Download or read book Canada s Labour Market Training System written by Bob Barnetson and published by Athabasca University Press. This book was released on 2018 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: How does the current labour market training system function and whose interests does it serve? In this introductory textbook, Bob Barnetson wades into the debate between workers and employers, and governments and economists to investigate the ways in which labour power is produced and reproduced in Canadian society. After sifting through the facts and interpretations of social scientists and government policymakers, Barnetson interrogates the training system through analysis of the political and economic forces that constitute modern Canada. This book not only provides students of Canada’s division of labour with a general introduction to the main facets of labour-market training—including skills development, post-secondary and community education, and workplace training—but also encourages students to think critically about the relationship between training systems and the ideologies that support them.

Download or read book How Customers Buy Why They Don t written by Martyn R. Lewis and published by Radius Book Group. This book was released on 2018-08-15 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lewis makes a compelling argument that businesses must look beyond their own internal view of how something is sold, to the external reality of how customers actually buy. He asserts that no one buys anything because of a sales process; customers only buy because of their own buying process. And so, for all those whose livelihood depends upon successful revenue generation, the only rational course of action is to positively influence and effectively manage the end-to-end customer-buying journey. The simple failure of mousetrap logic—that is, the quality of the product or value proposition of the service is sufficient to convince customers to make a purchase—is at the heart of most revenue generation challenges today. How Customers Buy...and Why They Don’t shows that vendors are too often trying to solve the wrong problem, because customers actually do “get it,” they just don’t buy it. The book starts by explaining Outside-in Revenue Generation. It then decodes the six elements of the Customer Buying Journey DNA. It defines the nine Buying Concerns, any one of which can derail a purchase. It unveils the deceptively simple and elegant 4Q Buying Style Quadrant that unlocks the intricacies of how buyers actually think. The second section of the book explains what you can do about customers not buying your products or services. It reveals that there are only four things—Sales and Marketing Imperatives—that can be done to positively impact the market. It goes on to walk the reader through the development of the Market Engagement Strategy. The final section of the book translates the five components of the Market Engagement Strategy into actionable sales and marketing behaviors.

Download or read book The Market Gardener written by Jean-Martin Fortier and published by New Society Publisher. This book was released on 2014-03-01 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grow better not bigger with proven low-tech, human-scale, biointensive farming methods Making a living wage farming without big capital outlay or acreages may be closer than you think. Growing on just 1.5 acres, Jean-Martin and Maude-Helene feed more than 200 families through their thriving CSA and seasonal market stands. The secret of their success is the low-tech, high-yield production methods they've developed by focusing on growing better rather than growing bigger, making their operation more lucrative and viable in the process. The Market Gardener is a compendium of proven horticultural techniques and innovative growing methods. This complete guide is packed with practical information on: Setting-up a micro-farm by designing biologically intensive cropping systems, all with negligible capital outlay; Farming without a tractor and minimizing fossil fuel inputs through the use of the best hand tools, appropriate machinery and minimum tillage practices; Growing mixed vegetables systematically with attention to weed and pest management, crop yields, harvest periods and pricing approaches. Inspired by the French intensive tradition of maraichage and by iconic American vegetable grower Eliot Coleman, author and farmer Jean-Martin shows by example how to start a market garden and make it both very productive and profitable.

Download or read book Fit For Market Translator and Interpreter Training in a Digital Age written by Rita Besznyák and published by Vernon Press. This book was released on 2020-05-15 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Training institutions offering specialized translation and interpreting programs need to keep up with the rapid development of digitalization and the increasingly sophisticated requirements of the language industry. This book addresses digital trends and employability in the market from the aspect of training: how have the latest digital trends shaped the language industry, and what competencies will translators, interpreters and T/I trainers need so as to meet current market requirements? Four major subjects of high relevance are discussed in 12 chapters: (1) collaborative partnership in the field of fit-for-market practices with a focus on e-learning materials; (2) competence development in translator and interpreter training; (3) the implications of neural machine translation and the increasing significance of post-editing practices, as well as (4) the role of new technologies and new methods in the work and training of interpreters and translators. With an introduction written by Juanjo Arevalillo, managing director of Hermes Traducciones and former vice-president of the European Union of Associations of Translation Companies, the book creates a fresh momentum for researchers, academics, professionals and trainees to be engaged in a constructive dialogue.

Download or read book The Right Skills for the Job written by Rita Almeida and published by World Bank Publications. This book was released on 2012-07-13 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book revisits skills development policies and points to new directions for making training programs more effective and responsive in increasingly competitive labor market.

Download or read book What Makes a Great Training Organization written by Doug Harward and published by Pearson Education. This book was released on 2014 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: All learning leaders want their organizations to be perceived as great, but what makes a 'great' training organization? This book presents findings that are based on the data, information, and experiences shared with Training Industry, Inc. by several hundred learning professionals over a five year span, from 2008 to 2012. It identified 8 process capabilities, which have been identified as the key functions in the design, delivery and management of corporate workforce training.

Download or read book Trading in the Zone written by Mark Douglas and published by Penguin. This book was released on 2001-01-01 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Douglas uncovers the underlying reasons for lack of consistency and helps traders overcome the ingrained mental habits that cost them money. He takes on the myths of the market and exposes them one by one teaching traders to look beyond random outcomes, to understand the true realities of risk, and to be comfortable with the "probabilities" of market movement that governs all market speculation.

Download or read book Content Inc How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses written by Joe Pulizzi and published by McGraw Hill Professional. This book was released on 2015-09-04 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Instead of throwing money away and sucking up to A-listers, now there is a better way to promote your business. It’s called content marketing, and this book is a great way to master this new technique.” -Guy Kawasaki, Chief evangelist of Canva and author of The Art of the Start 2.0 "How do you take the maximum amount of risk out of starting a business? Joe Pulizzi shows us. Fascinate your audience, then turn them into loyal fans. Content Inc. shows you how. Use it as your roadmap to startup success.” -Sally Hogshead, New York Times and Wall Street Journal bestselling author, How the World Sees You "If you're serious about turning content into a business, this is the most detailed, honest, and useful book ever written." -Jay Baer, New York Times bestselling author of Youtility" The approach to business taught all over the world is to create a product and then spend a bunch of money to market and sell it. Joe outlines a radically new way to succeed in business: Develop your audience first by creating content that draws people in and then watch your business sell themselves!" -David Meerman Scott bestselling author of ten books including The New Rules of Sales and Service "The digital age has fundamentally reshaped the cost curve for entrepreneurs. Joe describes the formula for developing a purpose-driven business that connects with an engaged and loyal audience around content. With brand, voice and audience, building and monetizing a business is easy." -Julie Fleischer, Sr. Director, Data + Content + Media, Kraft Foods" What if you launched a business with nothing to sell, and instead focused first on serving the needs of an audience, trusting that the 'selling' part would come later? Crazy? Or crazy-brilliant? I'd say the latter. Because in today's world, you should serve before selling." -Ann Handley, author of the Wall Street Journal bestseller Everybody Writes and Content Rules "Today, anyone, anywhere with a passion and a focus on a content niche can build a multi-million dollar platform and business. I did it and so can you. Just follow Joe's plan and hisContent Inc. model." -John Lee Dumas, Founder, EntrepreneurOnFire" The Internet doesn't need more content. It needs amazing content. Content Inc is the business blueprint on how to achieve that. If you're in business and are tired of hearing about the need for content marketing, but want the how and the proof, Content Inc is your blueprint." -Scott Stratten, bestselling author and President of UnMarketing Inc." Content marketing is by far the best marketing strategy for every company and Joe is by far the best guru on the topic. I wish this book was available when we started our content marketing initiative. It would have saved us a huge amount of time and effort!" -Scott Maxwell, Managing Partner/Founder OpenView Venture Partners

Download or read book Thoughts on Translation written by Corinne McKay and published by . This book was released on 2013-01-01 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corinne McKay's blog Thoughts on Translation is one of the web's liveliest gathering places for freelance translators...now available in book format Wondering whether to charge by the word or by the hour? How to receive payments from clients in foreign countries? How to write a translation-targeted resume? It's all in here, in chunks that take just a few minutes to read. Corinne McKay is also the author of "How to Succeed as a Freelance Translator," the original career how-to guide for freelance translators, with over 5,000 copies in print. Her practical, down-to-earth tips are based on her own experience launching and running a successful freelance translation business after a first career as a high school teacher.

Download or read book The Nonprofit Marketing Guide written by Kivi Leroux Miller and published by John Wiley & Sons. This book was released on 2010-05-13 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.

Download or read book The Liberated Stock Trader written by Barry D. Moore and published by CreateSpace. This book was released on 2011-04-01 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: From pocket change to financial freedom. Learn the critical skills you need to be an independent, self directed stock market investor. This is a truly unique stock market training course designed to help YOU make informed decisions about how to invest YOUR money, whether you are a beginner or already investing. Only 20% of stock market investors are actually able to beat the market, this training course is designed to help you be part of that winning 20% This book and the accompanying 16 hours of video training lessons have been created for those who are truly serious about their education. Barry D Moore's unique approach to training makes it easy to understand how the stock market works and how to apply your knowledge practically This integrated stock market training course training course includes: How you can find great stocks in great markets (Fundamental Analysis) How you can master stock charts, indicators and patterns (Technical Analysis) How many stocks to buy, when to buy and when to sell How to create your own winning stock market strategy Practical Guides to get you up and running fast include: The Stock Traders Checklist The Top 5 Mistakes To Avoid From The Start Top 10 Best Free Stock Charting Tools How To Find Great Stocks The Stock Market Millionaire The Trading System Workbook This honest, independent and trustworthy education consists of: The Liberated Stock Trader Book - large format and filled with diagrams and charts 16 hours of high quality video (available online) Mobile Edition - 16 hours of video (for iPhone/iPad/Android) Mobile Edition eBook in pdf format With 16 hours of educational video tutorials and the Liberated Stock Trader Book you will be well prepared for successful stock market investing Stock Market Success Need Knowledge, Experience And Patience Get the knowledge you need with the Liberated Stock Trader

Download or read book Higher Education and the Market written by Roger Brown and published by Routledge. This book was released on 2010-09-13 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: The introduction of market forces into higher education is the most crucial issue facing universities and colleges today. As the role of universities in the knowledge society becomes ever more apparent, and as public funding reaches its limit, marketisation has become an issue of critical importance. Discussions about the ever-increasing cost of tuition, affordability, access, university rankings, information, and the commercialization of academic research take place not just in North America, Western Europe and Australasia, but also in Eastern Europe, Asia and Latin America. Higher Education and the Market provides a comprehensive account of this phenomenon, and looks at its likely impact on key dimensions of university activity: system structure funding and resources the curriculum participation and achievement research and scholarship interactions with third parties. Contributors propose how market forces, government intervention and academic self-regulation can be combined to harness the benefits of increased competition and efficiency without losing the public good. It is of particular interest to government and institutional leaders, policy makers, researchers and students studying higher education.

Download or read book Marketing Training Services written by Ian Linton and published by Routledge. This book was released on 2017-03-02 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ian Linton’s book is designed to help both corporate training departments and specialist training organizations. It shows how to use modern marketing and communication techniques to increase current course uptake, win support for future activity and build long-term relationships with customers and trainees. The author first analyses the marketplace for training services. He goes on to review the main marketing methods, including advertising, direct mail and seminars, and explains how to determine and apply the most appropriate mix as part of an integrated approach. He then deals with developing and maintaining productive relationships with the parties involved and finally advises on managing the marketing process. The emphasis throughout is on the practical, with checklists, worked examples and case histories from a wide range of market sectors.

Download or read book International Comparisons of Vocational Education and Training for Intermediate Skills written by Paul Ryan and published by Routledge. This book was released on 2019-07-23 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paul Ryan has brought together the writings of the most prominent British research into vocational preparation in Britain in comparison to the other advanced economies, primarily within the EEC. The book, originally published in 1991, documents various aspects of inadequacy in British practice at the time, concentrating upon intermediate skills, which are of crucial importance for economic performance. The introduction outlines the strengths and weaknesses of comparative research. Part 1 discusses the use which has been made of it by policy makers in Britain and various aspects of comparative methods in practical comparisons, including an Anglo-Scottish one. Part 2 concerns vocational preparation in connection with productivity and produce markets, noting its importance for economic performance and its dependence upon companies’ product choices. Part 3 contains studies of the organization of skills and work and the finance of training within the EEC as a whole. Part 4 comprises studies of training in relation to labour market structures, each of which indicates similar alternatives for training policy in Britain – alternatives whose relevance and political prospects can only be enhanced by the demise of Thatcher government deregulatory policies.

Download or read book Augmented Reality in Education written by Vladimir Geroimenko and published by Springer Nature. This book was released on 2020-05-26 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first comprehensive research monograph devoted to the use of augmented reality in education. It is written by a team of 58 world-leading researchers, practitioners and artists from 15 countries, pioneering in employing augmented reality as a new teaching and learning technology and tool. The authors explore the state of the art in educational augmented reality and its usage in a large variety of particular areas, such as medical education and training, English language education, chemistry learning, environmental and special education, dental training, mining engineering teaching, historical and fine art education. Augmented Reality in Education: A New Technology for Teaching and Learning is essential reading not only for educators of all types and levels, educational researchers and technology developers, but also for students (both graduates and undergraduates) and anyone who is interested in the educational use of emerging augmented reality technology.

Download or read book The Seven Principles for Making Marriage Work written by John Gottman, PhD and published by Harmony. This book was released on 2015-05-05 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • Over a million copies sold! “An eminently practical guide to an emotionally intelligent—and long-lasting—marriage.”—Daniel Goleman, author of Emotional Intelligence The Seven Principles for Making Marriage Work has revolutionized the way we understand, repair, and strengthen marriages. John Gottman’s unprecedented study of couples over a period of years has allowed him to observe the habits that can make—and break—a marriage. Here is the culmination of that work: the seven principles that guide couples on a path toward a harmonious and long-lasting relationship. Straightforward yet profound, these principles teach partners new approaches for resolving conflicts, creating new common ground, and achieving greater levels of intimacy. Gottman offers strategies and resources to help couples collaborate more effectively to resolve any problem, whether dealing with issues related to sex, money, religion, work, family, or anything else. Packed with new exercises and the latest research out of the esteemed Gottman Institute, this revised edition of The Seven Principles for Making Marriage Work is the definitive guide for anyone who wants their relationship to attain its highest potential.

Download or read book Making a Difference written by and published by . This book was released on 1999 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: