Download or read book The Strategy Makers written by Beatrice Heuser and published by Bloomsbury Publishing USA. This book was released on 2010-09-02 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reintroduces readers to the lives and writings of the greatest military minds of the modern era, writers whose ideas and teachings continue to shape the conduct of war in the 21st century. The word "strategy" only came into usage in West European languages after the work of a Byzantine emperor was translated around the time of the French Revolution. Nevertheless, there was writing on strategy – relating political aims to the use of the military – also in Western Europe, well before this. This book surveys and analyzes the existing literature. It presents commented excerpts of the work of the Elizabethan writer Matthew Sutcliffe (who wrote the first modern comprehensive strategic concept) and translations into English of excerpts from the writing of the Machiavelli-admirer the Seigneur de Fourquevaux (1548) and his French compatriot Bertrand de Loque, who also went by the name of François de Saillans (1589); the Spanish diplomats and military officers Don Bernardino de Mendoza (1595) and the Third Marques of Santa Cruz de Marcenado (1724-1730); the Frenchmen Paul Hay du Chastelet (1668) and Count Guibert (1770); and the Prussian contemporary of Clausewitz, Rühle von Lilienstern (1816). Key concepts such as preventive war, the fight for the hearts and minds of the population to combat insurgents, the "democratic peace theory," and debates such as the preference for defense or the offensive, the desirability of battle, the purpose and function of war, the advantages of conscript or professional soldiers, can thus be shown to go back far longer than generally assumed and appear in a new light.
Download or read book Makers of Modern Strategy written by Edward Mead Earle and published by . This book was released on 1943 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Strategy Makers written by Beatrice Heuser and published by Bloomsbury Publishing USA. This book was released on 2010-09-02 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reintroduces readers to the lives and writings of the greatest military minds of the modern era, writers whose ideas and teachings continue to shape the conduct of war in the 21st century. The word "strategy" only came into usage in West European languages after the work of a Byzantine emperor was translated around the time of the French Revolution. Nevertheless, there was writing on strategy – relating political aims to the use of the military – also in Western Europe, well before this. This book surveys and analyzes the existing literature. It presents commented excerpts of the work of the Elizabethan writer Matthew Sutcliffe (who wrote the first modern comprehensive strategic concept) and translations into English of excerpts from the writing of the Machiavelli-admirer the Seigneur de Fourquevaux (1548) and his French compatriot Bertrand de Loque, who also went by the name of François de Saillans (1589); the Spanish diplomats and military officers Don Bernardino de Mendoza (1595) and the Third Marques of Santa Cruz de Marcenado (1724-1730); the Frenchmen Paul Hay du Chastelet (1668) and Count Guibert (1770); and the Prussian contemporary of Clausewitz, Rühle von Lilienstern (1816). Key concepts such as preventive war, the fight for the hearts and minds of the population to combat insurgents, the "democratic peace theory," and debates such as the preference for defense or the offensive, the desirability of battle, the purpose and function of war, the advantages of conscript or professional soldiers, can thus be shown to go back far longer than generally assumed and appear in a new light.
Download or read book The Strategy Makers written by Beatrice Heuser and published by . This book was released on 2012 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's military strategists and tacticians may be familiar with the writings and teachings of Carl von Clausewitz, but The Strategy Makers:
Download or read book Makers of Modern Strategy from Machiavelli to the Nuclear Age written by Peter Paret and published by Princeton University Press. This book was released on 2010-10-01 with total page 950 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Authoritative and convincing."—New York Times Book Review The classic reference on the theory and practice of war The essays in this volume analyze war, its strategic characterisitics, and its political and social functions over the past five centuries. The diversity of its themes and the broad perspectives applied to them make the book a work of general history as much as a history of the theory and practice of war from the Renaissance to the present. Makers of Modern Strategy from Machiavelli to the Nuclear Age takes the first part of its title from an earlier collection of essays that became a classic of historical scholarship. Three essays are repinted from the earlier book while four others have been extensively revised. The rest—twenty-two essays—are new. The subjects addressed range from major theorists and political and military leaders to impersonal forces. Machiavelli, Clausewitz, and Marx and Engels are discussed, as are Napoleon, Churchill, and Mao. Other essays trace the interaction of theory and experience over generations—the evolution of American strategy, for instance, or the emergence of revolutionary war in the modern world. Still others analyze the strategy of particular conflicts—the First and Second World Wars—or the relationship between technology, policy, and war in the nuclear age. Whatever its theme, each essay places the specifics of military thought and action in their political, social, and economic environment. Together, the contributors have produced a book that reinterprets and illuminates war, one of the most powerful forces in history and one that cannot be controlled in the future without an understanding of its past.
Download or read book Playing to Win written by Alan G. Lafley and published by Harvard Business Press. This book was released on 2013 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.
Download or read book Strategy written by Sir Lawrence Freedman and published by Oxford University Press. This book was released on 2013-09-02 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selected as a Financial Times Best Book of 2013 In Strategy: A History, Sir Lawrence Freedman, one of the world's leading authorities on war and international politics, captures the vast history of strategic thinking, in a consistently engaging and insightful account of how strategy came to pervade every aspect of our lives. The range of Freedman's narrative is extraordinary, moving from the surprisingly advanced strategy practiced in primate groups, to the opposing strategies of Achilles and Odysseus in The Iliad, the strategic advice of Sun Tzu and Machiavelli, the great military innovations of Baron Henri de Jomini and Carl von Clausewitz, the grounding of revolutionary strategy in class struggles by Marx, the insights into corporate strategy found in Peter Drucker and Alfred Sloan, and the contributions of the leading social scientists working on strategy today. The core issue at the heart of strategy, the author notes, is whether it is possible to manipulate and shape our environment rather than simply become the victim of forces beyond one's control. Time and again, Freedman demonstrates that the inherent unpredictability of this environment-subject to chance events, the efforts of opponents, the missteps of friends-provides strategy with its challenge and its drama. Armies or corporations or nations rarely move from one predictable state of affairs to another, but instead feel their way through a series of states, each one not quite what was anticipated, requiring a reappraisal of the original strategy, including its ultimate objective. Thus the picture of strategy that emerges in this book is one that is fluid and flexible, governed by the starting point, not the end point. A brilliant overview of the most prominent strategic theories in history, from David's use of deception against Goliath, to the modern use of game theory in economics, this masterful volume sums up a lifetime of reflection on strategy.
Download or read book The Strategy Book ePub eBook written by Max Mckeown and published by Pearson UK. This book was released on 2013-07-31 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking strategically is what separates managers and leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies. It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use – you’ll find yourself referring back to them again and again.
Download or read book Good Strategy Bad Strategy written by Richard Rumelt and published by Currency. This book was released on 2011-07-19 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.
Download or read book Makers of Ancient Strategy written by Victor Davis Hanson and published by Princeton University Press. This book was released on 2010-03-01 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Timeless lessons from the military strategies of the ancient Greeks and Romans In this prequel to the now-classic Makers of Modern Strategy, Victor Davis Hanson, a leading scholar of ancient military history, gathers prominent thinkers to explore key facets of warfare, strategy, and foreign policy in the Greco-Roman world. From the Persian Wars to the final defense of the Roman Empire, Makers of Ancient Strategy demonstrates that the military thinking and policies of the ancient Greeks and Romans remain surprisingly relevant for understanding conflict in the modern world. The book reveals that much of the organized violence witnessed today—such as counterterrorism, urban fighting, insurgencies, preemptive war, and ethnic cleansing—has ample precedent in the classical era. The book examines the preemption and unilateralism used to instill democracy during Epaminondas's great invasion of the Peloponnesus in 369 BC, as well as the counterinsurgency and terrorism that characterized Rome's battles with insurgents such as Spartacus, Mithridates, and the Cilician pirates. The collection looks at the urban warfare that became increasingly common as more battles were fought within city walls, and follows the careful tactical strategies of statesmen as diverse as Pericles, Demosthenes, Alexander, Pyrrhus, Caesar, and Augustus. Makers of Ancient Strategy shows how Greco-Roman history sheds light on wars of every age. In addition to the editor, the contributors are David L. Berkey, Adrian Goldsworthy, Peter J. Heather, Tom Holland, Donald Kagan, John W. I. Lee, Susan Mattern, Barry Strauss, and Ian Worthington.
Download or read book Business Strategy written by The Economist and published by The Economist. This book was released on 2015-05-26 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organized and consequently disastrous. This updated guide looks at the whole process of strategic decision-making, from vision, forecasting, and resource allocation, through to implementation and innovation. Strategy is about understanding where you are now, where you are heading and how you will get there. There is no room for timidity or confusion. Although the CEO and the board decide a company's overall direction, it is the managers at all levels of the organization who will determine how the vision can be transformed into action. In short, everyone is involved in strategy. But getting it right involves difficult choices: which customers to target, what products to offer, and the best way to keep costs low and service high. And constantly changing business conditions inevitably bring risks. Even after business strategy has been developed, a company must remain nimble and alert to change, and view strategy as an ongoing and evolving process. The message of this guide is simple: strategy matters, and getting it right is fundamental to business success.
Download or read book Connected Strategy written by Nicolaj Siggelkow and published by Harvard Business Press. This book was released on 2019-04-30 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Models for Transforming Customer Relationships What if there were a way to turn occasional, sporadic transactions with customers into long-term, continuous relationships--while simultaneously driving dramatic improvements in operational efficiency? What if you could break your existing trade-offs between superior customer experience and low cost? This is the promise of a connected strategy. New forms of connectivity--involving frequent, low-friction, customized interactions--mean that companies can now anticipate customer needs as they arise, or even before. Simultaneously, enabled by these technologies, companies can create new business models that deliver more value to customers. Connected strategies are win-win: Customers get a dramatically improved experience, while companies boost operational efficiency. In this book, strategy and operations experts Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in industries such as healthcare, financial services, mobility, retail, entertainment, nonprofit, and education, Connected Strategy identifies the four pathways--respond-to-desire, curated offering, coach behavior, and automatic execution--for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies. Whether you're trying to revitalize strategy in an established company or disrupt an industry as a startup, this book will help you: Reshape your connections with your customers Find new ways to connect with existing suppliers while also activating new sources of capacity Create the right revenue model Make the best technology choices to support your strategy Integrating rich examples, how-to advice, and practical tools in the form of "workshop chapters" throughout, this book is the ultimate resource for creating competitive advantage through connected relationships with your customers and redefined connections in your industry.
Download or read book Strategy Builder written by Stephen Cummings and published by John Wiley & Sons. This book was released on 2015-04-27 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE… So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures. Strategy Builder shows you how to creatively combine the best strategy frameworks to orient and animate strategy discussion and development in your team. This visual, interactive guide, with illustrations by Visory, uses real world examples and practical tips to help you: Discover the five key foundations that every strategy should be built upon Draw compelling and unique pictures that capture your organization’s distinct strategies Develop your skills as a leader of strategy discussions Understand how to use interactive drawing to engage others and achieve ‘buy in’ Additional online resources available including Strategy Drawing Templates, plus Builder Slides and case studies materials for instructors. Locate the 'Companion Website' link towards the bottom of this page to access these materials. Test your strategic vision or develop a new strategic plan based on the best elements of key strategic frameworks by trying the FREE interactive Strategy Builder app, developed in association with StrategyBlocks, at www.strategicplan.com Praise for Strategy Builder: Cummings & Angwin are pioneers in introducing novel approaches in teaching and applying the principles of strategy --Robert M. Grant, Bocconi University, author of Contemporary Strategy Analysis In a complex, fast changing world, where we are bombarded by words, numbers and reports, the visual-first approach to strategy provided by Strategy Builder is immensely helpful for inspiring and communicating a clearer vision of how to move forward. -- Rachna Bhasin, VP Strategy, SiriusXM At last someone has grasped this idea and come up with a way to help us demonstrate strategic plans and ambitions in a creative new way. --Vikki Heywood CBE, Chair of The Royal Society for the Arts This wonderful book is the first to solve a near-universal problem: communicating strategic ideas is just as hard and just as important as coming up with them in the first place, and both are visual activities. The question is not “Do you understand?” but “Do you see?” --William Duggan, Professor, Columbia University, author Strategic Intuition This book shows how to draw an organization's strategy so you see what's been considered, what's not been considered, and how things are related,. Strategy building is presented as a fun and involving learning process.The approach is revolutionary in that it enables not only the development but also the easy sharing of strategic understanding. --Roger L.M. Dunbar, Emeritus Professor, Stern School of Business, New York University What a great idea! They layout is also really thoughtful; it makes you immediately want to get out a pencil and start doodling. --Adam Martin, Customer Solutions Director, The Brakes Group As a time pressed executive it was a delight to find a book that I can dip into to find the best strategic frameworks - those that have proved the test of time and academic scrutiny as being truly useful in the workplace. Even better for an inveterate scribbler: endorsement that a picture and ‘permission to play’ with ideas visually really does say a thousand words and more! --Sarah Mitson, Global Business Director, TNSGlobal This is an invaluable resource for any executive wanting to improve engagement in strategy development and communication. The accessible layout means that the book itself can play an active and inspiring role in strategy discussions. --Matt Thomas, Director, Braxton Associates, Strategy Consultants At last a book that grasps the implications of recent psychology: people think visually as well as verbally. The authors provide powerful visual devices that will both help managers conceive better strategies and enable their people to execute them more effectively. --Richard Whittington, Professor at Saïd Business School, Oxford University A powerful approach to make strategy more engaging again! Strategy Builder is landmark book is destined to make an important impact to the field of strategy, strategizing and strategic management. Executives across the board (and students of strategy) will find the core message of this book counterintuitive and compelling. The idea of "drawing" strategy may seem like child's play, yet all great strategists and philosophers know that it is through such "serious play" that allows us to see things differently so that we can see different things. --Robert Wright, Professor of Strategy, Hong Kong Polytechnic University
Download or read book Grand Strategy from Truman to Trump written by Benjamin Miller and published by University of Chicago Press. This book was released on 2020-11-10 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: American foreign policy is the subject of extensive debate. Many look to domestic factors as the driving forces of bad policies. Benjamin Miller instead seeks to account for changes in US international strategy by developing a theory of grand strategy that captures the key security approaches available to US decision-makers in times of war and peace. Grand Strategy from Truman to Trump makes a crucial contribution to our understanding of competing grand strategies that accounts for objectives and means of security policy. Miller puts forward a model that is widely applicable, based on empirical evidence from post-WWII to today, and shows that external factors—rather than internal concerns—are the most determinative.
Download or read book Living Strategy written by Lynda Gratton and published by FT Press. This book was released on 2000 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: -- Building strategies that don't just get "buy-in", but enthusiastic support, enterprise-wide.-- Powerful techniques for bridging the gap between strategy and human resources.-- Includes detailed case studies: Motorola, Glaxo, HP, Citibank, BT, and many more.
Download or read book The Evolution of Strategy written by Beatrice Heuser and published by Cambridge University Press. This book was released on 2010-10-14 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Is there a 'Western way of war' which pursues battles of annihilation and single-minded military victory? Is warfare on a path to ever greater destructive force? This magisterial account answers these questions by tracing the history of Western thinking about strategy - the employment of military force as a political instrument - from antiquity to the present day. Assessing sources from Vegetius to contemporary America, and with a particular focus on strategy since the Napoleonic Wars, Beatrice Heuser explores the evolution of strategic thought, the social institutions, norms and patterns of behaviour within which it operates, the policies that guide it and the cultures that influence it. Ranging across technology and warfare, total warfare and small wars as well as land, sea, air and nuclear warfare, she demonstrates that warfare and strategic thinking have fluctuated wildly in their aims, intensity, limitations and excesses over the past two millennia.
Download or read book Strategic Theory for the 21st Century The Little Book on Big Strategy written by Harry R. Yarger and published by DIANE Publishing. This book was released on 2006 with total page 93 pages. Available in PDF, EPUB and Kindle. Book excerpt:
