeffrey K. Liker and published by McGraw Hill Professional. This book was released on 2003-12-22 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to speed up business processes, improve quality, and cut costs in any industry In factories around the world, Toyota consistently makes the highest-quality cars with the fewest defects of any competing manufacturer, while using fewer man-hours, less on-hand inventory, and half the floor space of its competitors. The Toyota Way is the first book for a general audience that explains the management principles and business philosophy behind Toyota's worldwide reputation for quality and reliability. Complete with profiles of organizations that have successfully adopted Toyota's principles, this book shows managers in every industry how to improve business processes by: Eliminating wasted time and resources Building quality into workplace systems Finding low-cost but reliable alternatives to expensive new technology Producing in small quantities Turning every employee into a qualitycontrol inspector

Book The Toyota Kata Practice Guide

    Book Details:
  • Author : Mike Rother
  • Publisher : McGraw-Hill Companies
  • Release : 2022-10-19
  • ISBN : 9781264983810
  • Pages : 0 pages

Download or read book The Toyota Kata Practice Guide written by Mike Rother and published by McGraw-Hill Companies. This book was released on 2022-10-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take the Kata path to scientific thinking and superior results! In this long-awaited companion to the groundbreaking book Toyota Kata, Mike Rother takes you to the next level of developing business mindset and capability for the 21st Century. Much more than a list of management concepts, The Toyota Kata Practice Guide walks you through the process of making improvement, adaptation, and even innovation routine behavior. Designed to help a coach (the manager) and a learner work together for developing new skillsets, The Toyota Kata Practice Guide delivers the information, insight, and frameworks you need to: * Form habits that help you solve problems and achieve challenging goals * Modify the thought patterns that drive your behavior* Develop an organizational mindset that drives superior results The Improvement Kata gives learners the means to experiment their way through obstacles and achieve tough goals; the Coaching Kata gives managers the means to accelerate and cement their people's learning. In the new age of business, increasing efficiency and decreasing costs is no longer the end game. A manager's job today is to develop patterns of thinking and acting in their people that lead to success with any challenge. Consistent, mindful practice is the best way to do it--and The Toyota Kata Practice Guide is the best way to get there.

Book Developing Lean Leaders at All Levels

Download or read book Developing Lean Leaders at All Levels written by Jeffrey K. Liker and published by . This book was released on 2014-08-14 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Developing Lean Leaders at all Levels we build on the theory in the original book, The Toyota Way to Lean Leadership, and answer the questions: How can I apply this in my organization? What concrete actions can I take to begin the journey of becoming a lean leader? How can I spread this learning to all parts of the organization? What critical tools are needed to turn the theory to practice? This book adds examples from over twenty years of experience by Dr. Liker in working with companies outside of Toyota. The book treats you as a student who will be actively engaged in developing lean leader skills as you read. It acts as a tutorial for beginning the journey.

Book Activity Based Cost Management

Download or read book Activity Based Cost Management written by Gary Cokins and published by John Wiley & Sons. This book was released on 2001-10-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Proven strategy for reducing production and operating costs while increasing profits As the growth of the Internet shifts power to consumers, the pressure on companies to keep prices low will continue to mount. Increasingly corporations are relying on "margin management" and supply chain management as a means of keeping prices low while raising profits. Activity-based costing and management (ABC/M) data is key to succeeding in both these critical management strategies. This book explains how executives can effectively use the information furnished by cutting-edge ABC/M systems. The author, an acknowledged expert in the field, clearly defines the ABC/M system and explains how to use the information it provides for best results. He provides a rational framework for understanding the fifteen key defining characteristics of ABC/M and arms readers with an ABC/M Readiness Assessment test along with extremely user-friendly exhibits.

Book The Toyota Way Fieldbook

Download or read book The Toyota Way Fieldbook written by Jeffrey K. Liker and published by McGraw-Hill Companies. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed to help companies learn from Toyota; this strategic guide builds on the philosophical aspects of Toyota's operating systems by detailing concepts and providing practical examples that leaders need to bring success-proven practices to life. --

Book The Toyota Way to Service Excellence  Lean Transformation in Service Organizations

Download or read book The Toyota Way to Service Excellence Lean Transformation in Service Organizations written by Jeffrey K. Liker and published by McGraw Hill Professional. This book was released on 2016-09-23 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world’s bestselling Lean expert shows service-based organizations how to go Lean, gain value, and get results—The Toyota Way. A must-read for service professionals of every level, this essential book takes the proven Lean principles of the bestselling Toyota Way series and applies them directly to the industries where quality of service is crucial for success. Jeff Liker and Karyn Ross show you how to develop Lean practices throughout your organization using the famous 4P model. Whether you are an executive, manager, consultant, or frontline worker who deals with customers every day, you’ll learn how take advantage of all Lean has to offer. With this book as your guide, you’ll gain a clear understanding of Lean and discover the principles, practices and tools needed to develop people and processes that surprise and delight each of your customers. These ground-tested techniques are designed to help you make continuous improvements in your services, streamline your operations, and add ever-increasing value to your customers. Fascinating case studies of Lean-driven success in a range of service industries, including healthcare, insurance, financial services, and telecommunications, illustrate that Lean principles and practices work as well in services as they do in manufacturing. Drawn from original research and real-world examples, The Toyota Way to Service Excellence will help you make the leap to Lean.

Book Designing Organizations

Download or read book Designing Organizations written by Jay R. Galbraith and published by Pfeiffer. This book was released on 2002 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition is a leader's concise guide to the process of creating and managing an organization that will achieve competitive advantages and be poised to respond effectively and rapidly to customer demands.