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Book The Persuaders

Download or read book The Persuaders written by Anand Giridharadas and published by Vintage. This book was released on 2023-10-17 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • An insider account of activists, politicians, educators, and everyday citizens working to change minds, bridge divisions, and fight for democracy—from disinformation fighters to a leader of Black Lives Matter to Bernie Sanders and Alexandria Ocasio-Cortez and more—by the best-selling author of Winners Take All and award-winning former New York Times columnist “Anand Giridharadas shows the way we get real progressive change in America—by refusing to write others off, building more welcoming movements, and rededicating ourselves to the work of changing minds.” —Robert B. Reich, best-selling author of The System The lifeblood of any free society is persuasion: changing other people’s minds in order to change things. But America is suffering a crisis of faith in persuasion that is putting its democracy and the planet itself at risk. Americans increasingly write one another off instead of seeking to win one another over. Debates are framed in moralistic terms, with enemies battling the righteous. Movements for justice build barriers to entry, instead of on-ramps. Political parties focus on mobilizing the faithful rather than wooing the skeptical. And leaders who seek to forge coalitions are labeled sellouts. In The Persuaders, Anand Giridharadas takes us inside these movements and battles, seeking out the dissenters who continue to champion persuasion in an age of polarization. We meet a leader of Black Lives Matter; a trailblazer in the feminist resistance to Trumpism; white parents at a seminar on raising adopted children of color; Bernie Sanders and Alexandria Ocasio-Cortez; a team of door knockers with an uncanny formula for changing minds on immigration; an ex-cult member turned QAnon deprogrammer; and, hovering menacingly offstage, Russian operatives clandestinely stoking Americans’ fatalism about one another. As the book’s subjects grapple with how to call out threats and injustices while calling in those who don’t agree with them but just might one day, they point a way to healing, and changing, a fracturing country.

Book The Persuaders

    Book Details:
  • Author : James Garvey
  • Publisher : Icon Books Ltd
  • Release : 2016-02-04
  • ISBN : 1848316984
  • Pages : 313 pages

Download or read book The Persuaders written by James Garvey and published by Icon Books Ltd. This book was released on 2016-02-04 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'A work of engaging pop philosophy and accessible social science [and] a boisterous dissection of the forces jellifying our minds' Sunday Times Includes brand new material covering the US election and Brexit Every day, many people will try to change your mind, but they won't reason with you. Instead, you'll be nudged, anchored, incentivised and manipulated in barely noticeable ways. It's a profound shift in the way we interact with one another. Philosopher James Garvey explores the hidden story of persuasion and the men and women in the business of changing our minds. From the covert PR used to start the first Gulf War to the neuromarketing of products to appeal to our unconscious minds, he reveals the dark arts practised by professional persuaders. How did we end up with a world where beliefs are mass-produced by lobbyists and PR firms? Could Google or Facebook swing elections? Are new kinds of persuasion making us less likely to live happy, decent lives in an open, peaceful world? Is it too late, or can we learn to listen to reason again? The Persuaders is a call to think again about how we think now.

Book The Hidden Persuaders

Download or read book The Hidden Persuaders written by Vance Packard and published by Ig Publishing. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces. Exploring the use of consumer motivational research and other psychological techniques, including subliminal tactics, this book shows how advertisers secretly manipulate mass desire for consumer goods and products. In addition, Packard also discusses advertising in politics, predicting the way image and personality rapidly came to overshadow real issues in the televised age.

Book Persuader

    Book Details:
  • Author : Lee Child
  • Publisher : Dell
  • Release : 2003-05-13
  • ISBN : 0440333865
  • Pages : 498 pages

Download or read book Persuader written by Lee Child and published by Dell. This book was released on 2003-05-13 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE #1 NEW YORK TIMES BESTSELLING JACK REACHER SERIES THAT INSPIRED TWO MAJOR MOTION PICTURES—THE INSPIRATION FOR SEASON THREE OF THE HIT STREAMING SERIES REACHER! “Gripping and suspenseful . . . Child ratchets up the suspense to new heights.”—The Denver Post Jack Reacher lives for the moment. Without a home. Without commitment. And with a burning desire to right wrongs—and rewrite his own agonizing past. DEA Susan Duffy is living for the future, knowing that she has made a terrible mistake by putting one of her own female agents into a death trap within a heavily guarded Maine mansion. Staging a brilliant ruse, Reacher hurtles into the dark heart of a vast criminal enterprise. Trying to rescue an agent whose time is running out, Reacher enters a crime lord’s waterfront fortress. There he will find a world of secrecy and violence—and confront some unfinished business from his own past.

Book Pushing Cool

    Book Details:
  • Author : Keith Wailoo
  • Publisher : University of Chicago Press
  • Release : 2021-11-02
  • ISBN : 022679427X
  • Pages : 411 pages

Download or read book Pushing Cool written by Keith Wailoo and published by University of Chicago Press. This book was released on 2021-11-02 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: Spanning a century, Pushing Cool reveals how the twin deceptions of health and Black affinity for menthol were crafted—and how the industry’s disturbingly powerful narrative has endured to this day. Police put Eric Garner in a fatal chokehold for selling cigarettes on a New York City street corner. George Floyd was killed by police outside a store in Minneapolis known as “the best place to buy menthols.” Black smokers overwhelmingly prefer menthol brands such as Kool, Salem, and Newport. All of this is no coincidence. The disproportionate Black deaths and cries of “I can’t breathe” that ring out in our era—because of police violence, COVID-19, or menthol smoking—are intimately connected to a post-1960s history of race and exploitation. In Pushing Cool, Keith Wailoo tells the intricate and poignant story of menthol cigarettes for the first time. He pulls back the curtain to reveal the hidden persuaders who shaped menthol buying habits and racial markets across America: the world of tobacco marketers, consultants, psychologists, and social scientists, as well as Black lawmakers and civic groups including the NAACP. Today most Black smokers buy menthols, and calls to prohibit their circulation hinge on a history of the industry’s targeted racial marketing. In 2009, when Congress banned flavored cigarettes as criminal enticements to encourage youth smoking, menthol cigarettes were also slated to be banned. Through a detailed study of internal tobacco industry documents, Wailoo exposes why they weren’t and how they remain so popular with Black smokers.

Book Imperial persuaders

    Book Details:
  • Author : Anandi Ramamurthy
  • Publisher : Manchester University Press
  • Release : 2017-03-01
  • ISBN : 1526118572
  • Pages : 251 pages

Download or read book Imperial persuaders written by Anandi Ramamurthy and published by Manchester University Press. This book was released on 2017-03-01 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book to provide an historical survey of images of black people in advertising during the colonial period. Analyses the various conflicting, and changing ideologies of colonialism and racism in British advertising. Reveals the historical and production context of many well known advertising icons, as well as the specific commercial interests that various companies' images projected. Provides a chronological understanding of changing colonial ideologies in relation to advertising, while each chapter explores images produced to sell specific products, such as soap, cocoa, tea and tobacco.

Book The Persuaders

    Book Details:
  • Author : Anand Giridharadas
  • Publisher : Penguin Press
  • Release : 2023-10-26
  • ISBN : 9780141996974
  • Pages : 0 pages

Download or read book The Persuaders written by Anand Giridharadas and published by Penguin Press. This book was released on 2023-10-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: It once seemed possible to build a political movement out of people with different ideas, different identities and different ways of looking at the world. If somebody disagreed with you, you brought them on side; convincing them of your point of view. Politics was civil and optimistic. But in our modern polarized world of cancel culture and conspiracy theory, all that seems a distant memory- it feels like we've long abandoned to the past the art of persuasion. And yet, as bestselling writer Anand Giridharadas finds, things are changing. Journeying into the heart of some of our most contentious and urgent political battles - from Black Lives Matter to the Trump resistance, from vaccine myths to QAnon - Giridharadas discovers a diverse group of dissenters who continue to struggle for consensus, who remain committed to idea that to change the world, one must first change minds. Combining gripping on-the-ground experience with the revelatory insights of activists, organisers, politicians and educators, The Persuaders is the book for a time in need of mending. It is the story of a new kind of politics- one that is fierce in its pursuit of justice and earnest in its desire to improve people's lives, but also open, welcoming and, above all else, persuasive.

Book The Persuaders

Download or read book The Persuaders written by Sally Ann Young and published by Pluto Press (UK). This book was released on 2004 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book devoted to Australian political advertising in which the author charts how it has changed over time assessing what impact it has had on the nature of our democracy.

Book Present Shock

Download or read book Present Shock written by Douglas Rushkoff and published by Penguin. This book was released on 2014-02-25 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: People spent the twentieth century obsessed with the future. We created technologies that would help connect us faster, gather news, map the planet, and compile knowledge. We strove for an instantaneous network where time and space could be compressed. Well, the future's arrived. We live in a continuous now enabled by Twitter, email, and a so-called real-time technological shift. Yet this "now" is an elusive goal that we can never quite reach. And the dissonance between our digital selves and our analog bodies has thrown us into a new state of anxiety: present shock.

Book Teaching White Supremacy

Download or read book Teaching White Supremacy written by Donald Yacovone and published by Vintage. This book was released on 2023-10-24 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: A powerful exploration of the past and present arc of America’s white supremacy—from the country’s inception and Revolutionary years to its 19th century flashpoint of civil war; to the Civil Rights movement of the 1960s and today’s Black Lives Matter. “The most profoundly original cultural history in recent memory.” —Henry Louis Gates, Jr., Harvard University “Stunning, timely . . . an achievement in writing public history . . . Teaching White Supremacy should be read widely in our roiling debate over how to teach about race and slavery in classrooms." —David W. Blight, Sterling Professor of American History, Yale University; author of the Pulitzer Prize–winning Frederick Douglass: Prophet of Freedom Donald Yacovone shows us the clear and damning evidence of white supremacy’s deep-seated roots in our nation’s educational system through a fascinating, in-depth examination of America’s wide assortment of texts, from primary readers to college textbooks, from popular histories to the most influential academic scholarship. Sifting through a wealth of materials from the colonial era to today, Yacovone reveals the systematic ways in which this ideology has infiltrated all aspects of American culture and how it has been at the heart of our collective national identity. Yacovone lays out the arc of America’s white supremacy from the country’s inception and Revolutionary War years to its nineteenth-century flashpoint of civil war to the civil rights movement of the 1960s and today’s Black Lives Matter. In a stunning reappraisal, the author argues that it is the North, not the South, that bears the greater responsibility for creating the dominant strain of race theory, which has been inculcated throughout the culture and in school textbooks that restricted and repressed African Americans and other minorities, even as Northerners blamed the South for its legacy of slavery, segregation, and racial injustice. A major assessment of how we got to where we are today, of how white supremacy has suffused every area of American learning, from literature and science to religion, medicine, and law, and why this kind of thinking has so insidiously endured for more than three centuries.

Book Black Ops Advertising

Download or read book Black Ops Advertising written by Mara Einstein and published by OR Books. This book was released on 2016-09-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It’s advertising. Not only are ads indistinguishable from reporting, the Internet we rely on for news, opinions and even impartial sales content is now the ultimate corporate tool. Reader beware: content without a corporate sponsor lurking behind it is rare indeed. Black Ops Advertising dissects this rapid rise of “sponsored content,” a strategy whereby advertisers have become publishers and publishers create advertising—all under the guise of unbiased information. Covert selling, mostly in the form of native advertising and content marketing, has so blurred the lines between editorial content and marketing message that it is next to impossible to tell real news from paid endorsements. In the 21st century, instead of telling us to buy, buy, BUY, marketers “engage” with us so that we share, share, SHARE—the ultimate subtle sell. Why should this concern us? Because personal data, personal relationships, and our very identities are being repackaged in pursuit of corporate profits. Because tracking and manipulation of data make “likes” and tweets and followers the currency of importance, rather than scientific achievement or artistic talent or information the electorate needs to fully function in a democracy. And because we are being manipulated to spend time with technology, to interact with “friends,” to always be on, even when it is to our physical and mental detriment.

Book The True American  Murder and Mercy in Texas

Download or read book The True American Murder and Mercy in Texas written by Anand Giridharadas and published by W. W. Norton & Company. This book was released on 2014-05-05 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes how a Bangladeshi immigrant, shot in the Dallas mini mart where he worked in the days after September 11 in a revenge crime, forgave his assailant and petitioned the state of Texas to spare his attacker the death penalty.

Book Winners Take All

    Book Details:
  • Author : Anand Giridharadas
  • Publisher : Vintage
  • Release : 2018-08-28
  • ISBN : 0451493257
  • Pages : 300 pages

Download or read book Winners Take All written by Anand Giridharadas and published by Vintage. This book was released on 2018-08-28 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • The groundbreaking investigation of how the global elite's efforts to "change the world" preserve the status quo and obscure their role in causing the problems they later seek to solve. An essential read for understanding some of the egregious abuses of power that dominate today’s news. "Impassioned.... Entertaining reading.” —The Washington Post Anand Giridharadas takes us into the inner sanctums of a new gilded age, where the rich and powerful fight for equality and justice any way they can—except ways that threaten the social order and their position atop it. They rebrand themselves as saviors of the poor; they lavishly reward “thought leaders” who redefine “change” in ways that preserve the status quo; and they constantly seek to do more good, but never less harm. Giridharadas asks hard questions: Why, for example, should our gravest problems be solved by the unelected upper crust instead of the public institutions it erodes by lobbying and dodging taxes? His groundbreaking investigation has already forced a great, sorely needed reckoning among the world’s wealthiest and those they hover above, and it points toward an answer: Rather than rely on scraps from the winners, we must take on the grueling democratic work of building more robust, egalitarian institutions and truly changing the world—a call to action for elites and everyday citizens alike.

Book Black and White Thinking

Download or read book Black and White Thinking written by Kevin Dutton and published by Farrar, Straus and Giroux. This book was released on 2021-01-05 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: A groundbreaking and timely book about how evolutionary biology can explain our black-and-white brains, and a lesson in how we can escape the pitfalls of binary thinking. Several million years ago, natural selection equipped us with binary, black-and-white brains. Though the world was arguably simpler back then, it was in many ways much more dangerous. Not coincidentally, the binary brain was highly adept at detecting risk: the ability to analyze threats and respond to changes in the sensory environment—a drop in temperature, the crack of a branch—was essential to our survival as a species. Since then, the world has evolved—but we, for the most part, haven’t. Confronted with a panoply of shades of gray, our brains have a tendency to “force quit:” to sort the things we see, hear, and experience into manageable but simplistic categories. We stereotype, pigeon-hole, and, above all, draw lines where in reality there are none. In our modern, interconnected world, it might seem like we are ill-equipped to deal with the challenges we face—that living with a binary brain is like trying to navigate a teeming city center with a map that shows only highways. In Black-and-White Thinking, the renowned psychologist Kevin Dutton pulls back the curtains of the mind to reveal a new way of thinking about a problem as old as humanity itself. While our instinct for categorization often leads us astray, encouraging polarization, rigid thinking, and sometimes outright denialism, it is an essential component of the mental machinery we use to make sense of the world. Simply put, unless we perceived our environment as a chessboard, our brains wouldn’t be able to play the game. Using the latest advances in psychology, neuroscience, and evolutionary biology, Dutton shows how we can optimize our tendency to categorize and fine-tune our minds to avoid the pitfalls of too little, and too much, complexity. He reveals the enduring importance of three “super categories”—fight or flight, us versus them, and right or wrong—and argues that they remain essential to not only convincing others to change their minds but to changing the world for the better. Black-and-White Thinking is a scientifically informed wake-up call for an era of increasing extremism and a thought-provoking, uplifting guide to training our gray matter to see that gray really does matter.

Book Match Made in Manhattan

    Book Details:
  • Author : Amanda Stauffer
  • Publisher : Simon and Schuster
  • Release : 2018-01-23
  • ISBN : 1510728104
  • Pages : 320 pages

Download or read book Match Made in Manhattan written by Amanda Stauffer and published by Simon and Schuster. This book was released on 2018-01-23 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: After two intense, dead-end relationships, serial monogamist Alison finds herself confused, lonely, and drastically out of touch with the world of modern dating. Refusing to wallow, she signs up for a popular dating app and resolves to remain open-minded and optimistic as she explores the New York City singles' scene. With the click of a button, her adventures begin: On one date, she's dumped before the first kiss; on another, she dons full HAZMAT gear; she meets a tattooed folk singer turned investment banker, an undercover agent who tracks illegal exotic animals, and dozens of other colorful, captivating personalities. Giving them each her signature "pants speech"—her pants aren't coming off unless she has a real connection with someone—she desperately wants to push past the awkward small-talk phase to find true love, but finding "the one" is starting to feel impossible. That is, until she meets Luke, who is sophisticated, funny, and not to mention, hot. Alison finds herself falling for Luke harder than any guy she's dated and finally letting her walls down, but will he stick around or move on to his next match? Match Made in Manhattan is a fast-paced, contemporary story about the struggles of dating in the digital age. Replete with online profiles, witty dialogue, and a super-supportive group of female friends, this all-too-real and relatable debut novel will have readers laughing, crying, and rooting for Alison all the way to the end.

Book The Ultimate Lawyer Quote Book

Download or read book The Ultimate Lawyer Quote Book written by and published by American Bar Association. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This bank of clever comebacks will delight you or the lawyer in your life. With more than 1,000 quotes from 500 people, The Ultimate Lawyer Quote Book is the wordsmiths treasure chest of quotable gems. Topics include torts, contracts, ethics, litigation, evidence, and argumentation. Material is sourced from the likes of Melvin Belli, Felix Frankfurter, Hugo Black as well as such non-jurists such as Woody Allen, Winston Churchill, and Oprah!

Book India Calling

    Book Details:
  • Author : Anand Giridharadas
  • Publisher : ReadHowYouWant.com
  • Release : 2011-02-28
  • ISBN : 1458763099
  • Pages : 386 pages

Download or read book India Calling written by Anand Giridharadas and published by ReadHowYouWant.com. This book was released on 2011-02-28 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reversing his parents immigrant path, a young writer returns to India and discovers an old country making itself new. Anand Giridharadas sensed something was afoot as his plane prepared to land in Bombay. An elderly passenger looked at him and said, Were all trying to go that way, pointing to the rear. You, youre going this way. Giridharadas was...