Download or read book The Slogan written by Laurel Thatcher Ulrich and published by Vintage. This book was released on 2015-03-03 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: A selection from the admired history Well-Behaved Women Seldom Make History, the story of how one of feminism’s most popular slogans came to life. In the opening paragraph of an obscure 1976 scholarly article investigating the prim and proper women celebrated in Puritan funeral sermons, Harvard professor Laurel Thatcher Ulrich penned the phrase, “Well-behaved women seldom make history.” Since then, Ulrich’s slogan has been put on bumper stickers, T-shirts, and tote bags, in greeting cards and political speeches, entering the cultural consciousness in all sorts of unexpected ways. In “The Slogan,” Ulrich gives a brief history of her much-quoted words, and sketches out a primer on feminism today and the way it continues to make history. An eBook short.
Download or read book Slogan Politics written by Jinghan Zeng and published by Springer Nature. This book was released on 2020-07-20 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book studies the three most important Chinese foreign policy concepts under Xi Jinping’s leadership – “New Type of Great Power Relations”, “Belt and Road Initiative” and “Community of Shared Future for Mankind”. Those signature concepts are often considered as China’s well-thought-out strategic plans reflecting Beijing’s concrete geopolitical vision. This book, however, argues that these views are mistaken. It develops a slogan politics approach to study Chinese foreign policy concepts. The overarching argument is that those concepts should be understood as multifunctional slogans for political communication on the domestic and international stages. This book shows how those concepts function as political slogans to (1) declare intent, (2) assert power and test domestic and international support, (3) promote state propaganda, and (4) call for intellectual support. The slogan politics approach highlights the critical role of China’s academic and local actors as well as international actors in shaping China’s foreign policy ideas. It provides critical insights to understand how Chinese domestic actors exert their influence and voice their narratives to influence China’s policy agenda and debate. It suggests that the existing analyses vastly exaggerate Beijing’s capacity to coordinate domestic actors including forging coherent Chinese foreign policy narratives and unifying use of China’s policy concepts.
Download or read book Behold America written by Sarah Churchwell and published by Basic Books. This book was released on 2018-10-09 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Smithsonian Magazine Best History Book of 2018 The unknown history of two ideas crucial to the struggle over what America stands for In Behold, America, Sarah Churchwell offers a surprising account of twentieth-century Americans' fierce battle for the nation's soul. It follows the stories of two phrases--the "American dream" and "America First"--that once embodied opposing visions for America. Starting as a Republican motto before becoming a hugely influential isolationist slogan during World War I, America First was always closely linked with authoritarianism and white supremacy. The American dream, meanwhile, initially represented a broad vision of democratic and economic equality. Churchwell traces these notions through the 1920s boom, the Depression, and the rise of fascism at home and abroad, laying bare the persistent appeal of demagoguery in America and showing us how it was resisted. At a time when many ask what America's future holds, Behold, America is a revelatory, unvarnished portrait of where we have been.
Download or read book Beyond the Slogan written by Keith Greiveldinger and published by . This book was released on 2021-06-30 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: How to be inspired and motivated to Live a Winning life. Life is too short to settle for things that you know are less that what is in you. The Reason some people aren't happy Is because they are bored and unfulfilled. Every Minute of Every day is an opportunity to realize we have so much more in us, and we can break free of doing something mediocre with our day and Win the day. If that's where you are, look for new opportunities. Stretch, grow, take courses, learn, do your part to Win the day and you will see a change?I guarantee it. Winning minute by minute excites your spirit and moves you towards a new destiny.
Download or read book Slogan T Shirts written by Stephanie Talbot and published by A&C Black Visual Arts. This book was released on 2013-05-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Informative, illuminating, insightful and erudite, Slogan T-Shirts: Cult and Culture is completely unique. Featuring interviews with a wealth of credible fashion insiders, cultural commentators and creative luminaries, from Holly Johnson (of Frankie Goes to Hollywood) to Katharine Hamnett, it offers a multi-faceted approach to the question of what makes the slogan T-shirt so rich, layered and culturally relevant... because slogans are never simply just words; they are emotive and evocative, suggestive and provocative. Slogan T-Shirts: Cult and Culture explores the vast spectrum of slogan use on T-shirts; its function as a message delivery system; its expression as an artefact of language; and its role as an emblem of political, social, recreational and sartorial trends. The book unfurls as a cultural library of perspectives, nuanced positions and eclectic sources and each interview offers a cultural snapshot within the versatile framework of slogan T-shirt culture. The book also glances into the inner worlds, inside stories and mechanisms of those involved in fashion, design and the production of media. Beautifully designed, visually seductive and packed with influential innovators from the last three decades, every page of this book is a source of inspiration.
Download or read book Well Behaved Women Seldom Make History written by Laurel Thatcher Ulrich and published by Vintage. This book was released on 2008-09-23 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: From admired historian—and coiner of one of feminism's most popular slogans—Laurel Thatcher Ulrich comes an exploration of what it means for women to make history. In 1976, in an obscure scholarly article, Ulrich wrote, "Well behaved women seldom make history." Today these words appear on t-shirts, mugs, bumper stickers, greeting cards, and all sorts of Web sites and blogs. Ulrich explains how that happened and what it means by looking back at women of the past who challenged the way history was written. She ranges from the fifteenth-century writer Christine de Pizan, who wrote The Book of the City of Ladies, to the twentieth century’s Virginia Woolf, author of A Room of One's Own. Ulrich updates their attempts to reimagine female possibilities and looks at the women who didn't try to make history but did. And she concludes by showing how the 1970s activists who created "second-wave feminism" also created a renaissance in the study of history.
Download or read book The Greek Slogan of Freedom and Early Roman Politics in Greece written by Sviatoslav Dmitriev and published by Oxford University Press. This book was released on 2011-03-24 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book elucidates the many uses of the slogan of freedom by ancient Greeks, beginning with the Peloponnesian war and continuing throughout the Hellenistic period, and shows in detail how the Romans appropriated and adjusted Greek political vocabulary and practices to establish the pax Romana over the Mediterranean world.
Download or read book The Handbook of Slogans written by Lionel Salem and published by Crimson. This book was released on 2012-09-07 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every Little Helps...Just Do It...Life's Good The ultimate guide to the world's greatest slogans. Renowned research scientist and former Harvard Visiting Professor Lionel Salem's comprehensive handbook details the most successful - and some of the most forgettable - slogans used by the world's top brands. Featuring a unique star system rating the slogans, and easy to search by industry or company name, The Handbook of Slogans will show you: What makes a memorable slogan The most successful examples in your own industry The stories behind the best-known slogans of over 60 companies A directory of a further 2,500 slogans The Handbook of Slogans is an essential reference tool for everyone working in or studying marketing.
Download or read book Rebel Crafts written by Hester Van Overbeek and published by Welbeck. This book was released on 2021-08-03 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hand-painted signs, stickered slogans and knitted hats: craft and protest have gone hand in hand since people began to take to the streets and stand up for change. A way of visualising your beliefs, craftivism combines a passion for making with the desire to make your voice heard - using your own hands to quietly subvert the status quo. Rebel Crafts collects projects that will inspire change, resist injustice and subvert the everyday. Experienced craft author Hester's Handmade Home shares expert advice in 12 fully illustrated step-by-step makes. With crafts suitable for both the experienced maker and the beginner, Hester will teach you how to stitch your way to freedom, screen-print for equality, letter-write for the people and sport your feminist credentials on a badge. Filled with beautifully photographed ideas for how to use and style your makes, Rebel Crafts is a fun and right-on collection of activism-inspired activities.
Download or read book Words to Win By written by Apollo Publishers and published by Apollo Publishers. This book was released on 2020-11-03 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: From “All the Way with LBJ” to red MAGA hats, famous and infamous slogans, logos, signage, and accessories from over a century of presidential elections are compiled in a striking visual encyclopedia. Presidential campaigns emerge in state fairs, stump speeches, and selfie lines; but when the crowds disperse and after ballots are cast, movements live on in posters, logos, slogans, and accessories. From Hillary pins to Warren Harding's “Return to Normalcy” banners, from buttons emblazoned with Dwight Eisenhower's trademark “I Like Ike” to Shepard Fairey's iconic “HOPE” poster for Barack Obama, and highly thought-out promotions for Biden and the rest of the 2020 presidential candidates, campaign materials serve as portals into the complex nature of American politics, values, and emotion. This collection of visual messaging, brimming with five hundred punchy color images from United States presidential campaigns from the turn of the twentieth century to today, contains the bold graphics, quippy one-liners, and cutting-edge designs that shaped the way America viewed its would-be leaders and revealed the way its would-be leaders viewed America in return. Presidential candidates might range from policy wonks to moral champions to experienced leaders, but they all rely on expert branding to convey their unique platforms to the public. In the fast-moving age of Twitter and Facebook, this tangible display of effective—and regrettable—American artifacts is destined to delight political junkies and design aficionados of all stripes.
Download or read book Work Hard Be Nice written by Jay Mathews and published by Algonquin Books. This book was released on 2009-01-20 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Mike Feinberg and Dave Levin signed up for Teach for America right after college and found themselves utter failures in the classroom, they vowed to remake themselves into superior educators. They did that—and more. In their early twenties, by sheer force of talent and determination never to take no for an answer, they created a wildly successful fifth-grade experience that would grow into the Knowledge Is Power Program (KIPP), which today includes sixty-six schools in nineteen states and the District of Columbia. KIPP schools incorporate what Feinberg and Levin learned from America's best, most charismatic teachers: lessons need to be lively; school days need to be longer (the KIPP day is nine and a half hours); the completion of homework has to be sacrosanct (KIPP teachers are available by telephone day and night). Chants, songs, and slogans such as "Work hard, be nice" energize the program. Illuminating the ups and downs of the KIPP founders and their students, Mathews gives us something quite rare: a hopeful book about education.
Download or read book American Artisan written by and published by . This book was released on 1925 with total page 1278 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book IN DEPTH UK SLOGAN POSTMARK LISTINGS written by COLIN G PEACHEY and published by COLIN G PEACHEY. This book was released on 1996 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Details of all towns using multi-town slogan postmarks in the UK over four decades 1960-1999
Download or read book Journal written by Society of American Florists and Ornamental Horticulturists and published by . This book was released on 1919 with total page 848 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Glass Container written by and published by . This book was released on 1921 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Battlecry written by Laura Ries and published by Ries' Pieces Publishing. This book was released on 2015-09-04 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why are most slogans and taglines ineffective? Because they're just words and a mind cannot understand words. A mind can only understand sounds. Why do most Americans remember the battlecry of the French Revolution (Libert , galit , fraternit ) when they cannot remember the battlecry of the American Revolution? Because the sounds of the words "Libert , galit , fraternit " rhyme and that's one of the powerful techniques for creating a memorable slogan. In addition to "rhyme," there are four other techniques outlined in my new book, Battlecry. (1) Rhyme: "Roto-Rooter, that's the name. And away go troubles down the drain." (2) Alliteration: "M&Ms melt in your mouth, not in your hands." (3) Repetition: "The few. The proud. The Marines." (4) Reversals: "Two great tastes that taste great together. Reese's peanut butter cups." (5) Double-entendre: "A diamond is forever." You might think companies and their ad agencies would be wise to these techniques. But few slogans actually use any of these memory-building tactics. In a recent survey of 266 advertising slogans, only 19 used any one of them. Battlecry is a companion book to my previous book, Visual Hammer, and should be read together. Creating a slogan is only half the battle. The other half of the battle is a visual that will help drive your slogan into prospects' minds. The contour bottle helps drive "The real thing" into the minds of cola drinkers. The duck helps drive the Aflac name into prospects' minds. The straw-in-the-orange helps drive "Not from concentrate" into the minds of Tropicana buyers. Even "The ultimate driving machine" would not have been effective, in my opinion, without a visual hammer. And what was BMW's visual hammer? It was the television commercials showing BMWs being driven over winding road by happy owners. Over the years, there have been many advertising campaigns showing beautiful automobiles being driven over lush, winding roads. The hammers are terrific, but the nails are missing. The trick is to find the right combination of a visual hammer and a verbal nail. And my two books, Battlecry and Visual Hammer, can help you do exactly that.
Download or read book Hand Book of the Young Men s and Young Ladies Mutual Improvement Associations written by Church of Jesus Christ of Latter-Day Saints. Young Men's Mutual Improvement Association and published by . This book was released on 1928 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt:
