Download or read book Japanese Consumer Behaviour written by John McCreery and published by Routledge. This book was released on 2014-04-08 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: What role does consumption play in Japanese lives that are more than study, work and shopping? How have those lives changed since World War II as Japan has wrestled with the meaning of white-collar careers, women spreading their wings, changing family values, a shrinking birth rate, an aging population? This book explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.
Download or read book Japanese Consumer Dynamics written by P. Haghirian and published by Springer. This book was released on 2010-11-24 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today Japan is still the second largest and most important consumer market in the world. This book discusses the development of Japanese consumerism, particularities of Japanese consumer behaviour and consumer rights, new consumer groups and emerging trend in the Japanese market.
Download or read book The Japanese Consumer written by Nihon Bōeki Shinkōkai and published by . This book was released on 1973* with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Japanese Consumer Behaviour written by John McCreery and published by Routledge. This book was released on 2014-04-08 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: What role does consumption play in Japanese lives that are more than study, work and shopping? How have those lives changed since World War II as Japan has wrestled with the meaning of white-collar careers, women spreading their wings, changing family values, a shrinking birth rate, an aging population? This book explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.
Download or read book Re made in Japan written by Joseph Jay Tobin and published by Yale University Press. This book was released on 1992-01-01 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Colonel Sanders, Elvis, Mickey Mouse, and Jack Daniels have been enthusiastically embraced by Japanese consumers in recent decades. But rather than simply imitate or borrow from the West, the Japanese reinterpret and transform Western products and practices to suit their culture. This entertaining and enlightening book shows how in the process of domesticating foreign goods and customs, the Japanese have created a culture in which once-exotic practices (such as ballroom dancing) have become familiar, and once- familiar practices (such as public bathing) have become exotic. Written by scholars from anthropology, sociology, and the humanities, the book ranges from analyses of Tokyo Disneyland and the Japanese passion for the Argentinean tango to discussions of Japanese haute couture and the search for an authentic nouvelle cuisine japonaise. These topics are approached from a variety of perspectives, with explorations of the interrelations of culture, ideology, and national identity and analyses of the roles that gender, class, generational, and regional differences play in the patterning of Japanese consumption. The result is a fascinating look at a dynamic society that is at once like and unlike our own.
Download or read book The Japanese Consumer written by and published by . This book was released on 1988 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Assembled in Japan written by Simon Partner and published by Univ of California Press. This book was released on 2023-04-28 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Assembled in Japan investigates one of the great success stories of the twentieth century: the rise of the Japanese electronics industry. Contrary to mainstream interpretation, Simon Partner discovers that behind the meteoric rise of Sony, Matsushita, Toshiba, and other electrical goods companies was neither the iron hand of Japan's Ministry of International Trade and Industry nor a government-sponsored export-led growth policy, but rather an explosion of domestic consumer demand that began in the 1950s. This powerful consumer boom differed fundamentally from the one under way at the same time in the United States in that it began from widespread poverty and comparatively miserable living conditions. Beginning with a discussion of the prewar origins of the consumer engine that was to take off under the American Occupation, Partner quickly turns his sights on the business leaders, inventors, laborers, and ordinary citizens who participated in the broadly successful effort to create new markets for expensive, unfamiliar new products. Throughout, the author relates these pressure-cooker years in Japan to the key themes of twentieth-century experience worldwide: the role of technology in promoting social change, the rise of mass consumer societies, and the construction of gender in advanced industrial economies.
Download or read book The Japanese Consumer written by Penelope Francks and published by Cambridge University Press. This book was released on 2009-10-15 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: By the late twentieth century, Japanese people were renowned as the world's most avid and knowledgeable consumers of fashion, luxury and quality, while the goods that embodied their tastes and lifestyle were becoming a part of global culture. Penelope Francks' book offers an alternative account of Japan's modern economic history from the perspective of the consumer. Tracing Japan's economy from the eighteenth century to the present, she shows how history has conditioned what Japanese people consume and compares their experiences with those of Europe and North America. In so doing the author presents a lucid and informed account of everyday life in Japan, exploring what people eat, how they dress, the household goods they acquire, and their preferred shopping and leisure activities. This beautifully illustrated book succeeds in making economic history palatable and entertaining. It will be a treat for students and all those interested in Japanese society and culture.
Download or read book Japanese Consumer Behaviour written by John Linwood McCreery and published by University of Hawaii Press. This book was released on 2000-01-01 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: What role does consumption play in Japanese lives? In this study of consumer behaviour, an anthropologist explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.
Download or read book The Japanese Consumer written by Nihon Boeki Shinkokai and published by . This book was released on 1973 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumer Politics in Postwar Japan written by Patricia L. Maclachlan and published by Columbia University Press. This book was released on 2002 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines Japan's postwar consumer protection movement, which, organized largely by housewives, led to the passage of basic consumer protection legislation in 1968. Macmillan points to the importance of activity at the local level, the role of minority parties, the limited utility of the courts, and the place of lawyers and academics in providing access to power.
Download or read book The Historical Consumer written by Penelope Francks and published by Springer. This book was released on 2011-12-15 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the rise of consumerism and the expanding variety of goods available in Japan. Japan is placed within the comparative context of the 'consumer revolution' in Europe and North America, contributing to the analysis of the ways in which consumption and everyday life change in the course of economic development.
Download or read book The Japanese Consumer written by [Japan External Trade Organization] and published by . This book was released on 1973 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Japanese Consumer written by Penelope Francks and published by Cambridge University Press. This book was released on 2009-10-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: By the late twentieth century, Japanese people were renowned as the world's most avid and knowledgeable consumers of fashion, luxury and quality, while the goods that embodied their tastes and lifestyle were becoming a part of global culture. Penelope Francks' book offers an alternative account of Japan's modern economic history from the perspective of the consumer. Tracing Japan's economy from the eighteenth century to the present, she shows how history has conditioned what Japanese people consume and compares their experiences with those of Europe and North America. In so doing the author presents a lucid and informed account of everyday life in Japan, exploring what people eat, how they dress, the household goods they acquire, and their preferred shopping and leisure activities. This beautifully illustrated book succeeds in making economic history palatable and entertaining. It will be a treat for students and all those interested in Japanese society and culture.
Download or read book Winning Over the Japanese Consumer written by Nick Johnston and published by Alexandra Press. This book was released on 2014-02-28 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: To build a successful business in Japan, you must understand the Japanese consumer. Nick Johnston's "Winning over the Japanese Consumer" tells you everything you need to know to ensure your brand succeeds in Japan. Based on interviews with CEOs and industry leaders and including real-life case studies, this book gives examples of how to establish your products in the world's second largest and arguably most challenging consumer market. Also drawing upon the author's own business success stories as well as insights from marketing experts, this book will teach you how to make your brand a household name in Japan. You will learn: - how to present your brand story successfully, - how to satisfy the world's most demanding consumers, - how to hire people who will lead your business to success, - how to operate within the Japanese distribution network, - how to develop pricing strategies for the Japanese market, - how to develop a unique advertising campaign, - how breaking the rules can be to your advantage - sometimes, - about partnerships that work and why (and how a Japanese partner is no longer essential for success), - who's who of Japanese wholesale and retail outlets, and - how to build your business around current and future demographic trends in Japan. "Winning over the Japanese Consumer" is an essential resource for country managers, entrepreneurs, marketeers, investors, and anyone involved in building a business in Japan.
Download or read book The Platform Economy written by Marc Steinberg and published by U of Minnesota Press. This book was released on 2019-02-26 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering a deeper understanding of today’s internet media and the management theory behind it Platforms are everywhere. From social media to chat, streaming, credit cards, and even bookstores, it seems like almost everything can be described as a platform. In The Platform Economy, Marc Steinberg argues that the “platformization” of capitalism has transformed everything, and it is imperative that we have a historically precise, robust understanding of this widespread concept. Taking Japan as the key site for global platformization, Steinberg delves into that nation’s unique technological and managerial trajectory, in the process systematically examining every facet of the elusive word platform. Among the untold stories revealed here is that of the 1999 iPhone precursor, the i-mode: the world’s first widespread mobile internet platform, which became a blueprint for Apple and Google’s later dominance of the mobile market. Steinberg also charts the rise of social gaming giants GREE and Mobage, chat tools KakaoTalk, WeChat, and LINE, and video streaming site Niconico Video, as well as the development of platform theory in Japan, as part of a wider transformation of managerial theory to account for platforms as mediators of cultural life. Analyzing platforms’ immense impact on contemporary media such as video streaming, music, and gaming, The Platform Economy fills in neglected parts of the platform story. In narrating the rise and fall of Japanese platforms, and the enduring legacy of Japanese platform theory, this book sheds light on contemporary tech titans like Facebook, Google, Apple, and Netflix, and their platform-mediated transformation of contemporary life—it is essential reading for anyone wanting to understand what capitalism is today and where it is headed.
Download or read book The Rise of Sharing written by Atsushi Miura and published by . This book was released on 2014 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Miura Atsushi draws on more than three decades of experience on the front lines of Japanese marketing research to track the four stages Japan's consumer society has traversed since th turn of the century to th present. Looking forward, he both documents the emergence of a new sharing society in Japan, and offers survival strategies for business in a people-centric, post-materialist economy.
