Download or read book The Hidden Power of Your Customers written by Becky Carroll and published by John Wiley & Sons. This book was released on 2011-06-28 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winning strategies to keep your existing customers coming back A business's current customer base needs to be considered among the company's most valuable assets. Discover the practical tools to preserve and grow this asset—and boost your business—by tapping into The Hidden Power of Your Customers. Existing customers are the key to ongoing business growth. They are the people who already know you and buy from you. Yet too many businesses allow their existing customers—their least expensive, most easily acquired sales—to slip away. Don't let this happen to you! Learn how to strengthen your business using social entrepreneur Becky Carroll's four keys to unleash The Hidden Power of Your Customers. This easy-to-read and practical guide features useful steps, inspirational stories, and real-world examples so you can create a customer strategy that keeps customers coming back (and telling their friends and colleagues). Reveals four keys to success: relevant marketing, orchestrated customer experience, customer-focused culture, and killer customer service Details a fundamental shift that needs to take place in how businesses treat their existing customers The author writes the blog "Customers Rock!" and is the Social Media Correspondent for NBC/7 San Diego
Download or read book The Hidden Power of Advertising written by Robert Heath and published by . This book was released on 2001 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robert Heath explores the science behind successful advertising by considering the differences between various memory states and the human aptitude for learning at levels of low involvement. Several successful brands are used as case studies.
Download or read book The Hidden Wealth of Customers written by Bill Lee and published by Harvard Business Press. This book was released on 2012-05-15 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing “return on relationship” with your most valued customers The traditional model of growing your business—by relying on employees in sales, marketing, and product development—is dying. Today’s most successful companies are taking a different approach: getting customers to market, sell, and create products for them. In assessing client value, most companies look at the money paid for their goods and services. But in this book, Customer Strategy Group CEO Bill Lee offers a compelling new vision for growth by maximizing your “return on relationship” with select customers—those that offer rich sources of hidden wealth. A different type of ROI, this strategy of making the most of your firm’s existing relationships is a modern approach to customer relations—one that yields a distinct business advantage. Illustrated by numerous case studies—Salesforce.com, SAS Institute, 3M, Microsoft, and others—The Hidden Wealth of Customers shows the value some customers can have by helping to market your offerings, penetrate foreign markets, leverage the demand-generating power of social media, build customer communities, improve innovation, and more. Lee explains how to effectively engage this crucial audience, which has the power to keep your strategy focused on important customer issues and increase profitability. When done right, your best customers will prospect for you while also speeding product adoption and improving customer satisfaction and long-term loyalty. Consider this book a blueprint for finally making the most out of your most valuable customer relationships.
Download or read book Write Your Own Magic written by Richard Webster and published by Llewellyn Worldwide. This book was released on 2001 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Write Your Own Magicshows you how you can use the incredible magical power of words to make your dreams a reality. This guidebook presents the three magic steps essential to manifesting exactly what you want, for dreams both big and small. There is no limit to what you can ask for as long as your requests hurt no one. For instance, you might want: ·vibrant health ·a fulfilling relationship ·greater happiness ·more money ·a better job ·stronger faith ·increased creativity and intuition All of this, and much more, can be brought into your life when you follow the step-by-step instructions in this magical guidebook. Write Your Own Magic will show you how to create original white magic spells that make your hopes and dreams come true. First, you'll learn how to determine your life's purpose. Next, you'll find out how to write magic that makes your dreams come true in six important areas-physical, spiritual, mental, financial, social, and intuitive. Finally, you'll discover how to use the hidden power of words-sacred names and secret writings, magic diaries and dissolving ink, along with other simple white magic techniques-to make your desires, hopes, and wishes come true!
Download or read book The Hidden Power of Social Networks written by Robert L. Cross and published by Harvard Business Review Press. This book was released on 2004-06-02 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: A powerful, visual framework helps managers discover how employees really communicate and collaborate to get work done - and helps them identify ways they can influence these social networks to improve performance and innovation. In The Hidden Power of Social Networks, Cross and Parker, experts in "social network analysis"—a technique that visually maps relationships between people in large, distributed groups - apply this powerful tool to management for the first time. Based on their in-depth study of sixty informal employee networks in well-known companies around the world, Cross and Parker show managers how to conduct a social network analysis of their organization.
Download or read book The Hidden Power of a Woman written by Mahesh Chavda and published by Destiny Image Publishers. This book was released on 2011-07-28 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Women are searching for significance and status in our generation. There is a holy restlessness concerning purpose as much as the yearning for power. The Hidden Power of a Woman traces the tragedy in the garden where the woman seemingly lost and her garden to the modern day where women are still fighting to regain what they have lost. The authors, Bonnie and Mahesh Chavda, show how modern feminism and religion have both failed in the quest to restore women to their rightful place in our society. What is the answer? The Chavdas show that her power, influence, and insight that was stolen in Eden and hidden for subsequent ages was returned back to her two thousand years ago when Christ cried out, "It is finished!" As the hidden power of God emerges in the woman who fully follows Christ, get ready for empowerment in the church, redemption in society, miracles in the body, and blessings on the human race unequal to any generation previous. The new thing God began when he made a woman as the crowning glory of his creation work and was lost in that same Garden will be restored once again
Download or read book Small Matters written by Heather Ferranti Kinser and published by Millbrook Press (Tm). This book was released on 2020 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: A close look at the little details that make a big difference in the natural world.
Download or read book Speak to Influence written by Susan Berkley and published by . This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The foolproof results of a polished and professional verbal delivery illustrate how the voice can be used to achieve greater confidence, credibility, professional success, and sales in this handbook on applying voice-control techniques used by voice-over artists in business communications. From a comprehensive voice evaluation to a step-by-step voice improvement plan, a range of activities provide information on how to improve diction and articulation, speak with greater warmth and enthusiasm, and make a lasting impression. Practical tips include how to leave a voice-mail message that is 40 percent more likely to be returned and how to make outgoing messages sound professional. Insider secrets about the influence of the spoken word will help speakers acquire and practice the skills necessary to sound more credible, tell great stories, and add a more musical quality to speech by mastering voice pitch and inflection.
Download or read book Your Mind written by Henry Reed and published by A.R.E. Press (Association of Research & Enlightenment). This book was released on 1996 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book by an internationally known expert on consciousness, intuition, dreams, and psychic ability examines the Cayce readings' insights into human consciousness and outlines the enormous role it plays in our everyday lives. This is a wonderful guide to discovering the power in us all.
Download or read book The Hidden Power of Your Past Lives written by Sandra Anne Taylor and published by Hay House, Inc. This book was released on 2024-06-04 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever wondered why certain life patterns have been so hard to turn around? Well, the reasons may be encoded in your eternal history—in karmic sources that were set lifetimes ago. Perhaps you keep struggling with money problems, feel hopeless about finding true love, or have an addiction you can’t seem to beat. These current issues could be traced back to previous lives. Even psychological and physical ailments such as chronic pain, allergies, weight problems, and self-doubts could originate in unknown past events. Yet these past-life sources don’t have to remain a mystery—or have any power over you anymore! In this enlightening and truly liberating book, New York Times best-selling author Sandra Anne Taylor explores the energy of karma and reincarnation, revealing how your eternal consciousness can become encoded, influencing your destiny today. When you learn how to release and rescript your karma, you can pave the way to joy and personal power—now and in years to come!
Download or read book Introvert Power written by Laurie A Helgoe Ph.D. and published by Sourcebooks, Inc.. This book was released on 2013-02-01 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: The original guide to claiming your power as an introvert! Are you an introvert seeking to understand and harness the power within you? Introvert Power is a groundbreaking exploration of the hidden strengths and potential of introverted individuals. Psychologist (and fellow introvert) Laurie Helgoe reveals the immense power and unique advantages that introverts possess. Whether you're an introvert yourself or you want to better understand the introverts in your life, this book is your guide to unlocking the true potential of introversion. Discover Your Hidden Strengths: Unleash the power of your inner world and learn how to leverage your introverted nature to achieve personal and professional success. Embrace Your Authentic Self: Gain insights into the rich inner life of introverts and learn strategies for embracing your unique qualities without feeling the need to conform to societal expectations. Thrive in Social Settings: Find practical tips and techniques for navigating social situations, networking, and building meaningful connections while honoring your need for solitude and reflection. Harness the Power of Solitude: Learn how to recharge and find inspiration in solitude, transforming it into a powerful tool for self-discovery, creativity, and personal growth. Overcome Introvert Stereotypes: Challenge common misconceptions and stereotypes surrounding introversion, and gain the confidence to embrace your natural disposition as a valuable asset. Practical Strategies for Success: Explore practical techniques, exercises, and strategies designed specifically for introverts to excel in various areas of life, including relationships, careers, and personal development. Expert Advice Backed by Research: Benefit from Laurie Helgoe's extensive research, combined with her personal experiences as an introvert and a psychologist, to gain a deeper understanding of introversion and its strengths. Whether you're an introvert seeking self-empowerment or an extrovert looking to appreciate the strengths of the introverts around you, Introvert Power is your ultimate guide to unlocking the hidden strengths and embracing the power of introversion. Quiet is might. Solitude is strength. Introversion is power. "Vivid and engaging."—Publishers Weekly, STARRED REVIEW "A modern-day Thoreau."—Stephen Bertman, author of The Eight Pillars of Greek Wisdom
Download or read book Hidden Power written by Kati Marton and published by G. K. Hall. This book was released on 2002 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt: An extraordinary work of history and original reporting that reveals the ways in which presidential marriages have affected the tone, character, and policies of twelve administrations, from Woodrow and Edith Wilson to George W. and Laura Bush. Each of the marriages that Kati Marton examines in this hugely appealing book offers up its own unexpected lessons about power and marriage, about the influence of presidential wives, and about the evolution of women's roles in the twentieth century. Based on private White House documents and on interviews with the participants and with eyewitnesses to presidential events, Hidden Power explores how both the personal dynamics and public faces of White House marriages have shaped our history. We see Edith Wilson literally running the government when her deeply beloved husband becomes ill; how the combination of Franklin Roosevelt's reassuring spirit and his wife's humility guided the country through Depression and war; how Bess Truman's loyalty, bluntness, and unpretentiousness were some of her husband's greatest resources; the superb and necessary diplomacy of Jacqueline Kennedy. We observe Lady Bird Johnson retaining her own compass in the face of massive criticism of her husb how Patricia Nixon's estrangement from her husband fed his paranoia; how the Fords reassured us after the debacles of Vietnam and Watergate; Rosalynn Carter's struggle to carve out new territory as first lady; the generally constructive role Nancy Reagan played, despite her frivolous reputation; the razor-sharp political instincts behind Barbara Bush's grandmotherly how Hillary Clinton saved her husband's presidency; and how Laura Bush provides emotional ballast for her husband. Here are the stories of the ultimate power couples-each one very different, but all of them informative, lively, and absolutely fascinating.
Download or read book The Hidden Power of Systems Thinking written by Ray Ison and published by Routledge. This book was released on 2020-03-05 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Hidden Power of Systems Thinking: Governance in a Climate Emergency is a persuasive, lively book that shows how systems thinking can be harnessed to effect profound, complex change. In the age of the Anthropocene, the need for new ways of thinking and acting has become urgent. But patterns of obstacles are apparent in any action, be they corporate interests, lobbyists, or outdated political and government systems. Ison and Straw show how and why failure in governance is at the heart of the collective incapacity to tackle the climate and biodiversity emergencies. They go beyond analysis of the problem and demonstrate how incorporating systems thinking into governance at every level would enable us to break free of historical shackles. They propose 26 principles for systemic governance. This book will be inspiring reading for students applying their systemic methods, specialists in change management or public administration, activists for ‘whole system change’ and decision makers wanting to effect challenging transformations. It is for anyone with the ambition to create a sustainable and fair world.
Download or read book Darkness by Design written by Walter Mattli and published by Princeton University Press. This book was released on 2021-06-08 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Capital markets have undergone a dramatic transformation in the past two decades. Algorithmic high-speed supercomputing has replaced traditional floor trading and human market makers, while centralized exchanges that once ensured fairness and transparency have fragmented into a dizzying array of competing exchanges and trading platforms. Darkness by Design exposes the unseen perils of market fragmentation and 'dark' markets, some of which are deliberately designed to enable the transfer of wealth from the weak to the powerful. Walter Mattli traces the fall of the traditional exchange model of the NYSE, the world's leading stock market in the twentieth century, showing how it has come to be supplanted by fragmented markets whose governance is frequently set up to allow unscrupulous operators to exploit conflicts of interest at the expense of an unsuspecting public. Market makers have few obligations, market surveillance is neglected or impossible, enforcement is ineffective, and new technologies are not necessarily used to improve oversight but to offer lucrative preferential market access to select clients in ways that are often hidden. Mattli argues that power politics is central in today's fragmented markets. He sheds critical light on how the redistribution of power and influence has created new winners and losers in capital markets and lays the groundwork for sensible reforms to combat shady trading schemes and reclaim these markets for the long-term benefit of everyone. Essential reading for anyone with money in the stock market, Darkness by Design challenges the conventional view of markets and reveals the troubling implications of unchecked market power for the health of the global economy and society as a whole"--
Download or read book Meeting the Shadow written by Connie Zweig and published by Penguin. This book was released on 1991-04-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author offers exploration of self and practical guidance dealing with the dark side of personality based on Jung's concept of "shadow," or the forbidden and unacceptable feelings and behaviors each of us experience.
Download or read book The Shadow Effect written by Deepak Chopra and published by Harper Collins. This book was released on 2010-05-04 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this groundbreaking exploration, three New York Times bestselling authors—Debbie Ford (The Dark Side of the Light Chasers, Why Good People Do Bad Things), Marianne Williamson (The Age of Miracles, A Return to Love), and Deepak Chopra (Jesus: A Story of Enlightenment)—deliver a comprehensive and practical guide to harnessing the power of our dark side.
Download or read book The Hidden Power of F cking Up written by The Try Guys and published by HarperCollins. This book was released on 2019-06-18 with total page 491 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER The Try Guys deliver their first book—an inspirational self-improvement guide that teaches you that the path to success is littered with humiliating detours, embarrassing mistakes, and unexpected failures. To be our best selves, we must become secure in our insecurities. In The Hidden Power of F*cking Up, The Try Guys - Keith, Ned, Zach, and Eugene - reveal their philosophy of trying: how to fully embrace fear, foolishness, and embarrassment in an effort to understand how we all get paralyzed by a fear of failure. They’ll share how four shy, nerdy kids have dealt with their most poignant life struggles by attacking them head-on and reveal their - ahem - sure-fail strategies for achieving success. But they’re not just here to talk; they’re actually going to put their advice to work. To demonstrate their unique self-improvement formula, they’ll each personally confront their deepest insecurities. A die-hard meat-lover goes vegan for the first time. A straight-laced father transforms into a fashionista. A perpetually single sidekick becomes the romantic lead. A child of divorce finally grows more intimate with his family. Through their insightful, emotional journeys and surprising, hilarious anecdotes, they’ll help you overcome your own self-doubt to become the best, most f*cked up version of yourself you can be!
