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Book The Relationship Between Customer Satisfaction  Waiting Time  and Exogenous Variables for a Fast Food Restaurant

Download or read book The Relationship Between Customer Satisfaction Waiting Time and Exogenous Variables for a Fast Food Restaurant written by Mark M. Davis and published by . This book was released on 1987 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A Study of the Relationship Between Customer Satisfaction and Waiting Time and Its Impact on Worker Requirements in a Fast Food Operation

Download or read book A Study of the Relationship Between Customer Satisfaction and Waiting Time and Its Impact on Worker Requirements in a Fast Food Operation written by Mark Maurice Davis and published by . This book was released on 1986 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Moderating Effect of Customer Satisfaction on Profit Drivers of U S  Restaurant Industry

Download or read book The Moderating Effect of Customer Satisfaction on Profit Drivers of U S Restaurant Industry written by Ganna Demydyuk and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study examines American Customer Satisfaction Index (ACSI) data together with operating metrics for 41 U.S. restaurant chains in relation to their risk-adjusted stock-market performance. We find that ACSI plays an important role for consumer price perception, and even changes the price-traffic relationships. Study Purpose and ContributionChipotle Mexican Grill Corporation (CMG) managed to grow share price from 42$ to over 1.800$, despite meal prices being above-average (13$ as of 2019) in an industry where low meal prices are believed to drive traffic (Bass, Haruvy, & Prasad, 2006; Brown, 1990; Demydyuk, Shawky, Van Der Rest, & Adriaanse, 2015; McCall & Bruneau, 2010). CMG has notably loyal customers. With that in mind, we examine customer satisfaction at restaurants and analyze how it directly or inderectily influences financial performance of U.S. restaurant chains at all levels. There is ample research on the relationship between ACSI (American Customer Satisfaction Index) and stock market performance (Aksoy, Cooil, Groening, Keiningham, & Yalçin, 2008; Fornell, Mithas, Morgeson, & Krishnan, 2006), also for hospitality (Sun & Kim, 2013). While results highlight the importance of customer satisfaction, they cannot all confirm a positive impact of ACSI on performance (Anderson, Fornell, & Rust, 1997; Gursoy & Swanger, 2007). The literature lacks an empirical research solely in the restaurant industry that links ACSI to financial and stock performance. Distinct from previous research, and contributing to existing work in the area of non-financial performance drivers, this study uses ACSI, System Average Check (SAV), Customer Traffic (TRF) and Operating Profit per Guest (OOPG) as predictors of risk-adjusted market performance of a firm. Data, Analysis and FindingsThe data consists of a panel dataset of 41 publicly traded restaurant firms across five years (2007-2013). All the data was collected manually. Accounting and revenue information obtained from 10-K reports published by SEC. Customer satisfaction data comes from the American Customer Satisfaction Index (ACSI). Relative stock performance in a given month is the price change, plus dividends, divided by prior price. Risk-adjusted returns divide relative performance by a beta estimated using the S&P 500. Financial performance was measured by NPM, ROA, and ROE. After removing some predictors for multicollinearity, remaining variables are used to predict financial ratios and stock market performance, both in full-sample models and separating by full- vs. limited-service restaurants. Customer traffic TRF appears as key performance driver, negatively impacted by system average check SAV at all levels of performance and including times of economic downturn, although the relationship was weaker for full-service restaurants. To examine the relationship further, we included ACSI as a moderator variable for SAV. For full-service restaurants the negative effect of SAV on TRF and NPM lost its statistical significance completely. In limited-service restaurants, this effect became even stronger. However, the interval variable SAV*ACSI appeared as a positive predictor of TRF that in turn remained the main performance driver. The effect of customer satisfaction on customer willingness to pay is far more pronounced in full-service than in limited-service restaurants. In full-service restaurants, customer satisfaction represents an important positive performance driver that offsets customer price sensitivity and neutralizes the negative price-traffic relationship. This is important because full-service restaurants have limited seating capacity and thus must maximize payment per customer. While limited-service restaurants have lower prices and higher traffic as primary drivers of performance, customer satisfaction can transform a marginal price premium into increased traffic. Further workFurther analysis of customer satisfaction and price-traffic relationship in the crisis years will follow to expand this project. The findings of this part shall pinpoint what helped certain U.S. restaurant chains achieve a quick recovery after economic crises, or resilience to crisis. Additional analysis shall also include PE and PB ratios as dependent variables. As customer satisfaction appears to be an important variable in the restaurant business, there is value in further understanding its drivers for different service models. Future research should look onto consumer sentiment, e.g. food, ambiance, service, and the like to improve our understanding of satisfaction components and their influence on financial performance (Andersson & Carlbäck, 2009; Carlbäck, 2008; Nemeschansky, 2020). Empirical research in this area is needed, especially for optimal resource allocation in the restaurant business (Ittner, 2008; Nemeschansky, 2020; Wouters, 2009).

Book Impact Of Food Quality  Service Quality  Price And Promotion On Customer Loyalty In Local Fast Food Industry Of Hyderabad  Pakistan

Download or read book Impact Of Food Quality Service Quality Price And Promotion On Customer Loyalty In Local Fast Food Industry Of Hyderabad Pakistan written by Muhammad Bashir and published by GRIN Verlag. This book was released on 2024-08-12 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2021 in the subject Business economics - Market research, Shaheed Zulfikar Ali Bhutto Institute of Science & Technology (Shaheed Zulfikar Ali Bhutto Institute of Science and Technology), course: Bachelors in Business, language: English, abstract: This research investigates the key factors influencing customer loyalty within the fast-food sector of Hyderabad. By examining the relationships between food quality, service quality, pricing strategies, and promotional efforts, this study aims to identify the critical elements that contribute to customer retention and satisfaction in the local fast-food market.

Book Factors Affecting Customer Satisfaction in Fast Food Sector

Download or read book Factors Affecting Customer Satisfaction in Fast Food Sector written by Abdullah Afzal and published by . This book was released on 2014-10-07 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Masterarbeit aus dem Jahr 2013 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Lovely Professional University, Punjab, Sprache: Deutsch, Abstract: Prior research has shown that customer satisfaction is the most important means for fast food restaurant. The main objectives of the study were to enhance the fast food service quality impact on overall customer satisfaction, to study purchaser behavior towards fast food places, to identify various key factors used by clients in the selection of fast food restaurants; and to analyze the particular differences/similarities in critical factors deemed by consumers for the selection of fast food restaurants. Our objective should be to look into the particular crucial elements that really help to determine the expectations which buyers have regarding the fast food market and his or her perceptions of good quality through experience. The organizations under study were Pizza Hut, Hardees, KFC, McDonald's and Subway located in Lahore, Pakistan. An extensive review of the literature was carried out by reviewing research studies, books, site pages and journals etc. On the basis of that literature review and its inferences, a questionnaire was developed which was needed for this quantitative type of research. The data was collected from the customer of these restaurants. A sample of 407 customers was selected randomly. Data was compiled and statistically analyzed using SPSS and Microsoft Excel. On the basis of their responses correlation test and analysis of variance (ANOVA) was applied through IBM SPSS. Results of each question were thoroughly analyzed and discussed by the researcher. Graphical representation of all the data has been shown. Conclusions of the study include the strengths of the organization as well as a few deficiencies in performance. Recommendations have been made for fast food restaurants to overcome those deficiencies for enhancing performance through statistical tec

Book Effect of Service Encounter Pace on Customer Satisfaction

Download or read book Effect of Service Encounter Pace on Customer Satisfaction written by Breffni M. Noone and published by . This book was released on 2004 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Production   Operations Management

Download or read book Production Operations Management written by Upendra Kachru and published by Excel Books India. This book was released on 2009 with total page 848 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a pedagogical approach that is participative and interactive, involving the case study method of learning. Chapters start with an Indian case study of a well known company. This is used as a capstone case for the chapter. The student will find this an easy learning experience as data and additional information for these enterprises is readily available. The selection of such cases makes classroom learning truly suited to the Indian business environment.The value driven approach to Operations Management is used in structuring the text into three modules. The first module discusses the infrastructure function of Operations Management. Infrastructure function is considered to be product, process, capacity and location. Module Two describes the structure of the operations function. This includes quality and other product transformation processes. Module Three focuses on the organization, people and processes i.e. the job, the work, and the workplace. In addition, most of the mathematical techniques have been separated into supplements attached to the relevant chapters. Software solutions for the techniques have been explained in the text. Every mathematical technique is exemplified with a number of solved problems. Unlike many Production and Operations Management texts, this book covers E-commerce, Industrial Safety, Maintenance, Environmental Management (Green Productivity) and new technological trends in the discipline. These sections should add to the significance of exploring how firms can gain competitive advantage and promote sustainable development at the same time. The last section of the book comprises of a selection of cases from The Indian Institute of Management at Ahmedabad. The cases encompass the entire spectrum of Indian Industry the private and the public sectors, professional and family managed business organizations, service and manufacturing industries, single industry and conglomerates. The cases relate to Operations Strategy, Supply Chain Management, Capacity Planning, New Products, Manufacturing Technologies, etc. The Case Studies are of world class. Prof. Tirupati, one of the authors of the case studies, according to Management Science, has penned one of the top 100 management articles in the 50 years.The book is comprehensive, lucid and easy to read and understand. It should be of great value both to students and faculty.

Book Determinants of Consumer Preferences in Fast Food Restaurants  an Application of the Dineserv Model

Download or read book Determinants of Consumer Preferences in Fast Food Restaurants an Application of the Dineserv Model written by Mirza Shoaib and published by Grin Publishing. This book was released on 2016-11-30 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2016 in the subject Sociology - Consumption and Advertising, Iqra University, course: Marketing, language: English, abstract: The purpose of this research is to investigate the consumer preferences for the fast food restaurants by using modified DINESERV. The research is done in Karachi to target those who visit fast food restaurants. The variables used for this research are; consumer preference as a dependent variable and independent variables are DINESERV (Tangible, Reliability, Responsiveness, Assurance and Empathy) and Price. Sample data were conveniently collected from different fast food restaurants. Out of 330 respondents, 24 were outliers and 306 sample size is considered data from respondents. Factor analysis and multiple regression technique are used to achieve the objective. Results show that DINESERV subset Tangible, Reliability, Responsiveness and Price are the most significant variables among all.

Book Contemporary Issues in Branding

Download or read book Contemporary Issues in Branding written by Pantea Foroudi and published by Routledge. This book was released on 2019-12-06 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides students and academics with a comprehensive analysis of the theory and practice of branding. The challenge to explore new and effective ways of harnessing the power of communication to engage with company stakeholders in interactive, immediate and innovative ways is ever-present in the digital era. Digital marketing and social media create opportunities for managers to communicate their brand’s identity to their consumers and stakeholders. Yet, limited empirical research exists to elucidate these issues, and less still that assists our understanding of branding issues at an international level. Recognising the complexity and plurality at the heart of the branding discipline, this text explores the relationship between brands, identity and stakeholders. Working through building, designing and maintaining a brand, the authors consider such aspects as strategic planning and campaign management, research and measurement, media relations, employee communication, leadership and change communication, and crisis branding. Critically, differing methods and approaches applied to branding and communication research design are assessed, including both qualitative and quantative methods. Proposing a mixture of theory and practice with international case studies, this book is an invaluable companion for advanced undergraduate and postgraduate students, academics of marketing and strategic brand management, as well as managers and decision makers globally.

Book Operations and Supply Chain Management

Download or read book Operations and Supply Chain Management written by Roberta S. Russell and published by John Wiley & Sons. This book was released on 2023-05-16 with total page 882 pages. Available in PDF, EPUB and Kindle. Book excerpt: Help your students develop the skills needed to make informed business decisions. Appropriate for all business students, Operations and Supply Chain Management, 11th Edition provides a foundational understanding of operations management processes while ensuring the quantitative topics and mathematical applications are easy for students to understand. Teach your students how to analyze processes, ensure quality, manage the flow of information and products, create value along the supply chain in a global environment, and more.

Book Network Governance

Download or read book Network Governance written by Thomas Ehrmann and published by Springer Science & Business Media. This book was released on 2013-03-12 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The current book on Nework Governance contributes to the literature by offering new perspectives on network goals and performance, inter-organizational learning and trust in alliances, corporate governance issues in cooperatives, governance of cross-border retail networks, contract design and governance innovations in cooperatives and fanchising.

Book Handbook of Cost Management

Download or read book Handbook of Cost Management written by Roman L. Weil and published by John Wiley & Sons. This book was released on 2005-05-31 with total page 866 pages. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of Cost Management, Second Edition covers all of the essential topics in cost management and accounting. It includes conventional topics, such as job costing and cost allocation, as well as such current topics as balanced scorecard, economic value added, logistics and marketing cost, theory of constraints, inter-organizational costing, and the cost of quality.

Book Global Cases on Hospitality Industry

Download or read book Global Cases on Hospitality Industry written by Timothy L. G. Lockyer and published by Routledge. This book was released on 2013-05-13 with total page 653 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get a comprehensive research-based look at real life hospitality industry issues from leaders in the field Global Cases on Hospitality Industry is a comprehensive examination into hospitality issues around the world. This detailed look at the industry’s dynamics uses an international perspective that provides reader understanding by spanning several strategic and functional areas in management practices. Leading academics, trainers, and consultants from around the globe offer research-based perspectives on real life issues in this competitive industry. This important text extensively explores various aspects of the industry from both Asian and Western countries, providing important insights into policymaking, research, consulting, and teaching. Global Cases on Hospitality Industry presents extensively-researched illustrative case studies and accounts of revealing management practices from experts around the world. This book explains both the positive and negative impact of certain real life policy and management decisions in various aspects of the industry. This text discusses topics such as marketing, human resources, strategy, entrepreneurship, the use of technology, and ethics, using inside looks into different hospitality and travel and tourism companies. The book includes numerous figures and tables to clearly illustrate research data. Topics in Global Cases on Hospitality Industry include: consumer marketing research price promotions consumer behaviors bed and breakfast expectation analysis assessment of service quality company organizational structure labor productivity human resource issues franchise restaurants impact around the world tour operator strategies similarity of problems between the hospitality and tourism industries heritage tourism societal effects of tourism development ethical challenges and much more! Global Cases on Hospitality Industry is essential reading for hospitality management educators, students, trainers, and researchers in services management.

Book The Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy

Download or read book The Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy written by Cathy A. Enz and published by SAGE. This book was released on 2010-07-14 with total page 1081 pages. Available in PDF, EPUB and Kindle. Book excerpt: This state-of-the-art handbook approaches the topics of hospitality strategy with an emphasis on immediate application of ideas to current practice. Top hospitality scholars make original contributions with the inclusion of senior level executives input, insights and current best practices. By incorporating the latest research and thinking on various strategic topics with the commentary and insights of successful executives this handbook blends cutting edge ideas and comprehensive reviews of the subject with innovative illustrations and examples from practice. The strength of the handbook is its combination of academic rigour and hospitality application. The handbook will have a clear reference orientation and focus on key topical issues and problem of interest to practitioners and advanced students of hospitality strategy.

Book Labor Requirements and Operating Costs in Fast food Restaurants

Download or read book Labor Requirements and Operating Costs in Fast food Restaurants written by John F. Freshwater and published by . This book was released on 1975 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Building a Chain of Customers

Download or read book Building a Chain of Customers written by Richard Schonberger and published by Simon and Schuster. This book was released on 1990 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Schonberger introduces a brilliant new concept: that each of the four main business functions--design, manufacturing, accounting, and marketing--becomes a "customer" for the other three and that the many links between departments form a "chain of customers" that extends to those who buy the product.

Book Fundamental and Applied Sciences in Asia

Download or read book Fundamental and Applied Sciences in Asia written by Nor Azizah Yacob and published by Springer Nature. This book was released on 2023-01-29 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers selected science and technology papers presented at the 2018 International Conference on Science Technology and Social Sciences (ICSTSS 2018), organised bi-annually by Universiti Teknologi MARA Pahang, Malaysia. Based on the theme “Redesigning Education for Industrial Revolution”, the papers in this book address a broad range of topics in the fundamental and applied sciences, including computer science, engineering, environmental and management, furniture, forestry, health and medicine, material science, mathematics, plantation and agrotechnology, sport science and statistics, covering theoretical, numerical and experimental studies. The book serves as a platform for disseminating research findings by academicians of local, regional and global prominence, as a catalyst to inspire positive innovations in the development of the region. It provides a significant point of reference for academicians and students: for academicians, it is a good source of information to conduct further research; for students, it is the latest point of reference on research conducted in their fields of study. The carefully reviewed papers intend to facilitate the creation of new knowledge through the exchange of ideas, strategies and innovations in various science and technology disciplines, and to contribute towards enhancing the learning environment.