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Book Buying Power

    Book Details:
  • Author : Lawrence B. Glickman
  • Publisher : University of Chicago Press
  • Release : 2009-06-10
  • ISBN : 0226298663
  • Pages : 424 pages

Download or read book Buying Power written by Lawrence B. Glickman and published by University of Chicago Press. This book was released on 2009-06-10 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: A definitive history of consumer activism, Buying Power traces the lineage of this political tradition back to our nation’s founding, revealing that Americans used purchasing power to support causes and punish enemies long before the word boycott even entered our lexicon. Taking the Boston Tea Party as his starting point, Lawrence Glickman argues that the rejection of British imports by revolutionary patriots inaugurated a continuous series of consumer boycotts, campaigns for safe and ethical consumption, and efforts to make goods more broadly accessible. He explores abolitionist-led efforts to eschew slave-made goods, African American consumer campaigns against Jim Crow, a 1930s refusal of silk from fascist Japan, and emerging contemporary movements like slow food. Uncovering previously unknown episodes and analyzing famous events from a fresh perspective, Glickman illuminates moments when consumer activism intersected with political and civil rights movements. He also sheds new light on activists’ relationship with the consumer movement, which gave rise to lobbies like the National Consumers League and Consumers Union as well as ill-fated legislation to create a federal Consumer Protection Agency.

Book The Power of Big Consumers

Download or read book The Power of Big Consumers written by Maia Hall and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Consumer Revolution

    Book Details:
  • Author : Naren Nath
  • Publisher :
  • Release : 2020
  • ISBN : 9789353885939
  • Pages : 254 pages

Download or read book The Consumer Revolution written by Naren Nath and published by . This book was released on 2020 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this ground breaking book, Naren Nath provides a sweeping narrative of revolutions since the dawn of human civilization, leading up to the current and most impactful of them all-the consumer revolution. The book paints a gripping picture of consumers melding together, akin to nuclear fusion, to unleash unprecedented amount of energy and creativity, setting in motion a stunning transfer of power from traditional institutions. In doing so, it tosses up myriad new business ideas, and also highlights some of the sinister implications if the revolution is not harnessed correctly. The Consumer Revolution provides a fascinating context and rationale for some of the biggest current events and trends around the world. It is a stirring call for action to billions of everyday consumers to express their will and wield power in this ultimate doctrine of consumer empowerment.

Book Applying Social Cognition to Consumer Focused Strategy

Download or read book Applying Social Cognition to Consumer Focused Strategy written by Frank R. Kardes and published by Psychology Press. This book was released on 2006-04-21 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: Applying Social Cognition to Consumer-Focused Strategy, a book in the Advertising and Consumer Psychology series sponsored by the Society for Consumer Psychology, focuses on the most important recent developments at the interface of social cognition and marketing, and develops integrative theoretical frameworks with rich practical implications. More specifically, the chapters offer a novel and thought-provoking perspective on consumer-focused strategy--or the effects of marketing stimuli and activities on an integrated system of consumer processes and responses. Divided into four parts, this book: *offers new perspectives on consumer information processing, selective or one sided information processing, and attribution theory; *discusses how asking questions in focus groups, surveys, and experiments leads consumers to create opinions that would not have occurred to them otherwise; *advances a new approach for modeling uncertainty and a new framework for thinking about uncertainty; *summarizes recent developments concerning the Implicit Association Test and their implications for branding strategy; *develops a new approach for analyzing the effects of intention on behavior and unplanned purchase behaviors; *discusses the devaluation effect and shows both how implementation intentions can be used to increase new product consumption and also how promotion versus prevention regulatory focus influences consumer preferences; and *focuses on consumer information processing and persuasion. The text is intended for advanced graduate students, academics, and practitioners who embrace cutting-edge paradigms and methodologies in social-cognitive consumer research.

Book Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society

Download or read book Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society written by Burns, David J. and published by IGI Global. This book was released on 2018-10-12 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer culture influences virtually all activities within modern societies and has become an important area of study for businesses. Logical analysis of consumer behavior is difficult as humans have different reasons for repeatedly buying products they need or want, and it is challenging to follow why they buy unneeded or unwanted products regularly. Without a comprehensive understanding of consumer culture as the basis, market discussions become empty and produce little insight into the power consumers hold in affecting other individuals and society. Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society provides emerging research from different perspectives on the basis and ramifications of consumer culture, as well as how it affects all aspects of the lives of individuals. While providing a platform for exploring interpersonal interactions and issues related to ethics in marketing, readers will gain valuable insight into areas such as consumer vs. producer mentality, the effects of consumerism on developing countries, and the consequences of consumerism. This book is an important resource for marketing professionals, business managers, sociologists, students, academicians, researchers, and consumer professionals.

Book New Power

    Book Details:
  • Author : Jeremy Heimans
  • Publisher : Random House Canada
  • Release : 2018-04-03
  • ISBN : 0345816463
  • Pages : 310 pages

Download or read book New Power written by Jeremy Heimans and published by Random House Canada. This book was released on 2018-04-03 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: From two influential and visionary thinkers comes a big idea that is changing the way movements catch fire and ideas spread in our highly connected world. For the vast majority of human history, power has been held by the few. "Old power" is closed, inaccessible, and leader-driven. Once gained, it is jealously guarded, and the powerful spend it carefully, like currency. But the technological revolution of the past two decades has made possible a new form of power, one that operates differently, like a current. "New power" is made by many; it is open, participatory, often leaderless, and peer-driven. Like water or electricity, it is most forceful when it surges. The goal with new power is not to hoard it, but to channel it. New power is behind the rise of participatory communities like Facebook and YouTube, sharing services like Uber and Airbnb, and rapid-fire social movements like Brexit and #BlackLivesMatter. It explains the unlikely success of Barack Obama's 2008 campaign and the unlikelier victory of Donald Trump in 2016. And it gives ISIS its power to propagate its brand and distribute its violence. Even old power institutions like the Papacy, NASA, and LEGO have tapped into the strength of the crowd to stage improbable reinventions. In New Power, the business leaders/social visionaries Jeremy Heimans and Henry Timms provide the tools for using new power to successfully spread an idea or lead a movement in the twenty-first century. Drawing on examples from business, politics, and social justice, they explain the new world we live in--a world where connectivity has made change shocking and swift and a world in which everyone expects to participate.

Book Journal of Electricity and Western Industry

Download or read book Journal of Electricity and Western Industry written by and published by . This book was released on 1923 with total page 682 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Bulletin

    Book Details:
  • Author : Public Ownership League of America
  • Publisher :
  • Release : 1922
  • ISBN :
  • Pages : 270 pages

Download or read book Bulletin written by Public Ownership League of America and published by . This book was released on 1922 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Power

    Book Details:
  • Author :
  • Publisher :
  • Release : 1914
  • ISBN :
  • Pages : 1076 pages

Download or read book Power written by and published by . This book was released on 1914 with total page 1076 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Bulletin

Download or read book Bulletin written by and published by . This book was released on 1918 with total page 1102 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A Question of Power

Download or read book A Question of Power written by Robert Bryce and published by PublicAffairs. This book was released on 2020-03-10 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: An acclaimed author and celebrated journalist breaks down the history of electricity and the impact of global energy use on the world and the environment.​ Global demand for power is doubling every two decades, but electricity remains one of the most difficult forms of energy to supply and do so reliably. Today, some three billion people live in places where per-capita electricity use is less than what's used by an average American refrigerator. How we close the colossal gap between the electricity rich and the electricity poor will determine our success in addressing issues like women's rights, inequality, and climate change. In A Question of Power, veteran journalist Robert Bryce tells the human story of electricity, the world's most important form of energy. Through onsite reporting from India, Iceland, Lebanon, Puerto Rico, New York, and Colorado, he shows how our cities, our money--our very lives--depend on reliable flows of electricity. He highlights the factors needed for successful electrification and explains why so many people are still stuck in the dark. With vivid writing and incisive analysis, he powerfully debunks the notion that our energy needs can be met solely with renewables and demonstrates why--if we are serious about addressing climate change--nuclear energy must play a much bigger role. Electricity has fueled a new epoch in the history of civilization. A Question of Power explains how that happened and what it means for our future.

Book Journal of Electricity

Download or read book Journal of Electricity written by and published by . This book was released on 1920 with total page 814 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Consumer  Prosumer  Prosumager

Download or read book Consumer Prosumer Prosumager written by Fereidoon Sioshansi and published by Academic Press. This book was released on 2019-02-19 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers, Prosumers, Prosumagers: How Service Innovations will Disrupt the Utility Business Model examines customer stratification in the electric power sector, arguing that it is poised to become one of the fundamental drivers of the 21st century power network as distributed energy generation, storage, sharing and trading options become available at scale. The book addresses the interface and the relationship between key players and their impacts on incumbent and disruptive service providers. Topics covered include innovations that lead to consumer stratification, regulatory policy, the potential of service, the speed and spread of stratification, and a review of potential business models and strategies. The work also covers the evolution and potential end-states of electricity service provision, from its basis in current pilot programs as distributed generation scales and its potential to supplant industry norms. - Explores the impacts and trajectories of increasing distributed power generation and storage adoption - Analyzes the growing number of electricity services and their impact on the existing power grid and service providers, including incumbent and disruptor utilities - Discusses future market trends and trends in costs, pricing and business models

Book Digest of Decisions

Download or read book Digest of Decisions written by California Public Utilities Commission and published by . This book was released on 1927 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Consumer   Or Else

Download or read book The Consumer Or Else written by Camille Passler Schuster and published by Routledge. This book was released on 2004 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The customer is the only one who can fire all of us." -Sam Walton Doing business in today's economy and surviving requires a new paradigm. Who are at the center of this new approach to doing business? CONSUMERS. Historically, power struggles have raged between suppliers and distributors. Recently, both parties awakened to the fact that neither of them has the ultimate power . . . it now resides solely with the consumer. This valuable book describes what demassification of the consumer market means and will show you how--and why--businesses must adapt to succeed. Handy charts, tables, and illustrations make the information easy to understand, and fascinating sidebar quotations from well-known leaders of various industries--Sam Walton, Jack Welch, and many more--give the book a unique and memorable flavor. "Consumers," say the authors, "not only demand higher quality and lower prices, but also expect convenient, quick, customized service. They expect in-stock conditions and quality. They demand value and respect. Global markets mean large numbers of consumers, but these consumers want to be treated as individuals, and the mass market no longer exists. Companies in industries from financial services to groceries to consumer goods to health care to hardware to automobiles are adopting these new business processes and winning in the marketplace. Their competitors are falling by the wayside." This essential book: examines the factors that are shaping the current business environment and looks at the re-orientation of today's consumer, presenting global perspectives on these vital issues explores this new consumer-centric approach from the perspectives of suppliers, intermediaries, and retailers, as well as the business processes being used to create more efficient supply chains and more effective demand fulfillment processes shows you the tools that can be used to implement this new business paradigm in the areas of technology, internal business processes, and collaboration answers frequently asked questions shares the success stories of Rite Aid, Southwest Airlines, Starbucks, Snap-On Tools, National Semiconductor, and others! After addressing the issues of why business must change and examining the significance of a global business environment, The Consumer . . . or Else! addresses each element of the new business paradigm: the new role of consumers major players, including the shift in the business processes of retailers and manufacturers and the role of intermediaries new business processes, with a focus on technology, internal coordination, and collaboration Companies from Dell Computer to Del Monte are putting consumers first and reaping the sales benefits. General Mills will soon provide consumers with the opportunity to create and name their own custom cereal. As the authors point out, "The business process is changing-changing the way product flows, the way information flows, and the way cash flows. Companies that recognize this need to change will hold huge competitive advantages, and the companies that fail to adapt will simply not be here in the future." Let The Consumer . . . or Else!: Consumer-Centric Business Paradigms be your guidebook to this challenging new business climate.

Book The Power of Habit  by Charles Duhigg   Summary   Analysis

Download or read book The Power of Habit by Charles Duhigg Summary Analysis written by Elite Summaries and published by Elite Summaries. This book was released on with total page 1 pages. Available in PDF, EPUB and Kindle. Book excerpt: Detailed summary and analysis of The Power of Habit.

Book The Electrician

Download or read book The Electrician written by and published by . This book was released on 1926 with total page 742 pages. Available in PDF, EPUB and Kindle. Book excerpt: