Download or read book The Serif Fairy written by René Siegfried and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking for her lost wing, the Serif Fairy wanders a typographic landscape.
Download or read book The Origin of the Serif written by Edward M. Catich and published by . This book was released on 1991 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Human Computer Interaction written by Andrew Sears and published by CRC Press. This book was released on 2009-03-02 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hailed on first publication as a compendium of foundational principles and cutting-edge research, The Human-Computer Interaction Handbook has become the gold standard reference in this field. Derived from select chapters of this groundbreaking resource, Human-Computer Interaction: Design Issues, Solutions, and Applications focuses on HCI from a pri
Download or read book Calligraphy For Dummies written by Jim Bennett and published by John Wiley & Sons. This book was released on 2011-02-25 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: You’ve always admired beautiful calligraphy, but you probably figured it was way too hard to master, right ? Calligraphy is actually much easier than you ever dreamed. All you need is the right guide and you’ll be up to speed in no time! Calligraphy For Dummies lets anyone discover the art and fun of lettering. With this hands-on guide, you’ll be able to develop your craft and test it out in no time. Starting with the italic alphabet, you’ll discover different types of strokes, how to angle your pen, and how to join letters. This easy-to-follow, step-by-step guide shows you: All the tools you need to practice the craft Where to get the proper ink and paper How to master several alphabets Different variations to change the look of letters How to mix and match your alphabets How to create a poster, sign, or certificate Ways to design and letter a quotation Common mistakes that can easily be avoided Calligraphy For Dummies also provides tips on how to put your calligraphy skills to good use, with ideas for making money, adding flair to wedding invitations, and more! It also includes ten fun alphabets and practice pages to hone in on your talent, as well as examples of poorly formed letters to keep you on track. With a little practice, you’ll be creating stunning letters and experiencing the joys of writing calligraphy!
Download or read book The Legibility of Serif and Sans Serif Typefaces written by John T. E. Richardson and published by Springer Nature. This book was released on 2022 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book provides a detailed and up-to-date account of the relevant literature on the legibility of different kinds of typefaces, which goes back over 140 years in the case of reading from paper and more than 50 years in the case of reading from screens. It describes the origins of serif and sans serif styles in ancient inscriptions, their adoption in modern printing techniques, and their legibility in different situations and in different populations of readers. It also examines recent research on the legibility of serif and sans serif typefaces when used with internet browsers, smartphones and other hand-held devices. The book investigates the difference in the legibility of serif typefaces and sans serif typefaces when they are used to produce printed material or when they are used to present material on computer monitors or other screens and it explores the differences in readers’ preferences among typefaces. The book’s main focus is on the psychology of reading, but there are clear implications for education and publishing. Indeed, the book can be read with benefit by anyone concerned with communicating with others through written text, whether it is printed on paper or displayed on computer screens.
Download or read book The Graphic Arts written by Henry Lewis Johnson and published by . This book was released on 1911 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Occasional papers Index to no written by Canterbury city, st. Augustine's missionary coll and published by . This book was released on 1859 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Learn Good Business Writing and Communication Collection written by Natalie Canavor and published by FT Press. This book was released on 2013-08-08 with total page 975 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Truth About the New Rules of Business Writing shows you how to master the art of effective business communication replacing the old standards of jargon, pomposity, and grammar drills with a simple, quick, and conversational writing style. Authors Natalie Canavor and Claire Meirowitz demonstrate how to plan and organize your content, make your point faster, tell your readers what's in it for them, construct winning documents of every kind--print, electronic, and even blog entries and text messages! The Truth about the New Rules of Business Writing brings together the field's best knowledge and shows exactly how to put it to work. With an "aha" on every page, it presents information in a clear, accessible style that's easy to understand and use. Written in short chapters, it covers the entire field, cuts to the heart of every topic, pulls back the curtain on expert secrets, and pops the bubble of commonly-held assumptions. Simply put, this book delivers easy, painless writing techniques that work. ¿ FranklinCovey Style Guide: For Business and Technical Communication can help any writer produce documents that achieve outstanding results. Created by FranklinCovey, the world-renowned leader in helping organizations enhance individual effectiveness, this edition fully reflects today's online media and global business challenges. The only style guide used in FranklinCovey's own renowned Writing AdvantageTM programs, it covers everything from document design and graphics to sentence style and word choice. This edition includes extensive new coverage of graphics, writing for online media, and international business English.
Download or read book FranklinCovey Style Guide for Business and Technical Communication written by Stephen R. Covey and published by FT Press. This book was released on 2012 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book can help any writer produce documents that achieve outstanding results. Created by FranklinCovey, the world-renowned leader in helping organizations enhance individual effectiveness, this edition fully reflects today?s online media and global business challenges.
Download or read book Universal Principles of Typography written by Elliot Jay Stocks and published by Rockport Publishers. This book was released on 2024-04-16 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore 100 key concepts, theories, and guidelines that are critical for choosing and using type. We communicate with text every single day, but what does it mean to really understand type—to use it with clear intent and purpose? The art and science of typography combines subtle tweaks to line lengths with harmonious combinations of weights and styles; considered typeface pairings with a robust set of alternate characters; exciting technological advances with the realities of font licensing. There are so many ways designers can optimize how text is read and influence the way its message is understood—and yet so many designers miscommunicate without even realizing it. Richly illustrated and easy to navigate, Universal Principles of Typographypairs clear explanations of each principle with visual examples of it applied in practice. By considering these concepts and examples, you can learn to make more informed, and ultimately better, typography decisions. Building upon tried-and-tested principles from the world of print through to the very latest advances in browser technology, this book will equip you with everything you need to make the most informed typographic decisions in your design work today. Featured principles are as diverse as: Characters & Glyphs Font v. Typeface Hierarchy Inclusivity OpenType Pairing type Rhythm Web fonts Each principle is presented in a two-page format. The first page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes appear with the text, and provide elaborations and references. The next page contains visual examples and related graphics to support a deeper understanding of the principle. With Universal Principles of Typography, gain a deep understanding of the universal principles of typography and learn how to apply them across any work you do with type, from the simplest of documents to the most complex of cross-platform design systems. The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.
Download or read book New York Court of Appeals Records and Briefs written by New York (State). Court of Appeals. and published by . This book was released on 1914 with total page 1168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Volume contains: 214 NY 75 (People v. Risley) 213 NY 695 (People v. Draniewics)
Download or read book The Whispering Roots written by Cecil Day Lewis and published by Jonathan Cape. This book was released on 1970 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Do It Yourself Advertising and Promotion written by Fred E. Hahn and published by John Wiley & Sons. This book was released on 2003-05-12 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for the Second Edition "Mr. Hahn's background in an industry where the creative stretching of promotional budgets is a daily necessity serves well the reader of this book. His advice is both practical and imaginative, and delivered with wit as well as wisdom." -Andrew McNally III, Chairman of the Board, Rand McNally Create Madison Avenue advertising on a Main Street budget with Do-it-Yourself Advertising & Promotion Now the most complete guide to do-it-yourself advertising includes totally new sections on branding, the Internet, and Yellow Pages advertising. This updated edition of Do-It-Yourself Advertising and Promotion offers the latest information on launching your own homegrown, successful advertising campaigns and new desktop publishing techniques. As an entrepreneur or small business owner, you'll find tried-and-true, low-budget promotional tactics. With every chapter updated and expanded, this new third edition is better-and more comprehensive-than ever. Author Fred E. Hahn and expert contributors show you how to create successful high-impact advertising on a limited budget using practical, time-tested techniques. This friendly and accessible guide explains each method step by step-with concrete advice on planning, scheduling, budgeting, creative issues, and production procedures to help you develop effective: Newspaper and magazine ads * Flyers, brochures, and invitations * Direct mail campaigns * Catalogs * Web sites * E-mail and Internet advertising * Teleservicing * Audiovisual materials * Publicity tools and techniques * And more!
Download or read book Diploma in Advertising City of London College of Economics 9 months 100 online self paced written by City of London College of Economics and published by City of London College of Economics. This book was released on with total page 1068 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview In this diploma courser you will learn a lot about Advertising. You’ll even be able to open your own advertising agency. Content - Advertising: Mastering the Art of Promotion - Online Advertising: Maximizing the Enormous Reach of the Internet - Using Print Ads: Small Spaces with Big Audiences - Investing in Internet Advertising - Getting Your Ads on Television - Ten Secrets of Writing Memorable Advertising - And much more Duration 9 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Download or read book The Fundamentals of Typography written by Gavin Ambrose and published by Bloomsbury Publishing. This book was released on 2006-12-04 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fundamentals of Typography offers an incisive guide to typographic theory and practice. Subjects include an introduction to the history of typography, the practice of typographic detailing, and font generation for print and web. The book demonstrates the power and variety of typography. Basic principles are presented through detailed explanations, expanded illustrations, case studies, and reference material from leading design studios around the world. A sound understanding of type history and classification facilitates controlled, intelligent and thoughtful type usage, across a range of media. This book builds upon these principles and will become an invaluable reference for creatives and designers.
Download or read book A Typographic Workbook written by Kate Clair and published by John Wiley & Sons. This book was released on 2012-06-20 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lavishly illustrated with more than 450 images, A Typographic Workbook, Second Edition explains the process successful designers use to select, space, and creatively integrate fonts. This essential text demonstrates the use of type as a dynamic and expressive communication tool. This edition provides new and updated coverage of a broad range of topics–from a logical, clear historical overview of the craft to the latest digital technologies. Known for its highly interactive format, this Second Edition continues to include helpful review questions and multiple-choice quizzes, as well as many new projects and skill-building exercises that help readers immediately apply what they have learned. A Typographic Workbook, Second Edition is a valuable professional resource for working designers and an indispensable training tool for graphic design students.
Download or read book Head First HTML and CSS written by Elisabeth Robson and published by O'Reilly Media, Inc.. This book was released on 2012-08-16 with total page 765 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tired of reading HTML books that only make sense after you're an expert? Then it's about time you picked up Head First HTML and really learned HTML. You want to learn HTML so you can finally create those web pages you've always wanted, so you can communicate more effectively with friends, family, fans, and fanatic customers. You also want to do it right so you can actually maintain and expand your web pages over time so they work in all browsers and mobile devices. Oh, and if you've never heard of CSS, that's okay--we won't tell anyone you're still partying like it's 1999--but if you're going to create web pages in the 21st century then you'll want to know and understand CSS. Learn the real secrets of creating web pages, and why everything your boss told you about HTML tables is probably wrong (and what to do instead). Most importantly, hold your own with your co-worker (and impress cocktail party guests) when he casually mentions how his HTML is now strict, and his CSS is in an external style sheet. With Head First HTML, you'll avoid the embarrassment of thinking web-safe colors still matter, and the foolishness of slipping a font tag into your pages. Best of all, you'll learn HTML and CSS in a way that won't put you to sleep. If you've read a Head First book, you know what to expect: a visually-rich format designed for the way your brain works. Using the latest research in neurobiology, cognitive science, and learning theory, this book will load HTML and CSS into your brain in a way that sticks. So what are you waiting for? Leave those other dusty books behind and come join us in Webville. Your tour is about to begin.
