Download or read book The Insider s Guide to Marketing Green Buildings written by Jerry Yudelson and published by . This book was released on 2004-01-01 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book to cover the marketing issues for businesses involved in the green building industry.
Download or read book Marketing Green Buildings written by Jerry Yudelson and published by CRC Press. This book was released on 2020-12-17 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Engineers, architects and contractors seeking to expand their involvement in the green buildings market need a firm grounding in the marketing strategies and tactics which are being used most successfully in this specialized and growing field. This book is intended to serve as an effective tool for professional green building enthusiasts and advocates in presenting green design features, sustainable strategies and new products to the potential green building client. The author addresses key questions such as: How is green building marketing different from other types of professional service marketing? What tools and techniques from conventional marketing can be used to greater effect in marketing green buildings? What is the size and potential of the green buildings market? And how should a firm position itself to succeed in this growing marketplace? You'll find clear descriptions of successful strategies and approaches to marketing and selling green building-related services, as well as up-to-date information on the role of LEED® in green building projects.
Download or read book A Legal Guide to Urban and Sustainable Development for Planners Developers and Architects written by Daniel K. Slone and published by John Wiley & Sons. This book was released on 2008-08-18 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by pioneering attorneys in the emerging fields of urbanism and green building, A Legal Guide to Urban and Sustainable Development for Planners, Developers and Architects offers you practical solutions for legal issues you may face in planning, zoning, developing, and operating such communities. Find information on legal issues related to urban form, legal mechanisms and ways to incorporate good urban design into local land regulation, overcoming impediments to sound urban design practice, and state and Federal issues related to the legal issues of urban design and planning.
Download or read book Marketing Green Building Services written by Jerry Yudelson and published by Routledge. This book was released on 2012-07-26 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Green Building Services: Strategies for Success presents all the information key decision-makers need to respond to the fast-growing market for green buildings, design and construction services and products. Completely updated, revised and expanded from the author’s previous works, this book is the one resource you need to succeed in the green building marketplace. With a sound grounding in contemporary marketing theory and practice, the book assembles hard-to-find information to assist executives and partners in design and construction firms in crafting competitive strategies that build on their firm’ strengths, while shoring up their weaknesses. Since most design and construction firms specialize in particular market sectors, the book systematically examines the important market segments for green buildings. It also presents key business case justifications for green buildings that help architects, engineers and builders to understand client motivations and respond to them with appropriate marketing tactics and communications strategies. The book examines how the green building market is adopting certain new products and design approaches, information that will help manufacturers and product sales teams to craft appropriate marketing strategies. The book also helps owners and developers understand the green building business case and to find out what other leading-edge firms and projects have learned - how to market and sell green buildings and green developments in a highly competitive marketplace.
Download or read book Build Green and Save written by Matt Belcher and published by Builderbooks. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This insider's guide to residential green building leads builders through the actual residential construction process and details how green building techniques can be applied. Belcher makes a case for affordable green building based on personal experiences and details.
Download or read book Building Green for the Future written by Urban Catalyst Associates and published by . This book was released on 2005 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Green Building Revolution written by Jerry Yudelson and published by Island Press. This book was released on 2010-04-16 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: The “green building revolution’’ is happening right now. This book is its chronicle and its manifesto. Written by industry insider Jerry Yudelson, The Green Building Revolution introduces readers to the basics of green building and to the projects and people that are advancing this movement. With interviews and case studies, it does more than simply report on the revolution; it shows readers why and how to start thinking about designing, building, and operating high performance, environmentally aware (LEED-certified) buildings on conventional budgets. Evolving quietly for more than a decade, the green building movement has found its voice. Its principles of human-centered, environmentally sensitive development have reached a critical mass of architects, engineers, builders, developers, professionals in government, and consumers. Green buildings are showing us how we can have healthier indoor environments that use far less energy and water than conventional buildings do. The federal government, eighteen states, and nearly fifty U.S. cities already require new public buildings to meet “green” standards. According to Yudelson, this is just the beginning. The Green Building Revolution describes the many “revolutions” that are taking place today: in commercial buildings, schools, universities, public buildings, health care institutions, housing, property management, and neighborhood design. In a clear, highly readable style, Yudelson outlines the broader “journey to sustainability” influenced by the green building revolution and provides a solid business case for accelerating this trend. Illustrated with more than 50 photos, tables, and charts, and filled with timely information, The Green Building Revolution is the definitive description of a major movement that’s poised to transform our world.
Download or read book Steering Sustainability in an Urbanising World written by Anitra Nelson and published by Routledge. This book was released on 2016-04-01 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainability has become the key challenge for urban planners, housing and infrastructure policy makers. Citizens are increasingly encouraged to live more compactly; in denser urban developments, to use less water and other natural resources and to choose public transport. While councils, government agencies and private business invest in a broad range of promotions offering discounts on sustainable products and services, uptake has been slow and the impacts marginal at a time when environmental stresses suggest that we must act fast. This book examines this pressing problem in a holistic way, discussing broad-scale sustainability policies and programmes for achieving sustainable urban futures. It brings together academics and practitioners to analyze the complexity and interdependence of principles, models, processes and practices of sustainability in a range of integrated sectors as well as the establishment and maintenance of sustainable physical infrastructure in cities.
Download or read book Consulting specifying Engineer written by and published by . This book was released on 2007 with total page 986 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The 15 Minute Guide To Green Building written by Sarah Jameson and published by Green Building Elements. This book was released on 2023-11-01 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the secrets of sustainable construction with "The 15 Minute Guide to Green Building." This essential guide is your ticket to understanding and implementing eco-friendly building practices, ensuring that you’re not just building structures, but you’re also nurturing our planet. Designed to be your friendly companion, this book simplifies the complexities of green building, turning them into easy-to-digest, actionable insights. Whether you’re a homeowner, contractor, or an eco-curious learner, you’ll find valuable knowledge tailored just for you. We’ll navigate through essential topics such as choosing sustainable materials, innovative energy-saving techniques, and cost-effective strategies that won’t break the bank. Drawing from a rich well of expertise and experience in real estate and sustainable construction, this guide offers a practical and engaging journey through the world of green building. Each page is crafted to resonate with you, speaking a language that’s not only easy to understand but also inspires action towards creating breathtaking and functional sustainable buildings. Embark on a transformative journey that goes beyond conventional building practices. "The 15 Minute Guide to Green Building" is more than just a book; it’s a step towards a future where every building is a beacon of sustainability and a testament to our commitment to the environment. Dive in, explore, and let’s build a greener world together!
Download or read book Insiders Guide to Charlotte written by Craig Distl and published by Rowman & Littlefield. This book was released on 2010-07-13 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Skyscrapers. Sports. NASCAR. Nature. Culinary delights.A world-class, can-do city. A crown jewel of the New South. • A personal, practical perspective for travelers and residents alike • Comprehensive listings of attractions, restaurants, and accommodations • How to live & thrive in the area—from recreation to relocation • Countless details on shopping, arts & entertainment, and children’s activities Our insider, Craig Distl, a native of North Carolina and a longtime Charlottean, has been a journalist for the Charlotte Observer, and his articles have also appeared in Charlotte Magazine, Southern Sports Journal, and Golfweek. His writing has received awards from such organizations as the North Carolina Press Association.
Download or read book 5 Must Know A E Lessons in Green Building written by and published by ZweigWhite. This book was released on with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Building an Emerald City written by Lucia Athens and published by Island Press. This book was released on 2012-06-22 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2000, Seattle, Washington, became the first U.S. city to officially adopt the U.S. Green Building Council’s LEED (Leadership in Energy and Environmental Design) “Silver” standards for its own major construction projects. In the midst of a municipal building boom, it set new targets for building and remodeling to LEED guidelines. Its first LEED certified project, the Seattle Justice Center, was completed in 2002. The city is now home to one of the highest concentrations of LEED buildings in the world. Building an Emerald City is the story of how Seattle transformed itself into a leader in sustainable “green” building, written by one of the principal figures in that transformation. It is both a personal account—filled with the experiences and insights of an insider—and a guide for anyone who wants to bring about similar changes in any city. It includes “best practice” models from municipalities across the nation, supplemented by the contributions of “guest authors” who offer stories and tips from their own experiences in other cities. Intended as a “roadmap” for policy makers, public officials and representatives, large-scale builders and land developers, and green advocates of every stripe, Building an Emerald City is that rare book—one that is both inspirational and practical.
Download or read book Marketing Green Building Services written by Jerry Yudelson and published by . This book was released on 2007 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Insider s Guide to the Colleges 2014 written by Yale Daily News Staff and published by St. Martin's Griffin. This book was released on 2013-07-09 with total page 1021 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Straight-Talking Student's Guide to the Best Colleges in the US With this new edition, The Insider's Guide to the Colleges has been, for 40 years, the most relied-upon resource for high school students looking for honest reports on USA colleges from their fellow students. Having interviewed hundreds of their peers on more than 330 university and college campuses, and by getting the inside scoop on everything from the nightlife and professors to the newest dorms and wildest student organizations, the reporters at the Yale Daily News have created the most candid college choice guide available. In addition to the well-rounded profiles, this edition has been updated to include: Essential statistics for every school, from acceptance rates to popular majors A "College Finder" to help students pick the perfect school FYI sections with student opinions and outrageous off-the-cuff advice, to further help in college selection. The Insider's Guide to the Colleges cuts through the glossy college brochures to get to the things that matter most to students trying to select a college, and by staying on top of trends, it gives those students and their parents the straightforward information they need to choose the school that's right for them.
Download or read book The Insider s Guide to the Colleges 2013 written by Yale Daily News and published by Macmillan. This book was released on 2012-07-03 with total page 1020 pages. Available in PDF, EPUB and Kindle. Book excerpt: College students discuss what colleges are really like, including grades, sports, social life, alcohol policies, gender relations, admissions, and classes.
Download or read book The Business Guide to Sustainability written by Marsha Willard and published by Routledge. This book was released on 2015-03-12 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business Guide to Sustainability is a practical introduction to implementing a comprehensive sustainability strategy in any organization. Written by top business consultants, this useful book can be applied in both large and small enterprises. This edition shifts away from a discussion of CSR to focus more squarely on sustainability. It explores strategies for implementing sustainability in each of the functional areas of the corporation (accounting, HR, operations, etc.), while providing examples from a range of sectors, including manufacturing, services, and government. The book also includes the authors’ S-CORE assessment tool to help organizations determine whether they are on the right track, identify new opportunities, and assign accountability and responsibility. Brimming with interesting stories and examples, and covering new developments such as the emergence of BRICs and the effects of the Great Recession, this book will interest managers, business owners, and students for whom sustainability is a priority.
