Download or read book The Golf Industry Online written by National Golf Foundation and published by . This book was released on 1998 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated 1998 Edition -- All New Articles. Many segments of the golf industry are moving rapidly into cyberspace. This collection of 99 articles covers electronic bulletin boards, the Internet, the World Wide Web, & other online networks. There is a list of golf related sites on the Web. How associations are using the Web is also reported. Some of the topics covered are: trademark interest in cyberspace, marketing on the net, the Turfgrass Information File, the Electronic "Clearinghouse", marketing on the net, GolfLink & lightning protection, interactive kiosks, golf contests on the Internet, connecting to the Internet, & recruiting online. This is a NGF InfoPac publication. InfoPacs are bound collections of full-text articles, compiled & copied from various golf industry magazines, newsletters, & journals.
Download or read book Golf Business and Management written by Tim Breitbarth and published by Routledge. This book was released on 2017-07-20 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Golf is big business around the world. With high profile series such as the PGA, LPGA and European tours to the re-introduction of golf to the Olympics at Rio 2016, golf occupies a prominent place in the global sport community. This is the first book to introduce the fundamentals of golf business and management from a truly international perspective, covering key topics such as media, club management, sponsorship and retail, at elite and non-elite levels. With sections exploring the development of golf on every continent, including North America, South America, Europe, the Middle East, Africa and Asia, this book presents the latest thinking on current issues in golf, ranging from sustainability and innovation to global governance. Each chapter incorporates helpful features for students including learning objectives, discussion questions, guides to further reading, recommended websites and insights from industry voices. This book is essential reading for students of any golf-related degree course or professional accreditation programme, and will also be of interest to those studying or working in sport business, sport management and sport tourism. Underpinned by up-to-date literature, golf researchers will also find the book a useful starting point.
Download or read book Technology Trends in the Golf Industry written by National Golf Foundation and published by . This book was released on 1996-02-01 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated 1998 Edition -- All New Articles. Use this collection of 59 articles to review various technological advances in the golf industry. Some of the topics covered are: golf simulators, automatic teeing systems, golf swing analysis, computer-assisted design, indoor golf, home shopping, computer controlled irrigation systems, the Internet, turf heating & cooling, ESPN coverage of golf, training & teaching aids, gel golf car batteries, the Golf Channel, diamond-coating of clubheads, video golf instruction, virtual reality, laser targets, shaft technology, GIS, beeping golf balls, turfgrass breeding, laser distance finders, & various other innovations & inventions. This is a NGF InfoPac publication. InfoPacs are bound collections of full-text articles, compiled & copied from various golf industry magazines, newsletters, & journals.
Download or read book The Golf Industry in the U S written by National Golf Foundation and published by . This book was released on 1998 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated 1998 Edition -- All New Articles. The 59 articles in this collection present a comprehensive view of the golf industry in the U.S., specifically sales & marketing trends. Included are survey reports, state of the industry reports, annual reports, & business forecasts, reporting on sales data about player equipment, shoes, gloves, women consumers, apparel, turf equipment, & shopping. Information about golf-related stocks & investment trends is included, as are market shares & methods of marketing. Other articles include new customer tracking, consumer spending by age group, sales analysis, the fitness & sporting goods markets, & TV shopping. This is a NGF InfoPac publication. InfoPacs are bound collections of full-text articles, compiled & copied from various golf industry magazines, newsletters, & journals.
Download or read book In the Rough written by David Hueber and published by Texas A&M University Press. This book was released on 2016-09-30 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt: There has never been a book about the inner workings of the golf business or its leading players from an insider’s point of view. In the Rough reads like a novel, but it could also be required reading in a business school. This book takes the reader on a ride through the author’s unusual professional career and what he discovered in the most revealing settings and scenes of the golf industry at its awkward and colorful best. Most of the events and incidents appearing here are firsthand accounts portraying a host of famous and colorful characters in both golf and the business world. The central characters in this book are Ben Hogan, one of the five best players of all time and a highly successful golf-equipment executive; Deane Beman, a star amateur and successful professional golfer who became the commissioner and invented the modern-day PGA Tour; and Minoru Isutani, a wealthy Japanese entrepreneur who is probably best known for having lost $350 million on the purchase and sale of Pebble Beach. Some of the other costars include Jack Nicklaus, Karsten Solheim (Ping Golf Company), Greg Norman, and Ely Callaway—all names you have seen etched on a wood, an iron, or a putter, among other places.
Download or read book Careers in Golf written by Nancy Berkley and published by . This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: New from the golf industry's leading researcher, Careers in Golf: An Insider's Guide to Careers in the Golf Industry provides a look at jobs in very major golf business segment from course architect and superintendent and event planner and manufacturer's rep. Realizing that there is very little information on the subject, other than the relatively new golf job-related websites, the NGF recognized the need to provide this very valuable information to the general public. Each business segment within the golf industry was evaluated and the following criteria were established in selecting the careers to be described: * There is a significant number of opening and opportunities * It is one for which you could prepare for* It is in a stable or expanding sector of the golf industry* Interest in, knowledge of, or playing expertise in golf is required or important * Must appeal to readers with many different skills. Your readers, whether they are still in school or are considering a career change, will be interested in finding out more about this publication. Careers In Golf: An Insider's Guide to Careers in the Golf Industry is the definitive source to navigating the golf job market.
Download or read book Selling Online written by Jim Carroll and published by Dearborn Trade Publishing. This book was released on 2001 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two Internet experts take readers step by step through the process of setting up an online store, marketing goods and services, and building a loyal customer base.
Download or read book Technology Trends in the Golf Industry written by and published by . This book was released on 1997 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Business of Golf written by James J. Keegan and published by . This book was released on 2010-01-01 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Mad Science of Golf written by Philip Moore and published by AuthorHouse. This book was released on 2007-11-29 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Mad Science of Golf is a one-of-a-kind book that explains how golfers have been permanently sidetracked by the high-tech hype of the golf industry. Through a series of questions and answers the book will literally reprogram your thinking and give you an entirely new perspective on golf, the golf industry, and the process of improvement. The book clearly answers the questions that golfers should have been asking a long time ago. On Golf Clubs: Can anything else (that really matters) be done to a golf club? Are golf clubs REALLY getting better every year? What kind of golf clubs do you REALLY need? On The Golf Swing: If swing mechanics are so important, why do the best players in the world all swing differently? Why does your golf swing keep changing? How come no matter how many lessons you take, you always need more? On Playing Better Golf: What’s the secret to scoring lower? How come some aspects of your game seem to never improve? What’s the ONLY why to achieve day-to-day consistency? The Mad Science of Golf is certainly not your typical how-to golf book. It will forever change your perception of golf equipment, the golf swing, and how to play better golf. It should be in every golfer’s library.
Download or read book Directory of Business Information on the Web written by Emanuel T. Prostano and published by . This book was released on 1997-01-01 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: This directory is a quick-reference guide to golf-business related sites on the World Wide Web. In addition to golf, it provides a global array of sites dealing with economic, financial, political, social, & technological information of interest to industry executives & professionals. Each site is listed by subject & title, & includes: site name, URL, & a description of the information available.
Download or read book Golf the Untapped Market written by Chuck Thompson and published by . This book was released on 2017-08-30 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the turn of the century golf courses were outpacing the demand; golfers were leaving the game like never before. When no one else could, Chuck and his team at MMC(r) started growing the game. Over the past decade Chuck's team has locked up long-term relationships with more than 250,000 casual and non-golfers for their clients in the most difficult times ever to hit the golf industry. Anyone in the golf industry, whether an owner, manager, sales representative, developer, marketer, entrepreneur, a member, golfer, someone thinking about joining a golf club or someone just wanting to learn more about the future of golf will find Chuck's experience and teachings extremely useful. Chuck provides a step-by-step approach on how to be enormously successful in the golf business in 2017 and for decades to come by professionally marketing and selling any golf product or service to new segments of golf consumers. Using his revolutionary system, Chuck and his team at Mulligan Marketing Concepts(r) (MMC(r)) have raised over half a billion dollars for clients in the health-club and golf industries. With Golf: The Untapped Market, learn how to make your mark on the golf industry today!
Download or read book Directory of Business Information on the Web written by Emanuel Prostano and published by . This book was released on 1997-08-01 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: This directory includes listings for over 1,200 golf sites on the World Wide Web. The listings are arranged by subject, categorized under 15 industry headings. The site name & URL are included for each listing.
Download or read book The Golf Business Guy Presents written by Eric Saperstein and published by . This book was released on 2013-10-03 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eric Saperstein, the Golf Business Guy, is here to provide you with a "how to" instruction guide on succeeding at golf, in particular, the business of golf and networking. To that end, he's combined his two greatest passions, golf and teaching business, all in an effort to make you a better business golfer. Studies prove that Business Golfers earn more money. For more than 14 years, Saperstein created award-winning television programs for the Golf Channel. He now leads a collegiate business program at one of the most progressive universities in the country. He has worked with a number of the largest corporations in the world and visited some of the most celebrated golf courses on the planet. Saperstein has created this handbook as an excellent complement to his outstanding video: The Golf Business Guy Presents: Business Golf. It will translate to better business and more earning potential. Welcome to the Business Golf Guy Presents: Business Golf! GolfBusinessGuy.com
Download or read book Golf Ranges written by National Golf Foundation and published by . This book was released on 1999 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovative developments are helping to grow the golf range segment of the golf industry. The 98 articles in this collection provide a broad view of the direction golf ranges are taking. Some of the topics covered are: range startup problems & costs, additional revenues, range design, golf domes, family golf, growth rates, opportunities for teaching pros, franchise operations, & the economics of range balls & equipment. Some specialized topics covered are: over-expansion, floating golf balls, license agreements, construction boom in golf ranges in Japan, night golf, the history of the golf range, GRRAA surveys, league golf, video golf instruction, netting & pole systems, virtual reality & laser targets, ball vending machines, & the top fifty ranges in America. This is a NGF InfoPac publication. InfoPacs are bound collections of full-text articles, compiled & copied from various golf industry magazines, newsletters, & journals.
Download or read book Stock Tour Swing written by Tyler Ferrell and published by . This book was released on 2017-09-30 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Very few golfers naturally find the elite golf swing--but it does exist. Golf science has helped reveal the Stock Tour Swing--the swing that exhibits the movement patterns common to all elite golfers. This book presents a problem-solving method to evolve your swing into the Stock Tour Swing, using a key framework that asks: What should the club do? How can the body do that? What are the best ways to train that? This program will teach you to understand the elite swing. It will teach you to understand your own swing. By the end of this program, you will be able to self-coach--to participate in your own improvement and manage your game. You will have a true understanding of what makes your swing work, why you struggle with certain areas, and what you can do to train for long-term improvement.
Download or read book Deals on the Green written by David Rynecki and published by Penguin. This book was released on 2007-04-19 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: No matter how sophisticated the tools become-the e-mails and teleconferencing, the BlackBerries and PowerPoints-golf remains the true communications hub of American business In the history of American business there have been more deals consummated on the golf course than in any boardroom or five-star restaurant. It's no accident that executives from J. D. Rockefeller to Jack Welch have made time in their busy schedules for eighteen holes. Deals on the Green takes a fresh look at the interesting worlds of golf and business. It's not a "how to win business" instructional, but it does offer lessons about what is required to succeed in golf and in business-namely friendship, imagination, tenacity, multitasking, guts, passion, and compassion. And it shares great inside stories about the leaders whose devotion to and respect for the game have contributed to their success in business. Financial journalist David Rynecki takes us inside the gates of elite courses such as Augusta National and Pebble Beach to reveal how the wealthy and powerful really behave-or misbehave. He lets us in on the keys to mixing business and pleasure, the best way to swing a nine iron in front of your boss, and even what to do if you happen to slice it.
