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Book The Relationship of the Knowledge and Use of Brandnamed Clothing with Certain Needs and Clothing Behaviors of a Selected Group of College Women

Download or read book The Relationship of the Knowledge and Use of Brandnamed Clothing with Certain Needs and Clothing Behaviors of a Selected Group of College Women written by Gerry S. White and published by . This book was released on 1970 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Fashion and Costume in American Popular Culture

Download or read book Fashion and Costume in American Popular Culture written by Valerie Oliver and published by Bloomsbury Publishing USA. This book was released on 1996-09-24 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a convenient and unique look at fashion and costume literature and how it has developed historically, this volume discusses monographic and reference literature and provides information on periodicals, research centers, and costume museums and collections. It also provides a new way of looking at the literature through a database of 58 Library of Congress subject headings. It covers topics from jeans to wedding dresses and features popular examples of how clothing is used and reflected in our culture through the literature discussed. Of interest to scholars, students, and anyone curious about the unique power clothing holds in our lives. Various types of reference sources are discussed including other guides to the literature, encyclopedia, dictionaries, biographical dictionaries, specialized bibliographies, and indexing and abstracting services. Electronic CD-ROM and online databases equivalents are included in the presentation of indexing and abstracting services with major networks such as OCLC, RLIN, Lexis/Nexis, and Dialog mentioned as well. In addition a list of 123 research centers, mainly libraries, is provided and arranged geographically by state, some 176 costume museums and collections of costumes located at colleges and universities are listed alphabetically, and a list of 278 periodicals on fashion, costume, clothing and related topics is provided. A database of some 58 clothing and accessory subject headings is analyzed in the Worldcat database with the literature of the top ten specific clothing and accessory subject terms limited to media publication format are covered. Additionally, histories of costume and fashion in the U.S. and works which concentrate on psychological, sociological or cultural aspects are outlined. An appendix, including the clothing and accessory database, and author and subject indexes conclude the volume.

Book The Relationship of the Knowledge and Use of Brand named Clothing with Certain Personal and Social Characteristics of a Selected Group of Sorority Women

Download or read book The Relationship of the Knowledge and Use of Brand named Clothing with Certain Personal and Social Characteristics of a Selected Group of Sorority Women written by Emma Jane Phillips and published by . This book was released on 1966 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Masters Theses in the Pure and Applied Sciences

Download or read book Masters Theses in the Pure and Applied Sciences written by Wade H. Shafer and published by Springer Science & Business Media. This book was released on 2013-11-21 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Masters Theses in the Pure and Applied Sciences was first conceived, published, and dis seminated by the Center for lnformation and Numerica/ Data Analysis and Synthesis (C/NDAS) * at Purdue University in 1957, starting its coverage of theses with the academic year 1955. Beginning with Volume 13, the printing and dissemination phases of the ac tivity were transferred to University Microfilms/Xerox of Ann Arbor, Michigan, with the thought that such an arrangement would be more beneficia! to the academic and general scientific and technical community. After fi ve years of this joint undertaking we had concluded that it was in the interest of ali concerned if the printing and distribution of the volume were handled by an international publishing house to assure improved service and broader dissemination. Hence, starting with Volume 18, Masters Theses in the Pure and App/ied Sciences has been disseminated on a worldwide basis by Plenum Publishing Corporation of New York, and in the same year the coverage was broadened to include Canadian universities. Ali back issues can also be ordered from Plenum. We have reported in Volume 21 (thesis year 1976) a total of 10,586 theses titles from 25 Canadian and 219 United States universities. We are sure that this broader base for theses titles reported will greatly enhance the value of this important annual reference work.

Book A Study of Some Important Practices and Reactions of a Selected Group of College Freshman Girls in Relation to Textiles and Clothing

Download or read book A Study of Some Important Practices and Reactions of a Selected Group of College Freshman Girls in Relation to Textiles and Clothing written by Felice (Watson) Holmes and published by . This book was released on 1934 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Conformity as an Aspect of Personality and Its Relation to Certain Clothing Attitudes and Behavior of a Selected Group of College Women

Download or read book Conformity as an Aspect of Personality and Its Relation to Certain Clothing Attitudes and Behavior of a Selected Group of College Women written by Patricia Ellen Jenkins and published by . This book was released on 1958 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Relationship of Certain Clothing Behaviors  Clothing Interest  and the Personality Traits of Masculinity femininity of a Select Group of College Men

Download or read book Relationship of Certain Clothing Behaviors Clothing Interest and the Personality Traits of Masculinity femininity of a Select Group of College Men written by Linda Virginia Risley and published by . This book was released on 1969 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A Study of the Influences Affecting the Selection of Winter Skirts by Certain College Freshmen Women

Download or read book A Study of the Influences Affecting the Selection of Winter Skirts by Certain College Freshmen Women written by Margaret (Margaret Dixon) Reed and published by . This book was released on 1961 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Selected Aspects of Clothing Behavior Associated with Success in Role Achievement and with Striving Among a Specified Group of College Women

Download or read book Selected Aspects of Clothing Behavior Associated with Success in Role Achievement and with Striving Among a Specified Group of College Women written by Shirley Jean Wilson and published by . This book was released on with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Fashion Knowledge and Current Fashion Advertising Knowledge as Related to Selected Characteristics for Two Groups of Women College Students

Download or read book Fashion Knowledge and Current Fashion Advertising Knowledge as Related to Selected Characteristics for Two Groups of Women College Students written by Helen Janice Masztal and published by . This book was released on 1962 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Knowledge  Attitudes  and Behaviors of College Students in Family and Consumer Sciences Towards Environmentally Friendly Apparel

Download or read book Knowledge Attitudes and Behaviors of College Students in Family and Consumer Sciences Towards Environmentally Friendly Apparel written by and published by . This book was released on 2004 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: ABSTRACT BOSTIC, NINA CRAWFORD. Knowledge, Attitudes, and Behaviors of College Students in Family and Consumer Sciences Towards Environmentally Friendly Apparel. (Under the direction of Dr. Gary Moore.) The purpose of this study is to (a) determine attitudes, knowledge, and behaviors of college students toward environmentally friendly apparel, (b) examine a correlation between age in relation to knowledge, attitude and behaviors, (c) examine the difference between studentâ€TMs hometown size in regards to knowledge, attitude and behaviors, (d) study the differences in knowledge, attitude and behaviors between majors (Fashion majors or Family Consumer Sciences). Surveys were administered to introductory level courses in Family and Consumer Sciences (FCS) at three institutions of higher education. Each class member turned in a survey, for a total of 137 surveys. Data were analyzed using descriptive statistics, t-tests, one-way Analysis of Variance, and Pearson Correlation Coefficients. Based upon the findings, the following conclusions were identified: 1. The FCS students at the three colleges had a low to moderate level of knowledge regarding environmentally friendly apparel. 2. Students are leaning toward having an attitude that supports being environmentally friendly toward clothing. 3. Students generally practice environmentally friendly apparel behaviors. 4. The type of major, whether itâ€TMs Fashion or other Family and Consumer Sciences, did not show a higher awareness of environmentally friendly apparel. 5. The studentâ€TMs hometown size did not show a difference in their knowledge, attitude and behavior. 6. The studentâ€TMs age did not have a relationship with their knowledge and behavior. However, the older students possessed a more favorable attitude toward environmentally friendly clothing.

Book Digital and Social Media Marketing

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Book A Guide for an Adequate Wardrobe for Specific Occasions Encountered by Women Students Attending Oregon State University

Download or read book A Guide for an Adequate Wardrobe for Specific Occasions Encountered by Women Students Attending Oregon State University written by Linda Courtney Thiel and published by . This book was released on 1968 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: This thesis is a study of the types and numbers of items of apparel in a selected group of Oregon State University women's present college wardrobes and in a college wardrobe they consider to be adequate, the occasions for which each type of clothing is worn, the amount of time each type of clothing is worn, and the percentage of the clothing budget to be spent for each type of clothing. This study was selected because the present information concerning wardrobe needs available to students entering Oregon State University is very limited. Letters were sent to the Deans of Women at 39 colleges and universities in Oregon, Washington, and northern California to determine the amount and type of information concerning clothing that is available to women entering these institutions. The 35 replies received indicated that one college sends incoming women students a suggested list of minimum and average numbers of items of apparel for their college wardrobes; 13 colleges or universities have publications containing specific information on types of clothing for various occasions, (similar to the information found in Oregon State University's student handbook); 14 colleges or universities have a publication which mentions clothing, and eight colleges or universities have no information available concerning clothing. . Although little information is available to the college student, the literature reviewed stressed the importance of clothing to the present day university woman. A review of studies concerning the psychological and sociological significance of clothing show that if a woman student has a wardrobe that is adequate for the occasions which arise, she will feel more at ease, be less concerned about her appearance, and therefore, she will be better able to meet the demands of college life. According to one study reviewed, high school girls think that college women need more clothing than college women consider necessary. Since research found that women buy most of their clothing before they enter college, information concerning a college wardrobe seemed to be an evident need before they arrive on campus. Other studies pointed out that talking to college women was the best source of information on college wardrobe needs. Therefore, a selected group of women students on the Oregon State University campus was contacted through interviews and questionnaires for their advice regarding a college wardrobe. Twelve junior or senior women majoring in Clothing, Textiles, and Related Arts were interviewed to ascertain the current terminology used by women students to describe their clothing and the occasions for which each type of clothing was worn. This information was used in the preparation of a questionnaire. Questionnaires were given to 283 sophomore and junior women students who were registered in the School of Home Economics, had completed a course in clothing selection, and had been admitted to Oregon State University no later than fall term, 1966. Questionnaires were returned by 147 students, and 113 questionnaires met the established criteria. This was a 40 percent useable return of the total number of questionnaires distributed. The data from these questionnaires was compiled by computer and analyzed by the writer. The data revealed that the respondents owned a mean of 154.92 items of apparel, and they thought a mean of 148. 30 items of apparel would be adequate. The sorority women owned more of all types of clothing than did the non - sorority women, and the quantity the sorority women considered to be adequate for all seven types of clothing exceeded the quantity considered adequate by the non -sorority women. However, 81.98 percent of the respondents indicated their present wardrobes were adequate for the occasions they had encountered at Oregon State University. The total cost for an adequate wardrobe as indicated by the respondents was a mean of $1708.73. The percentage of the clothing budget to be spent for each type of clothing was allocated by the respondents as follows: 41.20 percent for campus apparel, 21.37 percent for church or dressy apparel, 9.63 percent for unclassified apparel (undergarments, hosiery, nightwear and loungewear), 9.16 percent for formal apparel, 8.88 percent for casual apparel, 5. 27 percent for semi - formal apparel, and 4.49 percent for grubby apparel. The respondents reported that they wore each type of clothing the following percentage of the time during a school year: campus apparel, 37. 09 percent; casual apparel, 26.96 percent; grubby apparel, 26.89 percent; church or dressy apparel, 7.86 percent; semi -formal apparel, .85 percent; and formal apparel, . 35 percent. The percentage of the clothing budget to be spent for each type of clothing (excluding unclassified apparel) was compared to the percentage of the time each type of clothing was worn, but the percentages were not the same for any of the six types of clothing. Campus clothing was worn the highest percentage of the time and was also designated the highest percentage of total cost; semi -formal apparel ranked fifth in both categories, but there was no correlation between the percentage of time the other types of clothing were worn and the percentage of total cost designated for each. A total of 67 women or 59.82 percent of the respondents said they brought some clothing to the campus they did not need, and 89 women or 79.46 percent of the respondents reported they needed some items of apparel they did not bring to the campus. Eleven of the 12 women interviewed indicated the wardrobe requirements would be the same for a woman entering Oregon State University as a freshman, sophomore or junior. Therefore, the writer recommended that the findings of this study, specifically a list of the items of apparel to be included in an adequate wardrobe, should be made available to women students entering Oregon State University.