Download or read book The Impact of Social Preferences and Information on the Willingness to Pay for Fairtrade Products written by Robert Hellwig and published by . This book was released on 2020 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Willingness to pay for Fair Trade products Analysis and implications written by Michaela Gröpel and published by GRIN Verlag. This book was released on 2013-03-06 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, Munich University of Applied Sciences (Fakultät für Betriebswirtschaft), language: English, abstract: The aim of the present thesis is to analyze consumers’ willingness to pay for Fair Trade products. Specifically, the thesis asks whether (a) people are willing to pay a premium for Fair Trade products, (b) how much extra they are willing to pay, and (c) which factors influence the consumers’ willingness to pay. To answer these questions, findings of the most recent quantitative research on Fair Trade are studied. A total of 24 separate empirical papers on Fair Trade and willingness to pay are identified and reviewed. The main results are: (1) about 85% participants are willing to pay a price-premium for Fair Trade products; (2) the price-premium people are willing to pay range from 3% to 80%, with the median of 17%; (3) these values are somewhat lower in studies with more controlled research (i.e., experiments) - the prevalence is 70% and the price-premium 10%; (4) the higher price of Fair Trade products has an inconsistent impact on consumers’ willingness to pay - for some it remains a significant barrier to the purchase, for others a sign of product credibility; (5) the level of income is insignificant for FT consumption; (6) demographic variables are rather useless for predicting Fair Trade consumption; (7) ethical and environmental values matter; and (8) positive attitudes toward Fair Trade increase consumers’ buying behavior. Based on these results, implications for marketing are drawn.
Download or read book Global Social Preferences and the Demand for Socially Responsible Products written by Leonardo Becchetti and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: We analyze behaviour and motivations of a sample of about one thousand consumers purchasing fair trade (FT) goods, i. e. food and artisan goods which include socially responsible (SR) characteristics and a price premium for primary product producers with respect to equivalent non FT products. By estimating a simultaneous two-equation treatment effect model we find that FT products have less than unit income elasticity and their demand is negatively (positively) correlated with geographical distance from the nearest shop (age and awareness of SR criteria). Awareness of SR criteria depends, in turn, on a series of factors (consumption habits, membership of volunteer associations) which, indirectly (via increased awareness), significantly affect consumption. We also measure consumers' willingness to pay in excess for the SR features of FT products with a contingent evaluation approach and find that it is positively correlated with awareness of SR criteria.
Download or read book Fair Trade written by Alex Nicholls and published by SAGE. This book was released on 2005-06-07 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: ′Today, Fair Trade finds itself at a crucial point in its evolution from alternative trading mechanism to a mainstream economic model. As the only certifier in the largest Fair Trade market in the world, TransFair USA has observed the explosive growth in consumer awareness and business interest in Fair Trade certification. New research into the progress of Fair Trade to date and, crucially, its key future directions is urgently needed. Fair Trade is therefore a valuable and timely contribution.The range and depth of the book is considerable. It is international in outlook and engages with a broad spectrum of theory and thinking. Its style is approachable yet rigorous. I would strongly recommend it to industry, academics, students, policy-makers and the interested reader in general′ - Paul Rice, CEO, TransFair USA ′This work - a powerful study of the maelstrom of issues and cross currents in the Fair Trade and Development movements is long overdue. Through case studies, quantative analysis and reasoned arguement, this work makes its case with cogent force′ - Hamish Renton, Product Manager Food You Can Trust, Tesco ′With the fair trade sector growing rapidly, it is vital that the concept is understood properly and the future potential mapped out. Fair Trade provides a comprehensive guide to all aspects of fair trade which make it a "must read" for everyone from casual buyer right through to seasoned producer. Here′s your chance to see how you can easily change the world for the better′ - Mel Young, editor-in-chief, New Consumer, Britain′s only fair trade magazine, www.newconsumer.org. Fair Trade is at a crucial moment in its evolution from alternative trading mechanism to mainstream economic model. This timely and thoughtful book looks at the strategic future for Fair Trade. Each chapter spearheads a key area of Fair Trade thinking and theory and the political, legal and economic context of Fair Trade is given careful scrutiny. Difficult questions are tackled such as `What is the role and value of corporate social responsibility?′ and `What is the brand meaning of Fair Trade?′ Throughout, readers are supported by: - Revealing case studies and useful data analysis; - Concise histories of different Fair Trade organisations; - Chapter summaries and conclusions.
Download or read book The Economics of Chocolate written by Mara P. Squicciarini and published by Oxford University Press. This book was released on 2016-01-21 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, written by global experts, provides a comprehensive and topical analysis on the economics of chocolate. While the main approach is economic analysis, there are important contributions from other disciplines, including psychology, history, government, nutrition, and geography. The chapters are organized around several themes, including the history of cocoa and chocolate — from cocoa drinks in the Maya empire to the growing sales of Belgian chocolates in China; how governments have used cocoa and chocolate as a source of tax revenue and have regulated chocolate (and defined it by law) to protect consumers' health from fraud and industries from competition; how the poor cocoa producers in developing countries are linked through trade and multinational companies with rich consumers in industrialized countries; and how the rise of consumption in emerging markets (China, India, and Africa) is causing a major boom in global demand and prices, and a potential shortage of the world's chocolate.
Download or read book Fair Trade Coffee written by Gavin Fridell and published by University of Toronto Press. This book was released on 2007-01-01 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using case studies from Mexico and Canada, this book examines the fair trade coffee movement at both the global and local level, assessing its effectiveness and locating it within political and development theory. It provides an analysis of fair trade coffee in the context of global trade.
Download or read book Fair Trade written by Laura T. Raynolds and published by Routledge. This book was released on 2007-06-11 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the challenges and potential of Fair Trade, one of the world’s most dynamic efforts to enhance global social justice and environmental sustainability through market based social change. Fair Trade links food consumers and agricultural producers across the Global North/ South divide and lies at the heart of key efforts to reshape the global economy. This book reveals the challenges the movement faces in its effort to transform globalization, emphasizing the inherent tensions in working both in, and against, the market. It explores Fair Trade’s recent rapid growth into new production regions, market arenas, and commodity areas through case studies of Europe, North America, Africa, and Latin America undertaken by prominent scholars in each region. The authors draw on, and advance, global commodity and value chain analysis, convention, and social movement approaches through these case studies and a series of synthetic analytical chapters. Pressures for more radical and more moderate approaches intertwine with the movement’s historical vision, reshaping Fair Trade’s priorities and efforts in the Global North and South. Fair Trade will be of strong interest to students and scholars of politics, globalization, sociology, geography, economics and business.
Download or read book The impact of Fair Trade written by Ruerd Ruben and published by BRILL. This book was released on 2023-08-28 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twenty years ago, Fair Trade started as an effort to enable smallholder producers from developing countries to successfully compete in international markets. Better access to market outlets and stable prices are considered key principles for sustainable poverty reduction and stakeholder participation based on 'trade, not aid'. While Fair Trade is primarily conceived as a trading partnership - based on dialogue, transparency and mutual respect - seeking greater equity in international trade, it relies on an organized social movement promoting standards for production practices and delivery procedures, working conditions and labour remuneration, environmental care and social policies in supply chains of certified tropical goods. Over the past two decades, sales of Fair Trade products have considerably increased. After the first shipments of coffee, the range of products has gradually broadened to include fruit (particularly bananas, pineapple and citrus), tea, cocoa, textiles, cosmetics and a whole series of other products. Global Fair Trade sales have steadily grown to approximately EUR 1.6 billion worldwide, covering almost 600 producer organizations in more than 55 developing countries that represent close to a million families of farmers and workers. In recent years, efforts have been made towards mainstreaming of Fair Trade involving large international companies and retail chains. While numerous case studies and descriptive overviews are available to illustrate the importance of Fair Trade for producers and their families in developing countries, little quantitative evidence has been presented to review the socio-economic impact of Fair Trade. This collection of articles provides the first balanced in-depth analysis of the real welfare impact of Fair Trade, paying attention to key dimensions of income, consumption, wealth, environment, empowerment and gender. The core articles are based on extensive field surveys in Peru, Costa Rica, Ecuador, Ghana, Kenya and Mexico, and provide valuable insights in the contributions and constraints for producers’ involvement in Fair Trade. In addition, attention is paid to the broader implications for international trade regimes and the ethical perspectives on Fair Trade.
Download or read book Fair Trade Without the Froth written by Sushil Mohan and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Theory of Fair Trade; Is Fair Trade Free Market?; Benefits & Detriments of Fair Trade; Alternatives to Fair Trade; Fair Trade as a Long-Term Development; Conclusion.
Download or read book Fair Trade and Social Justice written by Sarah Lyon and published by NYU Press. This book was released on 2010-06-28 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Heroic Desire performs its title--bold, challenging, seductive, and compelling--a vital and exciting addition to the discourse on lesbian identities, their dissolves and perpetual becomings. Sure to incite and inspire." —Lynda Hart, Author of Fatal Women: Lesbian Sexuality and the Mark of Aggression "Right on the edge of exciting and daring new writing on lesbian representation. Moving beyond post- modernism's rejection of identity politics, Munt draws on a wealth of scholarship and personal reflection to refigure the heroic narrative in the service of lesbian liberation strategies. A thoughtful and thought- provoking book." —Esther Newton , State University of New York, Purchase "In Heroic Desire Sally Munt revisits identity politics through the figure of the lesbian hero. The result is one of the most exciting works of lesbian theory to appear in years. Written in a strong and engaging personal voice, Heroic Desire will excite, provoke, enlighten, and entertain the reader with this original insights into questions of lesbian identity, culture, and community." —Bonnie Zimmerman, San Diego State University
Download or read book How Fairness Consciousness Affects Consumers Willingness to Pay for Fair Product Attributes written by Friederike Paetz and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate social responsibility activities, such as a company's adherence to fair trade (FT) standards, are known to affect consumers' purchase behavior. In this study, we therefore investigate whether the inclusion of an FT label will pay off for companies by determining consumers' willingness-to-pay (WTP) for the FT label attribute. In contrast with the recent literature, we use a model that simultaneously accommodates unobserved and observed consumer heterogeneity and estimates consumers' individual WTP values directly in WTP space. We also focus on the German orange juice market and use empirical data from a conjoint choice experiment that enter an individual parameter hierarchical multinomial logit model. We found an average willingness-to-pay for an FT label of 36 Eurocents and identified several factors for WTP differences.
Download or read book Global Supply Chains Standards and the Poor written by Johan F. M. Swinnen and published by CABI. This book was released on 2007 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book looks at the restructuring of the agri-food industry and the rise of global retail chains in developing and transition countries, focusing on the implications of these changes for the poor. Part I (chapters 2-7) (i) identifies global changes in food standards and supply chains, (ii) explains their emergence and relevance for today's trade and development debate, and (iii) presents a series of conceptual frameworks necessary to understand the changes and their effects. Part II (chapters 8-18) contains a set of empirical studies, organized by region, which present new quantitative information on the effects of globalization and vertical contracting in modern supply chains in developing, emerging and transition countries. Part III (chapters 19-22) discusses the implications of these developments for the international policy agenda. The book has a subject index.
Download or read book Impact of Price and Color Availability on Fair Trade and Organic Apparel Choice written by Elizabeth Dee Hodgin and published by . This book was released on 2013 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: Working conditions in the international garment industry have long been a concern and a process to assess and certify fair trade practices was developed as a means by which to improve those conditions. Standards for fair trade apparel include safe working conditions, fair wages, compliance with laws, and reduced environmental impact. This study examines consumers' willingness to pay for fair trade clothing. A stated choice experiment was conducted through a survey of 100 Portland, OR metropolitan area residents to examine stated purchase preference between T-shirts with varied combinations of four attributes: color, fair trade certification, organic certification, and price. The surveys were administered at the Food Innovation Center in Portland, OR in November 2012. To resemble the actual market a limitation on color choice was tested. Conditional logit analysis was used to analyze the impact of product attributes and consumer characteristics on choice. Results revealed that consumers were willing to pay significantly more for fair trade certified than for organically certified T-shirts. Limiting color choice did significantly reduce selection of a T-shirt.
Download or read book The Myth of the Ethical Consumer Hardback with DVD written by Timothy M. Devinney and published by Cambridge University Press. This book was released on 2010-07-29 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: A no-holds-barred examination of 'ethical' consumerism.
Download or read book Fair Trade from the Ground Up written by April Linton and published by University of Washington Press. This book was released on 2012-09-01 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fair Trade promises to raise living standards in developing countries through: - worldwide minimum prices for commodities - support for democratically governed cooperatives - requirement of minimum wages and safety standards for workers - training to help producers improved quality and develop business skills - encouragement of eco-friendly practices - third-party certification In contrast to the free trade status quo, Fair Trade relies on informed consumers to choose more direct supply chains that minimize the role of middlemen, offering economic justice and social change as a viable and sustainable alternative to charity. But does it work? Fair Trade from the Ground Up documents achievements at both the producer and the consumer ends of commodity chains and assesses prospects for future growth. From Guatemalan coffee farmers to student activists on U.S. college campuses, the stories of individuals inform April Linton's analysis. Drawing on studies by social scientists and economists, as well as on new case studies, she provides balanced answers to hard questions: How can large institutions be persuaded to commit to using Fair Trade suppliers? Does ethical consumerism work? Are the "social premiums" that are built into Fair Trade prices really being used for community projects? Will Fair Trade market growth reach the scale of organics or green products? This book meets a long-felt need among economic-justice activists, consumer groups, and academics for a reliable qualitative and quantitative overview of achievements of the Fair Trade movement.
Download or read book Ethical Consumers and Ethical Trade written by Anne Tallontire and published by Nri. This book was released on 2001 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: This series focuses upon policies which affect the management of natural resources in support of sustainable livelihoods, primarily in developing countries. Its core is issues which affect livelihoods of poor people in rural areas, but it also recognizes linkages u notably the role of non-natural resource components in livelihoods, the interests of the urban poor, and the role of associated factors such as health and education. It aims to provide topical analysis to inform development practitioners concerned with issues of poverty in development.
Download or read book Are People Willing to Pay More for Socially Responsible Products written by Stephanie Tully and published by . This book was released on 2014 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Many companies have made significant investments in socially responsible products. Environmentally safe cleaning products, fair trade coffee, and sustainable seafood are just a few examples. In this paper, we conduct a meta-analysis of eighty-three published and unpublished research papers across a large number of product categories and countries and using different data collection methodologies to better understand differences in willingness to pay for socially responsible products. We use two dependent variables: the percentage premium people are willing to pay and the proportion of respondents who are willing to pay a positive premium. We find that the mean premium is 17.3% and that this percentage is lower for durable than for non-durable goods and higher for goods where the behavior benefits humans (e.g., labor practices) than animals (e.g., bigger cages) or the environment. On average, 60% of respondents are willing to pay a positive premium and this does not vary by whether the good is durable. Further, along with products that benefit humans, products that benefit animals are shown to increase the number of people willing to pay a premium compared to environmentally friendly goods. Implications for retailers, manufacturers, and future research are discussed.
