Download or read book Campaigning for Hearts and Minds written by Ted Brader and published by University of Chicago Press. This book was released on 2020-07-08 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is common knowledge that televised political ads are meant to appeal to voters' emotions, yet little is known about how or if these tactics actually work. Ted Brader's innovative book is the first scientific study to examine the effects that these emotional appeals in political advertising have on voter decision-making. At the heart of this book are ingenious experiments, conducted by Brader during an election, with truly eye-opening results that upset conventional wisdom. They show, for example, that simply changing the music or imagery of ads while retaining the same text provokes completely different responses. He reveals that politically informed citizens are more easily manipulated by emotional appeals than less-involved citizens and that positive "enthusiasm ads" are in fact more polarizing than negative "fear ads." Black-and-white video images are ten times more likely to signal an appeal to fear or anger than one of enthusiasm or pride, and the emotional appeal triumphs over the logical appeal in nearly three-quarters of all political ads. Brader backs up these surprising findings with an unprecedented survey of emotional appeals in contemporary political campaigns. Politicians do set out to campaign for the hearts and minds of voters, and, for better or for worse, it is primarily through hearts that minds are won. Campaigning for Hearts and Minds will be indispensable for anyone wishing to understand how American politics is influenced by advertising today.
Download or read book The Heart s Appeal written by Jennifer Delamere and published by London Beginnings. This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Julia Bernay has come to London to become a doctor--a glorious new opportunity for women during the reign of Victoria. When she witnesses a serious accident, her quick actions save the life of barrister Michael Stephenson. He rose above his family's stigma, but can he rise to the challenge of the fiercely independent woman who has swept into his life?
Download or read book Walker s Appeal in Four Articles written by David Walker and published by . This book was released on 1830 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Battle for Hearts and Minds written by Alexander T. J. Lennon and published by MIT Press. This book was released on 2003 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: The limits of military power / Rob de Wijk / - The future of international coalitions : how useful? How manageable? / Paul Dibb / - Forging an indirect strategy in southeast Asia / Barry Desker / - The imbalance of terror / Thérese Delpech / - The new nature of nation-state failure / Robert I. Rotberg / - Democracy by force : a renewed commitment to nation building / Karin von Hippel / - Sierra Leone : the state that came back from the dead / Michael Chege / - Toward postconflict reconstruction / John J. Hamre and Gordon R. / - Building better foundations : security in postconflict reconstruction / Scott Feil / - Dealing with demons : justice and reconciliation / Michèle Flournoy / - Governing when chaos rules : enhancing governance and participation / Robert Orr / - Public diplomacy comes of age / Christopher Ross / - Deeds speak Louder than words / Lamis Andoni / - A broadcasting strategy to win media wars / Edward Kaufman / - Compassionate conservatism confronts global poverty / Lae ...
Download or read book Appeal to the Christian women of the South written by Angelina Emily Grimké and published by DigiCat. This book was released on 2022-08-10 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: But after all, it may be said, our fathers were certainly mistaken, for the Bible sanctions Slavery, and that is the highest authority. Now the Bible is my ultimate appeal in all matters of faith and practice, and it is to this test I am anxious to bring the subject at issue between us. Let us then begin with Adam and examine the charter of privileges which was given to him. "Have dominion over the fish of the sea, and over the fowl of the air, and over every living thing that moveth upon the earth."
Download or read book The Appeal written by Janice Hallett and published by Simon and Schuster. This book was released on 2022-01-25 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: INTERNATIONAL BESTSELLER Named a Best Book of 2022 by The New York Times, Air Mail, and more! “[W]itty, original…a delight.” —The New York Times Perfect for fans of Ruth Ware and Lisa Jewell, this international bestseller and “dazzlingly clever” (The Sunday Times, London) murder mystery follows a community rallying around a sick child—but when escalating lies lead to a dead body, everyone is a suspect. The Fairway Players, a local theatre group, is in the midst of rehearsals when tragedy strikes the family of director Martin Hayward and his wife Helen, the play’s star. Their young granddaughter has been diagnosed with a rare form of cancer, and with an experimental treatment costing a tremendous sum, their castmates rally to raise the money to give her a chance at survival. But not everybody is convinced of the experimental treatment’s efficacy—nor of the good intentions of those involved. As tension grows within the community, things come to a shocking head at the explosive dress rehearsal. The next day, a dead body is found, and soon, an arrest is made. In the run-up to the trial, two young lawyers sift through the material—emails, messages, letters—with a growing suspicion that the killer may be hiding in plain sight. The evidence is all there, between the lines, waiting to be uncovered. A wholly modern and gripping take on the epistolary novel, The Appeal is a “daring…clever, and funny” (The Times, London) debut for fans of Richard Osman and Lucy Foley.
Download or read book Appeals to the Heart written by Thomas Spencer and published by . This book was released on 1840 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Final Appeal written by Lisa Scottoline and published by Harper Collins. This book was released on 2009-03-17 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Scottoline is a master.”—Philadelphia Inquirer Murder, intrigue, and romance collide in New York Times bestselling author Lisa Scottoline’s clever and fast-paced legal thriller. Starting over again after her divorce, Philadelphia lawyer Grace Rossi works part time for handsome Judge Armen Gregorian in the federal appeals court. Assigned to an explosive death penalty appeal, a long day of work unexpectedly leads to a night of passion with the chief judge. But when Gregorian is found dead the next morning, an apparent suicide, Grace knows she must uncover the truth. Suddenly this working mother finds herself investigating a murder, unearthing a secret bank account, and following a trail of bribery and judicial corruption hidden even from the FBI. In no time at all, Grace under fire takes on a whole new meaning. With the help of an undercover federal agent, she will risk everything to see justice done.
Download or read book A Certain Appeal written by Vanessa King and published by Penguin. This book was released on 2021-11-02 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sparkling contemporary retelling of Pride and Prejudice set in the tantalizing world of New York City burlesque, perfect for fans of The Kiss Quotient and The Roommate. After a betrayal derailed her interior design career, Liz Bennet found a fresh start in New York. Now an executive assistant by day and stage kitten by night, she’s discovered a second home with the performers at Meryton, Manhattan’s top-tier burlesque venue. Love’s the last thing on her mind when she locks eyes with Will Darcy across the crowded club, yet the spark between them is undeniable—that is, until she overhears the uptight wealth manager call her merely “tolerable.” Bennet is determined to write Darcy off, but once their besties fall head-over-heels, they’re thrown into each other’s orbit again and again. Each encounter begins to feel more heated than the last, but is their chemistry enough to topple that terrible first impression? What’s more, when a charming newcomer arrives on the scene with accusations against Darcy, and a sudden development leaves Meryton’s fate in jeopardy, Bennet will have to decide who to trust in time to salvage her design dreams, her heart, and the stage she shares with her found family…
Download or read book An Appeal to the Ladies of Hyderabad written by Benjamin B. Cohen and published by Harvard University Press. This book was released on 2019-07-08 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dramatic story of Mehdi Hasan and Ellen Donnelly, whose marriage convulsed high society in nineteenth-century India and whose notorious trial and fall reverberated throughout the British Empire, setting the benchmark for Victorian scandals. In April 1892, a damning pamphlet circulated in the south Indian city of Hyderabad, the capital of the largest and wealthiest princely state in the British Raj. An anonymous writer charged Mehdi Hasan, an aspiring Muslim lawyer from the north, and Ellen Donnelly, his Indian-born British wife, with gross sexual misconduct and deception. The scandal that ensued sent shock waves from Calcutta to London. Who wrote this pamphlet, and was it true? Mehdi and Ellen had risen rapidly among Hyderabad’s elites. On a trip to London they even met Queen Victoria. Not long after, a scurrilous pamphlet addressed to “the ladies of Hyderabad” charged the couple with propagating a sham marriage for personal gain. Ellen, it was claimed, had been a prostitute, and Mehdi was accused of making his wife available to men who could advance his career. To avenge his wife and clear his name, Mehdi filed suit against the pamphlet’s printer, prompting a trial that would alter their lives. Based on private letters, courtroom transcripts, secret government reports, and scathing newspaper accounts, Benjamin Cohen’s riveting reconstruction of the couple’s trial and tribulations lays bare the passions that ran across racial lines and the intimate betrayals that doomed the Hasans. Filled with accusations of midnight trysts and sexual taboos, An Appeal to the Ladies of Hyderabad is a powerful reminder of the perils facing those who tried to rewrite society’s rules. In the struggle of one couple, it exposes the fault lines that would soon tear a world apart.
Download or read book Heart A History written by Sandeep Jauhar and published by Farrar, Straus and Giroux. This book was released on 2018-09-18 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling author of Intern and Doctored tells the story of the thing that makes us tick For centuries, the human heart seemed beyond our understanding: an inscrutable shuddering mass that was somehow the driver of emotion and the seat of the soul. As the cardiologist and bestselling author Sandeep Jauhar shows in Heart: A History, it was only recently that we demolished age-old taboos and devised the transformative procedures that have changed the way we live. Deftly alternating between key historical episodes and his own work, Jauhar tells the colorful and little-known story of the doctors who risked their careers and the patients who risked their lives to know and heal our most vital organ. He introduces us to Daniel Hale Williams, the African American doctor who performed the world’s first open heart surgery in Gilded Age Chicago. We meet C. Walton Lillehei, who connected a patient’s circulatory system to a healthy donor’s, paving the way for the heart-lung machine. And we encounter Wilson Greatbatch, who saved millions by inventing the pacemaker—by accident. Jauhar deftly braids these tales of discovery, hubris, and sorrow with moving accounts of his family’s history of heart ailments and the patients he’s treated over many years. He also confronts the limits of medical technology, arguing that future progress will depend more on how we choose to live than on the devices we invent. Affecting, engaging, and beautifully written, Heart: A History takes the full measure of the only organ that can move itself.
Download or read book Appeals in Modern Rhetoric written by M. Jimmie Killingsworth and published by SIU Press. This book was released on 2005-09-26 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Appeals in Modern Rhetoric: An Ordinary-Language Approach introduces students to current issues in rhetorical theory through an extended treatment of the rhetorical appeal, a frequently used but rarely discussed concept at the core of rhetorical analysis and criticism. Shunning the standard Aristotelian approach that treats ethos, pathos, and logos as modes of appeal, M. Jimmie Killingsworth uses common, accessible language to explain the concept of the rhetorical appeal—meaning the use of language to plead and to please. The result is a practical and innovative guide to understanding how persuasion works that is suitable for graduate and undergraduate courses yet still addresses topics of current interest to specialists. Supplementing the volume are practical and theoretical approaches to the construction and analysis of rhetorical messages and brief and readable examples from popular culture, academic discourse, politics, and the verbal arts. Killingsworth draws on close readings of primary texts in the field, referencing theorists to clarify concepts, while he decodes many of the basic theoretical constructs common to an understanding of identification. Beginning with examples of the model of appeals in social criticism, popular film, and advertising, he covers in subsequent chapters appeals to time, place, the body, gender, and race. Additional chapters cover the use of common tropes and rhetorical narrative, and each chapter begins with definitions of key concepts.
Download or read book As Far As the Heart Can See written by Mark Nepo and published by Simon and Schuster. This book was released on 2011-09-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stories carry the seeds of our humanness. They help us, teach us, heal us, and connect us to what matters. As Far As the Heart Can See is an invitation to be in relationship with deep and life-giving material. Many spiritual gurus present dense metaphysical theses with an intellectual approach for "working" a spiritual path; poet and philosopher Mark Nepo reaches people through their hearts, bringing something fresh and new to the field by stimulating change through reflection of thoughts and feelings. The stories he shares in As Far As the Heart Can See come from many places—from Nepo's personal history to dreams to the myths of our ancestors. Each one is an invitation to awaken an aspect of living in relationship with the sacred. Following each of the forty-five stories are three forms of an invitation to further the conversation: journal questions, table questions, and meditations. The questions, whether reflected upon in a journal or discussed in deeper conversation with friends or family, are meant to lead the seeker down unimagined paths and back into life; the meditations are meant to ground the learning. These stories and parables about universal concepts and themes offer a poet's sensuality and a philosopher's sensibility to personalizing the journey of the human experience in the world.
Download or read book Reclaim Your Heart written by Yasmin Mogahed and published by Fb Publishing. This book was released on 2015-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reclaim Your Heart is not just a self-help book. It is a manual about the journey of the heart in and out of the ocean of this life. It is a book about how to keep your heart from sinking to the depths of that ocean, and what to do when it does. It is a book about redemption, about hope, about renewal. Every heart can heal, and each moment is created to bring us closer to that transformative return. Reclaim Your Heart is about finding that moment when everything stops and suddenly looks different. It is about finding your own awakening. And then returning to the better, truer, and freer version of yourself. Many of us live our lives, entrapped by the same repeated patterns of heartbreak and disappointment. Many of us have no idea why this happens. Reclaim Your Heart is about freeing the heart from this slavery. It is about the journey in an out of life's most deceptive traps. This book was written to awaken the heart and provide a new perspective on love, loss, happiness, and pain. Providing a manual of sorts, Reclaim Your Heart will teach readers how to live in this life without allowing life to own you. It is a manual of how to protect your most prized possession: the heart.
Download or read book Meditations of the Heart written by Howard Thurman and published by Beacon Press. This book was released on 2023-01-31 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: “As poet, prophet, and priest, Thurman builds upon a powerful legacy of ancestral hope: belief in a liberating God who can always be found ‘in and among the struggling.’” —Yolanda Pierce A universal beacon of hope and endurance for people of all faiths seeking to meet the challenges, uncertainties, and joys of life Howard Thurman’s Meditations of the Heart is a beautiful collection of over 150 prayers, poems, and meditations on prayer, community, and the joys and rituals of life by one of our greatest spiritual leaders. Thurman, a spiritualist and mystic, was renowned for the quiet beauty of his reflections on humanity and our relationship with God. In a new foreword, Yolanda Pierce, dean of Howard University’s School of Divinity, calls attention to the justice-centered theological framework of Thurman’s words. Pierce notes how Thurman brings to light an image of God who can always be found “in and among the struggling,” both in times of weariness and in strength. First written for and shared with his congregation of the Church for the Fellowship of All Peoples in San Francisco, California, these meditations sustain, elevate, and inspire. They are a universal beacon of hope and endurance for people of all faiths seeking to meet the challenges, uncertainties, and joys of everyday life with a renewed and liberating faith.
Download or read book The Hearts We Sold written by Emily Lloyd-Jones and published by Little, Brown Books for Young Readers. This book was released on 2017-08-08 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: An intoxicating blend of fantasy, horror, and romance--a Faustian fable perfect for fans of Holly Black, and Stranger Things. Dee Moreno is out of options. Her home life sucks (to put it mildly), and she's about to get booted from her boarding school--the only place she's ever felt free--for lack of funds. But this is a world where demons exist, and the demons are there to make deals: one human body part in exchange for one wish come true. The demon who Dee approaches doesn't trade in the usual arms and legs, however. He's only interested in her heart. And what comes after Dee makes her deal is a nightmare far bigger, far more monstrous than anything she ever could have imagined. Reality is turned on its head, and Dee has only her fellow "heartless," the charming but secretive James Lancer, to keep her grounded. As something like love grows between them amid an otherworldly threat, Dee begins to wonder: Can she give James her heart when it's no longer hers to give? In The Hearts We Sold, demons can be outwitted, hearts can be reclaimed, monsters can be fought, and love isn't impossible. This book will steal your heart and break it, and leave you begging for more.
Download or read book Heart of Darkness written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
