Download or read book The Innovation Ultimatum written by Steve Brown and published by John Wiley & Sons. This book was released on 2020-02-05 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepares leaders for the 2020s—an accessible guide to the key technologies that will reshape business in the coming decade Most businesses identify six key digital technologies—artificial intelligence (AI), distributed ledgers and blockchain, the Internet of Things (IoT), autonomous machines, virtual and augmented reality, and 5G communication—as critical to their relevance and growth over the coming ten years. These new disruptive technologies present significant opportunity for businesses in every industry. The first businesses to understand automation and these transformative technologies will be the ones to reap the greatest rewards in the marketplace. The Innovation Ultimatum helps leaders understand the key technologies poised to reshape business in the next decade and prepare their organizations for technology-enabled change. Using straightforward, jargon-free language, this important resource provides a set of strategic questions every leader will need to ask and answer in order to prepare for the impending changes to the business landscape. Author Steve Brown shares his insights to help leaders take full advantage of the next wave of digital transformation and describes compelling examples of how businesses are already embracing new technologies to optimize operations, create new value, and serve customers in new ways. Written for anyone that wants to understand how automation and new technology will fundamentally restructure business, this book enables readers to: Understand the implications of technology-driven change across industrial sectors Apply important insights to their own business Gain competitive advantage by implementing new technologies Prepare for the future of work and understand the skills needed to thrive in a post-automation economy Adopt critical digital technologies in any organization Providing invaluable cutting-edge content, The Innovation Ultimatum is a much-needed source of guidance and inspiration for business leaders, board members, C-suite executives, and senior managers who need to prepare their businesses for the future.
Download or read book The Innovation Ultimatum written by Steve Brown and published by John Wiley & Sons. This book was released on 2020-01-29 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepares leaders for the 2020s—an accessible guide to the key technologies that will reshape business in the coming decade Most businesses identify six key digital technologies—artificial intelligence (AI), distributed ledgers and blockchain, the Internet of Things (IoT), autonomous machines, virtual and augmented reality, and 5G communication—as critical to their relevance and growth over the coming ten years. These new disruptive technologies present significant opportunity for businesses in every industry. The first businesses to understand automation and these transformative technologies will be the ones to reap the greatest rewards in the marketplace. The Innovation Ultimatum helps leaders understand the key technologies poised to reshape business in the next decade and prepare their organizations for technology-enabled change. Using straightforward, jargon-free language, this important resource provides a set of strategic questions every leader will need to ask and answer in order to prepare for the impending changes to the business landscape. Author Steve Brown shares his insights to help leaders take full advantage of the next wave of digital transformation and describes compelling examples of how businesses are already embracing new technologies to optimize operations, create new value, and serve customers in new ways. Written for anyone that wants to understand how automation and new technology will fundamentally restructure business, this book enables readers to: Understand the implications of technology-driven change across industrial sectors Apply important insights to their own business Gain competitive advantage by implementing new technologies Prepare for the future of work and understand the skills needed to thrive in a post-automation economy Adopt critical digital technologies in any organization Providing invaluable cutting-edge content, The Innovation Ultimatum is a much-needed source of guidance and inspiration for business leaders, board members, C-suite executives, and senior managers who need to prepare their businesses for the future.
Download or read book The Ultimatum of Pleasure written by Arsen Dallakyan and published by Rowman & Littlefield. This book was released on 2017-07-11 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is dedicated to the research of the “pleasure phenomenon” as the most important factor in individual and socio-cultural development. In a society of mass consumption, pleasure—having turned into a commodity and a means of manipulation—defines civilizational development. The authors theorize that the pursuit of pleasure can destroy one’s self, culture, and environment. The recent rapid technological expansion has turned pleasure into a societal challenge. This study emphasizes the necessity of intrinsic transformation of marketing in the 21st Century which would shift the focus from seeking pleasure to controlling desires in a way that would benefit self, society, and the world.
Download or read book The Rise of Advertising in the United States written by Edd Applegate and published by Scarecrow Press. This book was released on 2012-08-17 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this unique work of scholarship, Edd Applegate surveys the key figures and events that transformed the American business landscape from its colonial beginnings to that Mad Men moment when advertising “went professional.” In The Rise of Advertising in the United States: A History of Innovation to 1960, Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America’s first class of professional marketers. This entrepreneurial class of new white-collar professionals thrived on innovation in the quest for more publicity, larger clients, and greater sales. Some of the thought-leaders in what remained a novel, ever-changing form of communication include: • P. T. Barnum, master of the advertising “gimmick” • Lydia Pinkham, queen of the patent medicine cure • John Wanamaker, progenitor of modern retail advertising • Albert Lasker, the formulator of “reason why” advertising • Stanley Resor, the consummate market researcher • Elliott White Springs, the groundbreaking purveyor of the sexual innuendo Applegate records the achievements of these individuals and others up until 1960, when advertising underwent a remarkable change, becoming a post-war subject of study and scholarship in America’s colleges and universities. Written for those interested in learning about a select group of movers and shakers in this key area of American business, The Rise of Advertising in the United States should appeal to anyone interested in American business history.
Download or read book Building the Internet of Things written by Maciej Kranz and published by John Wiley & Sons. This book was released on 2016-11-09 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Connect your organization to the Internet of Things with solid strategy and a proven implementation plan Building Internet of Things provides front-line business decision makers with a practical handbook for capitalizing on this latest transformation. Focusing on the business implications of Internet of Things (IoT), this book describes the sheer impact, spread, and opportunities arising every day, and how business leaders can implement IoT today to realize tangible business advantages. The discussion delves into IoT from a business, strategy and organizational standpoint, and includes use-cases that illustrate the ripple effect that this latest disruption brings; you'll learn how to fashion a viable IoT plan that works with your organization's strategy and direction, and how to implement that strategy successfully by integrating IoT into your organization tomorrow. For business managers, the biggest question surrounding the Internet of Things is what to do with it. This book examines the way IoT is being used today—and will be used in the future—to help you craft a robust plan for your organization. Grasp the depth and breadth of the Internet of Things Create a secure IoT recipe that aligns with your company's strategy Capitalize on advances while avoiding disruption from others Leverage the technical, organizational, and social impact of IoT In the past five years, the Internet of Things has become the new frontier of technology that has everyone talking. It seems that almost every week a major vendor announces a new IoT strategy or division; is your company missing the boat? Learn where IoT fits into your organization, and how to turn disruption into profit with the expert guidance in Building the Internet of Things.
Download or read book Dangerous Church written by John Bishop and published by Zondervan. This book was released on 2011 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dangerous churches are willing to put everything on the line for the one thing that matters most; reaching lost people. Through probing questions and amazing stories of God's grace, John Bishop confronts church leaders to embrace what matters most to the heart of God, whatever the cost. Most churches naturally gravitate to what is safe and familiar. Church leaders who take risks are bound to fail, and fear drives us to continue in our comfortable, but ineffective patterns. But reaching out to a lost world was never meant to be easy. Jesus promised his followers that they would have trouble in this world. Dangerous churches are churches that are willing to risk everything--comfort, safety, and the security of the familiar--for the sake of the one thing that matters most: reaching out to people who may spend eternity separated from the God who created them. God wants us to live on the edge of our margins, walking by faith and not simply following scripted methods or programmed patterns. Dangerous Church takes you back to the Book of Acts and reminds church leaders that the heartbeat of the church is not found in agendas or human plans, but in pursuing the mission of God and reaching out to a lost world. Learn what can happen when church leaders abandon their fears and begin to live a dangerous faith. Dangerous Church is part of the Leadership Network Innovation Series.
Download or read book From Idea to Innovation written by Bernd X. Weis and published by Springer. This book was released on 2014-10-20 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book assists in bringing together the three stakeholders of an innovation – inventor, decision maker and organization. These stakeholders have conflicting requirements and the book offers advice on how and by what methods they can communicate and the information that is expected and required in different phases of innovation. The perspectives of inventor, decision maker and organization are integrated in a business model that enables a common “language” and communication platform for the inevitably emerging tension field and that allows for asking and answering the right questions.
Download or read book Digital Makeover written by Béatrice Collin and published by John Wiley & Sons. This book was released on 2021-02-19 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get an insider’s perspective into how this 110-year old world leader in beauty built on its legacy to transform itself into a digital and tech powerhouse Digital Makeover: How L'Oréal Put People First to Build a Beauty Tech Powerhouse examines L’Oréal’s successful people-driven digital transformation. Professors and authors Beatrice Collin and Marie Taillard set out exactly how L’Oréal turned itself into a digital and tech powerhouse by building on its legacy to reimagine relationships inside the company, and with its customers and partners. Digital Makeover comprehensively describes L’Oréal’s strategy, including: Maintaining market leadership in the face of disruption Believing in the transformative power of the organization, its legacy and its people A social-centric approach to beauty tech, ecommerce and digital services The company’s successful play for market dominance in China Case studies that showcase best practices for digital transformation across sectors Digital Makeover is perfect for anyone interested in business strategy, marketing, or digital transformation, as well as businesspeople and leaders from inside and outside the beauty industry and belongs on the shelves of anyone with an interest in organizational transformation, management, leadership, and digital strategies.
Download or read book Why Digital Transformations Fail written by Tony Saldanha and published by National Geographic Books. This book was released on 2019-07-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Former Procter & Gamble Vice President for IT and Shared Services, Tony Saldanha gives you the keys to a successful digital transformation: a proven five-stage model and a disciplined process for executing it. Digital transformation is more important than ever now that we're in the Fourth Industrial Revolution, where the lines between the physical, digital, and biological worlds are becoming ever more blurred. But fully 70 percent of digital transformations fail. Why? Tony Saldanha, a globally awarded industry thought-leader who led operations around the world and major digital changes at Procter & Gamble, discovered it's not due to innovation or technological problems. Rather, the devil is in the details: a lack of clear goals and a disciplined process for achieving them. In this book, Saldanha lays out a five-stage process for moving from digitally automating processes here and there to making digital technology the very backbone of your company. For each of these five stages, Saldanha describes two associated disciplines vital to the success of that stage and a checklist of questions to keep you on track. You want to disrupt before you are disrupted--be the next Netflix, not the next Blockbuster. Using dozens of case studies and his own considerable experience, Saldanha shows how digital transformation can be made routinely successful, and instead of representing an existential threat, it will become the opportunity of a lifetime.
Download or read book My American Unhappiness written by Dean Bakopoulos and published by HarperCollins. This book was released on 2011-05-16 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Why are you so unhappy?” That’s the question that Zeke Pappas, a thirty-three-year-old scholar, asks almost everybody he meets as part of an obsessive project, “The Inventory of American Unhappiness.” The answers he receives—a mix of true sadness and absurd complaint—create a collage of woe. Zeke, meanwhile, remains delightfully oblivious to the increasingly harsh realities that threaten his daily routine, opting instead to focus his energy on finding the perfect mate so that he can gain custody of his orphaned nieces. Following steps outlined in a women’s magazine, the ever-optimistic Zeke identifies some “prospects”: a newly divorced neighbor, a coffeehouse barista, his administrative assistant, and Sofia Coppola (“Why not aim high?”). A clairvoyant when it comes to the Starbucks orders of strangers, a quixotic renegade when it comes to the federal bureaucracy, and a devoted believer in the afternoon cocktail and the evening binge, Zeke has an irreverent voice that is a marvel of lacerating wit and heart-on-sleeve emotion, underscored by a creeping paranoia and made more urgent by the hope that if he can only find a wife, he might have a second chance at life.
Download or read book The Last Nomad written by Shugri Said Salh and published by Algonquin Books. This book was released on 2021-08-03 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: A remarkable and inspiring true story that "stuns with raw beauty" about one woman's resilience, her courageous journey to America, and her family's lost way of life. Winner of the 2022 Gold Nautilus Award, Multicultural & Indigenous Category Born in Somalia, a spare daughter in a large family, Shugri Said Salh was sent at age six to live with her nomadic grandmother in the desert. The last of her family to learn this once-common way of life, Salh found herself chasing warthogs, climbing termite hills, herding goats, and moving constantly in search of water and grazing lands with her nomadic family. For Salh, though the desert was a harsh place threatened by drought, predators, and enemy clans, it also held beauty, innovation, centuries of tradition, and a way for a young Sufi girl to learn courage and independence from a fearless group of relatives. Salh grew to love the freedom of roaming with her animals and the powerful feeling of community found in nomadic rituals and the oral storytelling of her ancestors. As she came of age, though, both she and her beloved Somalia were forced to confront change, violence, and instability. Salh writes with engaging frankness and a fierce feminism of trying to break free of the patriarchal beliefs of her culture, of her forced female genital mutilation, of the loss of her mother, and of her growing need for independence. Taken from the desert by her strict father and then displaced along with millions of others by the Somali Civil War, Salh fled first to a refugee camp on the Kenyan border and ultimately to North America to learn yet another way of life. Readers will fall in love with Salh on the page as she tells her inspiring story about leaving Africa, learning English, finding love, and embracing a new horizon for herself and her family. Honest and tender, The Last Nomad is a riveting coming-of-age story of resilience, survival, and the shifting definitions of home.
Download or read book Behavioral Game Theory written by Russell Golman and published by MDPI. This book was released on 2021-01-07 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do interacting decision-makers make strategic choices? If they’re rational and can somehow predict each other’s behavior, they may find themselves in a Nash equilibrium. However, humans display pervasive and systematic departures from rationality. They often do not conform to the predictions of the Nash equilibrium, or its various refinements. This has led to the growth of behavioral game theory, which accounts for how people actually make strategic decisions by incorporating social preferences, bounded rationality (for example, limited iterated reasoning), and learning from experience. This book brings together new advances in the field of behavioral game theory that help us understand how people actually make strategic decisions in game-theoretic situations.
Download or read book The Sources of Innovation written by Eric von Hippel and published by Oxford University Press, USA. This book was released on 1988 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has long been assumed that new product innovations are typically developed by product manufacturers, an assumption that has inevitably had a major impact on innovation-related research and activities ranging from how firms organize their research and development to how governments measure innovation. In this synthesis of his seminal research, von Hippel challenges that basic assumption and demonstrates that innovation occurs in different places in different industries. Presenting a series of studies showing that end-users, material suppliers, and others are the typical sources of innovation in some fields, von Hippel explores why this variation in the "functional" sources of innovation occurs and how it might be predicted. He also proposes and tests some implications of replacing a manufacturer-as-innovator assumption with a view of the innovation process as predictably distributed across users, manufacturers, and suppliers. Innovation, he argues, will take place where there is greatest economic benefit to the innovator.
Download or read book Reality Check written by Jeremy Dalton and published by Kogan Page Publishers. This book was released on 2021-01-03 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover THE next big competitive advantage in business: learn how augmented and virtual reality can put your business ahead. Augmented reality (AR) and virtual reality (VR) are part of a new wave of immersive technologies that offer huge opportunities for businesses, across industries and regardless of their size. Most people think of AR or VR as a new development in video gaming like Pokémon GO, or an expensive marketing campaign by the Nikes of the world. The truth is, businesses of any size can put these new technologies to immediate use in areas that include: - Learning and development - Remote collaboration and assistance - Visualization of remote assets and environments - Sales and marketing - Consumer behaviour research Reality Check dispels the common misconceptions of AR and VR, such as them being too expensive or not easily scalable, and details how business leaders can integrate them into their business to deliver more efficient, impactful and cost-effective business solutions. The up and coming voice of AR and VR for businesses, Jeremy Dalton, uses case studies from organizations all over the world including Cisco, Ford, GlaxoSmithKline, La Liga and Vodafone to showcase the practical uses of immersive technologies. Reality Check makes cutting-edge technology accessible and grounds them into the everyday workings of normal businesses. It is your one-stop non-technical guide to incredibly exciting new technologies that will deliver results.
Download or read book Humanity Reimagined Where We Go From Here written by Martin Fiore and published by . This book was released on 2021-10-19 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: For years, executive Martin Fiore has been advising leaders from a wide range of industries about technological trends that are reshaping the world of business, from artificial intelligence and the rise of autonomous systems to human/machine convergence. Now, in Humanity Reimagined, Fiore explores how these trends are disrupting industries, changing the world of work, transforming the economy, and creating both threats and opportunities for leaders at all levels, from entrepreneurs nurturing start-up businesses to C-suite leaders at the world's biggest corporations. Fiore's main focus is on what we can do to ensure that the forces of change now sweeping the planet will protect and enhance the most cherished qualities of human life rather than undermining them. He offers thoughtful recommendations for addressing many of the big issues that today's transformational technologies are raising, from the threats to privacy posed by misuse of big data to the infiltration of autonomous systems by racial and gender bias. Most important, Fiore provides advice on how to prepare for an unpredictable future that business leaders, policy makers, and individuals forging their careers will find both practical and inspiring.
Download or read book Keeping Watch written by A. Walter Dorn and published by UN. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Knowledge is power. In the hands of UN peacekeepers, it can be a power for peace. Lacking knowledge, peacekeepers often find themselves powerless in the field, unable to protect themselves and others. The United Nations owes it to the world and to its peacekeepers to utilize all available tools to make its monitoring and surveillance work more effective. "Keeping Watch" explains how technologies can increase the range, effectiveness, and accuracy of UN observation. Satellites, aircraft, and ground sensors enable wider coverage of many areas, over longer periods of time, while decreasing intrusiveness. These devices can transmit and record imagery for wider dissemination and further analysis, and as evidence in human rights cases and tribunals. They also allow observation at a safe distance from dangerous areas, especially in advance of UN patrols, humanitarian convoys, or robust forces. While sensor technologies have been increasing exponentially in performance while decreasing rapidly in price, however, the United Nations continues to use technologies from the 1980s. This book identifies potential problems and pitfalls with modern technologies and the challenges to incorporate them into the UN system. The few cases of technologies effectively harnessed in the field are examined, and creative recommendations are offered to overcome the institutional inertia and widespread misunderstandings about how technology can complement human initiative in the quest for peace in war-torn lands. ""Walter Dorn is one of the most thoughtful and knowledgeable analysts of peacekeeping and security policy, and this book makes an important contribution to a field that needs far more public discussion.""--The Hon. Bob Rae, MP for Toronto Centre and Liberal Foreign Affairs critic
Download or read book A Forest of Stars written by Kevin J. Anderson and published by Orbit. This book was released on 2007-11-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Five years after attacking the human-colonized worlds of the Spiral Arm, the hydrogues maintain absolute control over stardrive fuel...and their embargo is strangling human civilization. On Earth, mankind suffers from renewed attacks by the hydrogues and decides to use a cybernetic army to fight them. Yet the Terran leaders don't realize that these military robots have already exterminated their own makers - and may soon turn on humanity. Once the rulers of an expanding empire, humans have become the galaxy's most endangered species. But the sudden appearance of incredible new beings will destroy all balances of power. Now for humans and the myriad alien factions in the universe, the real war is about to begin...and genocide may be the result.