Download or read book The Role of Public Affairs in the Military Media Relationship written by Adriane B. Craig and published by . This book was released on 2000-04-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The image of public relations, and particularly government public relations, is often linked to thoughts of press agentry and propaganda (Brown, 1976; Cutlip, 1995; Cutlip, Center, & Broom, 2000; Lesly, 1988), and journalists seem to agree with this association (Ryan & Martinson, 1985; Stegall & Sanders, 1986). As a result, a "media-public relations struggle' (Cutlip, 1976, p. 6) ensues, despite the reliance each has upon the other to do their jobs effectively (Bishop, 1988; Brown, 1976; Cutlip, 1976; Gieber & Johnson, 1961; Shea & Gulick, 1997; Sietel, 1992). This mutually-dependent relationship is especially important to the Department of Defense (Baroody, 1999, Braestrup, 1991), which considers the news media "the principal means of communicating information about the military to the general public" (Joint Pub 3-61, p. vi) and measures the effectiveness of the military public affairs program upon its ability to communicate with various publics to maintain awareness and support of the Defense Department (Public Affairs Handbook, 1991). Each of the branches of the armed forces - the Air Force, Army, Navy, and Marine Corps - has a distinct public affairs structure, including how they designate public affairs officers (Public Affairs Handbook, 1991). With the exception of the Marine Corps, which follows Navy guidelines, each branch also has their own set of regulations and policies.

Download or read book THE MILITARY AND PUBLIC RELATIONS Issues Strategies and Challenges written by Col. (rtd) John Adache PhD and published by Author House. This book was released on 2014 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations practice, its approaches and methods have become widely and deeply entrenched in business, government and in many other complex organizations especially in the developed nations of the world. In same manner, its relevance and utility as tool of institutional promotion have equally come to be appreciated in the Armed Forces. The text therefore, within context of the evolution, growth and development of the broad discipline of Public Relations appropriately situates its practice in the military. It articulates and highlights in-depth, the many aspects to public relations practice in the armed Forces drawing examples extensively from especially the experiences of the United States and UK Armed Services. Divided into Four Parts, the book examines the role of the Military in society and traces the evolution of modern public Relations and its development in the military. Under 'Public Relations Principles, Approaches and Practice", it analyses the role and function of public relations in the interface of military and society, and further highlight the purpose of military public relations, its targets, strategies and tactics. It examines Public Relations practice in the Nigerian Military including public perception and management. Current and topical Issues in Public Relations and Communication such as 'Technology, the Military and Public Relations', 'Social Media, Public Relations and the Military', 'Security Threats, Crisis Management and the Role of Communications', and 'Challenges to Military Public Relations Practice' were analyzed. The book finally concludes with 'The Importance of Military Public Relations in a Democratic Society'. Given the perpetual need to constantly `keep the military in the public eye', the book strongly posits that it is appropriate that public relations be properly positioned as the strategic machinery through which the military could seek to identify with the people and invariably, national interest in order for them to render accounts of their performances and seek informed public support as obtains in developed democracies. This book will be a useful source of reference to especially military public relations officers and indeed all military officers across the world. It further should bring forth better insight to the understanding by the civilian populace, communications professionals, and research scholars specializing in military public relations or public affairs operating in diverse regions of the world.

Download or read book Public Affairs The Military and the Media 1968 1973 written by William M. Hammond and published by Government Printing Office. This book was released on 1995 with total page 684 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Affairs: The Military and the Media, 1968-1973, the sequel volume to William M. Hammond2s Public Affairs: The Military and the Media, 1962-1968, continues the history and analysis of the relationship between the press and the military during the final years of the Vietnam conflict. Relying on official records and histories, news media sources and interviews, and significant secondary works, Hammond has carefully and capably traced the many turns that public affairs policies and campaigns took to protect military secrets without diminishing the independence of news correspondents. Massive amounts of information were forthcoming without endangering U.S. forces, but neither the press nor the government was totally satisfied with the system. Doubts and criticisms loomed large, giving rise to tensions and disagreements. With some exceptions, the military and the news media became enemies. What happened in Vietnam between the military and the news media was symptomatic of what had occurred in the United States as a whole. Hammond2s well-written account raises the issues and problems that can confront an open society at war, documenting events and precedents that will continue to affect military-media relations during future operations. It offers important lessons for Soldiers, newsmen, policymakers, and the public at large.

Download or read book Public Relations in the Military written by Bob Pritchard and published by Business Expert Press. This book was released on 2022-11-17 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes an in-depth look at the function of public relations as it exists in the U.S. military in the 21st Century. There have been several books and journal articles covering the military/media relationship but none that delve into breadth and depth of the responsibilities of today’s military public affairs officer. This book discusses the concept and foundations of military public affairs (relations), the changing strategic landscape in communications, operational planning and execution and the people who practice military public affairs. The goal is to broaden knowledge and understanding of this vital, but little discussed, area of public relations among civilian and military public relations and communications professionals, faculty and staff in public relations programs, military leaders, as well as the U.S. civilian populace, and research scholars specializing in military public relations or public affairs operations.

Download or read book Public Affairs written by William Hammond and published by . This book was released on 2016-12-26 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Affairs: The Military and the Media, 1968-1973, the sequel volume to William M. Hammond's Public Affairs: The Military and the Media, 1962-1968, continues the history and analysis of the relationship between the press and the military during the final years of the Vietnam conflict. Relying on official records and histories, news media sources and interviews, and significant secondary works, Hammond has carefully and capably traced the many turns that public affairs policies and campaigns took to protect military secrets without diminishing the independence of news correspondents. Massive amounts of information were forthcoming without endangering U.S. forces, but neither the press nor the government was totally satisfied with the system. Doubts and criticisms loomed large, giving rise to tensions and disagreements. With some exceptions, the military and the news media became enemies. What happened in Vietnam between the military and the news media was symptomatic of what had occurred in the United States as a whole. Hammond's well-written account raises the issues and problems that can confront an open society at war, documenting events and precedents that will continue to affect military-media relations during future operations. It offers important lessons for soldiers, newsmen, policymakers, and the public at large.

Download or read book Public Affairs written by William M. Hammond and published by . This book was released on 1996 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Affairs: The Military and the Media, 1968-1973, the sequel volume to William M. Hammond's Public Affairs: The Military and the Media, 1962-1968, continues the history and analysis of the relationship between the press and the military during the final years of the Vietnam conflict. Relying on official records and histories, news media sources and interviews, and significant secondary works, Hammond has carefully and capably traced the many turns that public affairs policies and campaigns took to protect military secrets without diminishing the independence of news correspondents. Massive amounts of information were forthcoming without endangering U.S. forces, but neither the press nor the government was totally satisfied with the system. Doubts and criticisms loomed large, giving rise to tensions and disagreements. With some exceptions, the military and the news media became enemies. What happened in Vietnam between the military and the news media was symptomatic of what had occurred in the United States as a whole. Hammond's well-written account raises the issues and problems that can confront an open society at war, documenting events and precedents that will continue to affect military-media relations during future operations. It offers important lessons for Soldiers, newsmen, policymakers, and the public at large.

Download or read book Seeing Through the Conflict written by John B. Snyder and published by . This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: My goal for this study is to not only examine historical military- media relationships, but also to provide a few recommendations as a way ahead toward improving future military-media relationships. Conflict between reporter and the military is not new. As war correspondents became of age in the Civil War, the military began its determination to protect its operations. The media have often called this determination censorship." Since the U.S. military's 1983 invasion of Grenada, commanders have done a questionable job of accommodating the media, as evident by the findings of the Sidle and Hoffman Panels. While this phenomenon of poor support may be due in part to the commander's personal feelings toward the media, it may also be that the commanders public affairs staffs are simply over taxed. As a result, combatant commanders must rely on ad hoc public affairs organizations, such as Joint Information Bureaus, to manage their media operations in combat. Our best opportunity to garner and sustain national and international support for armed conflict in Iraq is by maintaining a healthy relationship with the media. How well our military performs in this media relations endeavor will directly affect the U.S. and international perceptions of our success in Iraq. This research will examine the media environment, historical trends, DoD public affairs policy evolution, and the current status of military public affairs to determine if maybe, now is the time to transform our processes to better support the media and the American public

Download or read book Public Affairs written by William M. Hammond and published by Government Printing Office. This book was released on 1988 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: United States Army in Vietnam. CMH Pub. 91-13. Draws upon previously unavailable Army and Defense Department records to interpret the part the press played during the Vietnam War. Discusses the roles of the following in the creation of information policy: Military Assistance Command's Office of Information in Saigon; White House; State Department; Defense Department; and the United States Embassy in Saigon.

Download or read book Public Affairs written by William M. Hammond and published by . This book was released on 1988 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the tensions and controversies that developed as the war lengthened and the news media went about their traditional tasks. The first of two volumes on the subject, it draws upon previously unavailable Army and Defense Department records to interpret the role the press played during the war.--[foreword].

Download or read book Seeing Through the Conflict written by U. S. Army U.S. Army War College and published by CreateSpace. This book was released on 2014-11-28 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: My goal for this book is to not only examine historical military-media relationships, but also to provide a few recommendations as a way ahead toward improving future military-media relationships. Conflict between reporter and the military is not new. As war correspondents became of age in the Civil War, the military began its determination to protect its operations. The media have often called this determination "censorship." Since the U.S. military's 1983 invasion of Grenada, commanders have done a questionable job of accommodating the media, as evident by the findings of the Sidle and Hoffman Panels. While this phenomenon of poor support may be due in part to the commander's personal feelings toward the media, it may also be that the commanders public affairs staffs are simply over taxed. As a result, combatant commanders must rely on ad hoc public affairs organizations, such as Joint Information Bureaus, to manage their media operations in combat. Our best opportunity to garner and sustain national and international support for armed conflict in Iraq is by maintaining a healthy relationship with the media. How well our military performs in this media relations endeavor will directly affect the U.S. and international perceptions of our success in Iraq. This book will examine the media environment, historical trends, DoD public affairs policy evolution, and the current status of military public affairs to determine if maybe, now is the time to transform our processes to better support the media and the American public.

Download or read book Military media Relations written by James P. Clager and published by . This book was released on 1992 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Army Cultural Change and Effective Media Relations written by Daniel L. Baggio and published by . This book was released on 2006 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: This paper focuses on the Army's need to be more successful in communicating their side of the story to American and international publics, and posits that Army culture and climate must continue to change in the direction that encourages a more open relationship with the media. To support this position, this paper articulates the strategic leadership role of public affairs professionals and their responsibility to the commander and staff. Because we can learn from the past, it then examines media embedding from a historical context from the Mexican War to the recent "ad hoc" media embedding experience during Operation Iraqi Freedom. It then examines the effectiveness of the current embedding policy, to include the media's issues and changes that should be made in the future to affect Army climate and culture. This paper concludes by discussing current Army cultural norms with respect to the media and proposes five recommendations the Army must consider to fully embrace a climate and encourage a culture of true media engagement. These recommendations address promoting public affairs doctrine, educating the media, developing media and military relationships, growing public affairs leaders, and rewarding public affairs competence.

Download or read book Military Media Relations A Study of the Evolving Relationship During and After the Gulf War written by and published by . This book was released on 1996 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study examines the status of military-media relations in the aftermath of the Gulf War. Based on public relations theory, studies on source-journalist relationships, the historical precedence of wartime military-media relations, studies about military public affairs, and critiques of the Gulf War situation, the author assesses the Gulf War media policy, the post-Gulf War revised DoD policy, and their impact on present relations. The perspectives of media representatives, military representatives, and communication scholars about Gulf War and present military-media relations were gathered through interviews. Findings of each study group were analyzed and compared. Findings of previous studies on the subject are also discussed. The researcher concludes, while some provisions of the Gulf War policy did not facilitate open media coverage, problems in the policy's execution created more tension between the military and the media. Hostility towards the media also remained from the Vietnam era. Military commanders' support is also a prerequisite for media access to units. Military education programs to foster a better appreciation of a free press' role free in a democracy are needed for all members. In addition, the author recommends additional public affairs training, including a mentoring program, be instituted. Also, while the military should continue to provide opportunities for reporters to participate in training exercises to learn about the military, it is unrealistic to expect that most reporters can participate due to shrinking resources at news organizations. Finally, military and media representatives continue a dialogue to regularly discuss issues of mutual concern.

Download or read book Propaganda and Public Relations in Military Recruitment written by Brendan Maartens and published by Routledge. This book was released on 2020-11-19 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents the first international investigation of military recruitment advertising, public relations and propaganda. Comprised of eleven case studies that explore mobilisation work in Africa, the Americas, Asia and Europe, it covers more than a hundred years of recent history, with chapters on the First and Second World Wars, the Cold War, and the present day. The book explores such promotion in countries both large and small, and in times of both war and peace, with readers gaining an insight into the different strategies and tactics used to motivate men, women and occasionally even children to serve and fight in many parts of the world. Readers will also learn about the crucial but little-known role of commercial advertising, public relations and media professionals in the production and distribution of recruitment promotion. This book, the first of its kind to be published, will explore that role, and in the process address two questions that are central to studies of media and conflict: how do militaries encourage civilians to join up, and are they successful in doing so? It is a multi-disciplinary project intended for a diverse academic audience, including postgraduate students exploring aspects of war, propaganda and public opinion, and researchers working across the domains of history, communications studies, conflict studies, psychology, and philosophy.

Download or read book Army Public Affairs written by Charles D. Childers and published by . This book was released on 1997 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: The relationship between the military and the media is often volatile. Fundamental differences exist between the organizations because the media enjoys great freedom to report news, whereas the Army is a structured organization that often views the media as too liberal. The Army imposed censorship in most conflicts since the Civil War to control the media. In Grenada and Panama, the Army excluded the media in early combat operations. These actions, coupled with senior commanders failing to make their units accessible during the Persian Gulf War, further strained media relations. While these actions damaged relationships, the personnel management of Army public affairs officers sometimes fails to provide qualified public affairs officers to deal with the media. If the Army is to influence public opinion to support its requirements into the 21st Century, improvements are necessary in some public affairs programs. Senior Army leaders must not only encourage, but demand, candor and openness with the media. Moreover, every soldier should undergo public affairs training so he or she can serve as a spokesperson for the Army. Finally, the Army must improve its personnel management of public affairs officers to ensure it develops quality officers who are trained, experienced, and capable of professionally advising senior commanders about all aspects of the media.

Download or read book War in the Media Age written by A. Trevor Thrall and published by Hampton Press (NJ). This book was released on 2000 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: War in the Media Age also aims to provide a thorough grounding in the history of recent government/press relations during conflict, and in the mechanics of how presidents, the military, and the press do their jobs during war."--BOOK JACKET.

Download or read book Media Access to Military Operations an Evaluation of the New DOD Instruction Procedures for Joint Public Affairs Operations written by LeWonnie Evett Belcher and published by . This book was released on 1997-08-01 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study is a qualitative examination of media access to military operations in light of the new Department of Defense Instruction 5400.14.4, 'Procedures for Joint Public Affairs Operations' Based on a review of literature on media access to military operations, an examination of current policies and procedures, as well as a comparative analysis of views presented by media and military representatives, the researcher assesses the efficacy of the new DoD instruction. The researcher concludes that while the new Instruction is a vast improvement on previous policies that prohibited or severely restricted media access to military operations, there are areas it neglects to address in an adequate manner. These oversights may lead to a recurrence of tensions between the media and the military that existed prior to the implementation of the new Instruction. Media and military members should be apprised of the key concepts of the new DoD Instruction to ensure negation of tensions in the media-military relationship. Members of those institutions should engage in a continuing, proactive dialogue to address future concerns and enhance understanding of each other's requirements and limitations. The military and media should agree on mutually acceptable numerical limitations to future military operations. The DoD should consider using a centralized funding source for equipping joint information bureaus.