Download or read book The Story of Royal Crown Cola Co written by Royal Crown Cola Co and published by . This book was released on with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Royal Crown Cola 1962 Annual Company History written by Royal Crown Cola Company and published by . This book was released on 1962 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Royal Crown Company written by Royal Crown Company, Inc and published by . This book was released on 1998* with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book For God Country and Coca Cola written by Mark Pendergrast and published by . This book was released on 2000-03-17 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt: An illustrated history of the Coca-Cola soft drink company.

Download or read book The Real Coke the Real Story written by Thomas Oliver and published by Random House. This book was released on 2013-10-09 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Examines why the set-in-its-ways Coca Cola Company tampered with a drink that had become an American institution—and blundered into one of the greatest marketing triumphs of all time.”—New York On April 23, 1985, the top executives of the Coca-Cola Company held a press conference in New York City. News had leaked out that Coke, the king of soft drinks, would no longer be produced. In its place the Coca-Cola Company would offer a new drink with a new taste and would dare call it by the old name, Coca-Cola. The new Coke was launched—and the reaction of the American people was immediate and violent: three months of unrelenting protest against the loss of Coke. So fierce was the reaction across the country that it forced a response from the Coca-Cola Company. Stunned Coca-Cola executives stepped up to the microphone and publicly apologized to the American people. They announced that the company would reissue the original Coca-Cola formula under a new name, Coke Classic. The Real Coke, the Real Story is the behind-the-scenes account of what prompted Coca-Cola to change the taste of its flagship brand—and how consumers persuaded a corporate giant to bring back America’s old friend.

Download or read book The Real Thing written by Constance L. Hays and published by Random House. This book was released on 2004-02-03 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: A definitive history of Coca-Cola, the world’s best-known brand, by a New York Times reporter who has followed the company and who brings fresh insights to the world of Coke, telling a larger story about American business and culture The Real Thing is a portrait of America’s most famous product and the men who transformed it from mere soft drink to symbol of freedom. The story, starting with Coke’s creation after the Civil War and continuing with its domination of the domestic and worldwide soft-drink business, is a uniquely American tale of opportunity, hope, teamwork, and love, as well as salesmanship, hubris, ambition, and greed. By 1920, the Coca-Cola Company’s success depended on a unique partnership with a group of independent bottlers. Together, they had made Coke not just a soft drink but an element of our culture. But the company, intent on controlling everything about Coke, did all it could to dismantle that partnership. In its reach for power, it was more than willing to gamble the past. Constance L. Hays examines a century of Coca-Cola history through the charismatic, driven men who used luck, spin, and the open door of enterprise to turn a beverage with no nutritional value into a remedy, a refreshment, and the world’s best-known brand. The story of Coke is also a catalog of carbonation, soda fountains, dynastic bottling businesses, global expansion, and outsize promotional campaigns, including New Coke, one of the greatest marketing debacles of all time. By examining relationships at all levels of the company, The Real Thing reveals the psyche of a great American corporation and how it shadows all business, for better or worse. This is as much a story about America as it is the tale of a great American product, one recognized all over the world. Under the leadership of Roberto Goizueta and Doug Ivester, Coca-Cola reinvented itself for investors, spearheading trends such as lavish executive salaries and the wooing of Wall Street, but when Coke’s great global ambitions ran into trouble, it had difficulty getting back on track. The Real Thing is a journey through the soft-drink industry, from the corner office to the vending machine. It is also a social history in which sugared water becomes an international object of consumer desire—and the messages poured upon an eager public gradually obscure the truth.

Download or read book A Goodly Heritage written by Arch B. Taylor Jr. and published by Xlibris Corporation. This book was released on 2014-04-29 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Arch B. Taylor Jr. traces his ancestry from colonial times, immigrating from Great Britain and Scotland. He describes his family life through high school and Davidson College in North Carolina. As a student in Louisville Presbyterian Theological Seminary and newly wed to Margaret Hopper he served as student pastor in Indiana and later in a rural pastorate in Tennessee. With a young son they went to China as missionaries, only to end up in Japan. They devoted themselves to Shikoku Christian College for twenty-eight years, including Arch’s four years as its president. His biographical sketch of Margaret pays tribute to her as life partner and describes her outstanding qualities as a feminist activist. After Margaret’s death in 1984 Arch retired to Louisville, Kentucky, where Social Security and a Presbyterian pension support what he calls “retread.” Because the Creator God is love, and God sent Jesus as the savior of the world, Arch has devoted these years to nonviolence and justice and efforts for a better life for people on earth. Arch’s retread career was greatly blessed by his second wife Wanda Rowe Myers, who died in 2006. Arch has labored stoutly against the militarism of the United States. He opposed President Reagan’s Contra war and joined Witness for Peace in Nicaragua. As missionary in residence at Presbyterian College in Clinton, South Carolina he condemned Bush’s first Iraq attack as a war crime. He joined the 2001 Presbyterian Peace Fellowship delegation in Israel / Palestine. He criticizes U.S. complicity in Israel’s violations of international law and the human rights of Palestinians. Arch advocates the abolition of nuclear weapons and the death penalty, while supporting fairness for LGBTQ people and women’s freedom of reproductive rights. Now past ninety, Arch has reduced his activism but continues to write and advocate.

Download or read book The Story of Coca Cola written by Valerie Bodden and published by The Creative Company. This book was released on 2009 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the founding and development of Coca-Cola, which calls itself the world's soft drink.

Download or read book International Commerce written by and published by . This book was released on 1967 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Soda Pop written by Lawrence Dietz and published by . This book was released on 1973 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Encyclopedia of Junk Food and Fast Food written by Andrew F. Smith and published by Bloomsbury Publishing USA. This book was released on 2006-08-30 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eating junk food and fast food is a great all-American passion. American kids and grownups love their candy bars, Big Macs and supersized fries, Doritos, Twinkies, and Good Humor ice cream bars. The disastrous health effects from the enormous appetite for these processed fat- and sugar-loaded foods are well publicized now. This was particularly dramatically evidenced by Super Size Me (2004), filmmaker Morgan Spurlock's 30-day all-McDonald's diet in which his liver suffered the same poisoning as if he had been on an extended alcohol binge. Through increased globalization, American popular food culture is being increasingly emulated elsewhere in the world, such as China, with the potential for similar disastrous consequences. This A-to-Z reference is the first to focus on the junk food and fast food phenomena from a multitude of angles in addition to health and diet concerns. More than 250 essay entries objectively explore the scope of the topics to illuminate the American way through products, corporations and entrepreneurs, social history, popular culture, organizations, issues, politics, commercialism and consumerism, and much more. Interest in these topics is high. This informative and fascinating work, with entries on current controversies such as mad cow disease and factory farming, the food pyramid, movie tie-ins, and marketing to children, will be highly useful for reports, research, and browsing. It takes readers behind the scenes, examining the significance of such things as uniforms, training, packaging, and franchising. Readers of every age will also enjoy the nostalgia factor, learning about the background of iconic drive-ins, the story behind the mascots, facts about their favorite candy bar, and collectables. Each entry ends with suggested reading. Besides an introduction, a timeline, glossary, bibliography, resource guide, and photos enhance the text. Sample entries: A&W Root Beer; Advertising; Automobiles; Ben & Jerry's; Burger King; Carhops; Center for Science in the Public Interest; Christmas; Cola Wars; Employment; Fair Food; Fast Food Nation; Hershey, Milton; Hollywood; Injury; Krispy Kreme; Lobbying; Nabisco; Obesity; PepsiCo; Salt; Soda Fountain; Teen Hangouts; Vegetarianism; White Castle; Yum! Brands, Inc.

Download or read book Fizz written by Tristan Donovan and published by Chicago Review Press. This book was released on 2013-11-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of soda is the story of the modern world, a tale of glamorous bubbles, sparkling dreams, big bucks, miracle cures and spreading waistlines. Fizz! How Soda Shook Up The World charts soda's remarkable, world-changing journey from awe-inspiring natural mystery to ubiquitous presence in all our lives. Along the way you'll meet the quack medicine peddlers who spawned some of the world's biggest brands with their all-healing concoctions as well as the grandees of science and medicine mesmerized by the magic of bubbling water. You'll discover how fizzy pop cashed in on Prohibition, helped presidents reach the White House, and became public health enemy number one. You'll learn how Pepsi put the fizz in Apple's marketing and how soda's sticky sweet allure defined and built nations. And you'll find out how a soda-loving snail rewrote the law books. Fizz! tells the extraordinary tale of how a seemingly simple everyday refreshment zinged and pinged over our taste buds and, in doing so, changed the world around us. Tristan Donovan is the author of Replay: The History of Video Games. His work has appeared in the Times, Stuff, the Daily Telegraph, the Guardian, and the Big Issue, among others.

Download or read book Hearings written by United States. Congress. House and published by . This book was released on 1942 with total page 2108 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Catalog of Copyright Entries Third Series written by Library of Congress. Copyright Office and published by Copyright Office, Library of Congress. This book was released on 1976 with total page 1406 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Red Clay White Water and Blues written by Virginia E. Causey and published by University of Georgia Press. This book was released on 2019-05-15 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Columbus is the third-largest city in Georgia, and Red Clay, White Water, and Blues is its first comprehensive history. Virginia E. Causey documents the city’s founding in 1828 and brings its story to the present, examining the economic, political, social, and cultural changes over the period. It is the first history of the city that analyzes the significant contributions of all its citizens, including African Americans, women, and the working class. Causey, who has lived and worked in Columbus for more than forty years, focuses on three defining characteristics of the city’s history: the role that geography has played in its evolution, specifically its location on the Chattahoochee River along the Fall Line, making it an ideal place to establish water-powered textile mills; the fact that the control of city’s affairs rested in the hands of a particular business elite; and the endemic presence of violence that left a “bloody trail” throughout local history. Causey traces the life of Columbus: its founding and early boom years; the Civil War and its aftermath; conflicts as a modern city emerged in the first half of the twentieth century; racial tension and economic decline in the mid-to-late 1900s; and rebirth and revival of the city in the twenty-first century. Peppered throughout are compelling anecdotes about the city’s most colorful characters, including Sol Smith and His Dramatic Company, music phenom Blind Tom Wiggins, suffragist Augusta Howard, industrialist and philanthropist G. Gunby Jordan, peanut purveyor Tom Huston, blueswoman Ma Rainey, novelist Carson McCullers, and insurance magnate John Amos.

Download or read book Forgotten Tales of Alabama written by Kelly Kazek and published by Arcadia Publishing. This book was released on 2010-09-29 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alabama tales that have existed only in rumor, legend and lore are uncovered in this volume of strange, funny, far-fetched, unique and gripping stories from Muscle Shoals to Mobile. From Muscle Shoals to Montgomery to Mobile, there's just no place quite like Alabama. Take a journey off the beaten path through the Cotton State with author Kelly Kazek as she uncovers the stories that make Alabama one of a kind. Kazek, a longtime Alabama resident, unearths tales that have existed only in rumor, anecdote, legend and lore. This collection is packed with little-known stories of strange sites, like the world's largest Nehi bottle; curious critters, like the first monkey in space; and colorful characters, such as the outlaw Tom Clark. Whether funny, far-fetched, gripping or grisly, Forgotten Tales of Alabama is filled with stories you won't soon forget.

Download or read book The Business of Food written by Gary Allen and published by Bloomsbury Publishing USA. This book was released on 2007-10-30 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: The business of food and drink is for better and worse the business of our nation and our planet, and to most consumers how it works remains largely a mystery. This encyclopedia takes readers as consumers behind the scenes of the food and drink industries. The contributors come from a wide range of fields, and the scope of this encyclopedia is broad, covering from food companies and brands to the environment, health, science and technology, culture, finance, and more. The more than 150 essay entries also cover those issues that have been and continue to be of perennial importance. Historical context is emphasized and the focus is mainly on business in the United States. Most entries include Further Reading. The frontmatter includes an Alphabetical List of Entries and a Topical List of Entries to allow the reader to quickly find subjects of interest. Numerous cross-references in the entries and blind entries provide other search strategies. The person and subject index is another in-depth search tool. Sample entries: Advertising, Agribusiness, Altria, Animal Rights, Betty Crocker, Celebrity Chefs, Chain Restaurants, Commodities Exchange, Cooking Technology, Culinary Tourism, Eco-terrorism, Environmental Protection Agency, Ethnic Food Business, European Union, Flavors and Fragrances, Food Safety, Food Service Industry, Genetic Engineering, Internet, Labor and Labor Unions, Marketing to Children, McDonald's, Meat Packing, North American Free Trade Agreement, Nutrition Labeling, Organic Foods, Poultry Industry, Slow Food, SPAM, Television, Trader Joe's, Tupperware, TV Dinners, Whole Foods, Williams-Sonoma, Wine Business