Download or read book The Experimentation Field Book written by Jeanne Liedtka and published by Columbia University Press. This book was released on 2024-02-13 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experimentation is an essential part of innovation. It is the link between generating new ideas and putting them into practice. We are constantly experimenting in our daily lives, and organizations place great value on testing new products, services, and strategies. Yet there is a shortage of actionable guidance on how to design and execute high-quality experiments for practical purposes. This book is a hands-on manual for crafting and conducting useful experiments in real-life settings. It guides readers from any background or discipline through the fundamentals of identifying testable ideas, selecting an evidence base, prototyping, and testing, building users’ skill sets and channeling their creativity through an interactive, exercise-oriented format. The book details a step-by-step framework, with user-friendly instructions and a case study illustrating the process at work at each step, as well as templates for readers to customize in their own projects. It draws on design thinking as well as other practical business approaches. From the classroom to the practice world, The Experimentation Field Book is a vital tool kit for all problem solvers and innovators seeking to address today’s pressing challenges.
Download or read book Field Experiments written by Alan S. Gerber and published by W W Norton & Company Incorporated. This book was released on 2012 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: A brief, authoritative introduction to field experimentation in the social sciences. Written by two leading experts on experimental methods, this concise text covers the major aspects of experiment design, analysis, and interpretation in clear language. Students learn how to design randomized experiments, analyze the data, and interpret the findings. Beyond the authoritative coverage of the basic methodology, the authors include numerous features to help students achieve a deeper understanding of field experimentation, including rich examples from the social science literature, problem sets and discussions, data sets, and further readings.
Download or read book How to Design and Report Experiments written by Andy Field and published by SAGE. This book was released on 2002-12-20 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Design and Report Experiments is the perfect textbook and guide to the often bewildering world of experimental design and statistics. It provides a complete map of the entire process beginning with how to get ideas about research, how to refine your research question and the actual design of the experiment, leading on to statistical procedure and assistance with writing up of results. While many books look at the fundamentals of doing successful experiments and include good coverage of statistical techniques, this book very importantly considers the process in chronological order with specific attention given to effective design in the context of likely methods needed and expected results. Without full assessment of these aspects, the experience and results may not end up being as positive as one might have hoped. Ample coverage is then also provided of statistical data analysis, a hazardous journey in itself, and the reporting of findings, with numerous examples and helpful tips of common downfalls throughout. Combining light humour, empathy with solid practical guidance to ensure a positive experience overall, How to Design and Report Experiments will be essential reading for students in psychology and those in cognate disciplines with an experimental focus or content in research methods courses.
Download or read book Field Experiments and Their Critics written by Dawn Langan Teele and published by Yale University Press. This book was released on 2014-01-28 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, social scientists have engaged in a deep debate over the methods appropriate to their research. Their long reliance on passive observational collection of information has been challenged by proponents of experimental methods designed to precisely infer causal effects through active intervention in the social world. Some scholars claim that field experiments represent a new gold standard and the best way forward, while others insist that these methods carry inherent inconsistencies, limitations, or ethical dilemmas that observational approaches do not. This unique collection of essays by the most influential figures on every side of this debate reveals its most important stakes and will provide useful guidance to students and scholars in many disciplines.
Download or read book Testing Business Ideas written by David J. Bland and published by John Wiley & Sons. This book was released on 2019-11-06 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
Download or read book Quasi Experimentation written by Charles S. Reichardt and published by Guilford Publications. This book was released on 2019-09-02 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring engaging examples from diverse disciplines, this book explains how to use modern approaches to quasi-experimentation to derive credible estimates of treatment effects under the demanding constraints of field settings. Foremost expert Charles S. Reichardt provides an in-depth examination of the design and statistical analysis of pretest-posttest, nonequivalent groups, regression discontinuity, and interrupted time-series designs. He details their relative strengths and weaknesses and offers practical advice about their use. Reichardt compares quasi-experiments to randomized experiments and discusses when and why the former might be a better choice. Modern moethods for elaborating a research design to remove bias from estimates of treatment effects are described, as are tactics for dealing with missing data and noncompliance with treatment assignment. Throughout, mathematical equations are translated into words to enhance accessibility.
Download or read book Experimentation Works written by Stefan H. Thomke and published by Harvard Business Press. This book was released on 2020-02-18 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition, experience, and big data alone don't work. What does? Running disciplined business experiments. And what if companies roll out new products or introduce new customer experiences without running these experiments? They fly blind. That's what Harvard Business School professor Stefan Thomke shows in this rigorously researched and eye-opening book. It guides you through best practices in business experimentation, illustrates how these practices work at leading companies, and answers some fundamental questions: What makes a good experiment? How do you test in online and brick-and-mortar businesses? In B2B and B2C? How do you build an experimentation culture? Also, best practice means running many experiments. Indeed, some hugely successful companies, such as Amazon, Booking.com, and Microsoft, run tens of thousands of controlled experiments annually, engaging millions of users. Thomke shows us how these and many other organizations prove that experimentation provides significant competitive advantage. How can managers create this capability at their own companies? Essential is developing an experimentation organization that prizes the science of testing and puts the discipline of experimentation at the center of its innovation process. While it once took companies years to develop the tools for such large-scale experiments, advances in technology have put these tools at the fingertips of almost any business professional. By combining the power of software and the rigor of controlled experiments, today's managers can make better decisions, create magical customer experiences, and generate big financial returns. Experimentation Works is your guidebook to a truly new way of thinking and innovating.
Download or read book Experimentation in Software Engineering written by Claes Wohlin and published by Springer Science & Business Media. This book was released on 2012-06-16 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Like other sciences and engineering disciplines, software engineering requires a cycle of model building, experimentation, and learning. Experiments are valuable tools for all software engineers who are involved in evaluating and choosing between different methods, techniques, languages and tools. The purpose of Experimentation in Software Engineering is to introduce students, teachers, researchers, and practitioners to empirical studies in software engineering, using controlled experiments. The introduction to experimentation is provided through a process perspective, and the focus is on the steps that we have to go through to perform an experiment. The book is divided into three parts. The first part provides a background of theories and methods used in experimentation. Part II then devotes one chapter to each of the five experiment steps: scoping, planning, execution, analysis, and result presentation. Part III completes the presentation with two examples. Assignments and statistical material are provided in appendixes. Overall the book provides indispensable information regarding empirical studies in particular for experiments, but also for case studies, systematic literature reviews, and surveys. It is a revision of the authors’ book, which was published in 2000. In addition, substantial new material, e.g. concerning systematic literature reviews and case study research, is introduced. The book is self-contained and it is suitable as a course book in undergraduate or graduate studies where the need for empirical studies in software engineering is stressed. Exercises and assignments are included to combine the more theoretical material with practical aspects. Researchers will also benefit from the book, learning more about how to conduct empirical studies, and likewise practitioners may use it as a “cookbook” when evaluating new methods or techniques before implementing them in their organization.
Download or read book Designing for Growth written by Jeanne Liedtka and published by Columbia University Press. This book was released on 2011 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the mind-set, techniques, and vocabulary of design thinking, this book unpacks the mysterious connection between design and growth, and teaches managers in a straightforward way how to exploit design's exciting potential. --
Download or read book Experimentation Matters written by Stefan H. Thomke and published by Harvard Business Press. This book was released on 2003 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every company's ability to innovate depends on a process of experimentation whereby new products and services are created and existing ones improved. But the cost of experimentation often limits innovation. New technologies--including computer modeling and simulation--promise to lift that constraint by changing the economics of experimentation. Never before has it been so economically feasible to ask "what-if" questions and generate preliminary answers. These technologies amplify the impact of learning, paving the way for higher R&D performance and innovation and new ways of creating value for customers.In Experimentation Matters, Stefan Thomke argues that to unlock such potential, companies must not only understand the power of experimentation and new technologies, but also change their processes, organization, and management of innovation. He explains why experimentation is so critical to innovation, underscores the impact of new technologies, and outlines what managers must do to integrate them successfully. Drawing on a decade of research in multiple industries as diverse as automotive, semiconductors, pharmaceuticals, chemicals, and banking, Thomke provides striking illustrations of how companies drive strategy and value creation by accommodating their organizations to new experimentation technologies.As in the outcome of any effective experiment, Thomke also reveals where that has not happened, and explains why. In particular, he shows managers how to: implement "front-loaded" innovation processes that identify potential problems before resources are committed and design decisions locked in; experiment and test frequently without overloading their organizations; integrate new technologies into the current innovation system; organize for rapid experimentation; fail early and often, but avoid wasteful "mistakes"; and manage projects as experiments.Pointing to the custom integrated circuit industry--a multibillion dollar market--Thomke also shows what happens when new experimentation technologies are taken beyond firm boundaries, thereby changing the way companies create new products and services with customers and suppliers. Probing and thoughtful, Experimentation Matters will influence how both executives and academics think about experimentation in general and innovation processes in particular. Experimentation has always been the engine of innovation, and Thomke reveals how it works today.
Download or read book Field Experiments in Political Science and Public Policy written by Peter John and published by Routledge. This book was released on 2017-01-06 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Field experiments -- randomized controlled trials -- have become ever more popular in political science, as well as in other disciplines, such as economics, social policy and development. Policy-makers have also increasingly used randomization to evaluate public policies, designing trials of tax reminders, welfare policies and international aid programs to name just a few of the interventions tested in this way. Field experiments have become successful because they assess causal claims in ways that other methods of evaluation find hard to emulate. Social scientists and evaluators have rediscovered how to design and analyze field experiments, but they have paid much less attention to the challenges of organizing and managing them. Field experiments pose unique challenges and opportunities for the researcher and evaluator which come from working in the field. The research experience can be challenging and at times hard to predict. This book aims to help researchers and evaluators plan and manage their field experiments so they can avoid common pitfalls. It is also intended to open up discussion about the context and backdrop to trials so that these practical aspects of field experiments are better understood. The book sets out ten steps researchers can use to plan their field experiments, then nine threats to watch out for when they implement them. There are cases studies of voting and political participation, elites, welfare and employment, nudging citizens, and developing countries.
Download or read book The Power of Experiments written by Michael Luca and published by MIT Press. This book was released on 2021-03-02 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: How tech companies like Google, Airbnb, StubHub, and Facebook learn from experiments in our data-driven world—an excellent primer on experimental and behavioral economics Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments—also known as randomized controlled trials—designed to test the impact of different online experiences. Once an esoteric tool for academic research, the randomized controlled trial has gone mainstream. No tech company worth its salt (or its share price) would dare make major changes to its platform without first running experiments to understand how they would influence user behavior. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world. Luca and Bazerman describe the central role experiments play in the tech sector, drawing lessons and best practices from the experiences of such companies as StubHub, Alibaba, and Uber. Successful experiments can save companies money—eBay, for example, discovered how to cut $50 million from its yearly advertising budget—or bring to light something previously ignored, as when Airbnb was forced to confront rampant discrimination by its hosts. Moving beyond tech, Luca and Bazerman consider experimenting for the social good—different ways that governments are using experiments to influence or “nudge” behavior ranging from voter apathy to school absenteeism. Experiments, they argue, are part of any leader's toolkit. With this book, readers can become part of “the experimental revolution.”
Download or read book Practicing Art Science written by Philippe Sormani and published by Routledge. This book was released on 2018-07-11 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last two decades, multiple initiatives of transdisciplinary collaboration across art, science, and technology have seen the light of day. Why, by whom, and under what circumstances are such initiatives promoted? What does their experimental character look like - and what can be learned, epistemologically and institutionally, from probing the multiple practices of "art/science" at work? In answer to the questions raised, Practicing Art/Science contrasts topical positions and insightful case studies, ranging from the detailed investigation of "art at the nanoscale" to the material analysis of Leonardo’s Mona Lisa and its cracked smile. In so doing, this volume brings to bear the "practice turn" in science and technology studies on the empirical investigation of multifaceted experimentation across contemporary art, science, and technology in situ. Against the background of current discourse on "artistic research," the introduction not only explains the particular relevance of the "practice turn" in STS to tackle the interdisciplinary task at hand, but offers also a timely survey of varying strands of artistic experimentation. In bringing together ground-breaking studies from internationally renowned scholars and upcoming researchers in sociology, art theory and artistic practice, as well as history and philosophy of science, Practicing Art/Science will be essential reading for practitioners and professionals in said fields, as well as postgraduate students and representatives of higher education and research policy more broadly.
Download or read book Quasi experimentation written by Thomas D. Cook and published by . This book was released on 1979 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents some quasi-experimental designs and design features that can be used in many social research settings. The designs serve to probe causal hypotheses about a wide variety of substantive issues in both basic and applied research. Each design is assessed in terms of four types of validity, with special stress on internal validity. Although general conclusions are drawn about the strengths and limitations of each design, emphasis is also placed on the fact that the relevant threats to valid inference are specific to each research setting. Consequently, a threat that is usually associated with a particular design need not invariably be associated with that design.
Download or read book Trustworthy Online Controlled Experiments written by Ron Kohavi and published by Cambridge University Press. This book was released on 2020-04-02 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Getting numbers is easy; getting numbers you can trust is hard. This practical guide by experimentation leaders at Google, LinkedIn, and Microsoft will teach you how to accelerate innovation using trustworthy online controlled experiments, or A/B tests. Based on practical experiences at companies that each run more than 20,000 controlled experiments a year, the authors share examples, pitfalls, and advice for students and industry professionals getting started with experiments, plus deeper dives into advanced topics for practitioners who want to improve the way they make data-driven decisions. Learn how to • Use the scientific method to evaluate hypotheses using controlled experiments • Define key metrics and ideally an Overall Evaluation Criterion • Test for trustworthiness of the results and alert experimenters to violated assumptions • Build a scalable platform that lowers the marginal cost of experiments close to zero • Avoid pitfalls like carryover effects and Twyman's law • Understand how statistical issues play out in practice.
Download or read book E Squared written by Pam Grout and published by Hay House, Inc. This book was released on 2023-08-01 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the 10th anniversary of the #1 New York Times bestseller, a new release complete with a brand-new Manifesting Scavenger Hunt. E-Squared could best be described as a lab manual with simple experiments to prove once and for all that reality is malleable, that consciousness trumps matter, and that you shape your life with your mind. Rather than take it on faith, you are invited to conduct nine 48-hour experiments to prove there really is a positive, loving, totally hip force in the universe. Yes, you read that right. It says prove. The experiments, each of which can be conducted with absolutely no money and very little time expenditure, demonstrate that spiritual principles are as dependable as gravity, as consistent as Newton’s laws of motion. For years, you’ve been hoping and praying that spiritual principles are true. E-Squared lets you know it for sure. NEW in this edition: A note from Pam Grout on the 10th anniversary of E-Squared, plus a brand-new Manifesting Scavenger Hunt with even more opportunities to prove your manifesting mojo. "I absolutely love this book. Pam has combined a writing style as funny as Ellen DeGeneres with a wisdom as deep and profound as Deepak Chopra's to deliver a powerful message and a set of experiments that will prove to you beyond a doubt that our thoughts really do create our reality." — Jack Canfield, co-creator of the New York Times best-selling Chicken Soup for the Soul® series
Download or read book Basics of Software Engineering Experimentation written by Natalia Juristo and published by Springer Science & Business Media. This book was released on 2013-03-14 with total page 405 pages. Available in PDF, EPUB and Kindle. Book excerpt: Basics of Software Engineering Experimentation is a practical guide to experimentation in a field which has long been underpinned by suppositions, assumptions, speculations and beliefs. It demonstrates to software engineers how Experimental Design and Analysis can be used to validate their beliefs and ideas. The book does not assume its readers have an in-depth knowledge of mathematics, specifying the conceptual essence of the techniques to use in the design and analysis of experiments and keeping the mathematical calculations clear and simple. Basics of Software Engineering Experimentation is practically oriented and is specially written for software engineers, all the examples being based on real and fictitious software engineering experiments.
