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Book Digital Marketing and Consumer Engagement  Concepts  Methodologies  Tools  and Applications

Download or read book Digital Marketing and Consumer Engagement Concepts Methodologies Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2018-01-05 with total page 1755 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies must utilize current digital tools to create a strong online presence. Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications is an innovative reference source for the latest academic material on emerging technologies, techniques, strategies, and theories in the promotion of brands through forms of digital media. Highlighting a range of topics, such as mobile commerce, brand communication, and social media, this multi-volume book is ideally designed for professionals, researchers, academics, students, managers, and practitioners actively involved in the marketing industry.

Book Impact of Emerging Digital Technologies on Leadership in Global Business

Download or read book Impact of Emerging Digital Technologies on Leadership in Global Business written by Smith, Peter A.C. and published by IGI Global. This book was released on 2014-06-30 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: To be successful, business leaders should be familiar with the emerging digital technologies that are contributing to the global business environment. All leaders must develop fresh capabilities if they are to successfully direct their communities through the emerging era of social digital connectivity and global dynamic complexity. Impact of Emerging Digital Technologies on Leadership in Global Business combines relevant theoretical and practical frameworks with the latest research and best practices regarding emergent digital technologies. This book is an essential reference source for professionals, researchers, academics, and students who want to improve their understanding of the strategic role of emerging digital technologies in the success of global business.

Book Emerging Technologies and International Stability

Download or read book Emerging Technologies and International Stability written by Todd S. Sechser and published by Taylor & Francis. This book was released on 2021-11-28 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology has always played a central role in international politics; it shapes the ways states fight during wartime and compete during peacetime. Today, rapid advancements have contributed to a widespread sense that the world is again on the precipice of a new technological era. Emerging technologies have inspired much speculative commentary, but academic scholarship can improve the discussion with disciplined theory-building and rigorous empirics. This book aims to contribute to the debate by exploring the role of technology – both military and non-military – in shaping international security. Specifically, the contributors to this edited volume aim to generate new theoretical insights into the relationship between technology and strategic stability, test them with sound empirical methods, and derive their implications for the coming technological age. This book is very novel in its approach. It covers a wide range of technologies, both old and new, rather than emphasizing a single technology. Furthermore, this volume looks at how new technologies might affect the broader dynamics of the international system rather than limiting the focus to a stability. The contributions to this volume walk readers through the likely effects of emerging technologies at each phase of the conflict process. The chapters begin with competition in peacetime, move to deterrence and coercion, and then explore the dynamics of crises, the outbreak of conflict, and war escalation in an environment of emerging technologies. The chapters in this book, except for the Introduction and the Conclusion, were originally published in the Journal of Strategic Studies.

Book The Impact of Emerging Technologies on Reference Service and Bibliographic Instruction

Download or read book The Impact of Emerging Technologies on Reference Service and Bibliographic Instruction written by Gary Pitkin and published by Praeger. This book was released on 1995-09-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information technologies are having a profound impact on the ways libraries are providing traditional services. This book identifies emerging technologies and assesses their impact on two distinct yet interdependent entities, library service and library education. While other publications identify technologies and speculate on applications, this volume focuses on the impacts of information technology on several aspects of librarianship. The book first delineates emerging technologies and their impact on reference services and bibliographic instruction. It then discusses the resultant restructuring of reference services and the relationship between librarians and patrons. Bibliographic instruction is presented as a new paradigm based on the imperative that no faculty member should teach and no student should graduate without being fully information literate. The work also discusses staffing, organization, and financial support, and the structural and political placement of the library within the parent organization.

Book Emerging Technologies in Virtual Learning Environments

Download or read book Emerging Technologies in Virtual Learning Environments written by Becnel, Kim and published by IGI Global. This book was released on 2019-06-28 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergent phenomena of virtual reality, augmented reality, and mixed reality is having an impact on ways people communicate with technology and with each other. Schools and higher education institutions are embracing these emerging technologies and implementing them at a rapid pace. The challenge, however, is to identify well-defined problems where these innovative technologies can support successful solutions and subsequently determine the efficacy of effective virtual learning environments. Emerging Technologies in Virtual Learning Environments is an essential scholarly research publication that provides a deeper look into 3D virtual environments and how they can be developed and applied for the benefit of student learning and teacher training. This book features a wide range of topics in the areas of science, technology, engineering, arts, and math to ensure a blend of both science and humanities research. Therefore, it is ideal for curriculum developers, instructional designers, teachers, school administrators, higher education faculty, professionals, researchers, and students studying across all academic disciplines.

Book The Impact of Emerging Technologies on the Law of Armed Conflict

Download or read book The Impact of Emerging Technologies on the Law of Armed Conflict written by MAJ Ronald T.P. Alcala and published by Oxford University Press. This book was released on 2019-08-30 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging technologies have always played an important role in armed conflict. From the crossbow to cyber capabilities, technology that could be weaponized to create an advantage over an adversary has inevitably found its way into military arsenals for use in armed conflict. The weaponization of emerging technologies, however, raises challenging legal issues with respect to the law of armed conflict. As States continue to develop and exploit new technologies, how will the law of armed conflict address the use of these technologies on the battlefield? Is existing law sufficient to regulate new technologies, such as cyber capabilities, autonomous weapons systems, and artificial intelligence? Have emerging technologies fundamentally altered the way we should understand concepts such as law-of-war precautions and the principle of distinction? How can we ensure compliance and accountability in light of technological advancement? This volume of the Lieber Studies explores these critical questions while highlighting the legal challenges--and opportunities--presented by the use of emerging technologies on the battlefield.

Book Emerging Technologies in Computing

Download or read book Emerging Technologies in Computing written by Pramod Kumar and published by CRC Press. This book was released on 2021-12-20 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging Technologies in Computing: Theory, Practice, and Advances reviews the past, current, and future needs of technologies in the computer science field while it also discusses the emerging importance of appropriate practices, advances, and their impact. It outlines emerging technologies and their principles, challenges, and applications as well as issues involved in the digital age. With the rapid development of technologies, it becomes increasingly important for us to remain up to date on new and emerging technologies. It draws a clear illustration for all those who have a strong interest in emerging computing technologies and their impacts on society. Features: Includes high-quality research work by academicians and industrial experts in the field of computing Offers case studies related to Artificial Intelligence, Blockchain, Internet of Things, Multimedia Big Data, Blockchain, Augmented Reality, Data Science, Robotics, Cybersecurity, 3D Printing, Voice Assistants and Chatbots, and Future Communication Networks Serves as a valuable reference guide for anyone seeking knowledge about where future computing is heading

Book Emerging Technologies for Nurses

Download or read book Emerging Technologies for Nurses written by Whende M. Carroll, MSN, RN-BC and published by Springer Publishing Company. This book was released on 2020-02-01 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn and innovate with the latest technologies in nursing and healthcare! The first text of its kind in nursing, this book provides up-to-date information on innovative, smart technologies that nurses can use in clinical and nonclinical settings to keep up with the changing face of healthcare. This compelling guide will provide you with information about exciting areas of technology that have great potential to improve patient care. Subjects include big data, artificial intelligence, virtual and augmented realities, connected technologies, and precision health. There is also discusson of the shift of healthcare delivery into the community, with an outlook on improving outcomes and enhancing practice. Each chapter focuses on developing competency in current and future real-world applications of emerging technologies. Early chapters describe how to utilize new tools, processes, models, and products to serve the quadruple aim of better managing populations, decreasing costs, and enhancing both the patient’s and the clinician’s experience. The culture of innovation coincides with the ever-changing politics of healthcare in later chapters, which then evolves into the entrepreneurial opportunities for nurses. This text is an essential introduction for all practicing nurses, nurse leaders, and nurses teaching health information technology or informatics courses. Key Features: Written by nurses for nurses The latest information on emerging health information technology and associated nursing implications Compelling cases show the dramatic effect of innovations on value-based care Learn how applying novel technologies can improve patient care Qualified instructors have access to supplementary materials, including PowerPoint slides and an Instructor’s Manual

Book Spatial Theories of Education

Download or read book Spatial Theories of Education written by Kalervo N. Gulson and published by Routledge. This book was released on 2007-11-21 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of original work, within the sociology of education, draws on the 'spatial turn' in contemporary social theory. The premise of this book is that drawing on theories of space allows for a more sophisticated understanding of the competing rationalities underlying educational policy change, social inequality and cultural practices. The contributors work a spatial dimension into the consideration of educational phenomena and illustrate its explanatory potential in a range of domains: urban renewal, globalisation, race, markets and school choice, suburbanisation, regional and rural settings, and youth and student culture.

Book Impact of ICTs on Event Management and Marketing

Download or read book Impact of ICTs on Event Management and Marketing written by Birdir, Kemal and published by IGI Global. This book was released on 2020-12-04 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: Conferences, symposiums, and other large events that take place at far away hotels require many hours of preparation to plan and need a capable event staff to market. Without the innovative technologies that have changed the face of the tourism industry, many destinations would be unequipped to handle such a task. Impact of ICTs on Event Management and Marketing is a collection of innovative research on the methods and applications of information and communications technologies on almost all facets of hospitality and tourism-related businesses including hotels, restaurants, and other tourism areas. While highlighting topics including digital marketing, artificial intelligence, and event tourism, this book is ideally designed for business managers, event planners, and marketing professionals.

Book Emerging Technologies and International Security

Download or read book Emerging Technologies and International Security written by Reuben Steff and published by Routledge. This book was released on 2020-11-25 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a multidisciplinary analysis of emerging technologies and their impact on the new international security environment across three levels of analysis. While recent technological developments, such as Artificial Intelligence (AI), robotics and automation, have the potential to transform international relations in positive ways, they also pose challenges to peace and security and raise new ethical, legal and political questions about the use of power and the role of humans in war and conflict. This book makes a contribution to these debates by considering emerging technologies across three levels of analysis: (1) the international system (systemic level) including the balance of power; (2) the state and its role in international affairs and how these technologies are redefining and challenging the state’s traditional roles; and (3) the relationship between the state and society, including how these technologies affect individuals and non-state actors. This provides specific insights at each of these levels and generates a better understanding of the connections between the international and the local when it comes to technological advance across time and space The chapters examine the implications of these technologies for the balance of power, examining the strategies of the US, Russia, and China to harness AI, robotics and automation (and how their militaries and private corporations are responding); how smaller and less powerful states and non-state actors are adjusting; the political, ethical and legal implications of AI and automation; what these technologies mean for how war and power is understood and utilized in the 21st century; and how these technologies diffuse power away from the state to society, individuals and non-state actors. This volume will be of much interest to students of international security, science and technology studies, law, philosophy, and international relations.

Book Emerging Technologies During the Era of COVID 19 Pandemic

Download or read book Emerging Technologies During the Era of COVID 19 Pandemic written by Ibrahim Arpaci and published by Springer Nature. This book was released on 2021-03-20 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tackles the recent research directions in using the newly emerged technologies during the era of COVID-19 pandemic. It mainly focuses on using emerging technologies and their impact on health care, education, and society. It also provides insights into the current challenges and constraints in using technologies during the era of COVID-19 pandemic and exposes new opportunities for future research in the domain.

Book Designing for Emerging Technologies

Download or read book Designing for Emerging Technologies written by Jonathan Follett and published by "O'Reilly Media, Inc.". This book was released on 2014-11-07 with total page 503 pages. Available in PDF, EPUB and Kindle. Book excerpt: The recent digital and mobile revolutions are a minor blip compared to the next wave of technological change, as everything from robot swarms to skin-top embeddable computers and bio printable organs start appearing in coming years. In this collection of inspiring essays, designers, engineers, and researchers discuss their approaches to experience design for groundbreaking technologies. Design not only provides the framework for how technology works and how it’s used, but also places it in a broader context that includes the total ecosystem with which it interacts and the possibility of unintended consequences. If you’re a UX designer or engineer open to complexity and dissonant ideas, this book is a revelation. Contributors include: Stephen Anderson, PoetPainter, LLC Lisa Caldwell, Brazen UX Martin Charlier, Independent Design Consultant Jeff Faneuff, Carbonite Andy Goodman, Fjord US Camille Goudeseune, Beckman Institute, University of Illinois at Urbana-Champaign Bill Hartman, Essential Design Steven Keating, MIT Media Lab, Mediated Matter Group Brook Kennedy, Virginia Tech Dirk Knemeyer, Involution Studios Barry Kudrowitz, University of Minnesota Gershom Kutliroff, Omek Studio at Intel Michal Levin, Google Matt Nish-Lapidus, Normative Erin Rae Hoffer, Autodesk Marco Righetto, SumAll Juhan Sonin, Involution Studios Scott Stropkay, Essential Design Scott Sullivan, Adaptive Path Hunter Whitney, Hunter Whitney and Associates, Inc. Yaron Yanai, Omek Studio at Intel

Book The Impact of Emerging Technologies on Electronics Technology Curriculum

Download or read book The Impact of Emerging Technologies on Electronics Technology Curriculum written by Philip Jude Ducote and published by . This book was released on 1993 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Can Emerging Technologies Make a Difference in Development

Download or read book Can Emerging Technologies Make a Difference in Development written by Rachel A. Parker and published by Routledge. This book was released on 2013-02-28 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this innovative and entirely original text, which has been thoughtfully edited to ensure coherence and readability across disciplines, scientists and practitioners from around the world provide evidence of the opportunities for, and the challenges of, developing collaborative approaches to bringing advanced and emerging technology to poor communities in developing countries in a responsible and sustainable manner. This volume will stimulate and satisfy readers seeking to engage in a rich and challenging discussion, integrating many strands of social thought and physical science. For those also seeking to creatively engage in the great challenges of our times for the benefit of struggling farmers, sick children, and people literally living in the dark around the world, may this volume also spark imagination, inspire commitment, and provoke collaborative problem solving.

Book Emerging Technologies for Economic Development

Download or read book Emerging Technologies for Economic Development written by Dirk Meissner and published by Springer. This book was released on 2019-05-02 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an impressive overview of emerging technologies, especially nanotechnologies and biotechnologies, and their prospective applications. It identifies and describes existing and potential markets for emerging technology-based applications, and projects scenarios for macroeconomic development based on these technologies. Integrated roadmaps for the development of a nano- and bioindustry are shown and policy measures and corporate strategies developed to advance these technologies. These measures are illustrated using roadmaps and policy case studies.The book combines a practical, comprehensive overview of the technical side of emerging technologies and their applications in various fields with an analysis of market developments and characteristics.

Book Emerging Technologies for Librarians

Download or read book Emerging Technologies for Librarians written by Sharon Q Yang and published by Chandos Publishing. This book was released on 2015-11-28 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging Technologies for Librarians: A Practical Approach to Innovation focuses on the practical applications of emerging technologies in libraries, defining the technologies in the context of their use in real situations. Each chapter includes an overview of the use of emerging technologies in a particular work area that is followed by a list of relevant applications. Chapters cover work areas such as advertising, distance learning, metadata. and digital libraries, and also focus on applications, including mobile computing and web conferencing, followed by a conclusion. This book serves as a guide for those interested in learning about, and implementing, the available technologies that enhance library services, and also lists and discusses the types of emerging technologies that are available for a specific area of work. Discusses and reviews practical applications of emerging technologies for librarians Explores what emerging technologies are available in particular areas of library services Describes and evaluates applications Connects library work to innovations