Download or read book The Intuitive Customer written by Colin Shaw and published by Springer. This book was released on 2016-08-20 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer experiences.
Download or read book Customer Experience written by C. Shaw and published by Springer. This book was released on 2010-09-09 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience that businesses need to understand to gain preference, loyalty and market share.
Download or read book The Intuitive Compass written by Francis Cholle and published by John Wiley & Sons. This book was released on 2011-10-18 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: A dynamic new way to understand intuition, already implemented around the world at top companies and business schools Neuroscience shows that instinct has a leading role in complex decision-making, yet imaginative play is the most direct means of activating our creativity and problem-solving abilities. Based on over 20 years of Cholle's wide-ranging professional experience and insights, The Intuitive Compass offers a fascinating new approach to innovative problem-solving, decision-making, and sustainable value creation. Through a concept known as Intuitive Intelligence, Cholle shows how anyone can improve creative brainpower by harnessing the balance between reason and instinct. Explores the tension between linear efficiency and random play, and the synergy between reason and instinct Helps us realize our natural tendencies to think holistically, think paradoxically, notice the unusual, or lead by influence Shows these tenets in action through case studies of the luxury house Hermes, Paris; Google and its paradoxical work culture; Virgin America, and its ability to notice the unusual about what matters for consumers and exert leadership in its industry The Intuitive Compass shows how to thrive within chaos and offers actionable information for reinventing our path to sustainable success.
Download or read book Intuitive Marketing What Marketers Can Learn from Brain Science written by Stephen Genco and published by Intuitive Consumer Insights LLC. This book was released on 2019-10-20 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intuitive Marketing introduces a new theory of marketing that does not rely on overt or covert persuasion and does not require treating consumers as "patsies." Traditional marketing assumes its purpose is persuasion it must grab people's attention, get them to change their minds, and convince them to do what they didn't know they wanted to do. Marketers compete every day to develop messages that "attract eyeballs," "rise above the clutter," and achieve "stopping power." But to the average consumer, marketing and advertising are becoming overwhelming. From their point of view, it's all clutter, it's all annoying, it's all an imposition on their already overworked conscious minds. Ironically, marketers are creating a "tragedy of the commons" effect. By collectively overgrazing consumers' "attentional commons," they are creating an environment that makes it less likely consumers will allocate attention to any of their messages. Intuitive marketing is based on a different view of how consumers think, act, and respond to marketing; a view built directly on the latest findings and insights from brain science. Like traditional marketing, intuitive marketing seeks to influence consumers. But it does so in a radically different way: by aligning with consumers' existing motivations and goals, primarily in the service of positive psychological needs, rather than by attempting to impose immediate transactional goals on consumers using tactics of disruption, distraction, and persuasion. Five intuitive marketing strategies are presented throughout the book. They show how marketers can simultaneously shape and satisfy consumer wants and needs by leveraging cognitive mechanisms such as unconscious association building, familiarity, trust, conditioning via small emotional rewards, and connecting with consumers' innate aspirations and identity needs. Intuitive Marketing demonstrates both the perils of persuasion as a marketing strategy and the promise of intuitive marketing as a better way to build lasting relationships with customers and consumers. It provides a path forward for marketing that treats consumers with respect, earns (rather than demands) attention, aligns with (rather than disrupts) consumer motivations and goals, and recognizes the reality of how consumers think, learn, and choose in the modern marketplace.
Download or read book Building Great Customer Experiences written by Colin Shaw and published by Springer. This book was released on 2002-09-13 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about building and delivering great customer experiences. Many companies neglect this, but the physical execution and emotional impact of customer experiences, companies and brands may ultimately determine customer satisfaction and loyalty and commercial success. With the use of compelling examples and cases the authors show that this is key for all companies and organisations.
Download or read book Intuitive Lovers written by Becky Walsh and published by John Hunt Publishing. This book was released on 2010 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are all intuitive lovers. Intuition is instinctive knowing. No one could teach you how to kiss. After all kissing is different for every couple and different from one movement of the lips and mouth to the next. The sexual attraction between people can he so tangible you can almost breathe it. Yet on other occasions we wonder if it's wishful thinking or our imagination. Intuition is the key to controlling much of the anxiety that lack of answers from our partner can cause in a relationship. but also feeling that we can trust ourselves even over our partner through our intuition allows us to open our hearts. Inluitree Lovers takes you on a journey to trust your intuition from first encounters with a possible partner, detailing how to use intuition from Internet dating to long term conscious loving.
Download or read book Intuitive Selling written by Thomas Wood-Young and published by . This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover The Most Effective Selling Approaches Used By Top Sales Professionals. Selling Is About Service, Listening, Developing Customer Relationships, Building Trust, Finding Yourself In The Zone And Developing Your Intuitive Abilities So You Can Better Understand The Needs Of Your Customers. This Book Will Help Make Selling Easy For You By Demonstrating How To Develop Effective Selling Instincts That Can Become Second Nature. This Guide To Practical, Common Sense Selling Technique Will Help You Stay Motivated And Close More Sales.
Download or read book The Intuitive Investor written by Jason Apollo Voss and published by SelectBooks, Inc.. This book was released on 2010-10 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Successful Wall Street fund manager retired at age 35 guides investors to use intuitive and creative right-brained processes to complement traditional left-brain financial analysis. Author describes his principles based on spiritual insights and provides professional anecdotes to support his. theories"--Provided by publisher.
Download or read book The Domain Book of Intuitive Home Design written by Judy George and published by Clarkson Potter Publishers. This book was released on 1998 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Domain, one of the country's fastest growing furniture chains, presents the first interactive home-decorating book to marry the culture of home with the psychology of style. 200 color photos.
Download or read book Seven Steps to Developing Your Intuitive Powers written by Betty Bethards and published by SCB Distributors. This book was released on 2012-08-09 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here's what you'll learn in just seven steps 1. Tapping your hotline to the Devine. 2. Self Love. 3. Releasing the past and facing fears. 4. Life cycles. 5. Creating and receiving prosperity. 6. Relationships. 7. Awakening the spiritual self. Change your perception, change your life.
Download or read book The Intuitive Way of Knowing written by Brian C. Goodwin and published by . This book was released on 2013 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This tribute to Professor Brian Goodwin (1931-2007), a visionary biologist, mathematician, and philosopher, includes contributions from eminent scholars and academics around the world, addressing his work on pattern and form in biology, and the metaphysical principles that guided him. It also includes an interview with Goodwin, which offers new insights into his thinking.
Download or read book How to Raise an Intuitive Eater written by Sumner Brooks and published by St. Martin's Essentials. This book was released on 2022-01-04 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the wisdom of Intuitive Eating, a manifesto for parents to help them reject diet culture and raise the next generation to have a healthy relationship with food and their bodies. Kids are born intuitive eaters. Well-meaning parents, influenced by the diet culture that surrounds us all, are often concerned about how to best feed their children. Nearly everyone is talking about what to do about the childhood obesity epidemic. Meanwhile, every proposed solution for how to feed kids to promote health and prevent weight-related health concerns don’t mention the importance of one thing: a healthy relationship with food. The consequences can be disastrous and are indistinguishable from the predictable and well-researched impact that dieting has on adults. Weight cycling, low self-esteem, deviations from normal growth, and eating disorders are just some of the negative health effects children can experience from the fear-based approach to food and eating that has become the norm in our culture. Sumner Brooks and Amee Severson believe that parents want the best for their kids and know a parent’s job is to make them feel safe in the world and their bodies. They want them to grow up to be competent, healthy eaters, living their best lives in the bodies they were born to have. Intuitive Eating is more talked about than ever, and the time is now to make sure parents truly understand what it means to raise an intuitive eater. With a compassionate and relatable voice, How to Raise an Intuitive Eater is the only book of its kind to teach parents what they need to know to improve health, happiness, and wellbeing for the littlest among us.
Download or read book The Customer Experience Manual written by Alan Pennington and published by Pearson UK. This book was released on 2016-09-12 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Intuitive Warrior written by Michael Jaco and published by CCC Publishing. This book was released on 2022-04-20 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using real-life examples, Michael Jaco explains how he tapped into his intuitive capabilities to predict attacks and protect his fellow soldiers. The Intuitive Warrior will teach you how employing the methods perfected by a genuine military hero can act as a catalyst toward developing a richer, more fulfilled life.
Download or read book The Intuitive Advisor written by Mona Lisa Schulz, M.D./Ph.D. and published by Hay House, Inc. This book was released on 2009-05-15 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether it’s the loveless marriage, family frustrations, the dead-end job, or all the other stressors that result in a health issue that won’t go away, most people have some prototypical problem that has caused them to get stuck in a rut and feel lost and confused. . . . And in just about every city or town, you can find a psychic advisor who will offer to advise you about these topics . . . often for a hefty sum of money. But these types of "fortune tellers" give you only limited advice—more like a weather report. They tell you if things will get better or get worse, whether the boyfriend or girlfriend you just broke up with come back, whether that check you’ve been waiting for will be in the mail, or whether your loved one’s health will improve. All that’s left is for you to go home and wait for things to happen. Well, there must be a better way to learn how to deal with issues that affect your health . . . and there is! In this enlightening book, Mona Lisa Schulz, M.D., Ph.D., shows you how to combine intuition with intelligence to solve your most pressing health problems. But she’s not your run-of-the-mill intuitive. Described as a psychic doctor with humor, solutions, and credentials, Dr. Mona Lisa gives you no-nonsense, grounded, practical, in-your-face solutions on how to fix the relationship, or job/family/physical/emotional problem. She also explains how to deal with many ailments that affect your well-being, including fatigue, allergies, skin problems, weight, digestion, depression, anxiety, and much more. By mastering the "7 Rules for Intuitive Health," you can learn to intuitively conquer pain and suffering and create a life filled with health and happiness.
Download or read book Revolutionize Your Customer Experience written by Colin Shaw and published by Springer. This book was released on 2004-09-22 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.
Download or read book Intuitive Eating 2nd Edition written by Evelyn Tribole, M.S., R.D. and published by St. Martin's Griffin. This book was released on 2007-04-01 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: We've all been there-angry with ourselves for overeating, for our lack of willpower, for failing at yet another diet that was supposed to be the last one. But the problem is not you, it's that dieting, with its emphasis on rules and regulations, has stopped you from listening to your body. Written by two prominent nutritionists, Intuitive Eating focuses on nurturing your body rather than starving it, encourages natural weight loss, and helps you find the weight you were meant to be. Learn: *How to reject diet mentality forever *How our three Eating Personalities define our eating difficulties *How to feel your feelings without using food *How to honor hunger and feel fullness *How to follow the ten principles of Intuitive Eating, step-by-step *How to achieve a new and safe relationship with food and, ultimately, your body With much more compassionate, thoughtful advice on satisfying, healthy living, this newly revised edition also includes a chapter on how the Intuitive Eating philosophy can be a safe and effective model on the path to recovery from an eating disorder.
