Download or read book The Secret to Capitalizing on Analytics written by Tarek Riman and published by Cap.TaiM Marketing Inc.. This book was released on 2019-09-06 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Secret to Capitalizing on Analytics' purpose is to help start-ups, students, beginners and entrepreneurs understand how to use data to optimize and improve their business and marketing strategy. All businesses today, no matter what their size, need to know how their website is performing. Without analytics, there is no way for a company to know how their website is performing in terms of attracting, informing and converting visitors.In this book, you will learn how to get started with Google Analytics and how to set it up for optimal tracking. You will also learn to assess which marketing campaigns bring the best traffic to your website, which pages on your website are the most popular and how to extract information about your visitors. Information such as location, interests, age, behaviours and more so you can better understand your web traffic and capitalize on your marketing. You will also learn how to capitalize on the different trends and tools that are available.

Download or read book Practical Web Analytics for User Experience written by Michael Beasley and published by Newnes. This book was released on 2013-06-21 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical Web Analytics for User Experience teaches you how to use web analytics to help answer the complicated questions facing UX professionals. Within this book, you'll find a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website. The book is organized according to the concerns UX practitioners face. Chapters are devoted to traffic, clickpath, and content use analysis, measuring the effectiveness of design changes, including A/B testing, building user profiles based on search habits, supporting usability test findings with reporting, and more. This is the must-have resource you need to start capitalizing on web analytics and analyze websites effectively. Discover concrete information on how web analytics data support user research and user-centered design Learn how to frame questions in a way that lets you navigate through massive amounts of data to get the answer you need Learn how to gather information for personas, verify behavior found in usability testing, support heuristic evaluation with data, analyze keyword data, and understand how to communicate these findings with business stakeholders

Download or read book Lean Analytics written by Alistair Croll and published by "O'Reilly Media, Inc.". This book was released on 2024-02-23 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. Understand Lean Startup, analytics fundamentals, and the data-driven mindset Look at six sample business models and how they map to new ventures of all sizes Find the One Metric That Matters to you Learn how to draw a line in the sand, so you'll know it's time to move forward Apply Lean Analytics principles to large enterprises and established products

Download or read book What s the Big Idea written by Thomas H. Davenport and published by Harvard Business Press. This book was released on 2003 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores where new ideas come from, how to evaluate which ideas are worth pursuing, and how to customize ideas to suit and organization's unique needs.

Download or read book Mastering Search Analytics written by Brent Chaters and published by "O'Reilly Media, Inc.". This book was released on 2011-10-14 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Readers learn what data to collect, how to analyze it, and how to act upon it. They will learn how to develop everything from an executive level dashboard and ROI measurement to a deep analysis of a specific term or word to see how it can improve overall ranking.

Download or read book Competing on Analytics written by Thomas H. Davenport and published by Harvard Business Press. This book was released on 2007 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data has shifted dramatically. Leading companies are doing more than just collecting and storing information in large quantities. They're now building their competitive strategies around data-driven insights that are, in turn, generating impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling supported by data-savvy senior leaders and powerful information technology."--Jacket.

Download or read book The Value of Business Analytics written by Evan Stubbs and published by John Wiley & Sons. This book was released on 2011-07-26 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: TURN YOUR CHALLENGES INTO SUCCESSES – LEARN HOW AND WHY SOME TEAM STRUGGLE AND SOME SUCCEED This groundbreaking resource defines what business analytics is, the immense value it brings to an organization, and how to harness its power to gain a competitive edge in the marketplace. Author Evan Stubbs provides managers with the tools, knowledge, and strategies to get the organizational commitment you need to get business analytics up and running in your company. Drawing from numerous practical examples, The Value of Business Analytics provides an overview of how business analytics maps to organizational strategy and through examining the mistakes teams commonly make that prevent their success, author Evan Stubbs uncovers a four-step framework which helps improve the odds of success. Built on field-tested experience, The Value of Business Analytics explains the importance of and how to: Define the Value: Link analytics outcomes to business value, thereby helping build a sense of urgency and a need for change. Communicate the Value: Persuade the right people by understanding what motivates them. Deliver the Value: Link tactical outcomes to long-term strategic differentiation. Measure the Value: Validate wins and deliver continuous improvement to help drive ongoing transformation. Translating massive amounts of data into real insight is beyond magic—it’s competitive advantage distilled. Nothing else offers an equivalent level of agility, productivity improvement, or renewable value. Whether you’re looking to quantify the value of your work or generate organizational support, learn how to leverage advanced business analytics with the hands-on guidance found in The Value of Business Analytics. Drawing on the successes and failures of countless organizations, author Evan Stubbs provides a reference rich in content that spans everything from hiring the right people, understanding technical maturity, assessing culture, and structuring strategic planning. A must-read for any business analytics leader and an essential reference in shifting the perspective of business analytics away from algorithms towards outcomes. Learn how to increase the odds of successful value creation with The Value of Business Analytics.

Download or read book Harnessing Human Capital Analytics for Competitive Advantage written by Yadav, Mohit and published by IGI Global. This book was released on 2018-03-09 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: The workforce is considered to be the lifeblood within many major corporations. The ability of management to effectively utilize the knowledge and skills of their workforce is essential in ensuring the success of their corporations. Harnessing Human Capital Analytics for Competitive Advantage is a critical scholarly publication that explores the influence that workforce knowledge and skills can have on the performance of corporations and how such skills can be used to promote the success of corporations. Featuring coverage on a wide range of topics including employee happiness, mind genomics, and e-commerce adoption, this book is geared toward managers, professionals, and practitioners seeking current research on the advantage of utilizing workforce knowledge and skills to promote corporate success.

Download or read book Capitalizing a Cure written by Victor Roy and published by Univ of California Press. This book was released on 2023-01-24 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: A free open access ebook is available upon publication. Learn more at www.luminosoa.org. Capitalizing a Cure takes readers into the struggle over a medical breakthrough to investigate the power of finance over business, biomedicine, and public health. When curative treatments for hepatitis C launched in 2013, sticker shock over their prices intensified the global debate over access to new medicines. Weaving historical research with insights from political economy and science and technology studies, Victor Roy demystifies an oft-missed dynamic in this debate: the reach of financialized capitalism into how medicines are made, priced, and valued. Roy’s account moves between public and private labs, Wall Street and corporate board rooms, and public health meetings and health centers to trace the ways in which curative medicines became financial assets dominated by strategies of speculation and extraction at the expense of access and care. Provocative and sobering, this book illuminates the harmful impact of allowing financial markets to determine who heals and who suffers and points to the necessary work of building more equitable futures.

Download or read book Transactions on Large Scale Data and Knowledge Centered Systems XLIII written by Abdelkader Hameurlain and published by Springer Nature. This book was released on 2020-08-12 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: The LNCS journal Transactions on Large-Scale Data- and Knowledge-Centered Systems focuses on data management, knowledge discovery, and knowledge processing, which are core and hot topics in computer science. Since the 1990s, the Internet has become the main driving force behind application development in all domains. An increase in the demand for resource sharing (e.g., computing resources, services, metadata, data sources) across different sites connected through networks has led to an evolution of data- and knowledge-management systems from centralized systems to decentralized systems enabling large-scale distributed applications providing high scalability. This, the 43rd issue of Transactions on Large-Scale Data- and Knowledge-Centered Systems, contains five revised selected regular papers. Topics covered include classification tasks, machine learning algorithms, top-k queries, business process redesign and a knowledge capitalization framework.

Download or read book Capitalizing on big data written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Developing Human Capital written by Gene Pease and published by John Wiley & Sons. This book was released on 2014-06-20 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't squander your most valuable resource! Collectively, your workers are your company's most important and most valuable asset. To make the most of this asset, nothing beats quantitative performance and investment measurement. Learning and Development is an 80 billion-dollar industry, and every valuable employee represents a sizable investment on the part of your company. To keep your business moving forward, effective management of human capital is crucial. It generates plenty of data, and deep analysis of this data helps you provide feedback and make adjustments to capitalize on the combined knowledge, skills, and creativity of your workers. Developing Human Capital: Using Analytics to Plan and Optimize Your Learning and Development Investments provides a guidebook for collecting, organizing, and analyzing the data surrounding human capital so you can make the most of your employees' potential. Use predictive analysis to optimize human capital investments Learn effective study design and alignment Get the tools you need for measurement, surveys, and analysis Decide what to measure and how to measure it Outline your company's current and future analytics technology needs Map data sources, and overcome barriers to data collection Authors Gene Pease, Bonnie Beresford, and Lew Walker provide case studies in which major companies applied human capital analytics to guide people decisions, and expand upon the role of analytics in Learning and Development. Developing Human Capital: Using Analytics to Plan and Optimize Your Learning and Development Investments is an essential guide to 21st century human resources and management practices, and can keep you from squandering your company's most valuable resource.

Download or read book Making People Count How to Measure ROI on Human Capital written by Ramesh Ranjan and published by The Write Order Publication. This book was released on 2023-11-26 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making People Count: How to Measure the ROI on Human Capital" by Ramesh Ranjan is a comprehensive guide that explores the world of HR analytics and its significance in modern business. The book emphasizes leveraging data-driven insights to optimize human capital and achieve higher returns on investment (ROI).

Download or read book Capitalizing from Data written by Shriram Girishkumar Gajjar and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Background: With the advances in communication technologies and the emergence of smart factories, large volumes of data are routinely collected and stored at high sampling rates. The data generation and collection are so fast-paced that humans have to rely on computers for consuming as well as processing the data. This necessitates development of algorithms and methods that can be used to improve process performance and facilitate process monitoring. My research interests are in application of multi-dimensional visualizations, advanced statistical and mathematical algorithms tailored to extract meaningful information from large data-sets collected in industrial plant operations and scientific experiments. These algorithms will at first, be able to unlock significant information from the large datasets. Second, they will provide accurate means to reduce process variability and boost performance. Third, they will allow discovery of the underlying process dynamics that can substantially improve decision-making. Finally, they will provide recommendations for steps that can be taken proactively to avoid sub-optimal and abnormal operations. Methods: 1. Visualization: A control chart is one of the primary techniques for statistical process monitoring of real-time data. However, monitoring hundreds of variables simultaneously using univariate control charts is difficult. An approach based on parallel coordinates is developed to address this challenge. 2. Data dimension reduction: Principal component analysis (PCA), a widely used multivariate technique with various applications ranging from facial recognition to clustering is implemented. One of the drawbacks of using PCA for dimension reduction is that most variable loadings are typically non-zero. Such non-zero variable loadings (NZL) make it difficult to interpret the derived principal components and may confound subsequent analyses. To address this challenge, Sparse Principal Component Analysis (SPCA) is used but specifying number of NZL for each sparse principal component is a numerically hard combinatorial problem. Evolutionary algorithms in conjunction with SPCA are implemented to tackle such combinatorial optimization problems and gain insights about the underlying dynamics of the data. Least Squares SPCA (LS SPCA) is then introduced wherein uncorrelatedness constraints on the components are imposed to obtain uncorrelated sparse loadings 3. Real-time analytics: A novel real-time fault detection, machine learning based diagnosis is developed. Summary: This dissertation, at first, will focus on determination of number of non-zero loadings in SPCA. Second, it will compare the performance of SPCA with PCA for process monitoring that also enables process knowledge discovery. Lastly, parallel coordinates and LS SPCA are introduced for process monitoring and validity of the proposed techniques will be demonstrated through a benchmark process simulator. Keywords: Fault detection, Fault diagnosis, Random Forests, Singular value decomposition, Principal component analysis (PCA), Sparse principal component analysis (SPCA), Least Squares Sparse principal component analysis (LS SPCA), Multivariate statistical process monitoring, Multidimensional visualization, Genetic Algorithms, Random Forests, Big Data, Historical data analysis, Tennessee Eastman process.

Download or read book The Politics and Policies of Big Data written by Ann Rudinow Sætnan and published by Routledge. This book was released on 2018-05-08 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big Data, gathered together and re-analysed, can be used to form endless variations of our persons - so-called ‘data doubles’. Whilst never a precise portrayal of who we are, they unarguably contain glimpses of details about us that, when deployed into various routines (such as management, policing and advertising) can affect us in many ways. How are we to deal with Big Data? When is it beneficial to us? When is it harmful? How might we regulate it? Offering careful and critical analyses, this timely volume aims to broaden well-informed, unprejudiced discourse, focusing on: the tenets of Big Data, the politics of governance and regulation; and Big Data practices, performance and resistance. An interdisciplinary volume, The Politics of Big Data will appeal to undergraduate and postgraduate students, as well as postdoctoral and senior researchers interested in fields such as Technology, Politics and Surveillance.

Download or read book Smart Connected World written by Sarika Jain and published by Springer Nature. This book was released on 2021-09-27 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an overview of the emerging smart connected world, and discusses the roles and the usage of underlying semantic computing and Internet-of-Things (IoT) technologies. The book comprises ten chapters overall, grouped in two parts. Part I “Smart Connected World: Overview and Technologies” consists of seven chapters and provides a holistic overview of the smart connected world and its supporting tools and technologies. Part II “Applications and Case Studies” consists of three chapters that describe applications and case studies in manufacturing, smart cities, health, and more. Each chapter is self-contained and can be read independently; taken together, readers get a bigger picture of the technological and application landscape of the smart connected world. This book is of interest for researchers, lecturers, and practitioners in Semantic Web, IoT and related fields. It can serve as a reference for instructors and students taking courses in hybrid computing getting abreast of cutting edge and future directions of a connected ecosystem. It will also benefit industry professionals like software engineers or data scientists, by providing a synergy between Web technologies and applications. This book covers the most important topics on the emerging field of the smart connected world. The contributions from leading active researchers and practitioners in the field are thought provoking and can help in learning and further research. The book is a valuable resource that will benefit academics and industry. It will lead to further research and advancement of the field. Bharat K. Bhargava, Professor of Computer Science, Purdue University, United States

Download or read book Data Smart written by John W. Foreman and published by John Wiley & Sons. This book was released on 2013-10-31 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data Science gets thrown around in the press like it'smagic. Major retailers are predicting everything from when theircustomers are pregnant to when they want a new pair of ChuckTaylors. It's a brave new world where seemingly meaningless datacan be transformed into valuable insight to drive smart businessdecisions. But how does one exactly do data science? Do you have to hireone of these priests of the dark arts, the "data scientist," toextract this gold from your data? Nope. Data science is little more than using straight-forward steps toprocess raw data into actionable insight. And in DataSmart, author and data scientist John Foreman will show you howthat's done within the familiar environment of aspreadsheet. Why a spreadsheet? It's comfortable! You get to look at the dataevery step of the way, building confidence as you learn the tricksof the trade. Plus, spreadsheets are a vendor-neutral place tolearn data science without the hype. But don't let the Excel sheets fool you. This is a book forthose serious about learning the analytic techniques, the math andthe magic, behind big data. Each chapter will cover a different technique in aspreadsheet so you can follow along: Mathematical optimization, including non-linear programming andgenetic algorithms Clustering via k-means, spherical k-means, and graphmodularity Data mining in graphs, such as outlier detection Supervised AI through logistic regression, ensemble models, andbag-of-words models Forecasting, seasonal adjustments, and prediction intervalsthrough monte carlo simulation Moving from spreadsheets into the R programming language You get your hands dirty as you work alongside John through eachtechnique. But never fear, the topics are readily applicable andthe author laces humor throughout. You'll even learnwhat a dead squirrel has to do with optimization modeling, whichyou no doubt are dying to know.