Download or read book The Penguin Guide to Plain English written by Harry Blamires and published by Penguin Books. This book was released on 2000-01-01 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this guide for all writers and speakers of the English language, the author indicates common pitfalls and errors of grammar and syntax and explains how to avoid them. He includes a unique section tackling jargon in specific industries (recruitment, PR and banking for example.)
Download or read book The Penguin Guide to Punctuation written by R L Trask and published by Penguin UK. This book was released on 2019-06-13 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Penguin Guide to Punctuation is indispensable for anyone who needs to get to grips with using punctuation in their written work. Whether you are puzzled by colons and semicolons, unsure of where commas should go or baffled by apostrophes, this jargon-free, succinct guide is for you.
Download or read book Penguin Writers Guides How to Write Better English written by Robert Allen and published by Penguin UK. This book was released on 2005-06-30 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Penguin Writers' Guides series provides authoritative, succinct and easy-to-follow guidance on specific aspects of written English. Whether you need to brush up your skills or get to grips with something for the first time, these invaluable Guides will help you find the best way to get your message across clearly and effectively. This essential guide covers the key rules - and pitfalls - of written and spoken grammar. It covers such areas as: the building blocks of language, common errors and misconceptions, choosing the right level of expression, differences between British and American English, and political correctness. It also discusses various uses of language, from creative writing, CVs and reports to verbal presentations, and business and personal letters, with many useful suggestions for accurate and fluent English.
Download or read book The Complete Plain Words written by Sir Ernest Arthur Gowers and published by . This book was released on 1973 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book How To Get To The Top Of Google in 2021 written by Dale Davies and published by Independently Published. This book was released on 2021-01-14 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised and updated for 2021 with new case studies and covering the latest Google updates!Become one of the 10,000+ business owners and marketers who have used this bestselling no-nonsense SEO book to increase their rankings and sell more.Whether you've dabbled in Search Engine Optimisation (SEO) and been disappointed with the results, are a complete SEO newbie looking for a large slice of the ranking pie or you're a seasoned professional looking to stay up to date with the best SEO practices, this book is for you. How would it feel to... Understand how Google chooses which websites to rank? Know exactly what keywords to target to attract people who are ready to buy what you sell? Have your most profitable keywords hit the top spot? Confidently be able to tweak your website and its structure (no technical know-how needed!) for fast gains? Be able to write killer content that Google and your visitors love? Build relationships with key publication players in your industry and have them begging for your content? Have crafted a complete SEO strategy to laser-target your focus and get big results? What kind of results can you achieve?One of our clients came to us in 2015 asking for help. His business was making $2k per month in sales, and he was contemplating closing shop. Today, that business turns over $3.4million per month, thanks to the strategies in this book.You'll read about this business and others in the book. Every strategy is data-backed and battle-tested by the Exposure Ninja team, who grow real businesses like yours. What's inside?Section 1: The FoundationsYou'll learn: The four free ways to appear on the first page of Google How to identify keywords that will drive hordes of hungry traffic to your website The key to seeing ranking gains in just weeks Why snooping on your competitors is crucial, and how to steal the good bits. Section 2: Your WebsiteTransform your website's ranking by: Structuring it to make it easy for Google AND visitors to use Using content to 10x your traffic Transforming your blog into a sales generator Avoiding the SEO pitfalls that can do more harm to your website than good Section 3: Promoting Your WebsiteYou'll find out: The exact process that took one business from 35 to 3,450 leads a month How to get links from national newspaper websites The easy way to pitch content sounding desperate How to get links from social media Section 4: Designing Your SEO StrategySEO can be overwhelming. Replace panic with serene calm as you: Put everything into a comprehensive strategy Pick the key tasks to get results if you're low on time Learn which metrics to track and which to ignore Implement three key practices that will ensure long-term improvement, whatever Google throws at you "But how do I know all this is possible?"Tim Cameron-Kitchen started out as a professional drummer. After building and ranking a website for his next-door neighbour, he got bitten by the SEO bug. Hundreds of clients later and with a team of 100 at his agency Exposure Ninja, Tim's story shows that anyone, even if you don't have a background in SEO, can learn what it takes to rank their website on Google.We update the book at least once a year to reflect the latest changes to the algorithm, so you're always in the know. Lifetime updates are included with purchase, so this is the last SEO book you'll ever need to buy! Bonuses worth over £400You'll also receive a FREE video review of your website's SEO, carried out by one of the SEO experts at Exposure Ninja. They'll build you a prioritised plan to follow to improve your ranking and sales.
Download or read book The Sense of Style written by Steven Pinker and published by Penguin. This book was released on 2014-09-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Charming and erudite," from the author of Rationality and Enlightenment Now, "The wit and insight and clarity he brings . . . is what makes this book such a gem.” —Time.com Why is so much writing so bad, and how can we make it better? Is the English language being corrupted by texting and social media? Do the kids today even care about good writing—and why should we care? From the author of The Better Angels of Our Nature and Enlightenment Now. In this entertaining and eminently practical book, the cognitive scientist, dictionary consultant, and New York Times–bestselling author Steven Pinker rethinks the usage guide for the twenty-first century. Using examples of great and gruesome modern prose while avoiding the scolding tone and Spartan tastes of the classic manuals, he shows how the art of writing can be a form of pleasurable mastery and a fascinating intellectual topic in its own right. The Sense of Style is for writers of all kinds, and for readers who are interested in letters and literature and are curious about the ways in which the sciences of mind can illuminate how language works at its best.
Download or read book The Penguin Dictionary of Curious and Interesting Numbers written by David Wells and published by Penguin. This book was released on 1997-09-04 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides information on numbers and what makes particular ones noteworthy
Download or read book The Penguin Dictionary of American English Usage and Style written by Paul W. Lovinger and published by Penguin Group USA. This book was released on 2001 with total page 491 pages. Available in PDF, EPUB and Kindle. Book excerpt: Features more than one thousand primary entries, along with more than two thousand examples of questionable style and the misuse of language, providing valuable lessons for students, writers, and speakers.
Download or read book Forms of Reduced English written by Massimo Laganà and published by Cambridge Scholars Publishing. This book was released on 2023-12-15 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book illustrates the objectives and assumptions—as well as the construction techniques and the structure—of some of the most interesting forms of reduced English, including Basic English, Special English, Plain English, Simplified English, Easy English, Specialized English, Nuclear English, Globish, and Basic Global English. Although they have different cultural approaches and are aimed at communication purposes which are not always homogeneous and are sometimes divergent, all the studies underpinning these projects share a common goal: bearing in mind the globalization processes of the contemporary world, their primary aim is to use English as a starting point from which to build a language tool to be employed as a lingua franca for effective and adequate international communication in economic, scientific, and cultural fields. The book is primarily intended for students and scholars interested in the various attempts that have been made to simplify the English language in order to make it universally available for a simple, effective and global communication.
Download or read book Common Errors and Problems in English written by Robert Allen and published by Penguin UK. This book was released on 2008-07-31 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Penguin Writers' Guides series provide authoritative, succinct and easy-to-follow guidance on specific aspects of written English. Whether you need to brush up your skills or get to gris with something for the first time, these invaluable Guides will help you find the best way to get your message across clearly and effectively. Common Errors in English is a thorough A-Z checklist of the mistakes that often crop up in all aspects of written English. It gives ready and authoritative guidance on today's usage difficulties, being up-to-date with all the latest controversies, pitfalls and oddities of our language. Written in a lively style, with plenty of interest and humour, Common Errors shouldn't be far from the fingertips of anyone who does any kind of writing.
Download or read book The Penguin Working Words written by Barrie Hughes and published by . This book was released on 1993 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt: Working Words provides clear, concise entries on the elements of grammar, the meanings and acceptable uses of words, difficult spellings, the parts of speech and the conventions of punctuation. This book is for writers, editors, do-it-yourself publishers, students, secretaries and word-processing operators - in fact, for all who work with words and want to make words work for them.
Download or read book Plain Style written by Christopher Lasch and published by University of Pennsylvania Press. This book was released on 2002-05-03 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The late Lasch, college history professor and the author of The Culture of Narcissism (1979), among other seminal works, so despaired of his graduate students' writing that he began to compile a list of common compositional errors. This list soon evolved into a full-fledged writing guide. . . . Lasch's wry, distinctive voice is evident throughout."—Joanne Wilkinson, Booklist
Download or read book Plain Words written by Ernest Gowers and published by National Geographic Books. This book was released on 2015-06-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Be short, be simple, be human.' When Sir Ernest Gowers first wrote Plain Words, it was intended simply as a guide to the proper use of English for the Civil Service. Within a year, however, its humour, charm and authority had made it a bestseller. Since then it has never been out of print. Six decades on, writer Rebecca Gowers has created a new edition of this now-classic work that both revises and celebrates her great-grandfather's original. Plain Words has been updated to reflect numerous changes in English usage, yet Sir Ernest's distinctive, witty voice is undimmed. And his message remains vital: our writing should be as clear and comprehensible as possible, avoiding superfluous words and clichés - from the jargon of 'commercialese' to the murky euphemisms of politicians. In a new preface, this edition draws on an extensive private archive, previously hidden away in family cupboards and attics, to tell the story behind a book that has become an institution: the essential guide to making yourself understood.
Download or read book Jane Eyre written by Charlotte Brontë and published by . This book was released on 1895 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Mind the Gaffe written by Robert Lawrence Trask and published by Penguin Group. This book was released on 2001 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exasperated by marking exam scripts, the author checked some 2500 of the most common errors his students made. The result is this guide which points the reader to pitfalls in English and how to avoid them, written with wit and panache. Correct usage, spelling and grammar are all covered.
Download or read book The Business Student s Handbook written by Sheila Cameron and published by Pearson UK. This book was released on 2013-09-27 with total page 669 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business Student’s Handbook integrates study skills, interpersonal skills and work skills to help students gain better marks in their study and to transfer those skills for success in the workplace. The book covers a broad range of topics including: essential skills such as essay writing, exam technique and managing one’s studies, interpersonal skills such as working in teams, communicating and presenting, and work skills such as exploring problems, managing projects and improving creativity.
Download or read book Woe Is I written by Patricia T. O'Conner and published by Penguin. This book was released on 2019-02-05 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revised and updated edition of the iconic grammar guide for the 21st century. In this expanded and updated edition of Woe Is I, former editor at The New York Times Book Review Patricia T. O'Conner unties the knottiest grammar tangles with the same insight and humor that have charmed and enlightened readers of previous editions for years. With fresh insights into the rights, wrongs, and maybes of English grammar and usage, O'Conner offers in Woe Is I down-to-earth explanations and plain-English solutions to the language mysteries that bedevil all of us. "Books about English grammar and usage are... never content with the status quo," O'Conner writes. "That's because English is not a stay-put language. It's always changing--expanding here, shrinking there, trying on new things, casting off old ones... Time doesn't stand still and neither does language." In this fourth edition, O'Conner explains how the usage of an array of words has evolved. For example, the once-shunned "they," "them," and "their" for an unknown somebody is now acceptable. And the battle between "who" and "whom" has just about been won, O'Conner says (hint: It wasn't by "whom"). Then there's the use of "taller than me" in simple comparisons, instead of the ramrod-stiff "taller than I." "May" and "might," "use to" and "used to," abbreviations that use periods and those that don't, and the evolving definition of "unique" are all explained here by O'Conner. The result is an engaging, up-to-date and jargon-free guide to every reader's questions about grammar, style, and usage for the 21st century.
