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Book The Talent Management Handbook  Second Edition  Creating a Sustainable Competitive Advantage by Selecting  Developing  and Promoting the Best People

Download or read book The Talent Management Handbook Second Edition Creating a Sustainable Competitive Advantage by Selecting Developing and Promoting the Best People written by Lance A. Berger and published by McGraw Hill Professional. This book was released on 2010-12-10 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE DEFINITIVE GUIDE TO FINDING, DEVELOPING, AND KEEPING THE BEST TALENT The most comprehensive book of its kind, The Talent Management Handbook has become the go-to resource for HR professionals, CEOs, and business leaders who want to take the lead in building a diverse, talented, and motivated workforce. Each section of this book offers state-of-the-art processes, step-by-step practical management tools and techniques, and up-to-the-minute resources that will equip you to: Discover and develop new talent Inspire, coach, and train future leaders Reward and retain the best people Plan and realize a culture of organizational excellence Featuring breakthroughs and "best practices" from more than 30 leading global talent management firms-- Accenture, Center for Creative Leadership, Hay Group, Heidrick and Struggles, Human Capital Institute, Korn/Ferry International, Mercer, PricewaterhouseCoopers, Right Management, Sibson Consulting, Towers Watson, and others--The Talent Management Handbook is a complete, all-in-one program designed to help you place the best people in the most critical jobs to assemble the building blocks of organizational excellence and create value--one person at a time. Based on years of research, hundreds of global consultations, and the stellar contributions of top industry leaders, The Talent Management Handbook is the most authoritative guide on the market for finding and utilizing the best people. Now in its second edition, this book includes the most innovative ideas and the latest tools, processes, and technologies available to help you launch a complete, fully functioning talent management program that will drive you and your workforce to the top. Filled with key insights from renowned HR thought leaders and CEOs, The Talent Management Handbook shows you how to: Attract new talent and keep the "Superkeepers" Design career plans that boost employee morale and support organization needs Improve performance through a personal value exchange Coach, develop, and inspire raw talent and prepare the CEOs of the future See positive results with smarter performance reviews Create a culture of innovation and sustainability In these pages there is a wealth of information on a wide range of subjects, including employee compensation, onboarding, leadership competencies, and engagement programs. Discover firsthand how top HR thought leaders like Dave Ulrich, Marshall Goldsmith, Richard Boyatzis, Marc Effron, Beverly Kaye, Andy Pellant, William Rothwell, William Schiemann, Doris Sims, Allan Schweyer, Kay Thorne, and Kevin Wilde have achieved amazing results. And learn how expanding global markets are affecting the development of talent and teams all across the world. It takes a top-notch workforce to make a company succeed. This definitive guide gives you all you need to enable your organization's people to do their best.

Book The Talent Management Handbook

Download or read book The Talent Management Handbook written by Lance A. Berger and published by McGraw Hill Professional. This book was released on 2003-09-22 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Talent Management Handbook explains how organizations can identify and get the most out of “high-potential people” by developing and promoting them to key positions. The book explains: 1. A system for integrating three human resources “building blocks”: organizational competencies, performance appraisal, and forecasting employee/manager potential 2. Six human resources conditions necessary for organization excellence 3. How to link your employee assessment process to career planning and development The Talent Management Handbook will help you design career plans that boost employee morale, as well as create and sustain excellence in your organization. It is full of simple, efficient, easy-to-follow methods for assessing, planning, and developing high-value people to meet your organization’s current and future needs. And it will help you combine your organization’s diverse human resources activities into a single, cogent system. Featuring best practices from leading companies as well as contributions from field experts who hold top positions in such leading HR consultancies as AON Consulting, The Hay Group, Hewitt Associates, Right Management Consulting. Sibson Consulting, and Towers Perrin, The Talent Management Handbook is an authoritative resource for creating and maintaining excellence in your organization through people management.

Book The Talent Management Handbook  Third Edition  Making Culture a Competitive Advantage by Acquiring  Identifying  Developing  and Promoting the Best People

Download or read book The Talent Management Handbook Third Edition Making Culture a Competitive Advantage by Acquiring Identifying Developing and Promoting the Best People written by Lance A. Berger and published by McGraw Hill Professional. This book was released on 2017-12-29 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive guide to finding, developing, and keeping the best talent—expanded with brand new and updated material The Talent Management Handbook is the established go-to guide for HR professionals, managers, and leaders looking for the best ways to use talent management programs to develop a culture of excellence. This third edition features new and updated chapters based on fresh approaches and material for identifying, recruiting, positioning, and developing highly qualified, motivated people to meet current and future business requirements. Filled with expert advice, the book offers a roadmap for developing a comprehensive approach to talent management that will guide professionals in the coming years.

Book The Oxford Handbook of Talent Management

Download or read book The Oxford Handbook of Talent Management written by David G. Collings and published by Oxford University Press. This book was released on 2017 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of Talent Management offers academic researchers, advanced postgraduate students, and reflective practitioners a state-of-the-art overview of the key themes, topics, and debates in talent management. The Handbook is designed with a multi-disciplinary perspective in mind and draws upon perspectives from, inter alia, human resource management, psychology, and strategy to chart the topography of the area of talent management and to establish the base of knowledge in the field. Furthermore, each chapter concludes by identifying key gaps in our understanding of the area of focus. The Handbook is ambitious in its scope, with 28 chapters structured around five sections. These include the context of talent management, talent and performance, talent teams and networks, managing talent flows, and contemporary issues in talent management. Each chapter is written by a leading international scholar in the area and thus the volume represents the authoritative reference for anyone working in the area of talent management.

Book The Compensation Handbook

Download or read book The Compensation Handbook written by Lance A. Berger and published by McGraw Hill Professional. This book was released on 2000-01-19 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: Straight answers to your compensation questions An A-to-Z guide to compensation strategy and design, Compensation Handbook, Fourth Edition, has been completely revised and updated to keep you on top of the important changes that have taken place in this area. Editors Lance A. Berger and Dorothy R. Berger have assembled articles by leading compensation practitioners to give you authoritative solutions to a wide range of specific compensation problems. This important new edition shares with you the best thinking on attracting and retaining outstanding employees in a tight market...executive compensation...computers and compensation...how to use a mix of compensation devices...and much, much more.

Book Best Practices in Talent Management

Download or read book Best Practices in Talent Management written by Marshall Goldsmith and published by John Wiley & Sons. This book was released on 2009-12-30 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for BEST PRACTICES in TALENT MANAGEMENT "This book includes the most up-to-date thinking, tools, models, instruments and case studies necessary to identify, lead, and manage talent within your organization and with a focus on results. It provides it all—from thought leadership to real-world practice." PATRICK CARMICHAEL HEAD OF TALENT MANAGEMENT, REFINING, MARKETING, AND INTERNATIONAL OPERATIONS, SAUDI ARAMCO "This is a superb compendium of stories that give the reader a peek behind the curtains of top notch organizations who have wrestled with current issues of talent management. Their lessons learned are vital for leaders and practitioners who want a very valuable heads up." BEVERLY KAYE FOUNDER/CEO: CAREER SYSTEMS INTERNATIONAL AND CO-AUTHOR, LOVE 'EM OR LOSE 'EM "This is a must read for organization leaders and HR practitioners who cope with the today's most critical business challenge—talent management. This book provides a vast amount of thought provoking ideals, tools, and models, for building and implementing talent management strategies. I highly recommend it!" DALE HALM ORGANIZATION DEVELOPMENT PROGRAM MANAGER, ARIZONA PUBLIC SERVICE "If you are responsible for planning and implementing an effective talent and succession management strategy in your organization, this book provides the case study examples you are looking for." DORIS SIMS AUTHOR, BUILDING TOMORROW'S TALENT "A must read for all managers who wish to implement a best practice talent management program within their organization" FARIBORZ GHADAR WILLIAM A. SCHREYER PROFESSOR OF GLOBAL MANAGEMENT, POLICIES AND PLANNING SENIOR ADVISOR AND DISTINGUISHED SENIOR SCHOLAR CENTER FOR STRATEGIC AND INTERNATIONAL AFFAIRS FOUNDING DIRECTOR CENTER FOR GLOBAL BUSINESS STUDIES

Book The Talent Management Handbook   Creating Organizational Excellence by Identifying  Developing  and Promoting Your Best People

Download or read book The Talent Management Handbook Creating Organizational Excellence by Identifying Developing and Promoting Your Best People written by Lance A. Berger and published by . This book was released on 2003 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Table of Contents: Pt. I. Introducing a Talent Management System 1. Creating a Talent Management System for Organization Excellence: Connecting the Dots / Lance A. Berger 2. Four Steps to Creating a Talent Management System / Lance A. Berger 3. The Journey to Organization Excellence: Navigating the Forces Impacting Talent Management / Dorothy R. Berger 4. A Talent Management Case Study: Major League Baseball's Quest for Superkeepers / William Y. Giles Pt. II. Developing the Building Blocks of Talent Management: Competencies, Performance Management, Career Track Planning 5. Competencies: The First Building Block of Talent Management / Murray M. Dalziel 6. How Competencies Create Economic Value / Lyle M. Spencer, Jr. 7. Selecting the Right Performance Management System / Martin G. Wolf 8. Performance Appraisal: Myth and Reality / Christian M. Ellis and Anne M. Saunier 9. Using 360-Degree Feedback in a Talent Management System / Richard Lepsinger and Anntoinette D. Lucia 10. Determining Every Employee's Potential for Growth / Murray M. Dalziel 11. Finding High-Potential Talent Throughout the Organization / John A. Hunter 12. Casting a Wider Net: A Case Study in Optimizing Employee Potential / Vikki L. Pryor 13. Finding the Crown Jewels: Locating the Superkeepers / Rolf D. Naku 14. Using Outplacement Techniques to Evaluate Employees / Geof Boole 15. Finding and Hiring Fast-Track Talent / Judith M. von Seldeneck 16. Using a Talent Management Model for Selection: Guarding the Entrances to Your Organization / Luanne Fisher, Lea Ann Koniski and William J. Nolan Pt. III. Talent Planning 17. Achieving Organization Excellence Through Talent Planning and Development / Lori Grubs 18. Developing Superkeepers, Keepers, and Solid Citizens: Measurement Makes a Difference / Patricia Pulliam Phillips and Jack J. Phillips 19. Allocating Training and Development Resources Based on Contribution / Gerald E. Ledford, Jr. and James Kochanski 20. Optimizing Your Investment in Your Employees / Marc Knez and Donald H. Ruse 21. CEO Succession Planning: Ensuring Leadership at the Top / Dennis C. Carey and Dayton Ogden 22. Talent Management in a Global Firm / Richard J. Pinola 23. How Boards Can Shape Talent Planning and Development / Rosemarie B. Greco 24. Succession Planning in Family Businesses / Edwin A. Hoover Pt. IV. Building Diversity into Your Succession Plan 25. Building a Reservoir of High-Potential Women and Diverse Groups / Leon T. Lanier, Sr. 26. Building a Reservoir of Women Superkeepers / Molly Dickinson Shepard and Nila G. Betof Pt. V. Coaching, Training, and Development 27. Integrating Coaching, Training, and Development with Talent Management / Helen Krewson 28. Leadership Coaching / Paul W. Larson and Matthew T. Richburg 29. Coaching the Superkeepers / Karol M. Wasylyshyn 30. Differentiating Leaders Throughout an Entire Organization / Richard F. Boyatzis, Cindy Frick and Ellen Brooks Van Oosten Pt. VI. Using Compensation to Implement a Talent Management Plan 31. Integrating Compensation with Talent Management / Andrew S. Rosen and Thomas B. Wilson 32. Compensating Superkeepers Talent Your Company Needs to Thrive / Patricia K. Zingheim 33. Linking Competencies to Performance and Pay / Moira Madell and Christopher A. Michalak 34. Using Long-Term Incentives to Retain Top Talent: Super Rewards for Superkeepers / Paul Conley, Renee Lassonde and Sarah Larson Pt. VII. Using Information Technology to Support a Talent Management System 35. Using Information Technology to Support a Talent Management Process / John Haworth and Austin Whitman 36. Developing a Talent Management Information Strategy / Craig M. Berger.

Book Talent

    Book Details:
  • Author : Edward E. Lawler, III
  • Publisher : John Wiley & Sons
  • Release : 2010-12-23
  • ISBN : 1118047621
  • Pages : 322 pages

Download or read book Talent written by Edward E. Lawler, III and published by John Wiley & Sons. This book was released on 2010-12-23 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The source of competitive advantage has shifted in many organizations from reliability to innovation and flexibility. But what does it take for an organization that innovates to then manage effectively? In this follow-up to Built to Change, Ed Lawler argues that it is a combination of the right structure and the right people. First, organizations must decide what structure they are: are you a high-involvement organization that has products and services that require a high level of coordination and cooperation among employees? Or do you have a more global competitor structure in which you are constantly bringing in new talent and technological expertise? Are you a mixture of both? Lawler outlines the unique human capital strategy for each approach, shows what it looks like in action, and provides the foundation and tools for creating competitive and innovative organizations.

Book Talent Leadership

Download or read book Talent Leadership written by John Mattone and published by AMACOM Div American Mgmt Assn. This book was released on 2013 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: For those in human resources, talent management, OD/MD, and operations, this metrics-packed toolkit explains how to set up leadership development efforts that directly impact the bottom line.

Book The Talent Management Handbook  Creating a Sustainable Competitive Advantage by Selecting  Developing  and Promoting the Best People

Download or read book The Talent Management Handbook Creating a Sustainable Competitive Advantage by Selecting Developing and Promoting the Best People written by Lance Berger and published by Mcgraw-hill. This book was released on 2010-11-10 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE DEFINITIVE GUIDE TO FINDING, DEVELOPING, AND KEEPING THE BEST TALENT The most comprehensive book of its kind, The Talent Management Handbook has become the go-to resource for HR professionals, CEOs, and business leaders who want to take the lead in building a diverse, talented, and motivated workforce. Each section of this book offers state-of-the-art processes, step-by-step practical management tools and techniques, and up-to-the-minute resources that will equip you to: Discover and develop new talent Inspire, coach, and train future leaders Reward and retain the best people Plan and realize a culture of organizational excellence Featuring breakthroughs and "best practices" from more than 30 leading global talent management firms-- Accenture, Center for Creative Leadership, Hay Group, Heidrick and Struggles, Human Capital Institute, Korn/Ferry International, Mercer, PricewaterhouseCoopers, Right Management, Sibson Consulting, Towers Watson, and others--The Talent Management Handbook is a complete, all-in-one program designed to help you place the best people in the most critical jobs to assemble the building blocks of organizational excellence and create value--one person at a time. Based on years of research, hundreds of global consultations, and the stellar contributions of top industry leaders, The Talent Management Handbook is the most authoritative guide on the market for finding and utilizing the best people. Now in its second edition, this book includes the most innovative ideas and the latest tools, processes, and technologies available to help you launch a complete, fully functioning talent management program that will drive you and your workforce to the top. Filled with key insights from renowned HR thought leaders and CEOs, The Talent Management Handbook shows you how to: Attract new talent and keep the "Superkeepers" Design career plans that boost employee morale and support organization needs Improve performance through a personal value exchange Coach, develop, and inspire raw talent and prepare the CEOs of the future See positive results with smarter performance reviews Create a culture of innovation and sustainability In these pages there is a wealth of information on a wide range of subjects, including employee compensation, onboarding, leadership competencies, and engagement programs. Discover firsthand how top HR thought leaders like Dave Ulrich, Marshall Goldsmith, Richard Boyatzis, Marc Effron, Beverly Kaye, Andy Pellant, William Rothwell, William Schiemann, Doris Sims, Allan Schweyer, Kay Thorne, and Kevin Wilde have achieved amazing results. And learn how expanding global markets are affecting the development of talent and teams all across the world. It takes a top-notch workforce to make a company succeed. This definitive guide gives you all you need to enable your organization's people to do their best.

Book Make Your People Before You Make Your Products

Download or read book Make Your People Before You Make Your Products written by Paul Turner and published by John Wiley & Sons. This book was released on 2014-11-03 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your people hold the key to your business success Make Your People Before You Make Your Products is an authoritative guide to the evolution of talent management. Written specifically for HR professionals this book describes how organizations can gain a global competitive edge through better management of talent resources. With a practice-based philosophy, readers will learn more effective talent management strategies for a complex market in which people are often the only competitive advantage. Inclusivity is emphasized, and discussion centres on innovative, dynamic, fluid approaches to talent acquisition, development, and retention. In today's market environment, talent has moved from audience to community while leadership has shifted from control to empowerment. Traditional, linear approaches to talent management are falling short, and directing resources solely to senior management and HIPOs is no longer a valid strategy. This book provides practical guidance on more modern approaches, helping organizations to: Attract and retain the best talent by expanding talent resource management Augment traditional management methods with more dynamic techniques Develop a talent strategy that recognizes the new diversity of supply and demand Consider the evolving roles of talent and leadership in a global context Contextual changes in workplace dynamics necessitate an updated approach for keeping the best people on board and using them to their utmost potential. Talent management is a driving force behind an organization's success, affecting outcomes by every major metric – if the strategy becomes stale, success is no longer sustainable. Make Your People Before You Make Your Products is guide toward developing an organization's greatest asset.

Book CEO Succession

Download or read book CEO Succession written by Dennis C. Carey and published by Oxford University Press, USA. This book was released on 2000 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two senior members of the world-renowned executive search firm, Spencer Stuart, provide a detailed best-practices roadmap for ensuring continuous leadership in corporate America, based on personal interviews and their work with CEOs.

Book Hunting Excellence

Download or read book Hunting Excellence written by Vilva Anthony & Phylis Wong and published by iUniverse. This book was released on 2021-09-01 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hunting Excellence: The Art and Science of Acquiring the Right Talent is a comprehensive guide in the space of Talent Acquisition that provides effective strategies and techniques for hiring the right talents into the organization. The book offers an easy-to-understand overview of the Hiring Lifecycle Process and how to Hire the Right Talent to Create a Winning Team! Whether you are a Business Owner, Leader, Head of Department, Hiring Manager or Talent Acquisition Specialist, this book provides practical and easy to apply tips in Acquiring the Right Talents and to ignite creative thoughts to transform your hiring strategy! This book serves anyone who has the opportunity to hire at a scale or grow their line of business, someone who is new to Talent Acquisition space at mid to senior level and for seasoned Talent Acquisition Professionals who would like to have a ready handbook as a refresher to refer at any given point and time. Get Your Copy NOW and Enjoy an Exclusive Bonus Offer. More details about the bonus can be found on our website: https://acquiringtherighttalent.com.

Book 8 Steps to High Performance

Download or read book 8 Steps to High Performance written by Marc Effron and published by Harvard Business Press. This book was released on 2018-07-17 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The steps you need, for the results you want. There's no shortage of advice out there on how to perform better, and better than others, at work. The problem is knowing which methods are actually proven to work--and how you should act on them to get the best results. In 8 Steps to High Performance, talent expert and bestselling author Marc Effron cuts through the noise with his signature "science-based simplicity" approach to identify what matters most and show you how to optimally apply your time and effort to boost your performance. It turns out that higher performance comes from doing many things well--but some of those things are not in your power to change. Effron reveals the eight key factors you do control and practical steps for improving yourself on each one. You’ll learn: How to set goals that create higher performance Which behaviors predict higher performance in different situations How to quickly develop the most important capabilities Who to connect with and why How to understand and adapt to your company's strategy Why you sometimes shouldn’t be the "genuine" you How to best manage your body to sustain your performance How to avoid management fads that distract you from high performance Research-based, practical, and filled with self-assessments, tools, and templates to support your performance goals at work, this short, powerful book will help you and anyone on your team deliver outstanding results.

Book Evergreen Talent

Download or read book Evergreen Talent written by Roberta Chinsky Matuson and published by Career Press. This book was released on 2020 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book will show you how any company can attract, find, and keep employees for the long-term. What many organization leaders fail to understand is that you can't simply transplant a competitor's talent strategy and achieve the same results-conditions are different. A company that takes the time to examine its own environment, select talent accordingly, and nurture its people will prevail, regardless of economic conditions"--

Book Building a Magnetic Culture  How to Attract and Retain Top Talent to Create an Engaged  Productive Workforce

Download or read book Building a Magnetic Culture How to Attract and Retain Top Talent to Create an Engaged Productive Workforce written by Kevin Sheridan and published by McGraw Hill Professional. This book was released on 2011-12-16 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attract top talent and energize your workforce with a MAGNETIC CULTURE “Sheridan outlines simple but powerful steps to take in creating and maintaining an organization that fosters an environment with similar attraction.” —Marshall Goldsmith, Ph.D., international bestselling author of MOJO and What Got You Here Won’t Get You There “A compelling case for and guide to the creation of a high engagement/high performance workforce.” —Douglas R. Conant, retired president and CEO, Campbell Soup Company; New York Times bestselling author of TouchPoints “It’s impossible for any company to have a monopoly on talent. But it is possible to have the best culture. Sheridan shares insights and best practices for creating an engaging culture where associates can grow and thrive.” —Frits van Paassche n, president and CEO, Starwood Hotels & Resorts Worldwide, Inc. “A long time ago I discovered that when employees are passionate about their work, customers are passionate about the company. Kevin Sheridan knows that secret too. His insights on finding the right people and getting them engaged can change your culture forever.” —Quint Studer, founder of Studer Group, 2010 Malcolm Baldrige National Quality Award recipient “This book is filled with practical ideas, illuminating case stories, and fresh perspectives to stir employee engagement in any organization.” —Pamela Meyer, Ph.D., author of From Workplace to Playspace: Innovating, Learning and Changing through Dynamic Engagement About the Book: The perils of a disengaged workforce are well known—low productivity, high employee turnover, and failure to meet organization-wide goals. Less well known is what to do about it. How do you create a workforce that is always ready, able, and eager to take the organization to the next level? You have to create a MAGNETIC CULTURE. As CEO of leading employee survey and HR consulting firm HR Solutions, Inc., Kevin Sheridan knows how it’s done—and in Building a Magnetic Culture, he shares all his secrets. Building a Magnetic Culture explains what engages and motivates employees and how to create an environment in which employees can thrive. Drawing on years of research and real-world examples from his consulting experience, Sheridan gives you the strategies and tactics you need to transform your company by creating and sustaining a Magnetic Culture. Providing benchmarking and best practices, as well as interviews with executives and HR professionals at companies that boast the highest levels of employee engagement, Sheridan outlines an easy-to-follow plan that: Attracts the most talented people—and retains them Makes employees feel they are part of the value that their organization creates Increases Employee Engagement and drives productivity Boosts creativity and problem solving According to HR Solutions’ own employee survey results, actively engaged employees show four times more satisfaction in their work and are four times less likely to leave than disengaged employees are. Is there a reason not to make building a Magnetic Culture your top priority? Simply put, organizations that place a high value on actively cultivating a culture of engagement stand apart from their competition and enjoy superior business results.

Book Talent Chooses You

    Book Details:
  • Author : James Ellis
  • Publisher :
  • Release : 2020-06-03
  • ISBN :
  • Pages : 328 pages

Download or read book Talent Chooses You written by James Ellis and published by . This book was released on 2020-06-03 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your business to grow, you need to be able to rely on your ability to hire talent reliably and consistently. No talent pipeline? No growth, and no business. But your recruiting team is drowning (I asked them). They need help. Now, if you ask recruiters, they will ask for headcount. Or more technology. But more bodies and more tools won't solve the issue (though it will eat up your budget). What you need a is a better strategy. And that strategy is called employer branding.Employer branding is about understanding, distilling and communicating what your company is all about in order to attract all the talent you need. That will differentiate your company as a place where people will want to work, rather than a place they land because they didn't know better.If you've heard about employer branding in business magazines, it might seem like something only "big companies" can do. Something that requires a dedicated team, expensive platforms, or a bunch of consultants. That isn't true. If you understand where your brand comes from, and how to apply it, any company (especially yours) can hire better with it.And this book will teach you how to do all of that, and then some.In this book, you'll learn what employer branding really is, how to make a compelling argument internally to leadership that creates commitment, how to work with other teams and be creative in finding solutions. As a special bonus, we are including a handbook on how to work with recruiting teams. This hands-on workbook is chock full of examples, checklists, step-by-step instructions and even emails you can copy and paste to make things happen immediately.