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Book Proceedings of the 1987 Academy of Marketing Science  AMS  Annual Conference

Download or read book Proceedings of the 1987 Academy of Marketing Science AMS Annual Conference written by Jon M. Hawes and published by Springer. This book was released on 2015-05-18 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1987 Academy of Marketing Science (AMS) Annual Conference held in Bal Harbour, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Book Communication Yearbook 6

Download or read book Communication Yearbook 6 written by Michael Burgoon and published by Routledge. This book was released on 2012-05-23 with total page 965 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 2012. The Communication Yearbook 6 publishes a survey of trends at the frontiers of communication's many sub-fields, including: interpersonal, mass, organizational and political communication, and human communication technologies.

Book Introduction to Rhetorical Communication

Download or read book Introduction to Rhetorical Communication written by James C Mccroskey and published by Routledge. This book was released on 2015-11-19 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students with a solid grounding in the rhetorical tradition and the basis for developing effective messages.

Book Handbook of Instructional Communication

Download or read book Handbook of Instructional Communication written by Virginia P. Richmond and published by Routledge. This book was released on 2015-10-14 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written to address the contemporary challenges facing teachers and trainers in traditional and non-traditional settings, this text offers a comprehensive collection of research focusing on the role and effects of communication in instructional environments. With accessible research for students, teachers, and educational leaders, the Handbook of Instructional Communication enhances an individual’s ability to understand instructional communication research, plan and conduct instructional communication research, practice effective instructional communication, and consult with other teachers and trainers about their use of instructional communication.

Book Communication and Learning

Download or read book Communication and Learning written by Paul Witt and published by Walter de Gruyter GmbH & Co KG. This book was released on 2016-09-12 with total page 776 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this volume, leading scholars from the fields of communication, educational psychology, and international education address what is known about the strategic role of interpersonal communication in the teaching/learning process. Instruction often involves spoken communication that carries information from teacher to learner, and in these instances the teacher's skillful and strategic use of language has a measurable impact on learning outcomes. Thus, the cumulative findings of instructional communication research are instrumental in maximizing the efficiency and effectiveness of both teaching and learning. Major sections of this volume include: Historical and Theoretical Foundations Instructor Characteristics and Behaviors Student Characteristics and Outcomes Pedagogy and Classroom Management Teaching and Learning Communication Across the Life-span This handbook serves researchers, professors, and graduate students by surveying the collective findings of research and experience concerning the intentional activity of teaching and learning.

Book Communication Incompetencies

Download or read book Communication Incompetencies written by Gerald M. Phillips and published by SIU Press. This book was released on 1991 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gerald M. Phillips draws on his twenty-five-year, five-thousand-client experience with the Pennsylvania State University Reticence Program to present a new theory of modification of "inept" communication behavior. That experience has convinced Phillips that communication is arbitrary and rulebound rather than a process of inspiration. He demonstrates that communication problems can be described as errors that can be detected and classified in order to fit a remediation pattern. Regardless of the source of error, the remedy is to train the individual to avoid or eliminate errors--thus, orderly procedure will result in competent performance. Inept communicators must be made aware of the obligations and constraints imposed by deep structures that require us to achieve a degree of formal order in our language, without which our discourse becomes incomprehensible.

Book The Routledge Handbook of Public Speaking Research and Theory

Download or read book The Routledge Handbook of Public Speaking Research and Theory written by Stevie M. Munz and published by Taylor & Francis. This book was released on 2024-04-18 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a comprehensive survey of the empirical research, theory, and history of public speaking, this handbook fills a crucial gap in public speaking pedagogy resources and provides a foundation for future research and pedagogical development. Bringing together contributions from both up-and-coming and senior scholars in the field, this book offers a thorough examination of public speaking, guided by research across six key themes: the history of public speaking; the foundations of public speaking; issues of diversity, equity, and inclusion; considerations of public speaking across contexts; assessment of public speaking; and the future of public speaking in the twenty-first century. The evidence-based chapters engage with a broad discussion of public speaking through a variety of viewpoints to demonstrate how subtopics are connected and fraught with complexity. Contributors explore public speaking in education, business and professional settings, and political contexts, and outline how skills learned through public speaking are applicable to interpersonal, small group, and business interactions. Reinforcing the relevance, importance, and significance of public speaking in individual, interpersonal, social, and cultural communication contexts, this accessibly written handbook will be an indispensable resource for public speaking instructors and program administrators. It will also be valuable reading for Communication Pedagogy and Introduction to Graduate Studies courses.

Book Handbook of Interpersonal Competence Research

Download or read book Handbook of Interpersonal Competence Research written by Brian H. Spitzberg and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of Interpersonal Competence Research offers a vital desk reference to anyone doing research on social skills and interaction. Interpersonal competence, defined broadly, refers to the quality or skillfulness of social interaction. The reference manual provides a complete and comprehensive bibliography on this subject, with over 1,600 entries, in addition to a review of over 80 measures directly related to the study of competence. The Handbook covers more measures, more constellation measures, and provides a far more detailed bibliography than any source available to date. No other work on this subject approaches the level of breadth and depth of both published and unpublished background sources. Handbook of Interpersonal Competence Research will be valuable to clinicians, consulting psychologists, organizational consultants, researchers, and students interested in the assessment of social skills.

Book Handbook of Communication and Social Interaction Skills

Download or read book Handbook of Communication and Social Interaction Skills written by John O. Greene and published by Psychology Press. This book was released on 2003 with total page 1052 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive handbook covering social interaction skills & skill acquisition, in the context of personal, professional, and public stages. For scholars & students in interpersonal, group, family & health communication.

Book An Introduction to Rhetorical Communication

Download or read book An Introduction to Rhetorical Communication written by James C Mccroskey and published by Routledge. This book was released on 2015-11-19 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students with a solid grounding in the rhetorical tradition and the basis for developing effective messages.

Book Non Western Perspectives on Human Communication

Download or read book Non Western Perspectives on Human Communication written by Min-Sun Kim and published by SAGE. This book was released on 2002-07-23 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: PLEASE UPDATE SAGE INDIA AND SAGE UK ADDRESSE ON IMPRINT PAGE.

Book Communication Competence

Download or read book Communication Competence written by Annegret F. Hannawa and published by Walter de Gruyter GmbH & Co KG. This book was released on 2015-10-16 with total page 982 pages. Available in PDF, EPUB and Kindle. Book excerpt: Almost everything that matters to humans is derived from and through communication. Just because people communicate every day, however, does not mean that they are communicating competently. In fact, evidence indicates that there is a substantial need for better interpersonal skills among a significant proportion of the populace. Furthermore, "dark side" experiences in everyday life abound, and features of modern society pose new challenges that make the concept of communication competence increasingly complex. The Handbook of Communication Competence brings together scholars from across the globe to examine these various facets of communication competence, including its history, its essential components, and its applications in interpersonal, group, institutional, and societal contexts. The book provides a state-of-the-art review for scholars and graduate students, as well as practitioners in counseling, developmental, health care, educational, intercultural, and human resource management contexts, illustrating that communication competence is vital to health, relationships, and all collective human endeavors.

Book Communication Yearbook 22

Download or read book Communication Yearbook 22 written by Michael Roloff and published by Routledge. This book was released on 2012-07-23 with total page 583 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication Yearbook 22 contains in-depth literature reviews focused on an important topic in specialized areas as well as syntheses that describe scholarship in other domains. Each chapter addresses an aspect of one of the most pressing issues currently facing individuals: how to communicate with people from different backgrounds or cultures. The first two chapters examine the ways sex differences and cross-cultural differences affect communication behavior. The following three chapters focus on harmful speech, the effects of pornography on criminal sexual offenders and personalization of conflict. Further chapters focus on argumentation, organizational settings and government/media relations as well as styles of customer service, communication within families with aging parents and intercultural friendship.

Book Communication Yearbooks Vols 6 33 Set

Download or read book Communication Yearbooks Vols 6 33 Set written by Various and published by Routledge. This book was released on 2021-11-05 with total page 17176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Communication Yearbook annuals originally published between 1977 and 2009 publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Topics dealt with include Communication as Process, Research Methodology in Communication, Communication Effects, Taxonomy of Communication and European Communication Theory, Information Systems Division, Mass Communication Research, Mapping the Domain of Intercultural Communication, Public Relations, Feminist Scholarship, Communication Law and Policy, Visual Communication, Communication and Cross-Sex Friendships Across the Life Cycle, Television Programming and Sex Stereotyping, InterCultural Communication Training, Leadership and Relationships, Media Performance Assessment, Cognitive Approaches to Communication.

Book Meta analysis of Communication Apprehension Treatment Techniques

Download or read book Meta analysis of Communication Apprehension Treatment Techniques written by Mike R. Allen and published by . This book was released on 1987 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Communication Research   Volume 10  No  1  January 1983

Download or read book Communication Research Volume 10 No 1 January 1983 written by and published by . This book was released on 1983 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A Case Study of Interaction  Student Satisfaction  Communication Apprehension  and an Orientation Workshop in an Animal Genetics Course Delivered by Interactive Compressed Video Technology

Download or read book A Case Study of Interaction Student Satisfaction Communication Apprehension and an Orientation Workshop in an Animal Genetics Course Delivered by Interactive Compressed Video Technology written by Kathleen Dodge Kelsey and published by . This book was released on 1999 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: