Download or read book The Mass Communication Process written by Stamm and published by . This book was released on 1988-11-01 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Processes of Mass Communication written by David Chaney and published by Palgrave. This book was released on 2013-12-31 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Mass Communication Process written by Keith R. Stamm and published by . This book was released on 1990 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Process and Effects of mass communication written by Wilbur Schramm and published by . This book was released on 1965 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Essentials of Mass Communication Theory written by Arthur Asa Berger and published by SAGE. This book was released on 1995-07-05 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Solid and elegantly written introduction to its subject, up to speed with the current movements in the field, this is an excellent textbook for first-year students. The layout is well-conceived, and interspersed with Berger's own whimsical cartoons' - Sight and Sound
Download or read book The Process and Effects of Mass Communication written by Wilbur Schramm and published by Urbana : University of Illinois Press. This book was released on 1971 with total page 1028 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media as communication institutions;Mass media as social systems; The structure and function of communication in society; The medium is the message; From news-gathering to news-making; A flood of pseudo-events; The negro and the news: A case study.
Download or read book Persuasion and the Mass Communication Process written by Brian Sternthal and published by . This book was released on 1972 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Processes of Mass Communication written by David C. Chaney and published by . This book was released on 1972 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Process and the effects of mass communication written by Wilbur Lang Schramm and published by . This book was released on 1977 with total page 997 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Process and Effects of Mass Communication written by Wilbur Lang Schramm and published by . This book was released on 1954 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Communication Models for the Study of Mass Communications written by Denis Mcquail and published by Routledge. This book was released on 2015-12-22 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents the main existing models of the mass communications process which have been developed during the last thirty years, providing brief descriptions of the most significant concepts and ideas in the study of mass communication, using graphic and verbal models.
Download or read book The Circuit of Mass Communication written by David Miller and published by SAGE. This book was released on 1998-01-29 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book moves beyond the narrow focus of much of the work on media and cultural studies to examine the whole process of interaction between the media and the social world. Rejecting approaches which focus only on ownership or discourse or audience reception, this new book from the Glasgow Media Group, examines: promotional strategies; media production; representation and audience responses; as well as broader impacts on policy, culture and society. Using a detailed analysis of the struggle over representation during the AIDS crisis as point of departure, The Circuit of Mass Communication reveals the power of the media to influence public opinion, and the complex interaction between media coverage, audience response and contemporary power relations. Based on extensive empirical research, this book offers a range of challenging insights on media power, active audiences and moral panics.
Download or read book Introduction to Mass Communication written by Stanley J. Baran and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 2007 with total page 606 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach. Building on this tested emphasis, the fifth edition features a newly merged chapter on Cable and Television, a new chapter on The Evolving Mass Communication Process, updates on recent technologies and government rulings, including the Patriot Act, the Supreme Court ruling on Peer-2-Peer file-sharing on Grokster, net neutrality, municipal WiFi, new advertising industry metrics such as ROI, BitTorrent, video news releases, and much more!
Download or read book Converging Media written by John Vernon Pavlik and published by Allyn & Bacon. This book was released on 2004 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: Converging Media reflects the fundamental changes that digital technologies have made in the way people get their news and entertainment and conduct media commerce. The book does not contend that every media product, such as newspapers, magazines or books, are or ever will become digital. Rather, Converging Media proposes that the majority of the process of mass communication is or is becoming digital. --Publisher description.
Download or read book Self Symbols Society written by Stanley J. Baran and published by Addison Wesley Publishing Company. This book was released on 1984 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Mass Media written by James B. Martin and published by Nova Publishers. This book was released on 2002 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass media has become an integral part of the human experience. News travels around the world in a split second affecting people in other countries in untold ways. Although being on top of the news may be good, at least for news junkies, mass media also transmits values or the lack thereof, condenses complex events and thoughts to simplified sound bites and often ignores the essence of an event or story. The selective bibliography gathers the books and magazine literature over the previous ten years while providing access through author, title and subject indexes.
Download or read book A History of Mass Communication written by Irving Fang and published by Taylor & Francis. This book was released on 1997-02-27 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting new text traces the common themes in the long and complex history of mass communication. It shows how the means of communicating grew out of their eras, how they developed, how they influenced the societies of those eras, and how they have continued to exert their influence upon subsequent generations. The book is divided into six periods which are identified as 'Information Revolutions' writing, printing, mass media, entertainment, the 'toolshed' (which we call 'home' now), and the Information Highway. In looking at the ways in which the tools of communication have influenced and been influenced by social change, A History of Mass Communication provides students of media and journalism with a strong sense of the way their chosen field affects how society functions. Providing a broad-based approach to media history, Dr. Fang encourages the reader to take a careful look at where our culture is headed through the tools we use to communicate with one another. A History of Mass Communication is not only the most current text on communication history, but also an invaluable resource for anyone interested in how methods of communication affect society.
