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Book The Strategist and the Web

Download or read book The Strategist and the Web written by James Kievit and published by . This book was released on 1996 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: For strategic analysts, the ability to collect information rapidly and to evaluate its relevance and validity is a crucial skill. By allowing the nearly instantaneous transfer of information, computers are now helping to assure it is timely. The Internet offers access to millions of documents and files on a vast range of topics. But to make maximum use of it, researchers must understand its strengths and weaknesses. Analysts trained in library, archive, and word-of-mouth research must learn where to look for salient electronic information. The Strategist and the Web provides an Internet "Primer"--an introductory road map of the 'net explaining its most important features: the World-Wide Web, news groups, and electronic mail ("email"). Then it examines numerous Internet sources. From these it identifies both sites of current value to a strategic analyst, and those with the potential to become important resources after further development. Although sometimes valuable, the Internet today is not a solution to the analyst's need for relevant, timely information. New resources and methods appear and others fade away on a daily basis. Within a few years, though, presence on the web is likely to stabilize somewhat. Once that happens, an analyst's collection of Internet "bookmarks" will be nearly as valuable as a rolodex of personal contacts is now. The astute analyst will prepare for this. By exploring the web today and developing effective methods for finding and using electronic information, he or she will be ready when the Internet finally does make the leap from luxury to necessity. To help make this exploration easier, Appendix A provides the URLs (electronic addresses) for all the sites reviewed in the essay. Alternatively, look for SSI's "Strategic Hotlist" on the Strategic Outreach Program page at: http://carlisle-www.army.mil/usassi/ssioutp/.

Book The Strategist and the Web Revisited

Download or read book The Strategist and the Web Revisited written by James Kievit and published by DIANE Publishing. This book was released on 1996 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every day of the "Information Age" makes more material available via the Internet. Yet simply "surfing the 'Net'," while perhaps enjoyable as recreation, is ill-suited for rapidly locating valid, salient information. This is particularly true for analysts or military professionals seeking to develop strategy, to research national security issues, or to provide policy advice. With the original edition of this essay in February 1996, James Kievit and Steven Metz began an effort to construct guideposts for strategic thinkers and practitioners to follow when travelling the "information superhighway." That such a "travel guide" is valuable is amply demonstrated by the rapidity with which SSI's stock of the original The Strategist and the Web has been exhausted. Accordingly, the authors have "revisited" the Web and updated this guide for planners and researchers interested in the practice, problems, and policies of contemporary national security and military strategy. As with the first version of this essay, the authors conclude that the Internet still is not "a solution to the analyst's need for relevant, timely information," but they remain convinced that individuals and organizations must prepare themselves for the day when "an analyst's collection of Internet 'bookmarks' will be nearly as valuable as a rolodex of personal contacts is now."

Book The Strategist and the Web Revisited

Download or read book The Strategist and the Web Revisited written by James Kievit and published by . This book was released on 1997-10-17 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: For analysts or planners attempting to craft appropriate, timely solutions to strategic problems, the ability to collect information rapidly and to evaluate its relevance and validity is a crucial skill. Computers linked via the Internet can offer timely access to millions of documents and files on a vast range of topics, and the number of documents available increases on a daily basis. But to make maximum use of the Internet as a research tool, researchers must understand it. And analysts trained in library, archive, and word-of-mouth research must learn where to look for salient electronic information. Like its predecessor, The Strategist and the Web Revisited provides an Internet "Primer"--an introductory road map of the Internet explaining its most important features: the World-Wide Web (WWW), Usenet news groups, and electronic mail ("e-mail"). Then it examines numerous catalog and search engine, Department of Defense, U.S. Government information, think tank and professional journal, international organization and foreign government, and news and regional information Internet sources. From these it identifies both sites of current value to a strategic analyst, and those with the potential to become important resources after further development. Today, although valuable, the Internet is not a solution to the analyst's need for relevant, timely information. Within a few years, though, an analyst's collection of Internet "bookmarks" will be nearly as valuable as a rolodex of personal contacts is now. The astute strategist will prepare for this. Only by exploring the web today and developing effective methods for finding and using electronic information, will he or she be ready when the Internet finally does make the leap from novelty to necessity. To help make this exploration easier, Appendix A provides the URLs (electronic addresses) for all the sites reviewed in the essay. Alternatively, you can begin your exploration by visiting SSI's "Strategic Hotlist" at: http://carlislewww. army.mil/usassi/ssioutp/linkpage.htm

Book Content Strategy for the Web

Download or read book Content Strategy for the Web written by Kristina Halvorson and published by New Riders. This book was released on 2012-02-28 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn’t help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you’re not sure where to start. How can you realize the value of content while planning for its long-term success? For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Read it to: Understand content strategy and its business value Discover the processes and people behind a successful content strategy Make smarter, achievable decisions about what content to create and how Find out how to build a business case for content strategy With all-new chapters, updated material, case studies, and more, the second edition of Content Strategy for the Web is an essential guide for anyone who works with content.

Book The Content Trap

Download or read book The Content Trap written by Bharat Anand and published by Random House Group. This book was released on 2016-10-18 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: “My favorite book of the year.”—Doug McMillon, CEO, Wal-Mart Stores Harvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BLOOMBERG Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, Bharat Anand examines a range of businesses around the world, from The New York Times to The Economist, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted, and from talent management to the future of education. Drawing on these stories and on the latest research in economics, strategy, and marketing, this refreshingly engaging book reveals important lessons, smashes celebrated myths, and reorients strategy. Success for flourishing companies comes not from making the best content but from recognizing how content enables customers’ connectivity; it comes not from protecting the value of content at all costs but from unearthing related opportunities close by; and it comes not from mimicking competitors’ best practices but from seeing choices as part of a connected whole. Digital change means that everyone today can reach and interact with others directly: We are all in the content business. But that comes with risks that Bharat Anand teaches us how to recognize and navigate. Filled with conversations with key players and in-depth dispatches from the front lines of digital change, The Content Trap is an essential new playbook for navigating the turbulent waters in which we find ourselves. Praise for The Content Trap “A masterful and thought-provoking book that has reshaped my understanding of content in the digital landscape.”—Ariel Emanuel, co-CEO, WME | IMG “The Content Trap is a book filled with stories of businesses, from music companies to magazine publishers, that missed connections and could never escape the narrow views that had brought them past success. But it is also filled with stories of those who made strategic choices to strengthen the links between content and returns in their new master plans. . . . The book is a call to clear thinking and reassessing why things are the way they are.”—The Wall Street Journal

Book The Strategist and the Web

Download or read book The Strategist and the Web written by James Kievit and published by . This book was released on 1996 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Elements of Content Strategy

Download or read book The Elements of Content Strategy written by Erin Kissane and published by Book Apart. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore content strategy's roots, and quickly learn not only how it's done, but how you can do it well.

Book STRATEGIST AND THE WEB REVISITED  AN UPDATED GUIDE TO INTERNET RESOURCES

Download or read book STRATEGIST AND THE WEB REVISITED AN UPDATED GUIDE TO INTERNET RESOURCES written by James Kievit and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Strategist  Be the Leader Your Business Needs

Download or read book The Strategist Be the Leader Your Business Needs written by Cynthia Montgomery and published by HarperCollins UK. This book was released on 2012-04-26 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategy is about identifying why your business matters, not just analysing the competition. Cynthia Montgomery reveals how leaders can embrace the crucial role of The Strategist to really define and drive the objectives and advantages to power their companies forward.

Book The Mind Of The Strategist

    Book Details:
  • Author : Ohmae
  • Publisher : Tata McGraw-Hill Education
  • Release : 2002-07
  • ISBN : 9780070486430
  • Pages : 0 pages

Download or read book The Mind Of The Strategist written by Ohmae and published by Tata McGraw-Hill Education. This book was released on 2002-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its original publication by McGraw-hill almost 10 years ago, this best-selling guide to the inner workings of Japanese strategic thinking has become an acknowledged classic. Kenichi Ohmae a business strategist of international renown provides a Compelling account of the reasons why companies dominate the global processes and planning techniques, why they work, and how companies can benefit from focusing on the three essential elements of any strategic plan: company customer and competition. Replete with numerous illustrative case histories of strategic thinking in action, Ohmae s classic work continues to inspire managers at all levels to new heights of bold, imaginative strategic thinking.

Book The Social Media Strategist  Build a Successful Program from the Inside Out

Download or read book The Social Media Strategist Build a Successful Program from the Inside Out written by Christopher Barger and published by McGraw Hill Professional. This book was released on 2011-11-04 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build a powerful social media strategy to increase buzz—and the bottom line In today’s fast-paced professional climate, large companies are learning that launching a website and taking a wait-and-see approach to engaging customers is not enough. Competition is fierce, and those who master the social media space are the ones who come out on top. There is greater urgency than ever before to establish a vibrant social media program—and it all starts with a key strategist who can best organize and leverage all of the organization’s resources to cut through the bureaucracy and get real-time results. This is where The Social Media Strategist comes in. Before tackling specific social media programs, you first have to get your own organization—and everyone in it—on board with making social media a business strategy priority. Christopher Barger, the award-winning former social media director at General Motors and IBM’s former “blogger-in-chief,” describes all the challenges particular to getting a comprehensive social media program off the ground in a large firm. The Social Media Strategist teaches you how to: Manage internal office politics, from your legal team to the policy makers to the human resource department Present new ideas to lawyers and executives in a compelling, convincing way Teach your employees the guidelines and protocols they’ll need to represent your company Turn your organization into a true media outlet, publishing content that is generated by in-house employees and is truly engaging to an outside audience “Telling a company from the outside what it should do is one thing,” writes Barger. “Actually making it happen from the inside is quite another.” Here, he takes the bold step of starting where all successful endeavors begin: by planning well, by putting all the moving parts in the right place, by constructing a solid foundation. Consult The Social Media Strategist and build the best-suited social media infrastructure for your company. Then, and only then, can you begin to raise your profile, connect with customers, and increase your profits using the most powerful new business tool.

Book STRATEGIST AND THE WEB  GUIDE TO INTERNET RESOURCES

Download or read book STRATEGIST AND THE WEB GUIDE TO INTERNET RESOURCES written by James Kievit and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Art of the Strategist

Download or read book The Art of the Strategist written by William Cohen and published by AMACOM. This book was released on 2004-07-06 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: From ancient battlefields to the modern business landscape, competitors have tried innumerable approaches to conquering adversaries. Success for the victors has taken many forms and traveled many paths, but at its heart, winning strategy can be boiled down to ten universal principles. When learned and implemented, these principals become powerful drivers of business excellence. Renowned strategy expert William A. Cohen, whose considerable experience in the military, corporate, and academic sectors forms the basis for The Art of the Strategist, presents the timeless lessons of: * commitment to a definite objective * seizing and maintaining the initiative * economization to mass (concentration of resources) * positioning * surprise * multiple simultaneous alternatives * the indirect approach * simplicity * timing * exploiting success With examples including the conquests of Hannibal and Alexander the Great, the political triumphs of Bill Clinton, George W. Bush, and Arnold Schwarzenegger, and the business successes of internet giant VeriSign and other high-profile companies, The Art of the Strategist proves how superior strategy trumps other factors in almost every competitive arena. The ten lessons in turn form a roadmap to decisive victory in business.

Book Finding Normal

    Book Details:
  • Author : Alexa Tsoulis-Reay
  • Publisher : St. Martin's Press
  • Release : 2022-01-25
  • ISBN : 1250278015
  • Pages : 304 pages

Download or read book Finding Normal written by Alexa Tsoulis-Reay and published by St. Martin's Press. This book was released on 2022-01-25 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alexa Tsoulis-Reay's Finding Normal is an author's up close tour of people who are using the Internet to challenge the boundaries of what's taboo and what it means to be normal. Finding Normal explores how people are using the internet to find community, forge connections, and create identity in ways that challenge a variety of sexual norms. Based on a highly candid interview series conducted for New York magazine's human science column—"What It's Like"—each story in Finding Normal intimately immerses the reader in the world of a person who is grappling with a unique set of circumstances relating to sexuality. Finding Normal at once celebrates the power of our evolving media landscape for helping people rewrite the script for their lives and offers a wanring about the danger of that seemingly limitless freedom. Tsoulis-Reay shows the enduring power of the search for belonging—for humans and society. Like happiness of life purpose, finding normal is perhaps the definitive human struggle.

Book The Web Content Strategist s Bible

Download or read book The Web Content Strategist s Bible written by Richard Sheffield and published by Richard Sheffield. This book was released on 2009 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing the creation and maintenance of the huge volume of Web content requires an understanding of not just Web writing, but of detailed, well-planned, realistic content development processes. Those practicing the new discipline of Web Content Strategy are being called upon to help Web development teams navigate this new editorial ecosystem where content not only has to be written, but also broken up into thousands of pieces that have to be reviewed, approved, re-purposed, edited for search engines, translated, localized, and generated using a new and complex set of tools and techniques. The Web Content Strategist's Bible explains how the practice of Web content strategy can be used to effectively manage the size, scope, and cost of content-heavy Web development projects. Presented in an easy, readable style, the book focuses on asking the right questions and gathering relevant information needed for efficient project planning and development.

Book Uncle Remus and Brer Rabbit

Download or read book Uncle Remus and Brer Rabbit written by Joel Chandler Harris and published by . This book was released on 1907 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book THE STRATEGIST S FINANCIAL MANAGEMENT HANDBOOK

Download or read book THE STRATEGIST S FINANCIAL MANAGEMENT HANDBOOK written by Dr. İbrahim Haşim İnal and published by HOLISTENCE PUBLICATIONS. This book was released on 2023-03-15 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Strategist’s Financial Management Handbook simplifies financial management and economics for decision makers. It covers topics such as financial statements, budgeting, risk management, and investment analysis, with real-world examples. The author, Dr. İbrahim Haşim İnal, has extensive experience in financial management and economics and has written the book to make these concepts accessible to everyone. By the end of the book, readers will have a solid foundation in financial management and economics, enabling them to make informed investment decisions, analyze financial statements, and manage budgets with confidence. Whether new to finance or just in need of a refresher, The Strategist’s Financial Management Handbook is a valuable resource.