Download or read book The Swipe Right Customer Experience written by Sanna Eskelinen and published by HarperCollins Leadership. This book was released on 2022-11-15 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global COVID-19 pandemic forced everybody to rethink how they operate and the role that digital plays in business and in our lives. While digital may have been top of mind for many businesses, the pandemic made it essential, not just to interact and sell products and services, but as a way to meet the critical needs of your business. More than ever, people are looking for experiences, not products. And not just any experiences—but real ones that turn transactions into engagement and materialism into experimentalism. The pandemic has changed our view of the world, shifted us away from consumerism, and made us appreciate the basic human needs of finding balance and focus. In this new era, customer experience is not just a digital experience, but a perfect combination of real life and digital interaction. It could be a meditative museum experience combining art with augmented reality, or an entertaining shopping experience at a mall with omnichannel support in a virtual fitting room. The Swipe-Right Customer Experience shows how the best companies have transformed the customer experience beyond offering a technology add-on and built or rebuilt their infrastructure, processes, talent and culture around the customer experience. You will learn: How the world has changed since the global pandemic, the role of digitization, and why customer experience means everything. The secret to how top-performing companies in five different industries have rebuilt themselves around the experience they offer to customers. The internal components of organizations that must be transformed: culture, skills, processes and workflow, brand, and measuring. The new technology trends that are driving next-level customer experience.

Download or read book Swipe Right written by Levi Lusko and published by Thomas Nelson. This book was released on 2017-02-21 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Did you know that God wants you to have amazing sex? Join pastor Levi Lusko for a unique and compelling understanding of the power and the pleasure attached to God’s plans for relationships. There is nothing more powerful on earth than the forces of love, sex, and romance. In fact, relationships are a matter of life-and-death importance. But as apps like Tinder foster no-strings-attached sexual encounters, sex is being stripped of any emotional or spiritual significance. So how can you train today for the relationship you want tomorrow? In Swipe Right, Levi Lusko shares with raw honesty from his own life experiences and God’s Word how to: Resist settling for instant pleasure by discovering what your heart really longs for Learn how to avoid and treat sexual scars by careful living today Regret-proof your marriage bed and your deathbed Transform a stagnant marriage by trading predictable nearness for mind-blowing intimacy With equal parts prevention and cure, the book is not just a list of rules to live by but something to live for: God’s powerful plan for our lives. To get there we must learn how to swipe right—to live up in a left, right world—because what we do with sex and romance is one of the most important choices we’ll make. God’s dreams for your life are not intended to kill your joy but to enhance it. Whether you’re fed up with dating and hooking up as usual, tired of being single, numb because of porn and casual sex, or curious about how to improve your marriage, this book is for you.

Download or read book Customer Experience For Dummies written by Roy Barnes and published by John Wiley & Sons. This book was released on 2014-10-29 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant. Today's business owners need to know how to connect and engage with their customers through a variety of different channels, including online reviews and word of mouth. Customer Experience For Dummies helps you listen to your customers and offers friendly, practical, and easy-to-implement solutions for incorporating customer engagement into your business plans and keep the crowds singing your praises. The book will show you simple and attainable ways to increase customer experience and generate sales growth, competitive advantage, and profitability. You'll get the know-how to successfully optimize social media to create more loyal customers, provide feedback that keeps them coming back for more, become a trustworthy and transparent entity that receives positive reviews, and so much more. Gives you the tools you need to target customers more precisely Helps you implement new social and mobile strategies Shows you how to generate and maintain customer loyalty in order to achieve success through multiple channels Explains how a fully-engaged customer can help you outperform the competition Learn how to respond effectively to customer feedback Your brand's reputation and success is your lifeblood, and Customer Experience For Dummies shows you how to stay relevant, add value, and win and retain customers.

Download or read book The Right Swipe written by Alisha Rai and published by HarperCollins. This book was released on 2019-08-06 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The Right Swipe is everything you want in a Summer read: fun, clever, and so, so sexy.” — Popsugar Alisha Rai returns with a sizzling new novel, in which two rival dating app creators find themselves at odds in the boardroom but in sync in the bedroom. Rhiannon Hunter may have revolutionized romance in the digital world, but in real life she only swipes right on her career—and the occasional hookup. The cynical dating app creator controls her love life with a few key rules: - Nude pics are by invitation only - If someone stands you up, block them with extreme prejudice - Protect your heart Only there aren't any rules to govern her attraction to her newest match, former pro-football player Samson Lima. The sexy and seemingly sweet hunk woos her one magical night... and disappears. Rhi thought she'd buried her hurt over Samson ghosting her, until he suddenly surfaces months later, still big, still beautiful—and in league with a business rival. He says he won't fumble their second chance, but she's wary. A temporary physical partnership is one thing, but a merger of hearts? Surely that’s too high a risk…

Download or read book Customer Experience Strategy written by Lior Arussy and published by . This book was released on 2010 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: In writing Customer Experience Strategy, I worked to combine a complete strategic and executional blueprint with an easily accessed reference book. My goal is to allow you to find practical guidance and new ideas to enhance your customer experience journey, no matter your entry point into the strategy. Are you struggling with leadership?s sponsorship? There?s is a chapter for that. Missing the business case? There?s a chapter for that. Looking for guidance how to innovate? There?s a chapter for that. Just getting started in exploring this customer-centric endeavor? There?s an entire blueprint, from start to launch and beyond, for that very purpose. No matter your current stage in the customer experience journey, this book is designed to help you achieve the next level. It?s time to stop focusing on others? customer experience stories and create your own success story. It?s time to stop staring at such legends as Starbucks, Nordstrom, Virgin, Southwest Airlines, Whole Foods and Four Seasons and start creating your own legendary customer experience. It?s time to execute. It will be my privilege, through the journey that is this book, to be part of your travels, and watch you create your own legend. ?Lior Arussy

Download or read book Beyond the Swipe written by Kristin Fry and published by Kregel Publications. This book was released on 2018-04-24 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: There's no doubt that the Internet has changed modern life. In the blink of an eye, we can look up obscure information, order groceries, or connect with old friends. With the advent of dating apps, even true love is at our fingertips--or so we're told. But how can single Christians find their way from that first swipe right of interest on an app to long-lasting, God-honoring love? Kristin Fry has her share of laugh-out-loud and cringe-worthy dating app stories, and she knows the fatigue that can come with digital dating. Despite the instant gratification that some dating apps advertise, true relationships are more than an interaction based on first impressions on a mobile device. In a warm, conversational style, Fry tackles a broad range of topics from evaluating profiles to first dates to maintaining healthy peer friendships even while dating. Kristin mines her own experience in the dating world but also includes insights from interviews with thirty married couples, and in-depth biblical study from Abraham and Sarah, the life of Jesus, the letter of Ephesians, and more. This isn't just another how-to book for finding Mr. Right; this is a guide to help single Christian women navigate the new normal without forgetting their genuine identity in a God who loves them. By the end, digital daters will have the right tools for dating well--and know that God's best is possible.

Download or read book Swipe to Unlock written by Neel Mehta and published by Createspace Independent Publishing Platform. This book was released on 2017 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: WANT A NON-CODING JOB AT A TECH COMPANY? Interested in product management, marketing, strategy, or business development? The tech industry is the place to be: nontechnical employees at tech companies outnumber their engineering counterparts almost 3 to 1 (Forbes, 2017). You might be worried that your lack of coding skills or tech industry knowledge will hold you back. But here's the secret: you don't need to learn how to code to break into the tech industry. Written by three former Microsoft PMs, Swipe to Unlock gives you a breakdown of the concepts you need to know to crush your interviews, like software development, big data, and internet security. We'll explain how Google's ad targeting algorithm works, but Google probably won't ask you how to explain it in a non-technical interview. But they might ask you how you could increase ad revenue from a particular market segment. And if you know how Google's ad platform works, you'll be in a far stronger position to come up with good growth strategies. We'll show you how Robinhood, an app that lets you trade stocks without commission, makes money by earning interest on the unspent money that users keep in their accounts. No one will ask you to explain this. But if someone asks you to come up with a new monetization strategy for Venmo (which lets you send and receive money without fees), you could pull out the Robinhood anecdote to propose that Venmo earn interest off the money sitting in users' accounts. We'll talk about some business cases like why Microsoft acquired LinkedIn. Microsoft interviewers probably won't ask you about the motive of the purchase, but they might ask you for ideas to improve Microsoft Outlook. From our case study, you'll learn how the Microsoft and LinkedIn ecosystems could work together, which can help you craft creative, impactful answers. You could propose that Outlook use LinkedIn's social graph to give salespeople insights about clients before meeting them. Or you could suggest linking Outlook's organizational tree to LinkedIn to let HR managers analyze their company's hierarchy and figure out what kind of talent they need to add. (We'll further explore both ideas in the book.) Either way, you're sure to impress. Learn the must know concepts of tech from authors who have received job offers for Facebook's Rotational Product Manager, Google's Associate Product Marketing Manager, and Microsoft's Program Manager to get a competitive edge at your interviews!

Download or read book User Experience Research written by Marty Gage and published by John Wiley & Sons. This book was released on 2022-05-10 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fuzzy Front End Gets Demystified in This Next-Generation User Research Guide The first phase of the design thinking process is arguably the most crucial, as this is when human insights are leveraged to define value for customers. Yet this so-called "empathize" phase is often deemed optional or is executed poorly. This degrades the entire innovation process that follows by permitting preexisting biases and guesswork that make value creation a precarious bet. In User Experience Research: Discover What Customers Really Want, a human factors psychologist and an industrial designer have devised a foolproof first phase that addresses the shortcomings of the design thinking process. Based on their forty years of generative research experience in multiple industries, this is the definitive guide to user experience research. This repeatable approach is grounded in six key principles that connects users’ desired emotional states to an actionable articulation of an experience. It also provides guidance on creating ideal experience frameworks that communicate clearly with all stakeholders, from business leaders to design practitioners. User Experience Research: Discover What Customers Really Want is an indispensable, fully illustrated, step-by-step manual for anyone seeking a more predictable pathway to the design of new or improved experiences that users truly desire and would find valuable.

Download or read book X written by Brian Solis and published by John Wiley & Sons. This book was released on 2015-10-13 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-on world where everyone is connected to information and also one another, customer experience is your brand. And, without defining experiences, brands become victim to whatever people feel and share. In his new book X: The Experience When Business Meets Design bestselling author Brian Solis shares why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. In X, he shares why the future of business is experiential and how to create and cultivate meaningful experiences. This isn’t your ordinary business book. The idea of a book was re-imagined for a digital meets analog world to be a relevant and sensational experience. Its aesthetic was meant to evoke emotion while also giving new perspective and insights to help you win the hearts and minds of your customers. And, the design of this book, along with what fills its pages, was done using the principles shared within. Brian shares more than the importance of experience. You’ll learn how to design a desired, meaningful and uniform experience in every moment of truth in a fun way including: How our own experience gets in the way of designing for people not like us Why empathy and new perspective unlock creativity and innovation The importance of User Experience (UX) in real life and in executive thinking The humanity of Human-Centered Design in all you do The art of Hollywood storytelling from marketing to product design to packaging Apple’s holistic approach to experience architecture The value of different journey and experience mapping approaches The future of business lies in experience architecture and you are the architect. Business, meet design. X

Download or read book Don t Believe the Swipe written by Mandy Hale and published by Baker Books. This book was released on 2021-04-20 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't let the swipe rule your life Online dating. Dating apps. Texting. Social media. Endless swiping in search of forever love. It seems like the more ways technology offers to "connect" us, the less connected we actually are. Modern dating is not for the faint of heart! Don't Believe the Swipe is not your mother's dating guide. It isn't about "landing a man" or learning to "think like a man" or "getting any man to fall in love with you"; it's about falling in love with yourself and then extending that love to every aspect of your life--including your love life. It's about learning to date without surrendering your power. It's about choosing yourself, regardless of whether someone swipes right or swipes left. Funny, fresh, and relevant to today's crazy dating world, this book is sure to become your go-to modern dating guide. New York Times bestselling author Mandy Hale draws on her own hilarious and often jaw-dropping experiences to illustrate what it means to stop believing the swipe and start finding love without losing yourself. There is a way to date with dignity, to refuse to let the swipe rule your life, to stand confident in your worth, and to not settle for less than you deserve. This book is that way. "I am so happy to have this new book by Mandy Hale to help me think and laugh my way to finding the love of my life."--Yvette Nicole Brown, actress, comedian, writer, and TV host "Where has this book been all my life? It's seriously the last dating book I'll ever need."--Krista Allen, actress, comedian, recovering believer in the swipe "This book cuts through the fog of modern dating and reconnects us to our single most important relationship--the relationship we have with ourselves."--Devyn Simone, celebrity matchmaker, dating expert, and TV host

Download or read book Please Swipe Again written by Megan Mann and published by Author House. This book was released on 2010-11-22 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: After her boyfriend breaks up with her, outgoing college student Ava Sinclair begins to realize life is creeping up on her. Deciding to run away from her problems instead of facing them, she flees to a friend's place in New York City where she meets Kiernan, a boy she realizes is just as lost and confused as she is. Told through both of their conflicting personalities, can they figure out how to bridge the gap between adolescence and adulthood and figure out who they really are?

Download or read book The Anatomy of the Swipe written by Ahmed Siddiqui and published by . This book was released on 2020-04-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever wondered what happens during a swipe of a credit card? Every major tech company will become a payments company. Yet, not many people understand how payment systems in the US work. Those that do "get it" are unlocking multi-billion dollar opportunities. If you've ever wondered what happens when you actually swipe/dip/tap your credit card or debit card then The Anatomy of the Swipe breaks down the details in the simplest manner possible. Here are some questions answered within these pages: How does money move from my credit card to my favorite coffee shop? How can I build a neo-bank? How can I build my own debit or credit card? How can I accept card based payments? The Anatomy of the Swipe speaks to software developers and entrepreneurs who are looking at implementing card-based payments for the first time, merchants who want to be able to accept payments for a website or store, or those who want to issue their own debit/credit card. This book walks beginners through modern innovations created because of card-based payments, as well as the motivations and revenue models of each party in the payments ecosystem.

Download or read book UX Strategy written by Jaime Levy and published by "O'Reilly Media, Inc.". This book was released on 2015-05-20 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists. Define and validate your target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value Focus your team on the primary utility and business model of your product by running structured experiments using prototypes Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics

Download or read book Swipe Left written by Selina V. Krinock and published by Violet Publishing, Inc.. This book was released on 2021-02-02 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Did you find the love of your life on a dating app? If you did, this book is not for you. This is a chronicle of my online dating escapades, disappointments, and disasters. I tried all the apps and websites the experts suggested. I dated men from all different waves on the spectrum: wealthy businessmen, computer nerds, musicians, and even a convicted felon. (Don’t judge.) Some of them made me laugh, and a few of them made me cry. In every relationship, I learned things about myself, or remembered things I had forgotten were important to me. After five years, I finally found the person I was looking for, but it wasn’t who I expected at all. I invite you to hop aboard my emotional rollercoaster. Buckle up! It’s a bumpy ride.

Download or read book Zingerman s Guide to Giving Great Service written by Ari Weinzweig and published by Hyperion. This book was released on 2012-06-26 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurial phenomenon Ari Weinzweig, co-founder of the much-loved Zingerman's Deli, shares the secrets to providing world-class customer service. Zingerman's in Ann Arbor, Michigan, is a beloved deli with some of the most loyal clientele around. It has been praised for its products and service in media outlets far and wide, including the New York Times, Men's Journal, Inc. Magazine, Esquire, Atlantic Monthly, USA Today, and Fast Company. And what started out as a small deli has grown to a flourishing restaurant, catering service, bakery, mail-order operation, creamery, and training business. Booming business and loyal customers are proof enough that the Zingerman's team knows a thing or two about customer service. Now in Zingerman's Guide to Giving Great Service, co-founder Ari Weinzweig shares the unique Zingerman method of treating customers, giving the reader step-by-step instructions on what to teach staff, how to train them, how to implement the training, how to measure their success, and finally, how to reward performance. Some of Zingerman's time-tested principles: Customers who get a great product but poor service won't be as loyal as those who are disappointed with a product but get great service. You'll get more complaints if people believe you care enough to listen to them. And that's a good thing. Employees who are rewarded, respected, and well cared for treat customers the same way.

Download or read book Customer Experience 3 0 written by John A. Goodman and published by HarperChristian + ORM. This book was released on 2014-08-12 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer Experience 3.0 provides firsthand guidance on what works, what doesn't--and the revenue and word-of-mouth payoff of getting it right. Between smartphones, social media, mobile connectivity, and a plethora of other technological innovations changing the way we do almost everything these days, your customers are expecting you to be taking advantage of it all to enhance their customer service experience far beyond the meeting-the-minimum experiences of days past. Unfortunately, many companies are failing to take advantage of and properly manage these service-enhancing tools that now exist, and in return they deliver a series of frustrating, disjointed transactions that end up driving people away and into the pockets of businesses getting it right. Having managed more than 1,000 separate customer service studies, author John A. Goodman has created an innovative customer-experience framework and step-by-step roadmap that shows you how to: Design and deliver flawless services and products while setting honest customer expectations Create and implement an effective customer access strategy Capture and leverage the voice of the customer to set priorities and improve products, services and marketing Use CRM systems, cutting-edge metrics, and other tools to deliver customer satisfaction Companies who get customer service right can regularly provide seamless experiences, seeming to know what customers want even before they know it themselves…while others end up staying generic, take stabs in the dark to try and fix the problem, and end up dropping the ball. Customer Experience 3.0 reveals how to delight customers using all the technological tools at their disposal.

Download or read book Sharenthood written by Leah A. Plunkett and published by MIT Press. This book was released on 2020-12-08 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: From baby pictures in the cloud to a high school's digital surveillance system: how adults unwittingly compromise children's privacy online. Our children's first digital footprints are made before they can walk—even before they are born—as parents use fertility apps to aid conception, post ultrasound images, and share their baby's hospital mug shot. Then, in rapid succession come terabytes of baby pictures stored in the cloud, digital baby monitors with built-in artificial intelligence, and real-time updates from daycare. When school starts, there are cafeteria cards that catalog food purchases, bus passes that track when kids are on and off the bus, electronic health records in the nurse's office, and a school surveillance system that has eyes everywhere. Unwittingly, parents, teachers, and other trusted adults are compiling digital dossiers for children that could be available to everyone—friends, employers, law enforcement—forever. In this incisive book, Leah Plunkett examines the implications of “sharenthood”—adults' excessive digital sharing of children's data. She outlines the mistakes adults make with kids' private information, the risks that result, and the legal system that enables “sharenting.” Plunkett describes various modes of sharenting—including “commercial sharenting,” efforts by parents to use their families' private experiences to make money—and unpacks the faulty assumptions made by our legal system about children, parents, and privacy. She proposes a “thought compass” to guide adults in their decision making about children's digital data: play, forget, connect, and respect. Enshrining every false step and bad choice, Plunkett argues, can rob children of their chance to explore and learn lessons. The Internet needs to forget. We need to remember.