Download or read book The Graphic Design Idea Book written by Gail Anderson and published by Laurence King Publishing. This book was released on 2016-04-13 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.
Download or read book The Logo Design Idea Book written by Steven Heller and published by Laurence King Publishing. This book was released on 2019-08-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Logo Design Idea Book is an accessible introduction to the key elements of good logo design, including insights into the logos of iconic brands. This guide is an indispensable resource for anyone looking to learn the basic about designing a logo. The book introduces the key elements of good logo design and is perfect for graphic design and branding inspiration. Written by Steven Heller and Gail Anderson, world's leading authorities on design, The Logo Design Idea Book includes 50 logo examples of good ideas in the service of representation, reputation and identification. Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and pictures. Logos are the most ubiquitous and essential of all graphic design devices, representing ideas, beliefs and, of course, things. They primarily identify products, businesses and institutions but they are also associated, hopefully in a positive way, with the ethos or philosophy of those entities. Perfect for students, beginners or anyone curious about logo design! Chapters include: Give personality to letters Develop a memorable monogram Make a symbol carry the weight Transform from one identity to another Make a mnemonic Illustrate with wit and humor Include secret signs Get more design inspiration from other Idea Books: The Graphic Design Idea Book The Illustration Idea Book The Typography Idea Book
Download or read book The Big Book of Design Ideas written by David E. Carter and published by Collins Design. This book was released on 2000 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: This major new reference contains an assemblage of visual concepts from around the world. Categories include designs for annual reports, books, calenders, catalogs, editorial layouts, exhibits, labels and tags, letterheads, menus, outdoor advertising, packaging, posters, promotion materials, shopping bags, T-shirts, and more. 900 color illustrations.
Download or read book The Illustration Idea Book written by Steven Heller and published by Laurence King Publishing. This book was released on 2018-11-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book serves as an introduction to the key elements of good illustration. The Illustration Idea Book presents 50 of the most inspiring approaches used by masters of the field from across the world. Themes covered include creating characters, symbol and metaphor, illustrated lettering, inventing worlds, and caricature. The result is an instantly accessible, inspiring, and easy to understand guide to illustration using professional techniques.
Download or read book Logo Design that Works written by Lisa Silver and published by . This book was released on 2001 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Logo design titles continue to sell the most copies of all graphic design subjects. This hard-working title examines 100 logo designs by illustrating how and why the design works. Sidebars compare and contrast rough drafts of popular logos with their final versions, and short tips address issues such as testing designs, sourcing inspiration, and typography. As well, the evolution of well-known logos are traced by examining why design changes were made and how those changes benefited the client and were successful on the market.
Download or read book Logo Design Love written by David Airey and published by Pearson Education. This book was released on 2015 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last.
Download or read book Smashing Logo Design written by Gareth Hardy and published by Wiley. This book was released on 2011-06-15 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate guide to Logo Design from the world's most popular resource for web designers and developers Web designers and developers now find themselves tasked with designing not only a client's Web site, but also their logo and brand identity. By adding Logo Design to your portfolio, you also add brand skills and unique content. This unparalleled guide dives into the topic of design theory and tells you everything you need to know in order to build remarkable logo. No matter your level of experience, Smashing Magazine covers techniques and best practices in understandable way. You'll look behind the scenes at the art of creating identities. From theory to instruction to inspiration, this must-have book addresses the challenges and rewards of creating a logo that adheres to specific rules of successful design. Details the process of creating a memorable and unique logo, from finding inspiration to executing the design Looks at what makes a logo successful, various typefaces to explore, ways to use color, the pros and cons of vector, how to prepare for print, and more Zeroes in on the research, concepts, and techniques that go into designing an amazing logo Includes more than 400 never-before-published logos, interviews with established designers, and biographies of logo design masters with case studies of their iconic work Appeals to a wide range of readers, from aspiring designer to experienced professional Encompassing everything about the art of creating identities, this is the only book you need to get started designing today.
Download or read book How to Have Great Ideas written by John Ingledew and published by Laurence King Publishing. This book was released on 2016-02-01 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Have Great Ideas is the essential guide for students and young professionals looking to embrace creative thinking in design, advertising and communications. It provides 53 practical strategies for unlocking innovative ideas. Strategies include improvisation techniques, changing the scenery, finding hidden links, looking to nature for inspiration, combining unusual systems, challenging set boundaries and many more. Each strategy is packed with great examples of successful contemporary and historical designs – from a designer dress made out of an old typewriter to ticket machines powered by recycled bottles in China, via the reimagining of famous brand logos and mis-use of photocopiers. Packed with practical projects to kick-start inventive thought in idea-blocked moments, this book explores creative thinking across all visual arts disciplines.
Download or read book Identity Designed written by David Airey and published by Rockport Publishers. This book was released on 2019-01-22 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world’s most talented design studios. You’ll see the history and importance of branding, a contemporary assessment of best practices, and how there’s always more than one way to exceed client expectations. You’ll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points. The book includes projects by Lantern, Base, Pharus, OCD, Rice Creative, Foreign Policy, Underline Studio, Fedoriv, Freytag Anderson, Bedow, Robot Food, Together Design, Believe in, Jack Renwick Studio, ico Design, and Lundgren+Lindqvist. Identity Designed is a must-have, not only for designers, but also for entrepreneurs who want to improve their work with a greater understanding of how good design is good business.
Download or read book Book of Ideas written by Radim Malinic and published by Brand Nu Limited. This book was released on 2018-09-07 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book of Ideas series Vol.2 - suitable for art and design students, freelancers, art directors, graphic designers and all other creatives looking to grow their career. Book of Ideas - vol.2 continues what designer and creative director Radim Malinic started in the first edition, offering yet more indispensable advice on making it in the creative industries. Chapters cover issues ranging from creativity for good, how to decode our own creative DNA, embracing limitations, using humour and how to entertain the right wrongs . It discusses how to improve design work through more skilful use of language, and in doing so, how to stir the right reactions and present well-rounded creative projects with confidence. Among the ideas and the work illustrating them, Book of Ideas - vol.2 offers holistic guidance on better understanding yourself as a creative and how to approach your life and work in a mindful, smart way to make you a better designer, creator and thinker, at any point in your career.
Download or read book Creating a Brand Identity A Guide for Designers written by Catharine Slade-Brooking and published by Laurence King Publishing. This book was released on 2016-01-18 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating a brand identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this multifaceted process. Exercises and examples highlight the key activities undertaken by designers to create a successful brand identity, including defining the audience, analyzing competitors, creating mood boards, naming brands, designing logos, presenting to clients, rebranding and launching the new identity. Case studies throughout the book are illustrated with brand identities from around the world, including a diverse range of industries – digital media, fashion, advertising, product design, packaging, retail and more.
Download or read book The Web Designer s Idea Book Volume 2 written by Patrick McNeil and published by HOW Books. This book was released on 2010-09-19 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web Design Inspiration at a Glance Volume 2 of The Web Designer’s Idea Book includes more than 650 new websites arranged thematically, so you can easily find inspiration for your work. Author Patrick McNeil, creator of the popular web design blog designmeltdown.com and author of the original bestselling Web Designer’s Idea Book, has cataloged thousands of sites, and showcases the latest and best examples in this book. The web is the most rapidly changing design medium, and this book offers an organized overview of what’s happening right now. Sites are categorized by type, design element, styles and themes, structural styles, and structural elements. This new volume also includes a helpful chapter explaining basic design principles and how they can be applied online. Whether you’re brainstorming with a coworker or explaining your ideas to a client, this book provides a powerful communication tool you can use to jumpstart your next project.
Download or read book The Elements of Logo Design written by Alex W. White and published by Simon and Schuster. This book was released on 2017-09-05 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Visually Stunning Guide to Learning the Art of Logo Design Designers looking to learn the art of designing logos need look no further than The Elements of Logo Design by world-renowned designer Alex W. White. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo. With more than four hundred examples culled from advertising, editorial, and web use, readers will gain a comprehensive understanding of universally shared graphic design principles. These principles are then applied to logo design specifically, relating the discipline to all other graphic design. Chapters include such topics as: Logic in design Relationships, hierarchy, and structure Differences and similarities in design Research and planning an identity How to build a logo using type, image, and space Letterforms, type, and fonts Type alteration Semiotics: icons and symbols Image-to-image relationships With a foreword by Jerry Kuyper, who is widely recognized as one of the top twenty-five logo designers of all time, The Elements of Logo Design is a formidable resource for learning the art of branding and making marks.
Download or read book The Big Book of Logos 4 written by David E. Carter and published by Harper Collins. This book was released on 2006-05-23 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fourth book in David E. Carter's perennially bestselling Big Book of Logos series was the largest yet, and is now available in paperback! The Big Book of Logos 4 shows what's new and compelling in the world of logo design, providing endless inspiration for graphic designers in the critical ‘idea-generating' phase. This collection showcases effective logo design from around the world; the variety of styles and techniques on display cover the complete creative spectrum.
Download or read book Logo Style written by Shijian Lin and published by Gingko Press Editions. This book was released on 2016 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: A historical as well as design-oriented perusal of brand logos, Logo Style gives context to the rapidly growing field of logotype design. Chapters within are organized by style as well as the eras that influence them; decorative, which takes inspiration from vintage styles and trends, modern, drawing from the minimalism of the modernist movement, postmodern, with its namesake's irreverent slant, and digital, featuring designs heavily influenced by the pixelated, slick, and colorful trends that sprang out of the Information Age. All include a broad survey of individual logos, as well as case studies of designers and projects rendered in each of the distinctive styles. Logo Style demonstrates how timeless logos influenced by centuries of design history are applied over entire identities to create a unified brand image, while still standing uniquely on their own.
Download or read book Logotype written by Michael Evamy and published by Laurence King Publishing. This book was released on 2012-09-24 with total page 830 pages. Available in PDF, EPUB and Kindle. Book excerpt: Logotype is the definitive modern collection of logotypes, monograms and other text-based corporate marks. Featuring more than 1,300 international typographic identities, by around 250 design studios, this is an indispensable handbook for every design studio, providing a valuable resource to draw on in branding and corporate identity projects. Logotype is truly international, and features the world’s outstanding identity designers. Examples are drawn not just from Western Europe and North America but also Australia, South Africa, the Far East, Israel, Iran, South America and Eastern Europe. Contributing design firms include giants such as Pentagram, Vignelli Associates, Chermayeff & Geismar, Wolff Olins, Landor, Total Identity and Ken Miki & Associates as well as dozens of highly creative, emerging studios. Retaining the striking black-and-white aesthetic and structure of Logo (also by Michael Evamy) and Symbol, Logotype is an important and essential companion volume.
Download or read book The Logo Brainstorm Book written by Jim Krause and published by Simon and Schuster. This book was released on 2012-07-11 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't Wait for Inspiration to Strike Whether you're facing a new logo project or you've reached a block in your current work, The Logo Brainstorm Book will inspire you to consider fresh creative approaches that will spark appealing, functional and enduring design solutions. Award-winning designer Jim Krause (author of the popular Index series) offers a smart, systemic exploration of different kinds of logos and logo elements, including: Symbols Monograms Typographic Logos Type and Symbol Combinations Emblems Color Palettes Through a combination of original, visual idea-starters and boundary-pushing exercises, The Logo Brainstorm Book will help you develop raw logo concepts into presentation-ready material.
